Reinventing the Millennium
Chapter 167 The CEO sells insurance (Part 2)
"Xiao Yuan, how do you think this insurance should be sold?"
The next morning, Fang Zhuo was sitting in the car at the recording location in front of him, still hesitating.
To be honest, he had a bad impression of insurance, and since this was a real first-line experience with strangers, he really felt like he didn't know where to start.
"Mr. Fang, how about I find someone to be an extra?" Yuan Zhen gave sincere advice.
"Forget it, I'd rather lose and be laughed at by the audience because the CEO doesn't know how to sell insurance, than be fired by the program team for cheating." Fang Zhuo shook his head. He was unfamiliar with the place. Don't be ridiculous if you are a typical example.
Yuan Zhen couldn't help but smile after hearing the boss's tone: "Mr. Fang, don't worry about it. Even if you lose, you can come to the capital to relax. I can also accompany you to climb the Great Wall."
She said the second half of the sentence carefully, while quietly observing her boss's expression in the rearview mirror.
"No, I have to promote M1." Fang Zhuo shook his head, took out the earphones from his pocket and plugged into the M1 with a white shell. "Although it is a financial channel, it is CCTV after all, so the exposure is still huge."
Thinking about cherishing the opportunity of free publicity, Fang Zhuo bought a colorful lanyard to tie the M1 around his neck, so that it would definitely be caught by the camera.
"Mr. Fang, come on, you are the best." Yuan Zhen made her tone appear young and energetic.
Fang Zhuo said "hmm" in a nasal tone and began to think about how to cleverly let the camera capture the M1.
Although today's M1 still has not solved some annoying problems, its appearance is still well done due to its own vision.
Soon, the black car arrived at the recording location where "Win in China" requested to arrive yesterday - the Beijing International Trade Center.
At 7:50 in the morning, the program team and contestants were almost all here.
Fang Zhuo didn't expect everyone to come so early, even though he said it was half past eight, he was already early... but he still got out of the car in front of everyone - selling insurance, it was too big.
He complained to himself, faced the camera, and said hello.
"Mr. Fang, it just so happens that the two teams have to choose a captain. What do you think about the blue team?" Producer Hu Meng asked, somewhat leaning toward Fang Zhuo being the captain.
Fang Zhuo heard something and declined politely: "I'm not familiar with everyone, just the blue team's recommendation. I will resolutely obey the captain's order."
Hu Meng didn't insist, and motioned for the camera to take more shots of the internal discussion between the two teams.
Fang Zhuo came into the camera, and he considered not taking out the M1 first. He smiled and listened to the opinions of the other five players. In the end, Zhou Jin, the only female player, became the captain of the blue team.
At 8:25 a.m., the program team announced the start of the game, and the red and blue teams entered the China World Trade Center Building. There was already a shadow of the CBD in the future, and the passenger flow was not small. There were also some onlookers looking curiously at the group of people in suits and ties.
"I suggest that we divide into three groups, responsible for different directions. For example, I am a person with children, so I can communicate more with those mothers." Zhou Jin, the captain of the blue team, gave suggestions, "There are also two groups that can target white-collar workers and those with upper-income families. age. We gather here every two hours to share our experiences.”
The blue team members agree to split into groups.
At this time, Xu Huaizhe, an entrepreneur with financial work experience, said directly: "Then Fang Zhuo and I will work together, and we happen to have a common language."
Fang Zhuo is good at everything. Although he doesn’t know what they have in common, yes, he has used the registration website.
The eyes of the other four people have some different meanings. After the buffering last night, all the players know what the registration network does, and they also understand that this airborne player has great assets to crush. However, front-line sales cannot rely on the status of the president. , it is still a question of whether the insurance can be sold.
Three groups of people ran in different directions on the floor, each with a camera following them.
"Fang Zhuo, how do you think we can sell it?" Xu Huaizhe held his briefcase and asked with a smile, "I have no experience in selling insurance."
"Me too." Fang Zhuo held the insurance policy in his hand, looked at the passers-by, and hesitated, "Are you just going up there and asking people to introduce insurance? We are not professionals either."
Xu Huaizhe said with a smile: "The program team will definitely let us do this."
"This program is also interesting. In this way, you can see the quality of entrepreneurs by selling insurance?" Fang Zhuo slowly commented, "Is there an insurance project promotion?"
"Hey, there will be front-line sales in other scenes later." Xu Huaizhe said vaguely. He knew that the camera was filming, and it was difficult to refute the young CEO in front of him verbally.
Fang Zhuo was stunned: "Other scenarios? Don't you just sell insurance?"
"No, the second game was replaced by something else. I don't know what they were selling, and then one was eliminated every day." Xu Huaizhe asked, "Don't you know?"
"Uh." Fang Zhuozhen didn't know, so he thought he was selling insurance compared to seven people.
He waved his hand: "Let's get started."
Two men in suits with no sales background started holding insurance policies and trying to sell Taikang Insurance to strangers.
However……
I don’t know if it’s because the strangers are just not interested or because I’m looking for the wrong person, but I can hardly talk to anyone for more than a minute.
Fang Zhuo stopped and observed the pedestrians and the shopping mall for a while, then looked at his companion and found that he was so nervous when talking to people that he didn't talk as much as a stranger.
"Xu Huaizhe, you can't do this." Fang Zhuo called to Xu Huaizhe, "Why are you so nervous?"
"Because I want to win." Xu Huaizhe smiled bitterly, "Otherwise, I won't be able to go back to the registration website after losing."
Fang Zhuo shook his head: "How can you win if you are so nervous? This doesn't seem to be the solution. Our results have to be compared with the red team, right?"
Xu Huaizhe reminded: "The rules do not allow us to use the previous resources, and we cannot find friends or colleagues."
"That's not what I meant. Well, let me think about it." Fang Zhuo walked to the commercial building layout and looked at it. While looking at it, he asked, "Xu Huaizhe, what kind of business do you want to start on this show?"
Xu Huaizhe became excited and replied: "I want to make an Internet website and use my financial experience to solve problems. I have even thought of a name for the website. It will be called Solve.com."
Solve the net?
Fang Zhuo vaguely remembered the name, glanced back, and objected: "It's a bit broad."
"It's good to be broad. I've thought about the advertising words. If you have any questions, go to the solution website." Xu Huaizhe insisted.
Yes, this is broader.
Fang Zhuo smiled and said: "You are not a portal website. This name is really not very good. What kind of problems are there? What are the target customers? If you talk about financial experience, I will go directly to the four major firms or law firms. It’s professional, you’re not competing for websites but for traditional industries.”
When Xu Huaizhe heard the successful man in front of him discussing entrepreneurial projects with himself, he was so excited that he didn't even take care of insurance. He asked: "Isn't the development of the Internet all about competing with traditional industries? Sina, NetEase, and media and newspapers are competitions."
"Competition is indeed competition, but it is not the driving force. You have to look at the role of the Internet inside." Fang Zhuo said eloquently, "People's portals make it more convenient to read news. What does your solution network do? "
He smiled and said, "Don't talk about others, just talk about my daily work. I won't lie to you at all. If you encounter a problem, just call the office and they will come directly to your door. I'm not a big customer yet."
"What about your solution network? What are its advantages? Or do you have political and business connections that you haven't mentioned yet?"
Fang Zhuo stared at Xu Huaizhe sharply, as if he was the judge judging the contestants at this moment.
Xu Huaizhe didn't think there was anything wrong.
Even the photographer next to him listened with great interest and did not notice that these two were not doing anything serious.
Fang Zhuo noticed this situation and quietly took out the M1 and hung it around his neck. The pure white machine was beautiful and compact.
Xu Huaizhe thought hard about his own competitiveness, and sweat slowly formed on his forehead.
This is actually the current disregard of many entrepreneurs, who seize the "Internet" and rush forward.
"The Internet is like a basket, everything goes into it." Fang Zhuo said without mercy, "If I were a venture capital investor, if you wanted to build an online financial website, I might consider investing some money. Talking about building a solution network, haha."
The laughter is not without irony.
"Even if it can fool some customers at the beginning, what is the driving force and value of sustainable development?"
"What if you add the word "Internet"? Can you provide better services than an office? They are the professionals."
“Just to get venture capital money?”
"Short-sighted!"
Fang Zhuo quietly moved his position so that the camera could capture him more conspicuously, which would make the M1 on his chest more vivid.
"This... uh..." Xu Huaizhe couldn't answer, so he asked sincerely, "Then what should I do?"
"What should an entrepreneur do if he asks a venture capital investor?" Fang Zhuo smiled gently, and then said coldly, "Two words, get out."
boom.
It was as if an office door had been closed.
Xu Huaizhe swallowed.
"I know how to sell it. Let's go east." Fang Zhuo didn't feel guilty at all about dampening other people's enthusiasm for entrepreneurship. "Hey, there is an 'Internet Medical' here."
"The program does not allow the use of previous resources." Xu Huaizhe reminded in a daze.
Fang Zhuo said plausibly: "Yes, this is not a friend or colleague, this is my competitor. They probably won't recognize me and it doesn't violate the rules."
Xu Huaizhe: "..."
"Also, if you compare 'Internet medical treatment' and 'registration network', if you are a patient who needs to register, which one would you choose first?" Fang Zhuo said in response to the previous question, "Of course it is the latter."
"The name you chose to name Solve Network is really baffling."
Xu Huaizhe was so shocked that he couldn't speak. He just followed Fang Zhuo's footsteps silently to see how he sold insurance to his competitors.
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