Reinventing the Millennium

Although Penguin's approach to farm games is somewhat unexpected, whether it is QQ space, dating, or both, the criticism it has attracted is within the expectations of both parties involved.

But the heat may be beyond each other's imagination.

This time, a victim came forward directly. Jian Jing, one of the founders of Lianzhong Gaming Platform, was interviewed by the media and quite directly accused Penguin’s imitation strategy of being harmful to the development of China’s Internet.

Jian Jing is one of the first programmers to become famous in China, while Lianzhong Games is the loser in the Penguin traffic competition.

As Jian Jing spoke out, a vice president of Shanda Company was also interviewed and once again criticized Penguin’s QQ Hall for imitating the Bubble Hall operated by its own agency.

Not long after, it was said that some Taobao executives were also complaining about Paipai.com’s product categories, product quantity, popularity system, user interface, website interaction, inventory \u0026 RMA, credit rating system, secured transaction system, payment, logistics, customer service, etc. They all imitate Taobao too "perfectly".

Financial media, portals, victims speak...

For a time, Penguin was criticized by many parties.

At this time, Xu Chenye, Penguin's chief information officer and responsible for the B4 online media business system, stepped forward.

He has an account on Zhihu, but he talked quite frankly about his company's competitive positioning. The main point is that Internet companies in the early years could not find an effective way to make money from traffic. Now the situation is better, Penguin Able to use traffic to achieve profitability and rapid development.

Finally, Xu Chenye also asked, if it were you, if @Fang Zhuo had Penguin’s traffic, would he be able to give up his traffic advantage in business competition?

In fact, this is not the first time this hypothetical question has appeared.

This time, we also won the support of some spectators. We can do whatever is not prohibited by law. How low is the bottom line of commercial competition... Others don't know, don't you people in the industry know?

However, such support is only a small part, and most of the voices are on the opposite side.

——Who doesn’t let you use your advantage? Don’t do pixel-level imitation!

——Since Mr. Xu @got Mr. Fang, can we also @Mr. Zeng? I'm more interested in Mr. Zeng's views than you.

——Mr. Xu said it well, come on, let’s cheer Mr. Xu on, encourage him, bang bang bang bang.

——When I say this, I’m afraid I’m going to be sour, but I still have to say that I hope to see a day when Penguin is competed by other companies using their traffic advantages. I don’t know if Mr. Xu will still have such a sincere attitude at that time.

Among the many voices, some vented emotions and some discussed matters.

Among them, a matter-of-fact answer received a high number of likes.

——Compared to you, Mr. Xiao Fang is really pure and pure.

Bingqingyujie Mr. Fang!

Although Xiaofang is always a vegetarian, no matter what he is competing against, whether it is Sina, Sony, Changshi, or Ledman, they are all known as the dominant players.

You penguins are reaching down again today. I can’t even think of what else you can do in the future!

When Su Wei finished her work and browsed Zhihu in a relaxed manner, she saw such an answer and was completely struck by laughter.

Others don't know, but she knows whether this man is clean or not.

"Hey, my innocent boss, go up and face Mr. Xu's call." Su Wei picked up the notebook, walked to the living room barefoot, and put the screen in front of Fang Zhuo.

Fang Zhuo put down the document, glanced at it, and said, "Oh, I saw this. This guy seems to be an investor."

Su Wei was startled and smiled: "That would be even funnier!"

Her smiling eyes turned into crescent moons.

Fang Zhuo shrugged and said seriously: "I remember I told you that my ability to 'be kind to others' depends on my peers. Look, it's starting to bear fruit."

Su Wei remembered that the man in front of her had indeed said this, and couldn't help but laugh even louder.

This is so interesting. When investors start to say that Mr. Fang is pure and innocent, who has the right to criticize him?

"Wait a minute, I'll show you something interesting again." Fang Zhuo took his notebook from the left, logged into his email, pulled up a regular work report from Yike Investment, and handed it to Xiao Su to read.

Su Wei leaned over and saw an investment report from Yike Investment.

There is a start-up team studying drones in Pengcheng. They approached several institutions including Yike Investment and Penguin Investment. In the end, they planned to accept investment from Penguin because they were both in Pengcheng.

Originally, this matter had come to an end.

However, the executive responsible for this matter at Yike Investment suddenly received a call from the founder two days ago. The other party changed his mind and planned to take money from Yike Investment.

The executives were naturally curious about this change. After asking, the answer they got was, "I just don't feel comfortable. It's money from whomever I take anyway."

As for why this entrepreneurial team felt uncomfortable taking Penguin money, anyway, Yike's executives found this matter very interesting and reported it to their boss via email.

Su Wei read it from top to bottom and commented with laughter: "This entrepreneur named Wang Tao has a simple sentiment."

"Yeah, I think so too. People don't think so much, so they think what you're doing is not very authentic, especially when you clearly acquiesce in the meeting, then turn around and increase your efforts to engage in micro-innovation." Fang Zhuo He said with a smile, "But Penguin is also very strange. I'm afraid there are some internal disputes. Otherwise, there would be no reason to use QQ Space first and then both parties together."

If it was very harmonious, the two companies should have shared data in the farm game from the beginning, instead of announcing it on QQ Space one day and then adding QQ Dating.

The signal revealed by this action itself is very subtle.

Su Wei put down her notebook and suddenly remembered the entrepreneurial project she had just seen, and asked casually: "Investing in drones, isn't this project a bit avant-garde?"

"So, Wang Tao has both simple feelings and romantic ideals." Fang Zhuo said, "It's only 600,000, and their team has also raised a lot of money. The follow-up will depend on the development."

Su Wei nodded and did not ask more about this ordinary investment. Instead, she said: "The term micro-innovation is really going to be ruined, but the competitive situation of Friends.com is not optimistic."

"Who says it's not the case? I don't know who is responsible for the data sharing between QQ Space and QQ Dating this time. They are really decisive." Fang Zhuo muttered, "It doesn't feel like Zeng Liqing. I don't know if it was decided by Xu Chenye. tone."

He shook his head: "Public opinion is public opinion. Even if micro-innovation is criticized, the users of the space and friends are real. I can't let the data of Sina Blog and Friends Network be the same, right?"

Although Sina participated in the investment in Friends.com and dispatched a senior management team, it is not a company after all.

Penguin has quite a "you criticize yours, I compete with mine" dynamic.

In fact, in addition to developing farming games, Sina also has a parking space grabbing game that is also ready to go.

But looking at the current situation, one more game will not change the seriousness of the competitive situation.

Although these are expected, the actual fight still makes people feel a little helpless. The activity and growth rate stimulated by the friend's farm are already quite amazing, but the situation is still gradually tilting towards the competitors.

"How can I say that it is the number one traffic in the country?" Su Wei said with a smile, "No matter how many tricks you use, I will only give you a traffic punch."

Fang Zhuo shook his head slightly, rubbed his temples, and sighed: "Penguin's traffic is really terrifying. It is the kind of data that can be sustained even if the traffic spreads to different tracks at the same time. The problem of Friends Network must be left to Wang Xing to worry about. "

Su Wei took two steps and stretched out her hand to massage his temples: "At least in the e-commerce field, the power of traffic has been weakened. Paipai.com's performance is not as good as expected. Now Friends.com has encountered Penguin's strengths. Can it really be done in the end..."

She pondered for a moment: "Don't you also say that there is a problem with the pseudo-real-name system of QQ Dating? If the root is wrong, can it really go right?"

Fang Zhuo leaned back and closed his eyes: "Domestic users are very tolerant. If Penguin can calm down, it may not be impossible for him to get through."

Su Wei asked: "Even if you stab me again with Sina in the end, can you still calm down and continue to walk through?"

"Don't talk about me being so innocent. I have a quality that even investors have certified." Fang Zhuo raised his head, "This is just a normal business competition. Penguin competes on the social track with traffic, and I compete with new projects. , all normal.”

"So, if you are really asked to answer Xu Chenye's question, what is your answer?" Su Wei asked curiously.

Fang Zhuo thought for a while, and just as he was about to answer, he heard the cell phone on the table ring.

He glanced over and found that the call was coming from New York.

After the connection, there was the latest competitor news - Apple has confirmed that it will hold a product launch conference on January 9 next year, and has begun to send letters to invite media guests.

In other words, the Apple mobile phone is coming!

Fang Zhuo put down his phone and relayed the news to Xiao Su.

"You feel a little refreshed." Su Wei described her feeling and asked, "Is the iPhone faster than you expected?"

Fang Zhuo thought carefully for a few seconds, and he couldn't tell whether the judgment that Apple's mobile phone would be released in the first half of 2007 came from actual sources or his own memory. However, this press conference with a confirmed time was indeed faster than expected.

Will there be changes to Apple phones? To what extent will it create a competitive situation? Will there be any chain changes?

Also, Yike Mobile Phone needs to be accelerated.

Fang Zhuo had a few thoughts. Even after hearing the news about Apple's mobile phone, he said calmly: "When you said that, I really cheered up. Apple is coming, and I have to go to Silicon Valley next month to make it happen." Google will try its best to announce the formal establishment of the Open Handset Alliance before Apple’s launch event.”

"Yike also needs to confirm that it will hold a mobile phone launch conference no later than the middle of the year. Even if it is just a launch but not for sale, it still has to give a response."

"Apple has invited the media. I'm wondering if I can find someone to take pictures of the scene to see what it's like."

“I don’t know what Apple’s format will be. Will it start selling immediately upon release or will it take a while?”

Su Wei patted the man in front of her on the shoulder: "Okay now, I'm going to be busy again. When will the plane that can take you flying here arrive?"

"Perhaps I can catch up with my flight next month. Gulfstream has been cut off by customers in the Middle East, so it should be much faster." Fang Zhuo raised his hand and took a sip of tea and exhaled deeply, " It will definitely be busier.”

Su Wei made a little joke: "I heard that private jets can be named by themselves. This one is called Putian Tongqing. How about it?"

"No, no, it doesn't sound good at all." Fang Zhuo shook his head.

"Is it really called Qingzihao? It sounds nice, right?" Su Wei pointed out the previous title of Mr. Fang.

"How is that possible? Then Qingzi doesn't know why he hates me. I haven't thought about it yet. When the time comes, I'll see if I can buy ice cores from Yike. You can think of something nice." Fang Zhuo thought in his mind. After wandering around with thoughts related to the mobile phone, I simply settled on it, "Just come up with a name. I don't want to bother."

Su Wei is really interested in this little thing. If she likes it, she can think about it being related to semiconductors. Otherwise, she can just get lucky with the prospect of mobile phones.

She saw that Mr. Fang had obviously begun to think about the mobile phone, so she didn't talk much and returned to the room with her notebook containing the Zhihu page.

Apple's trends are worthy of Yike's attention, and will definitely make Mr. Fang invest a lot of energy very quickly.

I am afraid that Wang Xing of Friends.com will have to bear a lot of pressure in the future. The points lost by Penguin in terms of reputation will definitely be recovered through the business level. Friends.com will inevitably burn more money.

Su Wei helped to intervene in the competition situation of the friend network. After thinking about it, she felt that everyone's expectations for the competition between the other party were relatively high.

She switched to the trumpet and wrote an eloquent article about the difficulties faced by the real-life competition of friends.com.

But, I added another sentence at the end.

"Competing with Mr. Fang, no matter what the final result is, even if Penguin really wins this competition on the social track, I think it will get a piece of its flesh bitten off."

…

The public criticism Penguin faced made the QQ Dating team feel embarrassed, but it did not stop competing.

The person in charge, Zeng Liqing, has strictly implemented the decisions from the General Office after expressing opinions, high-level discussions, and voting, and is also considering further introducing more traffic to QQ so that QQ Dating can form an advantage as soon as possible.

He has made up his mind to resign from Penguin after completing his job on Friends.com, which can be regarded as a beginning and an end, and it can also be regarded as an explanation to his competitor Mr. Fang.

Even if you always put me in an embarrassing position, I will actually defeat you and then resign gracefully.

Zeng Liqing declined media interviews and stopped attending industry conferences. He only focused on bringing QQ Dating to the place it should be.

Of course, he also occasionally browses Zhihu to see what people say about him, such as "talking sweetly but hiding swords", "business ethics", "evil and treacherous"...

In fact, as long as you accept that there are problems with micro-innovation, your mentality will be quite invincible. You are right, but it can't change anything.

However, when he saw more and more people comparing Penguin and Mr. Fang, wondering whether they took the joke seriously and thought Mr. Fang was "pure and pure", he still felt a sense of tightness in his chest.

This world is too crazy. The dangerous Mr. Fang is about to become harmless. How can I, with my little moral integrity, afford the evaluation that originally belonged to Mr. Fang? Ask Duan Yongji, ask Huang Guangyu, ask Zhou Kaixuan, You should go and ask...