Technology empire starts from industrial manufacturing
Chapter 50 Zero Investment Publicity Plan
The hotel food is in place, plus two bottles of beer, Chen Fan eats alone, Lin Zixun doesn't eat at this time.
"Boss Fan called me. Regarding the distribution of your Fanling Technology products through the channel of Origin Group, I want you to make a written report first, highlighting the product's selling points, targeting at the customer group, product cost, product retail price, and expectations. divided into proportions."
Lin Zixun looked at Chen Fan who was devouring the food, and said with an unhappy expression.
She is not happy, not because of this matter, but it has something to do with it. After all, Fanling Technology was established under her nose, and the founders of the company are related to her, so Fanling is despised by others. Natural psychology doesn't like it either.
It stands to reason that Fanling Technology is also the head of the mainframe. Regardless of the scale, it is no harm to any channel provider if the product is sold on your platform. If you sell one of multiple products, it is a profit. I will save some face, at least meet once, if there is no conflict with my company's products, there is basically no problem.
Now is not the time when the channels of the later generations are dominant, but because there are not many types of products, so the channel providers are not as prosperous as the later generations.
"It doesn't matter, as long as it meets the requirements, I will make it tomorrow."
Chen Fan replied while eating.
If you don't face face, sometimes you have to be serious, and sometimes you don't need to worry too much.
"What's more, my dad called me and asked Boss Fan to buy the injection mold equipment."
Hearing this, Chen Fan stopped eating, frowned and said.
"This is not allowed. Auxiliary equipment, such as radial drills and milling machines, are fine, but the main equipment is not allowed!"
The mold processing equipment to be replaced this time is considered in accordance with the processing of small precision parts, so the requirements for the equipment are very high. Fan Youwei's equipment cannot meet Chen Fan's requirements.
"That's what I said too, but what my dad means is that Boss Fan can be handed over, we designate the brand of equipment, and let him figure out the rest!"
"Ah?!" Chen Fan couldn't help being a little confused. Is this too much money and nowhere to spend it?
Letting others ride donkeys on the pole, what does it matter to give face like this?
Chen Fan didn't understand, but he didn't care if he paid for it, so what could he say.
"Did Lin Dong be caught by others?"
"What nonsense are you talking about? What excuse does my dad have? Just tell me what to do about it!"
This is the main reason for Lin Zixun's anger. Giving money is not the way to do it. She also questioned her father, but she didn't get an answer that could convince her.
"What else can we do about this matter? The big boss has said so, what else can we influence?"
If Chen Fan spreads his hands, he can buy it from Fan Youwei.
Lin Zixun sighed, and she complained. The money is not with her, just like what Chen Fan said, what else can I do?
Based on this, she had some doubts whether her father was really taken advantage of by Boss Fan.
"The Haikong injection molding machine also called, asking if I could touch it tomorrow. The person who came was the director of the project department, and he was very sincere."
Skipping the unpleasant topics, Lin Zixun talked about the injection molding equipment manufacturer he was going to buy this time.
Chen Fan frowned and didn't make a sound, but was thinking about something.
Lin Zixun didn't bother, but picked up a bottle of beer, poured it for herself, and drank it slowly.
"Don't you want to drink?"
"Don't eat the food, drink some beer, maybe I can sleep better later."
"How many bottles do you want?"
"Let's talk after drinking!"
Chen Fan nodded, didn't say anything more, but said after a while as if he had made up his mind.
"Answer Haikong, there is no need to meet privately, we will use the bidding method!"
"What?"
Lin Zixun thought she had heard it wrong. She had never met someone who even bid for equipment.
"Yes, it's bidding. The more lively the better, the scale must be large and the topics must be sufficient!"
The more Chen Fan spoke, the more excited he became. Thoughts that he hadn't thought of before, came up one after another as he spoke.
"What are you talking about?" Lin Zixun looked puzzled, she didn't understand what Chen Fan meant.
"That's what I mean. Didn't I tell you about the 100 million procurement plan before? I think this plan can be exaggerated, such as the 500 million procurement plan, and then release the news to the outside world, using the 500 million equipment procurement plan as the topic of bidding. Point, find the news media first, and then look for the bidding venue to heat up the topic. It just happened to use the topic of the first national equipment manufacturing expo. At this time, most of the national focus is placed here, and they are all waiting for a piece of information. Is this first expo a success!"
"Success is sure to be successful, and what we have to do is to add fire to ignite the flames of success. We decided to purchase 500 million equipment orders because of the first equipment manufacturing expo. Think about it, when we Whether it’s the company or the product, it’s really a free traffic package!”
The excited Chen Fan uttered the catchphrases of later generations.
"Are you crazy?"
Lin Zixun stared at Chen Fan who looked excited.
Why is this person so courageous? He still has a procurement plan of 500 million yuan. The 100 million yuan he said yesterday is full of water.
"I'm not crazy. This plan is highly feasible. Think about it. If you were an equipment manufacturer, would you be interested in the 500 million equipment procurement plan? If you were a journalist, at this juncture, broadcast Good news for the country, do you have any ideas? This is beyond doubt. If we talk about risks, there may be some negative news in the later stage, but at the moment, even if the amount of our procurement plan is seriously inflated, there will never be anyone Debunked!"
Chen Fan stands on the standpoint of righteousness. This is the weather vane that the government desperately wants. The actual purchase amount doesn't matter. As long as you are not a shell company, as long as you don't buy a single piece of equipment, someone will back you up for the rest!
Listening to Chen Fan's logical explanation, Lin Zixun couldn't find a suitable rebuttal for a while, so he could only look at him blankly.
At the same time, such doubts arose deep in my heart.
Why can't I think of it?
If Chen Fan's plan is really successful, the saved publicity costs will make countless companies jealous.
In many cases, even if you have money, if you don't have a good marketing plan, you will not be able to achieve the desired effect.
And Chen Fan's plan is a zero-investment marketing plan. If it is successful, it can even become a model!
Until now, Lin Zixun believed that Chen Fan's annual salary of one million was worthy of the name.
Sheng Lin also benefited from the success of Fan Ling's products.
"Ahem, what do you think?"
Seeing that Lin Zixun just stared at him blankly and didn't express any opinions, Chen Fan asked with a dry cough.
And Lin Zixun, whose soul returned to the present moment, blushed rarely, then nodded and said.
"Do whatever you want!"
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