The entertainment industry shouldn't be like this

Qu Xiang once again felt that Dunhuang had a completely different temperament from the Five Greats.

——The next day, the project she "smoothly" brought to Dunhuang was put on the approval agenda!

First of course, she will give a more detailed introduction to the project.

Wang Wei listened thoughtfully.

One thing is very interesting - in both time and space, the idea of ​​transforming toys originated from the island country next door, and it was not very popular in the island country at the beginning.

It’s just that in the current time and space, there are more variables for China’s early rise, so it has been introduced by Hasbro of the United States and China’s New House Toys for local adaptation. “Transformers” is no longer called “Transformers”——

The localization of the United States, combined with its prosperous car culture, naturally transformed the vehicle into a car, and the title also became "Car Man"; while the localization of Xinwu Toys surprised Wang Weidu, and the vehicles for transformation all turned into tanks.

, battleships, fighter planes and other violent machines full of martial virtue, hence the name "Transformed Warrior"!

After listening to Qu Xiang's detailed account, Wang Wei finally understood why the film adaptation rights that he imagined should be vigorously competed for by the five major giants were reduced to the point where almost no one cared.

First of all, Shinwu Toys committed suicide. They believed that the old series of "Transformers" no longer had much potential to be tapped, so they simply let the cartoons that promoted the physical toys "die" and kill off a batch of old toys so that they could launch new ones.

"Transformer"; unexpectedly, the audience did not buy it, and the sales of "Transformer" plummeted...

This is just one of them, the more important thing is the difficulty of film adaptation.

Wang Chuanqi nodded after listening,

"I can understand Lianya Entertainment's choice. If I had so many popular IPs on hand, I would not like this toy animation adaptation copyright;"

"Putting aside everything else, is it really possible to make this into a live-action movie with today's special effects technology?"

Everyone understands what he means.

Lao Wang agreed,

"Then what we have to consider now is how to quickly obtain the adaptation copyright."

After all, Wang Wei's reputation as a "discerning eye" has long been recognized!

For Dunhuang, it is best to finalize the copyright ownership with lightning speed.

As expected——

This gave Dunhuang the opportunity to cut through the mess quickly!

She finally realized what kind of company she had joined!

The same project, placed in Lien Asia Entertainment or any of the other four major companies, even if it is given the green light, must undergo layer after layer of review and round after round of quarrels;

"So, at the end of the day, can we make a good movie adaptation?"

Following her words, everyone's eyes fell on Wang Wei.

Of course he knows that today's special effects production technology is advancing by leaps and bounds, but this also means huge investment in development.

"Yes, Xinwu Company has demands for investment budget and revenue sharing... This is also an important reason why Lianya gave up the copyright." Qu Xiang said without any secret.

Take "Jurassic Park", which Wang Wei is currently producing, as an example. The footage with real dinosaurs only accounts for about one-ninth of the entire film, but the special effects investment accounts for more than one-third of the production cost;

Frankly speaking, if Dunhuang was just an ordinary second-tier film company, Xinwu Company would probably be completely dismissive of Dunhuang's olive branch - when choosing between the Big Five and Dunhuang, they would definitely trust the stronger Big Five;

The situation is different now: Wang Wei dares to make promises, and the key is that they also dare to believe it; and "My Neighbor Totoro" is killing all around the world, proving that Dunhuang already has the ability to make the derivatives cake bigger...

Compared with the sky-high development costs, for the toys that are the most important peripheral products, New House Company definitely occupies the lion's share - there is such an imbalance between effort and gain, and there is no shortage of IP with full copyright in the hands of the five major players, so why put it away?

What about in your eyes?

But since it's Wang Wei, everyone is inexplicably more confident.

Qu Xiang was a little dazed.

"Xinwu Company also has a lot of requirements for film adaptations, right?" Lao Wang turned to ask Qu Xiang.

This is also easy to understand. For Shinwu Company, shooting live-action movies is nothing more than trying to sell toys better. If there is no abundant budget and no relatively sure adaptation, it is better to continue to hold the copyright in their own hands.

Under normal circumstances, this is difficult; after all, the copyright owner is not a fool. Wouldn't it be more advantageous to use Dunhuang to raise the price?

This is not just because of the bureaucracy that prevails within any giant company - Dunhuang cannot be considered a "small company" in any way;

——The adaptation of animation into live-action movies is inherently a pitfall. This kind of animation adaptation where the protagonist is not strictly human is even more of a pitfall!

If it had been put on the agenda by ordinary people, it would have been rejected at this first level.

"And the latter determines the evaluation of the former - only if it is adapted well can the theoretical commercial potential be truly exploited;"

What's more important is that the top five don't have Wang Wei, a figure who "thinks he can definitely do it, and then quickly proves that he can do it"!

To put it simply, this seems to be a project that a small company cannot afford to develop and a large company is "tasteless".

Shen Zhenyi put her chin in her hands and answered,

"To put it bluntly, there are two keys to whether this project can be approved - one is the commercial potential, and the other is whether we can adapt it well;"

Fortunately, Qu Xiang was the matchmaker.

"With your words, we have a lot of confidence in winning the adaptation copyright!"

This is Wang Wei's clever use of CG and physical models, and the length of the CG shot is limited; as for the movie adaptation of the transforming toy? CG special effects are required almost from beginning to end, which is a waste of money!

It didn't take long for a consensus to be reached - to obtain the film adaptation rights, start preparations for the project depending on the progress of special effects technology, and Wang Wei agreed to be the first producer...

"We don't have to care about what other people think."

Although, not many companies are optimistic about the movie rights of "Transfiguration Warrior" now, but if it is heard that Dunhuang is interested, especially Wang Wei, it is obvious to turn around.

Others talked to each other, from the guarantees they could give, the benefits they could give in to the bottom line they must stick to... they helped supplement various negotiation details.

Wang Wei did not mince his words either.

"It doesn't matter that the technology is not mature enough. We can get the adaptation copyright first. As for the specific adaptation work, leave it to me!"

——Although the film adaptation of "Transformers" in this life will definitely be very different from the previous one, but with the memory of the previous life that has received both rave reviews and rave reviews as a reference, he is more confident than anyone else in adapting it.

When you have incredible efficiency and meet the right people, it’s not hard to imagine that you will achieve miracles again and again!

The more you are influenced by this, the cohesion will be explosive, and the combat effectiveness will naturally be explosive!

Fortunately, I got on this boat!

Qu Xiang suddenly thought happily.

…