Super Game Empire

Yang Yun said firmly: "Our bottom line is very simple. I will get the copyright of Super Mary at all costs!"

"You're crazy!" Alexei protested loudly and said angrily: "Yang! Since we first met, you have been eyeing Super Mary, right? What kind of company is Nintendo? Don't you know?

Want to get the copyright of Super Mary from it? Are you still obsessed with it?"

Yang Yun raised his head and refused to give in at all: "Yes! I just miss Super Mary! If it weren't for the troublesome thing about patent rights, I would have liked to build another shadow company in China, set up a few shadow factories, and specialize in producing unfinished

Authorized Super Mary games and peripheral products, and then sell them all over the world!”

Alexei's eyes widened and shook his head and said, "Yang, you're so crazy! This is so unrealistic! I admit, Super Mary is really popular, but how could Nintendo give you the copyright?

It’s you, if they ask you for the copyright of Tetris, will you give it?"

"Give it!" Yang Yun did not hesitate: "If they were willing to trade Super Mary for Tetris, I would give it!"

"Oh Maiga! Do you know how much our losses will be?" Alexei was speechless, hugged his head in pain, and collapsed in the seat.

Yang Yun's thinking was too jumpy, and it was terrible!

Alexei has already realized how much Tetris’ profit is. He authorized Nintendo 2 million copies in two months. At least 3 million copies can be sold on Christmas. If you don’t say more in the future, you will sell another ten more.

It is not impossible for twenty years to go. This year alone, there are 5 million copies, totaling 7.5 million US dollars in copyright patent fees.

What's more, now KTT has reached a verbal agreement with EA to sell Tetris software on PC, giving up the full copyright of Tetris, and coupled with the profits in the next few decades, Yang Yun's decision will at least cost them a few.

Tens of millions of dollars!

Alexei was unwilling to think about these things. It was so terrible. He even doubted whether Yang Yun had paranoid symptoms and had forgotten to take medicine and gave up treatment!

Yang Yun said calmly: "Calm down Alexei! You only calculated our losses, but did not calculate how much we got after we got Super Mary. Think about it carefully and see if this deal is worth it?"

Alexei calmed down and thought about it seriously. Super Mary made it in 1985. Judging from the popularity, breadth of circulation and reputation, this mature game is now worth more than Tetris, and the entire series of products

It's easy to sell $10 or 20 million a year.

Yang Yun explained: "Tetris is a simple anti-layer game. It has no way to make animations, no way to make movies, no way to sell cartoon puppets around the game, but Super Mary has all these hot-selling elements. In addition to

With the development rights of Tetris subsequent version, change 2D to 3D, and migrate from FC and GB to PC, what else can I do? Should I find a model to wear a bulky I-shaped inflatable jacket and put it into a stick shape? I insist on exchanging

Super Mary is to enter the gaming industry, and I am determined to win it!”

Alexei asked back: "Since that's the case, how could Nintendo be willing to exchange Super Mary even though he knew it was not cost-effective?"

Yang Yun spread his hands: "So we have to negotiate. In this world, any problem that money can solve is not a problem. Alexa, we first negotiated, and a copy of Tetris was priced at $5,

It means the same as now.”

Alexei finally understood that negotiations were asking for a price, and then both sides paid back the money on the spot. They had been tug-of-war with each other for a long time, and finally made concessions and reached an agreement at a certain balance point. Yang Yun was indeed asking for a price.

A master!

Yang Yun continued: "If Nintendo does not agree to any form of cooperation, your task will be very simple. If they agree to increase the price, it will be 10% higher than $1.5 and become $1.65. This is the explicit provision on the contract.

, We can't suffer any losses. If they ask for a price cut, OK, we cancel the contract, cooperate with your friend EA, or cooperate with Sega."

Alexei smiled happily: "It's best to raise prices! I hope Nintendo will never tear up the contract. Neither EA nor Sega can afford such a high price!"

But the price increase and the contract tearing are not the results that Yang Yun is most looking forward to!

The price increase is just the increase in the US dollar figure, and it cannot achieve his goal of entering the game-related industry. Even if he tore up the contract, Sega and Ma Ma cannot catch up with Nintendo's sales. Cooperating with EA is to raise a tiger as a disaster and cultivate it for himself.

Competitors...

So in his opinion, the best result is to change one, Tetris exchange for Super Mary, Nintendo seeks wealth, and Yang Yun seeks market and experience.

Yang Yun continued: "If Nintendo agrees to cooperate, they will definitely quote a sky-high price, and you will kill one. Tetris and Super Mary have equal rights and interests. If he releases 10% of Super Mary's profits, you will give up 10.

% of Tetris profit, he agrees 50%, and you also give 50%.

Alexei frowned: "It's unlikely to cooperate? A multinational company as big as Nintendo, Super Mary is only a small part of it. How many copies of the game have been produced, how many copies have been sold, how much sales of the game's peripheral products are, handed over

How much tax is paid, how much profit is in Europe, how much Japan is, we are so slandered and we don’t know at all! How can we cooperate?"

Yang Yun smiled: "Don't worry, I've already decided to create a third-party joint venture with Nintendo in the name of KTT, so that Nintendo can divest Super Mary's department and invest in shares. KTT will invest in Tetris, and both sides will send R&D personnel together. I

You can even make a follow-up version of the game for this joint venture. Do you remember? I said at the beginning that I want to make a follow-up version of Super Mary!”

Alexei was shocked. The idea was too amazing. Stripping the Super Mary department was not as easy as taking off a piece of clothing or throwing a pair of gloves. It was simply digging a piece of meat and chopping a leg.

!

It was Super Mary that made Nintendo. Nintendo carefully cared for and continued the glory of Super Mary. If the copyright owner of Super Mary was replaced with another company, would consumers still remember Nintendo?

Yang Yun continued: "We just need to bite the bottom line of equity equivalent to death. Nintendo is willing to do R&D, do whatever you want, and we do it ourselves, and we do it together and make a fortune together. And sales, Nintendo is willing to do it.

If they are not willing to do it, we will sell it ourselves, but I think they will definitely not let go of the sales easily.”

Alexei couldn't help asking: "When it comes to profit distribution, you must pay great attention to it. This is a cooperation between two companies, not one dominant one. How can you ensure absolute fairness?"

Yang Yun snapped his fingers: "That's right! So we ask an internationally authoritative professional organization to evaluate and let Puhua International Accounting Firm be the referee. Nintendo is not afraid of any problems, right?"

Alexei shrugged, unable to deny: "I'm not Nintendo!"

Yang Yun smiled: "You just talk about it, it's best to talk about it, but you can't talk about it, let them propose a plan. Don't forget that you have a killer move, and the people from Sega's American company are also here, you and Nintendo

If you can’t agree, turn around and jump to Sega and let Nintendo’s carefully planned Christmas promotion go hell!”

Yang Yun made great decisions to make this difficult decision.

Tetris was the first famous game he had ever won since his rebirth. In the game industry statistics report he had made, he clearly remembered that from the beginning, after 25 years, Tetris sold 1.3.

If the current cost of $1.5 per copy is calculated, the patent fee is at least $200 million, which is a pretty amazing number!

However, Super Mary is not weak either. The sales volume of 40 million game copies worldwide, plus the peripheral products of character cartoon games such as Mario, Princess Becky, etc. The profit of single products is definitely between 5-20 US dollars, and the total profit reaches 70-80 US dollars.

billion US dollars, far exceeding Tetris.

If Yang Yun wants to defeat Nintendo, he must go on a conspiracy with open conspiracy.

In addition to constantly developing games to snipe Nintendo, he also wants to dig out Nintendo's corners, divide these classic precious wealth from Nintendo, eat them up little by little, divide Nintendo's profits, divide Nintendo's intangible tangible assets, small

Cut the flesh with a knife and finally kill this giant!

Moreover, the fastest way to improve one's own abilities is to learn from the enemy. If Nintendo really agrees to cooperate in establishing a third-party company, Yang Yun will have the opportunity to cultivate his own people and use the business management methods and marketing techniques that Nintendo is good at, all

Learn back so that the gap between the two can be reduced as quickly as possible.

So Yang Yun believes that this decision is beneficial. He will knock Nintendo down as fast as possible, and then take all his salivating classic games into his pockets to maximize his own interests!

What's more, Yang Yun's ambition is far more than this. He clearly remembers that in real history, in 1989, Nintendo encountered a huge crisis in North America. This crisis almost killed Nintendo, but later after

Only after the hard negotiations and public relations can Nintendo barely survive.

Take the chestnut from the fire and take advantage of the troubled waters. This is what Yang Yun is best at. If he takes the opportunity to take action, he might get more from Nintendo. What is a Super Mary? There are so many classic games that Nintendo has made. Let’s go three more

What's wrong with five classic games?

He had sharpened his sharp knife and was ready to slash hard at any time!

This negotiation is extremely important!

...

...

The first negotiation with Nintendo began. Alexei leaned calmly on the negotiating table with his hands crossed and smiling while leaning on the face.

Yang Yun told him countless times that he acted according to the opportunity. The expected result was that it was absolutely impossible to negotiate at one time.

The head of Nintendo's American branch is Miya Arakawa, the son-in-law of Nintendo President Yamauchi, a 43-year-old middle-aged man, an elite graduate of MIT MIT. He never plays games all his life, but he sells Nintendo games to North America and gets it.

It has achieved great success and accounted for 85% of the market share.

The mature and steady Japanese sat on the other side of the negotiating table, with a Japanese gentle smile, and said, "Mr. Padjitōov, you are such a busy man!"

Alexei laughed: "It's okay! I've been busy with EA recently and can't get out of the way."

Any behavior that underestimates the opponent is a stupid behavior. Both parties are tentatively in contact. After a silly opening remark, the drama begins.

Mi Arakawa's voice was loud and in a tone of no rejection, and said vibratingly: "Mr. Padjitōō, Nintendo is willing to invest $50 million to acquire KTT."

Strong, domineering, and unstoppable. This is Nintendo's usual style. The rich methods of spending a lot of money are even more proven to be successful!

ah?

Alexe opened his mouth wide and his chin almost fell off!

Things have developed more than expected scripts!