Shenhao who plays around the world

Chapter 234 Loyal lackey

During this time, Andre and Lin Shen became very close.

John Elkann sensed a hint of danger.

He wasn't worried about a waste like Andre.

But if Andre gets in touch with that oriental rich man, it will inevitably cause quite a stir within the family.

Thinking of the immortals in his family, John Elkann also felt tired.

A group of moths who only know how to pay dividends, but they still make trouble from time to time.

If he hadn't been doing well, he would have been forced by the clan elders to give up his position as head of the family.

Just like Andre, no matter how useless he is.

As long as you bear the name Agnelli, you will always have opportunities for trial and error.

Even though he is the grandson of the third-generation leader Gianni, the fact that his surname is not Agnelli means that he will never be recognized by all the clan elders.

"These old guys should all die!"

John Elkann looked gloomy.

Thinking about Andre, who lost his position as chairman of Juventus due to his calculations, my mood improved a lot.

With the energy of their family, how could a mere accounting problem reach such an unbearable level?

joke!

Even the clan elders knew it, but there was nothing they could do about it.

He acted according to the rules, and those old men must also abide by the rules.

The choice of Armani's creative director gave John Elkann a particularly headache.

Anyone with a discerning eye knows that if Mr. Armani disappears, the brand is likely to decline.

This time, he also took a big gamble.

Currently, all the famous fashion designers on the market are owned by LVMH Group and Kering Group.

Even if they want to poach people, it's not that easy.

In addition to the designer's ability, one must also consider whether their design style is consistent with the Armani brand tone.

John Elkann put a lot of thought into this matter.

In recent years, Armani's net profit has been declining year after year.

This also has a lot to do with the fact that the old man's energy is not as good as before and he has been resting on his laurels.

Considering the consumer group, Armani itself is not as successful as brands like Gucci and LV.

After all, the main groups of the latter two are female consumers.

There are very few men who are keen on shopping.

In the early years, Armani relied on the influence of Hollywood stars and was the first choice for men to choose suits for decades.

But just resting on its laurels and relying on a fixed niche group is naturally not as good as diversified fashion brands like Gucci and LV that are closer to young consumers.

In the office, I looked at the information of the creative directors of several major luxury brands.

John Elkann's eyes suddenly lit up, and he quickly called his secretary, pointed at one of the female designers and asked: "Is Gucci's new creative director from Richemont Group?"

"Yes, it's a bit strange to say that Guo Bei was doing well at Chloé, a subsidiary of Richemont Group, but was poached by Kering Group. It caused a huge sensation at the time."

The secretary answered honestly, seeing that John Elkann was very interested in Gucci's new creative director, and reminded: "If you want to poach her, it may be difficult."

"oh?"

John Elkann was a little surprised and asked with a smile: "How to say?"

The secretary said cautiously: "As far as I know, this Guo Bei can get 5% of the net profit dividend at Gucci, which is the top treatment in the fashion circle."

"What?"

John Elkann was stunned and asked again: "Are you sure she has Gucci's net profit dividends?"

"This is not a secret. You can confirm it with a little inquiry. Even the former creative director of Gucci did not receive this kind of treatment. It can only be said that Guo Bei is very valued by Kering Group."

The secretary is not optimistic that her boss can recruit Guo Bei.

John Elkann cannot afford this kind of treatment.

As a long-established top luxury brand, Gucci’s annual sales are around 10 billion euros, and its net profit is as high as 2 billion euros.

Therefore, the dividend Guo Beiguang received from Gucci was as high as 100 million euros!

And what about Armani?

The entire group's net profit is only a little more than Guo Bei's share.

What a shame, people are stupid enough to come to their place.

"You go out first."

John Elkann waved his hands, feeling bad again.

After watching Guo Bei take office as Gucci's creative director, he handed over the answer sheet for his first big show.

I have a feeling that this female designer will definitely become a legend in the fashion circle.

John Elkann has always been extremely confident in his own vision.

He was able to secure his position as the fifth generation head of the Agnelli family precisely because of his keen eye for discovering talents.

John Elkann tapped the armrest of his seat, resting his chin on one hand and frowning in thought.

Suddenly, his eyes lit up.

Take out your cell phone and dial a number.

"Dudu..."

Soon, the phone was connected.

Unbridled laughter, women's coquettishness and men's rough breathing.

"I don't care where you are, show up in front of me as soon as possible, otherwise I will stop all your credit cards."

After saying that, John Elkann hung up the phone directly.

John Elkann was also very tired of his son who was doing everything he could to eat, drink, whore, and gamble.

Within an hour, Ram appeared in front of his father.

Although he is over thirty, Ram works out regularly and looks no different from a young man in his early twenties.

"Dad, the supermodel I just picked up has nothing important to do. I will never be done with you!"

Ram pulled out his chair and before he could sit down, he saw a piece of information thrown over by his father.

"Get her, no matter what method you use, try not to cause trouble."

John Elkann spoke succinctly and continued to drink coffee.

"Creative Director of Gucci?"

Ram flipped through the information. As a child of a profligate wealthy family, but not an idiot, he instantly guessed his father's intention.

"You want her to be Armani's creative director?"

John Elkann smiled and nodded, looking at his son with a teachable look.

"We can't compete with Kering Group based on materials alone. We can only rely on you to take action. I remember that you had experience in dating girls from that country before. I will pay for all the expenses."

"Don't worry, I will take care of her as soon as possible."

Ram is still very confident in his own charm.

As a famous playboy in Europe, he has dated more celebrities and supermodels than he can count on both hands.

Seeing the woman's unique temperament and delicate face in the information, Ram couldn't help but lick his lips, igniting the desire to hunt.

Anyway, my father has spoken, as long as the result is what he wants.

It doesn't matter what the process is.

When it comes to dealing with women, he is very experienced.

…

With the funds provided by Lin Shen, Andre moved around and quickly completed the stadium approval procedures.

The budget for the new stadium is relatively higher.

Compared with Malaga, the urban population of Palermo is 700,000. Counting the surrounding areas, the population is over one million.

Sicily, where Palermo is located, has a population of more than 5 million.

There is currently no top league team in Sicily.

Whoever can be promoted to Serie A first will definitely gain more support from fans.

Lin Shen also revised the plan in due course, increasing the stadium budget to 350 million euros, and will build a stadium in Palermo that can accommodate 50,000 people, as well as supporting top-level training facilities.

As the former head of Juventus, Andre naturally understands the importance of owning a stadium.

If it were in other cities, Andre would have to put some thought into it.

But in Palermo, he was able to establish relationships easily.

For the local government, it is natural that it pays special attention to the fact that someone can invest so much.

What's more, Andre was there to help.

The court procedures and land plot were quickly approved.

In order to show sincerity, the local government even increased the right to use the stadium land to 99 years.

This is a generous treatment that only Juventus can get!

It is an unprecedented surprise for fans in Palermo and even Sicily.

Compared to those powerful teams, their big island team has not been noticed for many years.

What's more, this is a big stadium at their doorstep.

Although they have their own home teams to support, if Palermo can really grow into a top powerhouse, they will not resist treating Palermo as their second home team.

After all, their home team has no chance to play against those European giants.

With huge amounts of money at hand, the budget for building a stadium is simply not a problem.

On that day, a newly registered company already had 400 million euros in its account, of which 350 million euros was the budget to build the stadium.

The other 50 million euros are used as floating funds to prevent the stadium construction budget from exceeding the budget.

Right now, Palermo has the worst record and is on the verge of relegation. It is naturally difficult to satisfy Boss Lin.

The promotion rules of Serie B are quite interesting.

In addition to the top two teams being promoted directly, teams ranked 3rd to 8th will go through a total of three rounds of promotion play-offs to determine the last ticket to promotion to Serie A.

The old rule is to change the coach first.

The coaching template card Lin Shen presented this time is extremely famous all over the world.

Former Argentina and Chile coach Sampaoli led Marseille to the second place in Ligue 1 in the 2021-2022 season.

In Ligue 1, it would be a joke if the PSG lineup does not win the championship.

Sampaoli took over Marseille and the effect was immediate.

From fifth place before taking over to second place in Ligue 1 after taking over, it is very impressive and he is also a strong contender for the best coach in Ligue 1.

Sampaoli's character is very eccentric, and some of his practices have been controversial among fans.

For example, he will intentionally rotate players to positions he is unfamiliar with.

Or, the starting lineup isn't announced until before the game.

Over time, only players with strong coping skills and good positional awareness will stand out.

While coaching Marseille, Sampaoli successively trained Saliba, midfielder Kamara and Guendouzi to become French international players.

In terms of tactics and talent development, Sampaoli is definitely one of the top coaches.

Sanjay, another lucky guy.

Lin Shen generously used the player templates of another relegated team, Metz, and randomly selected some young players from Palermo, making them suddenly "enlighten".

Don't look at the fact that Metz's record ranks second to last among the French Ligue 1 clubs drawn by Lin Shen.

But in Serie B, Tuoduo is also a team in the championship range.

Now that March has just passed, there is still hope to catch up.

As long as they can squeeze into the top 8, they will have a chance to pass the play-offs and compete for the last Serie A spot.

In order to prevent Sanjay from overturning, Lin Shen also used the templates of French international forward Ben Yedder (83), Lens midfield star Fofana (80), and Lyon center back Boateng (80).

These three players are strong and strong.

But one thing they have in common is that there is no potential left to tap.

When it comes to young players, it is the so-called debut that is the peak.

In the French Ligue 1, they are definitely the top stars of each team.

Take Metz's lineup and add three stars with an ability value of over 80.

If he doesn't get the final upgrade spot, Sanjay can't expect to be reused by Lin Shen in the future.

…

The new coach takes office, and he is still a Chinese head coach.

Thanks to Málaga's Xu Bo who did a good job before and is now leading Málaga towards the play-offs, this has somewhat dispelled many fans' dissatisfaction with the new boss.

Of course, it doesn't matter if they are dissatisfied.

As a club owned entirely by Lin Shen, even if Lin Shen goes to the coaching bench to tie up his dog, the most others will do is scold him.

Andre is now the president of Palermo Club.

As a diehard loyalist.

Lin Shen's words are an imperial edict.

With Andre's status, even if there is a black whistle in Serie A, it will not happen to Palermo.

Andre's own abilities can be considered top-notch.

Under his management, Juventus' revenue has also been rising steadily.

The Agnelli family generally supports his appointment as chairman of Palermo.

Being able to have a good relationship with the super rich man will also be of great benefit to the Agnelli family.

Several clan elders even went out of their way to praise Andre at the family meeting.

Andre couldn't help but chuckle, and deeply felt the benefits of hugging a thick enough thigh.

Andre was also very attentive to Lin Shen's explanation.

With his skill and ability, the investment recruitment work will naturally go smoothly.

Fiat Group, controlled by the Agnelli family, and its car brand Jeep were the first to announce that they would become Palermo's frontline advertiser with an annual sponsorship fee of 20 million euros.

This is undoubtedly the energy of the elders in the Agnelli family.

Even John Elkann had to make concessions, pinch his nose and instruct his confidants to agree to this sponsorship.

The subsequent sponsorship was obviously Lin Shen's handiwork.

Puma officially announced that it will become Palermo's jersey sponsor with an annual sponsorship offer of 30 million euros.

AC Milan was very hurt. Originally, they wanted to negotiate the price with Puma and try their best to catch up with the 51 million euro sponsorship contract signed by Juventus and Adidas.

It's better now, even 30 million euros are gone.

Nike already sponsors Inter Milan, so naturally it will not spend any more money to sponsor AC Milan.

Looking around the world, apart from Adidas and Nike, only Puma, as the third largest sports brand, can afford such a high sponsorship fee.

AC Milan fans were very unhappy about this.

After all, the higher the team's income, the more stars it can bring in.

Puma's sponsorship of Palermo was ridiculed by many AC Milan fans on the Internet.

"A team that is not even in Serie A actually received 30 million euros in jersey sponsorship. It is simply a big joke."

"Puma does not deserve to be the third largest sports brand and has been completely tainted by Chinese capital."

"Even if there is no Puma, there will be other brands sponsoring us."

"I hope Palermo will upgrade as soon as possible so that we can have a chance to beat them."

Palermo fans are not good at it, and they are madly arguing with AC Milan on the Internet.

At the back, fans from all over Sicily joined in.

After something like this happened, there will definitely be exciting scenes in future matches between the two teams.

As the chairman of Palermo, Andre also expressed his position directly.

"Palermo will become the top team in Serie A. At least we have an independent stadium, while AC Milan fans can only share a stadium with their rivals in the same city."

This sentence instantly angered AC Milan fans.

AC Milan fans and Inter Milan fans have always been very difficult to deal with.

The two teams also struggled with their new stadium plans because the financial groups behind them were not strong enough.

From the initial separate construction, it became continued sharing.

Even if they are blood brothers, sharing will create a gap in their hearts.

What's more, the two teams are mortal enemies in the same city.

As a capital team, AC Milan fans have always been very proud.

Apart from the Nerazzurri and Black in the same city, only the Bianconeri are their opponents.

The former leader of the Bianconeri has now become the new president of Palermo and is ridiculing them.

Even though they were afraid of the power of the Agnelli family, they still exchanged heated words with Andre in front of their true love team.

As a gossip media, we are naturally happy to report this kind of news.

If there is a war of words, there will be ratings.

AC Milan fans mocked Palermo's pink jersey, saying it was a color only girls would wear.

Palermo fans mocked AC Milan for having no money, but they had an independent stadium.

The more lively the quarrel between the two teams is, the happier the media will naturally be.

As the boss behind the scenes, Lin Shen was completely invisible, allowing Andre to make trouble in front of the stage.

All of this was naturally discussed between the two.

With Sicily's population as its foundation, Palermo has the potential to grow into a wealthy club.

It's not enough to have a football market, you also need to be topical.

If you can train players at the same time, you can also create a wealthy club.

Naturally, Lin Shen would not refuse.

The so-called wealthy family is all about heritage.

The most direct criterion for judging one's heritage is the number of championships.

As the hero of Juventus' ninth consecutive championship, Andre is full of confidence in leading Palermo to the top of Serie A.

Juventus' dominance is not due to the continuous investment of the Agnelli family.

In terms of net worth, the entire Agnelli family is less than one-tenth of Lin Shen's.

As long as Lin Shen is happy, he can throw a billion to Palermo.

Isn’t it easy to become a wealthy family?

(End of chapter)