The Richest Man Yang Fei

Only Yang Fei knew how miserable Qin Chi would be in the future.

Owing huge debts, unable to repay.

The sales volume is declining. After one year, the sales volume is more than 40 million yuan, and the profit is only tens of thousands of yuan. After that, the profit becomes negative.

At the most difficult time, Qinchi Distillery auctioned off the director's car and an assembled Honda sedan.

The factory was in arrears with the supplier and was unable to repay, so the defendant went to court for compulsory enforcement. In desperation, the Qinchi trademark was auctioned.

A brand that once spent hundreds of millions of dollars to compete for the top bid only sold more than 10 million in the end.

Of course, it is impossible for Yang Fei to give too high a valuation.

"Twenty million." This was Yang Fei's price.

"This?" Director Ji said with the corners of his mouth twitching with toothache, "Isn't this too low? No matter how difficult it is for Qin Chi, it's impossible to sell the brand so cheaply! Boss Yang, you are too dishonest. Don't Say 20 million, even 200 million, it's not too much!"

Yang Fei said: "Director Ji, while your factory is still alive, with the 120 million yuan, you can quickly change the brand and fight again! Believe me, the Qinchi brand is in your hands , has been smashed, useless! It is a war horse you raised, but now it is already lame! You can’t bear it, so what can you do? Why don’t you change the horse and fight again?”

One word awakens the dreamer!

That's right, the current Qin Chi has not been completely defeated.

With the 120 million input from Yang Fei, Director Ji can make a comeback again!

Perhaps, this is the best and last way out?

"Please allow me to think about it." Director Ji's body softened, and he leaned back on the sofa chair, took out a cigarette by himself, and lit it with a snap.

Yang Fei was not too polite, he copied cigarettes and lighters, lit one, took a puff, and choked: "You are the majestic 300 million bid king winner, how can you smoke such cheap cigarettes?"

"The money belongs to the factory, not mine. I have mismanaged it, and I am Qin Chi's sinner. If it weren't for my inability to quit smoking, I wouldn't be able to afford this five-pack of cigarettes."

Yang Fei stubbed out the cigarette butt speechlessly, took out his own cigarette, and threw one over, "Smoke mine! Your cigarettes are too low-quality, just like your blended wine, unbearable to swallow!"

"..." Director Ji suffered hundreds of millions of points of critical damage again.

"Why don't you hold a meeting?" Yang Fei said, "Brand buying and selling is nothing more than a major event."

"Alright." Director Ji nodded slowly, "You're here, how many days do you plan to play?"

Yang Fei said, "Leave tomorrow."

Director Ji smiled wryly and said, "I understand, I will hold a meeting now."

Yang Fei smiled slightly: "I'm waiting for good news from Director Ji."

The two shook hands again.

Yang Fei walked out of the office and saw the secretary standing at the door.

"Hello, Boss Yang." The secretary bowed respectfully.

Yang Fei snorted, "Excuse me, is there anything to do nearby?"

"A mall? Or a park?"

"Anything is fine, even the vegetable market."

"Ah? Yes, there are shopping malls and vegetable markets near the factory's main entrance. The park is a little further away."

Yang Fei hummed, waved his hand, and Shi Shi ran away.

At this time, Director Ji came out and told the secretary: "Notify the company's senior management, and the meeting will be held in half an hour."

Yang Fei didn't know the content of the meeting, and he didn't want to know.

He just wants results.

At the beginning of the year, the trademark value of the Qin Chi brand was estimated at 600 million!

Such a high estimate, of course, is because of King Qin Chibiao's face.

Now, Yang Fei wants to spend a mere 20 million, so he wants to buy the Qin Chi trademark!

It's been 1997, it's no longer the 1980s!

Domestic enterprises are gradually awakening to the awareness of trademarks and brands, knowing that the most valuable thing for an enterprise is often the brand!

Will Qin Chi be willing to sell it?

And, most importantly, how long can Director Ji sit in this position?

The advertisement transfer negotiated with him has not signed any agreement, so there will be no changes, right?

This is a good move. At a price of 100 million yuan, he won the advertising rights of the king for the second half of the year.

Yang Fei laid out the plan half a year in advance, and didn't close the line until today.

He and the mouse drove here, and the mouse and the car were waiting in the factory compound.

After getting into the car, Yang Fei ordered, "Go around."

The mouse responded, drove out, kept driving at a low speed, and listened to Yang Fei's order to drive where to go.

Yang Fei saw a shopping mall in front of him, so he ordered to stop and walked in.

He came to the liquor counter and looked around casually.

Seeing that Yang Fei was well-dressed, the salesperson seemed to be from a big place, and he was enthusiastic about selling.

"Comrade, take a look at our local Qinchi liquor and CCTV's Biaowang liquor. This is the best baijiu in China."

"Hehe, is that so?" Yang Fei couldn't help but smile, "Can I taste it?"

"Comrade, you are joking."

The mouse took out the money and slapped it on the counter: "Open it, give it to our boss!"

The salesperson put away the money and gave change: "If you pay the bill first, then of course you can taste it."

She helped to open the lid and brought another cup over, only to see that Yang Fei had already picked up the bottle and blew into his mouth.

Yang Fei took a sip, tasted it, and said, "Not bad. It's not as bad as it was written in the newspaper."

The salesman said angrily: "Those newspapers are all scribbled! They just don't like us! We locals have been drinking the wine from Qinchi Winery all the time, and we all find it delicious. How can they say that it is blended with alcohol? Isn't it Intentionally hurting someone?"

Yang Fei thought to himself that the wine produced by Qinchi Distillery is not bad. Although this winery has not been established for a long time, its reputation and sales are not bad, and it has also been loved by the common people.

It's a pity that Director Ji was too aggressive, wanted to make a big splash, and spent more than 300 million yuan to smash the bid king, but ended up including himself and Qin Chi.

The steady development of the enterprise is really too important!

Any behavior that counteracts the growth of the seedlings may ruin it!

It takes several years of hard work to cultivate a brand, but it only takes one day to destroy it.

Yang Fei always uses these failure examples to alert himself.

He took another sip and said with a smile, "Not bad."

When he came to the daily chemical and care counter, Yang Fei was delighted when he saw it: "Mice, look, our brand occupies half of the sky, and there are so many beautiful things in eyes, almost all of them are our brand products."

Seeing that Young Master Fei was happy, Mouse also smiled to himself: "Yes, it's all Young Master Fei who is wise!"

Yang Fei squatted down with great interest, looked at them row by row, and touched those products, as kind as seeing his own relatives.

Suddenly, he couldn't laugh anymore.

He thought he had misread it, so he got up with the product, took a closer look under the light, put it back in its original place, and picked up other products for a closer look.

fake!

Shoddy product!

No need to look inside, Yang Fei can tell the difference just by touching the packaging!

Seeing his pale face, Mouse asked, "Young Master Fei, what's the matter?"

Yang Fei sneered, "These are all fakes!"

The mouse said angrily: "I asked their boss to come over and smashed their store! Made, Qinchi winery sells fake wine, and their supermarket resells real wine. Our products, but they dare to sell fake wine!"