Salted Fish’s Self-help Strategy

Chu Yuanxi's addition to this group was purposeful, mainly because he wanted to detect leaks again. This year, a large number of game companies have laid off employees, and many of them have been laid off. A few months ago, the companies on the Magic Capital side began to "optimize" the technical art. I didn't dare to think about it before, but now it has become the norm, and I can't help Chu Yuanxi not be tempted.

Although some version numbers were stuck and caused overcorrection, it also shows that many companies really can't get rid of the pot. It is the time for capital to buy the bottom.

In this way, when a vulture, picking up "corpses" becomes an option. Many corpses are rich in nutrients, and there are many teams and companies that have made popular mobile games. The redevelopment value or IP value of their successful products may exceed the value of mergers and acquisitions.

For game companies, what type of IP is the most valuable? Novels, comics, movies, television, etc. are not as valuable as successful games, especially the original IPs of game companies, which have complete intellectual property rights.

Of course, this kind of mergers and acquisitions also need to be extremely careful, because companies that go wrong are prone to many hidden dangers, and they will fall into the pit if they are not careful.

This kind of failed mergers and acquisitions is not common. For example, people have authorized a part of the most valuable IP. When doing due diligence, people don’t say yes or no, or if a word game is buried in the contract, the acquirer will It is difficult to find out, and it is far from simple to clarify from the balance sheet. This situation is unavoidable even for listed companies to do mergers and acquisitions.

Chu Yuanxi has no experience in mergers and acquisitions, nor has he gotten any training in the original world, because Xiaokang's funds have been extremely tight and there is no room for mergers and acquisitions. Therefore, his financial skills are not complete. He is mainly trained in defensive financial skills. Adjusting a profit confirmation time point in order to manipulate financial reports, etc., has not developed offensive financial skills.

Moreover, the game companies on the Imperial Capital side were unexpectedly strong, so that Chu Yuanxi hadn't made any gains after entering the group diving.

As "Unwinding in Trouble" began to delete files and test, he also added a group of channel leaders in the past two days, and the performance of the product delete files and test was seen by the channels. This caused him to see a large number of unread messages in WeChat, and he was anxious because he didn't think about how to reply.

Generally speaking, if the cooperation model is fixed and cannot be changed at will for one of the two parties, then the business managers of both parties can directly contact. But if it is not, then the cooperation intention and the specific terms must be discussed separately. The bigwigs first meet to determine the cooperation intention and general conditions, and then the two parties will send the following managers to each other.

Therefore, Chu Yuanxi had to meet a group of channel bosses, because he didn't plan to let go, but wanted to go to the channel, his mentality can be summarized as-it is best for the other party to agree to all his conditions.

However, this is not possible.

If the strength of Pakistani Entertainment is stronger and the foundation is deeper, it would be okay for Xuezhuyi to build its own platform by relying on one or two games in the past, so that Pakistani Entertainment can be transformed into a channel gorgeously, and by no means What "long-tail channel" is comparable.

Even Chu Yuanxi really had this ambition, because doing so has significant benefits-fans are collected as users.

Baren Entertainment now has a lot of fans, distributed on various We-media platforms, WeChat official account, Toutiao app, Weibo Douyin Volcano Kuaishou and even the likes of Watermelon Video. Even if repeated attention and zombie fans that have been completely lost are excluded, the rough estimate is the least. There are as many as 50 million fans. After all, Toutiao left a lot of entry-level promotions when it redeemed the original musician rewards. These entrances are the real long-tail channels, and they have been importing fans to the Baren’s headline matrix.

But these fans are too scattered, they can't make a concerted effort. Although it can be distinguished by user portraits after classification, the interaction is more directional, but the key problem is that this is not your own user, but a fan of the platform empowering Pakistani entertainment. The main sentence extraction is the platform user.

Only by building an app by themselves and letting these fans come to register can they be regarded as users who have advanced from fans to Pakistani entertainment.

If this app can pull in all 50 million active users, it would be even more successful than the mobile game "Unwinding". Think about how long it took for the Xiaokang app in the original world to reach 50 million monthly active users, how much money was burned, how much effort was spent, and how many show operations were done. I can't even think about it!

The problem is that this can’t be done, because Pakistani Entertainment can’t provide content to these 50 million users, nor does it have any suitable business model to attract these fans. The result of the forced launch, it’s best if only 90 fans download the app to watch. Uninstall it at a glance, and then all major platforms, including Toutiao, will be wary of Pakistani entertainment. In the future, it should be blocked and blocked.

Because this is the act of stealing their users, which is the most intolerable thing for mobile Internet giants. Fans lie on their platform, and they can use the account of Pakistani Entertainment as their user. It is dignified even for Putian-based advertising, because this is the rule of the game and the platform attracts people from the media to provide content. Consideration. But steal it? No doors!

If Pakistani Entertainment has enough background to efficiently convert these fans into users, and rich enough content to retain them, then that’s okay, it’s okay, it’s going to be a one-time drive away. As for the relationship with the big guys, anyway, it's turned upside down. I'll talk about this later.

The problem is that Pakistani Entertainment has only two games, which cannot keep people, up to one-fifth, because even game fans can refuse to download a new ship app.

So Chu Yuanxi couldn’t build a platform on his own, and he still needed to reach out to the channel, so that he couldn’t be completely hard-hearted when opening conditions with the channel bigwigs~www.wuxiaspot.com~ But there are some things that have to be said without the confidence, and they are always dragging. No reply is fine.

He glanced at it, except for the big bosses of the application treasure, basically all have it together, the seahorse and other long-tail channels are not counted, there are as many as seven of them, which is just enough to summon the Shenlong, so he wrote it. A piece of polite remarks were copied one by one: Big Brother, the channel intermodal transportation of "Unwinding" will definitely not be able to keep up with the opening of the official website in mid-November. When receiving the work of the SDK, the project team can only start after November. Can you catch the Christmas stall?

The channel bosses were basically dumbfounded when they saw this passage, because, what about the conditions? Why do you catch the Christmas stall? The conditions have not been negotiated yet!

However, it is rare that Chu Yuanxi was willing to reply according to the working mode instead of using Tai Chi and haha. Almost everyone responded in unison: As long as the conditions are agreed, the schedule is not a problem.

——————

The author Jun opened up. Someone asked me not to write about the Hundred Schools of Scholars, saying that the unity of man and nature is an important idea of ​​Taoism. No one in Taoism says that it is against the sky. The author sees the starting point Long Aotian too much.

I beg you to read more, even if you read less, have you always read it? Have you seen the way of heaven vs. the way of man? ? This is Lao Tzu. Zhuangzi said more clearly: the gentleman of heaven, the villain of man; the villain of heaven, the gentleman of man. This is called opposition between heaven and man. The author read Nanhua Jing in high school, but you didn't understand it when you started reading.

In addition, Mohism is the mortal enemy of Confucianism, yes, but why didn't I mention Mohism? Because the Mohist school never ruled the country. Confucianism, Taoism, and Law all have experience in ruling the country, while the Mohist is a younger brother, who has not even entered the Jixia Academy. Such a Mohist school, why should I mention it in Jixia Academy?

As for what legal school was developed from Confucianism, I won't spray this, please respect yourself when you leave a message.

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