Reinventing the Millennium

The last day of February.

Sina successfully attracted the chairman, the richest man in the country, into its own business. When the biggest boss ordered the release of blog content, the blog business team who paid close attention to the situation "celebrated" and believed that it could serve as a very high selling point.

Actors and singers, of course, make netizens want to spy on them, but after all, there are so many people.

This was the only richest man in the country last year. Are you sure you don’t want to come and see if he has one nose and two eyes?

That afternoon, the Sina blog, which had been online for less than a month, put up a site-wide banner, and directly advertised on its own Sina website, and then quickly pushed its boss to all the advertising resources that Sina could invest in.

The advertising slogan is - Come to Sina Blog to see the richest man in the country teach people to become millionaires.

The slogan is very formal, click on it and take a look.

That's it?

Isn't this fake?

However, the blogger's name "Fang Zhuo" was officially certified as authentic, which made many netizens suddenly more enthusiastic about participating.

Soon, Sina Blog took the Internet by storm with the title of the richest man in the country.

Shen Nanpeng saw the advertisement on the Internet on the night of the first day and clicked on it with great curiosity. After yesterday's contact, he thought it would be a long speech from Mr. Fang on how to succeed, but he didn't expect... …

this……

He was angry!

Mr. Xiong is not the only millionaire in the world!

Shen Nanpeng registered a blog account and found that the process was very simple and could be used in conjunction with his Sina account.

Because Kan Fang always used his real name "Fang Zhuo", he also registered his real name as a nickname, and commented with a weird, complicated and fun emotion.

——"Mr. Fang is right, this is how I became a millionaire like Mr. Xiong."

Shen Nanpeng just made a casual comment without thinking about anything. Unexpectedly, he soon received a private message from Sina Blog, asking if it was the president of Ctrip himself who could conduct real-person authentication.

The process is not complicated, it seems to be a special matter, but after my phone number was called and verified, a certification mark was quickly added.

After reading the sharing from Mr. Fang, Shen Nanpeng briefly browsed the interface settings of Sina Blog, then compared it with Blog Huaxia, and found that the styles of the two competing products were different.

Sina's looks simple and clear, and Blog China's looks a bit fancy.

But functionally speaking, Sina also has certification services, comment top functions and other functions, which seems to be more systematic.

From this point of view, Sina blog is likely to come first.

Blog China is in danger.

Shen Nanpeng had feelings and judgments in his heart, but he also had doubts about such a business. How can a blog make money?

The form of relying solely on advertising has been verified by the three major portal websites, and it is destined to be a business model that is difficult to achieve profitability. Sina will not know this, so...

How to do this?

Shen Nanpeng thought about the success or failure of the project for a while, but didn't get any good answers.

When the night passed and the next day came, Shen Nanpeng still remained curious and took a look at Mr. Fang's blog during the break before going to work because of his involvement yesterday.

emmm…

My own comments stand out.

What is even more eye-catching is the person involved in the story, President Xiong Xiaoge.

——Xiong Xiaoge: After I asked Fang Zhuo how to become a millionaire, he lost a good friend.

Shen Nanpeng smiled and felt that the Internet was really interesting. The feeling of Mr. Fang and Mr. Xiong online was completely different from the feeling of meeting them offline.

He continued to browse and was surprised to see many big bosses showing up to support him. He wondered if Mr. Fang had hired someone to do it. Some bosses certified it while others did not.

Shen Nanpeng called a friend and talked about the business development of Sina Blog and the status of Fang Zhuo, the richest man in the country, who he had met once, in the industry.

At that time, Fang Zhuo had not yet acquired Sina, so he made bets with other industry giants on the Internet industry in the CCTV program "Win in China". Later, he was shortlisted for the 2002 Forbes list, becoming the only rich man from the Internet industry.

Later, Fang Zhuo's internal Sina open letter "The Spring of the Internet is Coming" spread throughout the Internet and became a letter to all practitioners, inspiring many people to continue fighting on the Internet.

Now that Fang Zhuo has taken it upon himself to become a blogger, people in the industry are probably willing to give him face and support him.

For example, Tencent Ma Huateng and Sohu Zhang Chaoyang are all making comments.

Others were fine, most of them were spontaneous, Zhang Chaoyang clicked in passively.

He was also on the Forbes list this year, still ranked 20th, but this is far less dazzling than the 1st and 2nd places. There are still people online commenting on this.

——Sohu is far behind among the three major portals.

——Both are portal leaders. The wealth gap between Fang Zhuo and Ding Lei is only about 10 Zhang Chaoyang!

When Zhang Chaoyang saw such comments, his heart... He is the kind of person with a strong self-esteem...

As a result, this time I actually saw an advertisement for Fang Zhuo from Sina Blog on my own Sohu website. I couldn't help but become furious. I called him in the middle of the night to ask what was going on, and even advertised for a competitor!

The subordinate responded that for normal business behavior, Sina would give more...

Zhang Chaoyang stopped directly, but also took a look at the content about the richest man in the country teaching people millions.

Hey, don't say it, it's funny.

The man named Fang is not only shameless but also has a sense of humor.

Zhang Chaoyang understood the humor coming from the richest man in the country, and hesitated to comment on it the next day. Unfortunately, he had not yet seen his comment being pinned to the top, while some industry figures were pinned to the top.

The head of Sohu was a little disappointed and confused, so he posted another inquiring comment: Why was my comment not pinned?

This comment received no reply.

Sina Blog's current authentication service is not yet complete. People who noticed Zhang Chaoyang's name did not believe it was him. The blog department received the news and Sohu even withdrew the advertisement. How could this boss still come to support him?

The blog business team worked overtime to maintain the blog of the richest man in the country, and decided on an activity first and then later. It asked users to actively participate in comments and randomly selected questions for the boss to respond to personally.

Such notifications are placed under the blog, which immediately stimulates more user participation.

…

The richest man's blog quickly spread on the Internet within a day and night, driving a large number of user registrations and quickly setting a record for Sina blogs.

This was really unexpected by Fang Zhuo. It was just a small story.

Well, maybe the current network environment and my own identity combine to produce this effect.

There was an intensive meeting on the first day of March. He was asked about the blog by Su Wei in the evening before he remembered to take a look at it. He immediately found traces of many acquaintances, including Lao Xiong, Pony Ma, Zhang Hongli, Shen Nanpeng, Xu Xiaoping... some were humorous, some were Some people are making fun of them, and some of them don’t understand what they are trying to express.

Pony Ma: "I know how Mr. Fang became the richest man in the country."

Zhang Hongli: "Mr. Fang, please tell me how you deal with venture capital."

Xu Xiaoping: "Suddenly I realized that Mr. Fang really gave everything he had to teach me."

Fang Zhuo had the feeling that these people were quite idle, and he was willing to sell his body for business. Why are you so far apart? The Internet is a thread, cherish this fate?

He stared at the computer for a while, shook his head, closed the blog, and flipped through several market documents.

Before turning two pages, the old leader Qiu Lanhua called.

"I heard that Mr. Fang responded that tomorrow afternoon, there will be an inspection event with entrepreneurs in the district. Mr. Fang can help support the scene." Qiu Di said straightforwardly, "I heard that Yongke has plans for us, and I also want to Listen to Mr. Fang’s opinion.”

Fang Zhuo had already heard the drunkard's intention, and felt that it might be related to the mid-term bidding, so he agreed without any hesitation.