Reinventing the Millennium

Towards the end of the year, a wave of food stealing suddenly emerged on the Internet in 2006.

The farm game has only been launched for a month and a half. Hot words such as "set the alarm clock and steal food", "steal food in the office" and "steal food from the boss" are very popular. With this popularity, the number and activity level of users of Friends.com and QQ Dating have surged.

It can be said that the effect of the farm game exceeded the expectations of both competing parties, and the Penguin side is increasingly grateful for its decisive and correct decision.

If you really let Friends Network wield the weapon of social games, I am afraid that Mr. Fang will go against the trend and steal the house.

On November 14, when reporting on the development of the Internet industry, CCTV News used the title "Have you stolen food today?" to talk about the initial emergence of farm games. After reporting on this situation, it continued to talk about the development of domestic e-commerce. .

The just-concluded Tesco Double Eleven promotion announced the results, with revenue of 980 million in three days.

Compared with last year's 712 million, although this result represents a 37.6% increase, it still falls short of the expectations of many industry observers.

At the very least, let’s break through 1 billion... Your Tesco number has reached 9.8...

Are you still short of that 20 million?

If you ask Gree to sell 5,000 air conditioners, you can fill this gap!

No matter how bad it is, for this reason, even if you cheat a little, you can get double figures and everyone will be happy!

Regarding this matter of 5,000 air conditioners, even Tesco’s institutional shareholder Xiong Xiaoge and Mr. Xiong couldn’t help but make a phone call and asked suggestively: “Mr. Fang, Tesco is so short of less than 1 billion? Thousands of air conditioners and TVs are missing?”

"It sounds so nice, you, Mr. Xiong, are trying to find customers for me? Tesco has already tried its best." Fang Zhuo complained first, then sneered, "I didn't expect you, Mr. Xiong, to have such a character. If you were in Tesco, I have already punished you today."

This phone call from Lao Xiong was just one of the manifestations of everyone’s regret about the data. Before the results were announced, Tesco internally felt that 1 billion was a more beautiful number. Then a vice president represented some of the voices and asked about the direction. Overall meaning.

Then, he was demoted half a level as a warning.

Long before the promotion started, Fang Zhuo had emphasized with Su Wei and other senior executives that the Double Eleven results should never be watered down. The sales would be whatever they sold, let alone 9.8, even if it was 9.99, it would not be false. increased to 10.

But the important point that there are still voices internally and regrets externally is that Taobao’s June 18 results in the first half of the year were 1.83 billion in transaction volume!

What is the development situation of domestic e-commerce this year?

The foreign giant eBay was completely defeated by Taobao and has reached the point of being sold. Taobao has made rapid progress in C2C, while Amazon in B2C continues to languish and cannot even match the development of Dangdang, let alone compare with Tesco.

At this point, the localization of foreign e-commerce giants in China has completely failed. Many people in the industry have already keenly judged one thing - starting from next year, the e-commerce track is likely to see a confrontation between C2C Taobao and B2C Tesco. .

Penguin's Paipai.com failed to catch eBay's retreat and its development was unsatisfactory. Although Dangdang had the courage to learn from shame and courage, it seemed that it had been stabbed by Mr. Fang again.

Overall, the domestic e-commerce market now presents an oligopolistic and long-tail competition pattern.

Taobao and Tesco are the two major oligarchs in e-commerce, and companies such as Paipai, Dangdang, Amazon, and Newegg have become the long tail of the market.

It is under this situation that Xiong Xiaoge feels that Tesco’s Double Eleven has exceeded 1 billion, and it will have the confidence and momentum to compete with Taobao in the coming year.

He had good intentions, but he didn't expect to be scolded by President Fang, who immediately retorted: "Oh, President Fang, didn't you really think you were spotless when you saw others saying you are pure and pure?"

Fang Zhuo was surprised: "Don't President Xiong think so? Then why did you give that answer a thumbs up?"

Xiong Xiaoge said disdainfully: "You two are obviously making fun of each other, but other people who don't know what you are thinking really think they are praising you. Okay, this is really the biggest joke I have seen this year!"

Fang Zhuo did not dwell on this and said sternly: "Tesco's results last year were achieved with the help of several Suning companies. This year, I can achieve 980 million alone. I am very satisfied."

"What Tesco needs to focus on is how to provide consumers with better quality and cheaper products, how to ensure better after-sales service, and how to deliver the goods to them more quickly. Apart from that, there is no need to add water, and there is no need for this aspect. pressure."

He asked: "Is it possible that if there is a shortfall of 20 million, if Fang Zhuo seeks your investors, you will not pay?"

Xiong Xiaoge muttered: "For your shamelessness... ah no, for your pure and pure energy, we have to pay for it."

Fang Zhuo was pure and clean, kind to others, and said calmly, "That's fine. I have confidence in Tesco, which pays attention to the long-term interests of its customers."

Xiong Xiaoge also deeply admires Mr. Fang, well, admires him on all levels.

"Oh, yes, I will leave Beijing at the end of the month and go back to Luzhou, Lin'an, and Shanghai. I will fly to the United States next month. At the end of the month, I will get together with a few people." Fang Zhuo talked about his itinerary, and before going to the United States, he also You have to watch the progress of the ice core twice.

"Is it about Android?" Xiong Xiaoge asked.

"Apple is determined to release its mobile phone on January 9th." Fang Zhuo said the latest news. Lao Xiong's energy was all at home and he was still a little closed off.

Xiong Xiaoge was taken aback and immediately realized the major changes this incident might bring.

Apple's actions have an impact beyond the ordinary sense for Yike. Its mobile phones will inevitably integrate the functions of music players. Once Yike cannot cope with this wave of impact, even though it is a high market value company now, it will soon will decline.

The ups and downs of such companies are not uncommon.

He pondered over and over again, not knowing where to start, and finally just said: "Okay, I believe Mr. Fang."

"Mr. Xiong is quite interesting." Fang Zhuo comforted him.

"Since you call me Mr. Xiong, let me ask on behalf of IDG, can we sell the last bit of stock we hold now?" Xiong Xiaoge changed his identity and made a formal inquiry in the name of President of IDG China. IDG After the lifting period, stocks were sold one after another, but the sales were not completed.

He himself believes that IDG's interests need to be guaranteed. According to the current situation, the progress of Yike's mobile phones is still a little behind. If it can improve by then, he can buy it back.

Fang Zhuo was silent, and after a while he said, "Mr. Xiong really values ​​love and justice."

Xiong Xiaoge is very grateful to Mr. Fang for his understanding and generosity: "I will punish myself with three cups at the end of the month to practice it for Mr. Fang!"

In principle, the public belongs to the public. If something like this happens, you may not feel good in your heart. Mr. Fang is not an ordinary person, but you still have to pay attention.

Fang Zhuo cursed with a smile and ended the call.

Without putting down his phone, he turned to dial Wang Fengyi from Shenxin Science and Technology and mentioned the Apple press conference.

At the same time, taking into account Wang Fengyi's professional level, we also talked about the impact that Yike may suffer.

As expected, Wang Fengyi was two beats late before saying: "If Yike's press conference can't keep up, the stock price will be affected."

Fang Zhuo just said "Huh" and made a direct judgment without saying anything.

Wang Fengyi thought for a while and said slowly: "You, a major shareholder, have just reduced their stock holdings this year, and Lehman has engaged in short selling. Isn't it a good time for Shenxin Technology to make a move? It may have an impact, right?"

Fang Zhuo was a little surprised, changed his mind, and said with a smile: "Brother Wang, don't use the company's money as money."

Wang Fengyi Heiran, the stock market is risky, what should Shen Xinke be afraid of if it makes a loss? In Shanghai, Zheng Danrui and Qiu Di have been promoted and have stronger influence, and this influence will also be very powerful for their family's future direction.

"Mr. Fang, I believe in you and I believe in Yike. Don't worry about the stock price. At this time, if I don't stand guard, who will?"

"If one family doesn't talk to each other, just bring out all the good wine when you return to Shanghai."

Wang Fengyi made a decision in a short time.

Fang Zhuo did not try to dissuade him any more. This was about the normal competition faced by enterprises. The specific operation depends on the individual. His phone call did not constitute investment advice.

However, the two different reactions of Mr. Xiong, who values ​​love and righteousness, and faces difficulties like Wang Fenggu are quite interesting.

In fact, Yike's stock price is bound to fall in the future, firstly because it cannot match Apple in terms of progress, and secondly because the overall market has suffered a setback due to the financial crisis.

Fang Zhuo is not very worried about this aspect. The focus is still on Yike’s mobile phone manufacturing.

Today is the time for E-commerce to announce results, but most of the information and reports on his desk are related to mobile phones, and he has also communicated with Google on several consecutive calls.

Google is hesitant, hesitant about the time to establish the Open Handset Alliance.

Fang Zhuo believes that it is very promising to personally promote its establishment in December. This is not only related to the actual development of the Android system, but also a feedback signal to the market and Apple in advance.

There is so much to do, but so little time.

Fang Zhuo reviewed several research and development reports on the company's mobile phone patents, and signed and approved several internal reward mechanisms within the company. News about competitors gradually faded away, and he was still immersed in the documents.

The rest of November passed quickly. Things like Tesco, Bingxin, and New York filled up most of the work content. The proportion of Sina and Friends.com decreased. The battle of socializing with acquaintances will eventually have to be fought by Wang Xing himself. .

It's just that it's really difficult to fight head-on.

On November 28, the private jet Qingzi bought began to depart from the United States. It seemed promising that she would fly to the United States again next month.

On the 29th, before leaving Beijing, Fang Zhuo invited friends to dinner in a somewhat customary manner, including Sohu Zhang Chaoyang and Wang Xing of Friends.com.

That night, Fang Zhuo and Wang Yan talked about Sina's Weibo project in front of Wang Xing, discussing it as a natural upgrade of a blog, and asked the founder of Friends Network for his views.

Wang Xing had known before that there seemed to be a competing product within Sina, but this time it still sounded a little solemn.

The ultimate goal of Friends Network is also to socialize with all people. The path from campus to workplace to all people seems to be extremely solid, but it seems a bit ideal based on the current competition.

If Sina uses blogs as the basis for social networking, wouldn't the huge blog users be equivalent to Penguin's traffic?

Wang Xing thought over and over at the wine table and finally admitted that the Weibo approach had the possibility of success.

"Weibo is more popular than blogs. If it can be done, it will complement the model of Friends Network." Wang Xing judged.

Fang Zhuo smiled and said nothing, while Wang Yan agreed and chatted for a few words. It was just gossip at the dinner table anyway. The future trend will depend on the actual development.

Throughout October and November, not only Friends and Penguin were making farm games, but many small and medium-sized companies were also trying to get a share of the pie. Sina, which was the first to develop it, has confirmed that it will launch it on December 1 Farm to blog online.

Developed by Sina, tested internally by Sina, and handed over to Friends.com for online launch. I have only entered the game now. It is already very interesting for Friends.com.

Wang Xing is only grateful for this, and the friendship of fighting side by side.

"Mr. Wang, the future is bright. When it comes to competing for this job, Penguin is... indeed powerful, but it can't beat Friends.com." Fang Zhuo drank a glass of wine, "If you have anything to do, go to Mr. Xiong. He is very affectionate. If you are loyal, there will never be anyone who doesn't help."

Xiong Xiaoge remembered his promise and fined him three drinks. When asked the reason, he only said it was a small bet between himself and Mr. Fang.

Halfway through the wine game, Fang Zhuo took the lead in getting Zhang Chaoyang and Wang Yan to chat again. Sohu had entered the entertainment industry last year and was doing pretty well. We will wait until Weibo is released next year to see if we can help.

Zhang Chaoyang has been persuaded to drink two rounds of wine and be generous and generous.

After trying to sing to no avail, he started talking about his new limited edition Lamborghini.

"Hey, Mr. Zhang, what's going on? Why are you still talking about cars? Mr. Fang has already bought a plane, why don't you follow his example?" Xiong Xiaoge couldn't take out 100,000 yuan in his pocket. After listening for a while, he couldn't bear it. I couldn’t help mentioning Mr. Fang’s private jet.

Zhang Chaoyang was so shocked that he was half awake from the wine: "Mr. Fang, have you bought a plane?"

"I happen to have some spare money on hand, so I just gave it a try." Fang Zhuo said with a smile.

Zhang Chaoyang: "..."

"The money for Dangdang's shares is a gift from Mr. Li. Mr. Zhang, if you are interested, you can learn investment experience from our IDG, and you may be able to earn extra money like a plane anytime." Xiong Xiaoge solicited business.

Zhang Chaoyang glared: "Then I might as well give my Lamborghini to Mr. Fang and let him take me with him. He bought it, not you, Mr. Xiong, who bought the plane!"

Xiong Xiaoge was speechless.

In a flash, he coaxed again: "Then you send it, let's see if Mr. Fang can take you with him!"

Zhang Chaoyang, half drunk, took out the Lamborghini key and slapped it on the table: "What's wrong with giving it away? It's not like I never gave it away!"

Xiong Xiaoge filled Mr. Zhang's and his own glasses with wine: "Send it to you! I'll give it to you!"

Zhang Chaoyang picked up the key and was about to throw it to Mr. Fang. Suddenly he saw Mr. Fang's smiling eyes, and he woke up from the remaining half of his drunkenness. He squeezed the key and said angrily: "You gave it to me and you were fooled. What kind of game is this today?" Are you trying to kill Zhang Ju? What's going on?"

He looked at Xiong Xiaoge: "Mr. Xiong, why have you changed? I remember you were a good person before! Don't imitate that kind of bad person!"

Fang Zhuo raised his glass with some regret: "The last glass, the last glass, I just hope that there are good people in the world, I hope that everyone is pure and pure, values ​​love and justice, let's do it!"

Everyone agreed with a roar, tut, and toasted to Mr. Fang’s dream.

Such a good drink.

The next day, the last day of November, Fang Zhuo flew to Luzhou. He would fly to the United States after seeing the progress of the development of ice core generation and the matters related to the second and third factories.