Reinventing the Millennium

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When the public opinion became heated, the melon-eaters felt a sense of déjà vu - I have seen this episode!

Is it time to make a difficult decision now? !

Will Penguin require users to choose between Q and letter? ?

Is there another rumored secret about Hang Lung 23? ?

However, the media conference was in the afternoon and Penguin's modest statement came in the evening.

There was no official second denunciation expected by those outside the industry and those outside the industry. It was just Penguin's seemingly rational statement of "dialog to solve the problem."

It is said that Zhou Hongyi, the head of 360, was very angry after seeing Penguin’s statement. Why is the difference in treatment so big? Come on, why didn’t Penguin come on this time?

People who eat melons also feel disappointed. Many people are joking: Mr. Ma has blocked Mr. Fang, how can we solve this through dialogue?

Someone else mentioned the scene at the afternoon press conference.

"Mr. Ma blocked Mr. Fang, and Mr. Fang said he would also block Mr. Ma. One is on Sina Weibo, one is on Penguin Weibo, one is in Shencheng, and the other is in Pengcheng. How can they communicate?"

"Yixin can add a new promotional slogan, a software that will make Mr. Ma blacklist him when he sees it!"

"To be honest, what is the review process of the Yike software store? Is it really what was said in the press conference?"

In addition to emotional voices, there are also people who carefully analyze the incident and help onlookers answer their questions from a developer's perspective.

"Yike released the first version of the "Software Store Review Guide" when it was selling mobile phones in domestic pilot cities in August last year. In fact, it goes back even further, because Yike has sales overseas and developed the software as early as the Android system. At that time, domestic technical R\u0026D personnel were organized to participate, and the relevant contour regulations were formed bit by bit."

"When the 3G market officially opened this year, Google was unable to survive in China. Yike promoted its Yike mobile service. This "Audit Guideline" has been updated many times based on the situation."

"However, the current version of the "Audit Guidelines" was sent to developers on July 13 this year, and the terms in it have not been modified specifically for Penguin."

"Anyway, as a developer, I don't see any process problems. Small developers like me usually get review feedback within 5 working days. Judging from Penguin's description, it was submitted on the 29th and 30 The daily pre-release version is quite fast.”

With the development of smart phones, the number of domestic Android system developers is increasing. This time they are also paying attention to the dispute between Yi and Gou, but the focus is on the process and attitude of the YMS software store.

Judging from this process and the attitude of the press conference, Yike is basically still acting according to the principles.

As for whether there is any inside story here, hey, after all, he is fighting penguins. It is understandable that Yi Ke made a little mistake. Even the host claimed that he wanted to "dialogue to solve the problem", so there is no need to be too harsh. .

The giant battle between Yike and Penguin does not have the usual public sympathy for the weak this time, but when the two are put together, Yike still has a reputation advantage.

Fang Zhuo felt Pony's emotions on the phone again. Last time it was a mobile phone, this time it was a landline. Next time, I don't know if he will chat through QQ.

If this is the case, should I set a "special concern" for Pony on QQ so as not to miss his call?

On October 31st, the new Q of Symbian and WM platforms were still stable, and the new Q of Yi, Ping and Xing were still not online.

Neither Yike nor Penguin disclosed any new actions to the public, and public opinion dropped slightly, but some calls came unexpectedly.

Secretary Zhao invited Mr. Fang to come to the capital for another meeting, this time not as a representative, but as a party.

"Mr. Fang, Mr. Ma is already waiting for you in the capital. Come today."

This time, Yike and Penguin were relatively restrained. The public opinion of both parties was good, and the department's handling was more flexible, but both parties still needed to sit down and talk.

"It's already afternoon. When I arrive, you won't care about dinner. How about this? I'll make an early morning tomorrow." Fang Zhuo glanced at his watch. It was almost four o'clock in the afternoon. "Is this okay?"

"Okay, then it's the same place and the same time." Secretary Zhao suddenly couldn't help laughing when he said this, "Tomorrow is the first day of November. After all, we won't have two meetings like this in one month."

Fang Zhuo said seriously: "Well, I think so too. I don't want to embarrass everyone. Tomorrow is a new month after all."

Secretary Zhao laughed twice and thanked Mr. Fang for his thoughtfulness.

He didn't tell the leader's original words - why is it them again?

Fang Zhuo put down his phone and thought about this matter.

As he said at the media conference yesterday, there is no problem with the Yike process, but in front of higher-level departments and leaders, how convincing a unilateral process is is another matter.

Fang Zhuo thought about ways to communicate harmoniously and asked his secretary to cancel arrangements for tomorrow.

At 5:30 in the afternoon, Su Wei hurriedly walked into the CEO's office. Before she could speak, she felt something was wrong. She glanced at Fang Zhuo, who had closed the document, and wondered where this strong feeling came from.

Something's wrong, something's wrong, something seems awkward!

Su Wei didn't say anything, turned around and left the CEO's office and came back in again.

This time, she slowed down and immediately realized what the problem was!

Su Wei raised her finger to the wall and asked in great surprise: "Your kindness is gone! Where did it go?"

Fang Zhuo frowned: "My handwriting disappeared, so I asked Xiao Liu to put it away and prepare to write a new one when he is in the mood."

Su Wei was silent.

After a moment, he sighed and said, "Is this how Zhou Hongyi consumes your kindness? It would be great to have this picture hanging here."

Fang Zhuo didn't know for a moment who was being insulted more by Teacher Xiao Su's words.

He rolled his eyes: "I'm going to the capital for a meeting tomorrow, and Pony went to the boss to file a complaint against me."

Su Wei suddenly realized: "It turns out that I took it off because I was facing Penguin recently. After all, Penguin is a giant and cannot hold back."

"You can come with me tomorrow. I feel like your words will be more effective than me going." Fang Zhuo issued a sincere invitation.

"I won't get involved in the quarrel between your two families. Oh, yes, since we are going there to talk, then I will ask the secretary to compile a report on the breach of contract for our e-commerce advertising in the evening. If you take it with you, you can get one more point. It makes sense." Su Wei suddenly remembered the situation where Tesco's Penguin ads were suspended.

That was the treatment Tesco received after the two families turned against each other.

Su Wei brought up the past and said a little helplessly: "The four major giants, except Yike itself, Penguin does not advertise, Baidu searches are blocked, Alibaba's Taobao and Tesco are competing fiercely, how come your popularity is getting worse as you get mixed up? Already?"

Fang Zhuo was also puzzled: "Yes, we were drinking together back then. Although the company is indeed getting bigger and bigger, I have always had a normal heart. How come the relationship is like this?"

Su Wei was puzzled beside her. This matter needed to be thought about carefully and listed carefully.

After a while, she reminded: "When you arrive in the capital tomorrow, you still have to be careful about what you say and don't be too sharp."

Fang Zhuo glanced at Teacher Xiao Su and smiled: "What do you mean? Do I need to write a picture of 'gentleness' and hang it on the wall? I'm here to reason, not to quarrel."

"Boom!"

A stack of documents almost hit the desk in the Industry and Information Technology Conference Room on November 1, making a dull sound.

It was 8:50 and the big boss hadn't arrived yet. Such an action from the head of Yike made several people in the room raise their eyebrows. Mr. Fang came with a temper.

"Here, help me send the document to all the leaders to see, lest this matter of business competition be turned into a 'crying child gets candy'." Fang Zhuo directed the secretary, and smiled and talked to a few The leaders exchanged pleasantries.

The people from Penguin were all across the table. Ma Huateng saw the temper of the head of Yike and said slowly: "Fang Zhuo, you don't have to come in and slap the hat on me."

"Hey, Pony, why did you come to Beijing? I was waiting for you in Shanghai to let users choose one of the two." Fang Zhuo said with a smile, "I see many people are asking, why hasn't Penguin chosen two this time?" one."

Ma Huateng was not irritated and calmly said in this conference room: "Penguin has learned its lesson and must maintain the good development of the industry. That is why we cannot tolerate Yike's monopolistic behavior."

"How come it's a monopoly? There are 780 million mobile phone users in the country, and the Android system doesn't even account for 3%. How can one software store monopolize the 3%?" Fang Zhuo wondered, "Did you get up early in the morning and put the Yi Are you a penguin? How can you say these two words?"

"Fang Zhuo, you are confusing it with the overall user scale, but in fact Android is already the largest system camp for domestic smartphones. Yike is building a YMS ecosystem that bundles Hanwang, Meizu, and Kesheng, and also engages in internal mobile phone project incubation , the purpose is to create a monopoly on the mobile Internet, and now it has extended its tentacles into the communications field with a slight outline. Before that, it has invested in maps, search and other links." Ma Huateng said, "Are you going to create a monopoly? The facts are clear."

At this time, the two leaders walked into the conference room. One of them smiled and said: "I heard your voices outside. Are you already chatting lively? Tell me, what are you talking about?"

Fang Zhuo nodded, pointed at Pony, and said: "Mr. Ma is instructing me on how to create a monopoly. He is very experienced in this. Come on, Mr. Ma, say it again. You spoke too quickly. I haven't grasped the spirit yet. "

The two leaders looked at each other with a familiar yin and yang look.

Ma Huateng first greeted the leader, and then said: "Mr. Fang, you know best whether Yike wants to have a monopoly. Our Penguin has just experienced three updates and has been unable to go online. You also know it very well."

"Really? Has Mr. Ma started to talk about his heart when managing the company? Mr. Xu, I have to ask you, does Mr. Ma always talk to you like this? He knows best?" Fang Zhuo was surprised and reached for a copy of " Review Guide" was thrown away, "Come on, turn to page 23, and I'll tell you why it can't go online."

The leader "coughed" and did not let the two heads of well-known domestic companies continue to argue with each other like this. He said calmly: "I asked you to come here today to solve the problem, not to listen to your quarrel."

Even though Fang Zhuo heard what the leader said, he still insisted: "Leader, this is not a quarrel. I think I want to say a few words."

The leader picked up the tea cup and acquiesced.

"I'm very confused about this conflict." Fang Zhuo slowed down, "First of all, Yike is just doing his own thing down-to-earth, making mobile phones when he should, making software when he should do it, everything is done According to its own process and planning, secondly, this is the first public opinion stirred up by Penguin on its own official website, and thirdly, Yike has already given relevant explanations, which are also recognized by the industry."

The leader saw Mr. Fang.

Fang Zhuo returned his gaze and added: "Fourth, the industry also has strong opinions on a certain company's monopoly and unfair competition."

The leader said nothing and asked with his eyes, is it over?

Seeing that the leader was still looking at it, Fang Zhuo continued to add: "Fifth, normal business competition is coming here at every turn. I can't figure it out. I want to solve the problem and block the highest level of dialogue. I'm confused."

The leader withdrew his eyes, and after hearing Mr. Fang's request for "sixth", he finally said, "Okay, we already know these situations."

When Ma Huateng saw that the other party was finished, he also said: "Leader, I also want to say a few words about this situation."

"Okay, let's see what the basic facts are first." The leader rejected the request.

Fang Zhuo took a sip of tea and looked directly at Pony's face.

A deputy director in the conference room received instructions from the leader and first described the relevant objective situation.

Contrary but not too unexpected to Fang Zhuo, this description started from the release of Yixin.

Since the release of Yixin and Yike's official entry into the communications field, public opinion has always maintained a certain degree of enthusiasm. This public challenge has raised the popularity again.

Rather than saying that this meeting is because Penguin cannot be updated in the Yike software store, it is better to say that this is a small outbreak since the two companies competed in the field of communications.

The deputy secretary's tone was very calm and calm, and his narrative was not mixed with subjective opinions.

Penguin and Yike's people were sitting on both sides, listening patiently.

After fifteen minutes of this, the deputy director finished speaking. The leader looked at the two leaders: "Is this consistent with the basic facts?"

What are the basic facts?

There are two companies competing, and under this competition, there are more or less antagonisms in topics such as Sina Weibo, Penguin Weibo, Sina Portal, Penguin Portal, etc., which do not sound good to third-party statements.

Now, this competition has the possibility of escalating into a 3Q war again.

The smell of gunpowder from the previous war has not dissipated, and another one is about to happen. No matter what, it is intolerable.

Fang Zhuo nodded, but still expressed his thoughts: "Business competition always requires publicity. We, Yike, have always been very restrained. Logically speaking, the communication business is a small attempt of the company, but the other side will As its own luán, a series of situations arise."

Ma Huateng suddenly said: "Insider trading can be considered restrained?"

Fang Zhuo was confused, why was it suddenly involved in the Yike Financial War? Pony also invested money in a hedge fund?

He looked at Pony in confusion: "Huh?"

Ma Huateng saw that Fang's expression did not seem to be fake, and further elaborated: "Shenxin Kechuang completed a large transaction on September 30 and sold Penguin stocks without any bias. Is this part of fair competition? Is it also Yike's restraint? ?”

Fang Zhuo suddenly realized, oh, this is what insider trading is about.

He said amusedly: "Pony, Mr. Ma, your own shareholders sold your stocks. You don't want to think about why they sold them. Are you blaming me?"

"On September 30, Yixin will be launched soon, and Shenxin Technology will quickly complete large-scale transactions that have been stalled for a long time. Mr. Fang, may I ask, how do you explain it?" Ma Huateng asked.

"That's a good question." Fang Zhuo said solemnly, "That's right, evil cannot prevail over good!"

The attitude of the head of Yike was so firm and his expression was so awe-inspiring that Ma Huateng was speechless for a moment.

He was stunned for two seconds before speaking again.

But Fang Zhuo continued: "It can also be said that it is what the people want!"

"The popular sentiment is that people who were fired from Samsung go to Yike, right? Samsung is re-examining our software." Ma Huateng singled out specific matters.

Although the previous Samsung "Hippo Man" was anonymously displayed at the Yike media conference, it was related to the decision to remove Penguin software from the shelves, and Samsung could easily find out.

Penguin protested, and Samsung also responded. "Hippo Man" is going through the resignation procedures.

Judging from the Weibo posts of the suspected "Hippo Man", he packed his bags and prepared to defect to Yike when the software was removed.

But from Penguin's point of view, this is obviously Yike's manipulation, rather than the subjective initiative of "Hippo Man".

"If you penguins hadn't gone too far, why would he be like this? Pony, Pony, I really want to say, let's find the reason from ourselves." Fang Zhuo complained, "You can't graft every harm to penguins onto my hands. , I have so many things to do every day, who will take care of a software reviewer?"

He continued: "If I hadn't considered that the public opinion had calmed down, I wouldn't have attended the media conference in person yesterday. I just worked on my mobile phone and we went our separate ways, couldn't we?"

Ma Huateng directly took out his mobile phone, clicked on the screen, and opened the software: "Everyone knows what this emoticon package in Yixin means. Is this also grafting?"

"I thought that this time when I came to the meeting, instead of talking about industry development, I could talk about corporate strategy. If not, I could talk about experiences and lessons. Unexpectedly, it all talked about emoticons in a software." Fang Zhuo sighed, "Mr. Ma, what do you want me to say? You can't even use an emoticon in the software?"

Xu Chenye, Penguin's second person who came this time, said: "It's not the expression, it's Yi Ke who is intensifying the conflict."

Sitting next to Fang Zhuo, Li Lan, one of the public opinion pushers of Yike, from the public relations department, saw others speaking out and immediately said: "What kind of conflict can be intensified so easily? No way? Are penguins that fragile?"

Liu Shengyi, who was next to Xu Chenye, was in charge of Penguin Weibo. Hearing this, he refuted: "You are just provoking, Li Lan, right? You think we don't know what you are doing?"

Li Lan didn't panic when his name was called, and said with a smile: "What? I am sitting here today, can I still be dragged out by Penguin?"

Seeing that the voices in the conference room were about to become chaotic, the leader said displeased: "Are you two done? One is a world-renowned company, and the other is a 100-billion-dollar company leading the industry. Why do you ignore the overall development of the industry?"

The conference room fell silent.

"I want to talk about two points. First, orderly competition, and second, no unfairness or monopoly." The leader made the request concisely and straightforwardly.

Fang Zhuo has always had a bright personality, and he knew that his leader knew that he had a bright personality, so he said seriously: "Leader, if you say this, then our Yike is breaking the monopoly, and the "Audit Guide" of the software store is creating order."

"Very good, Mr. Fang, you talked about a very important part, but you didn't mention three words." The leader asked directly, "Are you legitimate?"

There seemed to be some issues with public opinion in the deputy director's previous objective statement.

Fang Zhuo thought about it for a second and expressed his opinion: "If I compete with penguins, then I am confident."

The penguins opposite are all very angry, are they still coming?

"Okay, okay, the software must be put on the shelves. Don't engage in public opinion confrontation, don't choose one or the other, don't make a fuss." The leader also has a headache, "Let's refer to the joint statement between Penguin and 360 to maintain the healthy development of the industry. .”

Fang Zhuo still has an opinion: "If all products are listed according to Penguin's standards, then I won't have to run a software store. In the future, big companies like NetEase and Sohu will complain according to their standards, and then my work will not be able to continue."

"You Yi Xin can read the address book, but I, Penguin, can't?" Ma Huateng asked.

"Yixin Core is engaged in this business. You added additional items without telling users and forced users to use them. How can it be put on the shelves?" Fang Zhuo asked rudely.

"If you want to impose a crime, why bother? Mr. Fang, you can just say that it is to delay Penguin's competition and to leave time for Yixin's development." Ma Huateng pointed out a more likely point.

Fang Zhuo sneered: "As for that? Do you think I am you?"

The two sides were about to quarrel as they talked.

"Can we talk? Can we talk?" Another deputy director couldn't help shouting, "Mr. Ma, Mr. Fang, can you two talk calmly?"

Fang Zhuo took a breath and nodded: "It can be discussed. Just like tens of millions of developers, our "Audit Guidelines" have been issued long ago, and any developer should abide by them. As a small-scale software platform, We do not accept the behavior of customers bullying the store."

The deputy director listened to the voice that could smell like gunpowder after just a sentence, and immediately said to Mr. Ma who was about to speak: "Since Yike is an established store, and since it needs to be informed to users, can't Penguin inform them?"

"We have informed customers." Ma Huateng responded.

"It's authorization, you need to get authorization." Fang Zhuo corrected, "No matter how your software is on other platforms, we always need user authorization."

The deputy director asked again: "Mr. Ma, can you authorize this?"

Ma Huateng turned his head and looked at his senior executives and replied, "I can authorize them."

Fang Zhuo corrected again: "It's not you who authorized it, but you got the authorization from the user."

Ma Huateng glared, this is the deputy director's question, you refute him directly!

"That's the problem with software." Seeing the progress, the leader said, "Let's talk about the issue of industry self-discipline."

Arguments are pragmatic, self-discipline is pragmatic.

Both companies are representative companies in China, and there have been frequent public outbursts less than a month apart. This needs to be taken seriously.

In particular, these two leaders need to pay attention.

Both Yi Ke and Penguin fell silent, silently listening to the voices from their leaders, and giving down-to-earth statements from time to time.

After a long time, the meeting came to an end.

The leader habitually asked: "In that case, do you have anything to add?"

"I will not add to some advertising contracts that were interrupted for no reason." Fang Zhuo shook his head, "I will discuss it directly with Mr. Ma when I leave."

Ma Huateng's expression remained unchanged, Mr. Fang was just this kind of person.

"Software, public opinion, statement, self-discipline, development, legitimacy." The leader gave a powerful summary one by one. Finally, he looked at the two leaders and said, "More development, less disputes."

Both leaders nodded and accepted the guidance.

End of the meeting.

Fang Zhuo did not go to talk to the leader again this time, and was about to board the car and leave with his people.

Ma Huateng walked over quickly and asked directly: "Submit today and go online tomorrow?"

"Submit it first, and we'll talk about it in 5 working days." Fang Zhuo glanced at the head of Penguin and got into the car. "Penguin has been revoked from the preferential treatment of major customers. Follow the process. If you don't agree, come back."

"you……"

The car started and drove away.

When Ma Huateng saw the shadow of the black car, he just wanted to follow it, follow it to Shencheng, follow it to Hang Lung 23, follow it to the Yike President Office, and then boil a pot of hot water to water the money tree in Fang Zhuo's office to death.