Super Tycoon

Chapter 365 Why did the price drop? (one/ten)

Yokoi Kyunaki, who used to be the chief toy designer of Bandai Company, later left Bandai and founded a toy factory by himself, but the business was very poor.

In desperation, he accepted Zhao'an of Bandai Company, re-sold the company to Bandai, which is now Sega Bandai, and became the chief designer of Bandai, a subsidiary of Sega Bandai.

The first product he designed back in Bandai was the Tyrannosaurus.

Because he found that electronic pets are so popular, especially in the North American and island markets, almost every middle school student has one. Originally, Bandai's toys were aimed at the boy market, but this electronic pet is especially liked by girls.ァ新ヤ~⑧~1~中文网ωωω.χ~⒏~1zщ.còм

He also saw the changes of Zhi Duoxing's electronic pet. The initial small screen, big body, because it must be big enough to fit the battery inside.

In the second generation, the battery was reduced, and in the third generation, the battery was changed to a high-performance button battery, which became thinner, lighter, and more convenient to carry.

Many people like to hang it directly on the waist, like an ornament.

And some pirates, because the technology is not up to standard, so they don't produce electronic pets with color screens, but sell electronic pets with black and white screens, but they are also very easy to sell, and the price is half the price.

When the electronic pets first went on the market, the price was close to 50 dollars, and those with black and white screens were only 20 dollars. Now they are forced to lower the price of electronic pets with color screens, but they still have high profits.

Of course, some electronic pets with black and white screens were also sued by Zhiduoxing Company. It is said that in the past year alone, 17 companies lost the lawsuit and paid Zhiduoxing a large sum of money in compensation.

Compared with Zhi Duoxing's loss, this amount of money is actually not worth mentioning. If only Zhiduoxing monopolizes this market, then Zhiduoxing does not need to cut prices at all, and its profits will definitely be much higher than it is now.

After Junzhao Yokoi led people to develop the Tyrannosaurus Rex machine, he also got the approval of Isao Okawa, and quickly allocated funds to allow Sega Bandai's factory to start mass production.

And this time, the Japanese and English language versions are launched at the same time. They want to quickly occupy the market and hit Zhiduoxing by surprise, so as to get a large amount of funds back.

Although due to the rush, the research and development costs are relatively high, and the publicity costs are also high, but they are all worth it. As long as they can sell a few million units, they should be able to protect their capital. If tens of millions of units can be sold, the profits will roll in.

On the second day after the E3 game show ended, many companies' new products took the opportunity to go on sale, including Sega Bandai's Tyrannosaur machine.

Yokoi is on the streets of Tokyo, and he looks forward to seeing people queuing up at Bandai or Sega stores to buy their Tyrannosaurus machines. The new 81 Chinese website is updated the fastest Mobile terminal: https:/

But the fact is that there are not many people who buy it. Instead, it is the counter money of Zhiduoxing. More people are queuing up, including many elementary school students.

What's going on, could it be that Zhiduoxing's new handheld is so popular that people even ignore electronic pets? But he suddenly discovered that many people were not buying new color-screen handhelds, or buying electronic pets.

"Little friend, don't you have an electronic pet hanging on your waist? Why buy another one?" Yokoi Junzhao stopped an elementary school student with a kind smile on his face.

The primary school student raised his head and gave Yokoi Katsuki a white look: "You care about me?"

Looking at the elementary school students bouncing away, Yokoi Junaki's face was a little ugly, the children nowadays are too uneducated!

no way,

He can only approach the counter by himself.

"Hey, what are you doing, didn't you see us queuing up? You're such a big guy, you don't know any rules!" A junior high school girl pushed Yokoi Katsuaki aside.

The corner of Yokoi Junzhao's mouth twitched twice: "I'm just looking at it, not buying it."

"Tch~~~" the girl curled her lips, "Someone said that before. If you really want to see it, just look at the poster. What are you doing at the counter? You just want to jump in line!"

The salesperson also smiled and said: "Sir, if you want to buy or consult, please queue up at the back, so as not to affect the order here, thank you."

Yokoi Junaki felt that he was holding his breath in his chest and couldn't get out. I really just wanted to see it. He is the chief toy designer of Sega Bandai, how can he come here to buy other people's products in person?

"Are they all here to buy Zhitaxing Z3?" Yokoi Junaki still asked.

"Who said, let's buy electronic pets." A girl said contemptuously.

"Then why don't you buy Sega Bandai's Tyrannosaurus machine, that's more fun."

"An imitator, how could it be more fun than the original version. Besides, the Tyrannosaurus machine sells for 3280 yen, this one is only 2480, which one do you buy instead? Hey, don't get in my way, I have to see which one to buy later .If only I had some more money, I would buy the whole collection.”

Yokoi Junaki finally understands where the problem lies. Zhi Duoxing's electronic pets have actually dropped in price, and the price drop has been so large!

How much profit can there be at such a low price? No such thing!

Yokoi Junaki hurried to the company. He had to report to the president immediately and formulate countermeasures at the same time, otherwise the batch of products would fall into his hands.

That will not only fail to alleviate the company's financial crisis, but will aggravate it. When necessary, notify the factory to stop production!

But after Yokoi Katsuaki left, two people came out from the corner of the shopping mall, both of them had cameras in their hands. The material from this shooting should be able to be published on the front page, and you can also get a big red envelope from Huadao Fairy.

...

"President, the price of our Tyrannosaurus machine must be reduced." When seeing Isao Okawa, Yokoi Junaki said quickly.

Okawa put down the report in his hand: "What's the matter, hasn't the price been calculated, why is the price suddenly lowered?"

The company has produced more than two million electronic pets, and now half of them have been shipped to the American and European markets, while the other half remain in the island country market. There are still one million electronic pets under production, which are expected to be completed tonight and will continue to be shipped to several major markets.

If the price is lowered, then profits cannot be guaranteed, and their research and development expenses are much higher than those of Zhiduoxing.

"Because the price of Zhiduoxing's electronic pet has been reduced, the retail price is only 2,480 yen now. I just called North America to ask about it, and the price has also been reduced to 19 dollars."

"I took a look at the mall, and there are very few people in front of our counters, far less than Zhiduoxing's. If we don't lower the price, then this batch of products will be backlogged in warehouses and retailers. In order to recover funds, retailers will definitely cut prices and sell them off. , then our product is really finished!"

Isao Okawa suddenly stood up: "What did you say? The price of Zhi Duoxing's electronic pets has been reduced? Why did they suddenly reduce the price? There was no news before!"

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