The Science Fiction World of Xueba

Pang Xuelin pondered for a moment, then said with a smile: "Ms. Tan, if that's the case, then I'm not going to be polite. I need advertisements in three time slots. First, one minute before the start of the NEWS simulcast, and second, one minute before the start of the weather forecast. , Third, the commercial spot one minute before the TV series at eight o'clock..."

Tan Songxi showed surprise on his face, and said, "Mr. Pang, the price of the three time periods you want is not low!"

CCTV's advertising department has not yet been reformed. This year, CCTV's annual advertising revenue is less than one billion yuan. It will not be until next year when the bidding war begins that the value of CCTV's advertising space will rise in a straight line.

Confucian Mansion Banquet Wine, Qinchi Wine, etc. are able to stand out among many small and medium-sized enterprises in the country and become star enterprises in the country because of the propaganda of CCTV.

With the rise of Confucian Mansion Banquet Wine and Qinchi Wine, the CCTV advertising campaign has become the focus of media attention across the country.

This kind of bidding war lasted until the end of the 1990s. Because of the rising prices, there were many criticisms. In addition, in 1998, Biaowang Aiduo went bankrupt, and it gradually faded away.

At this time, no one knew how high the advertising value of CCTV was.

But no matter how low it is, the advertising space of these three time periods is worth a lot in one year.

According to Tan Songxi's psychological price, at least not less than 10 million.

Pang Xuelin seemed to see the doubts of Tan Songxi and Jingyue, laughed, and stretched out a hand and said, "50 million, I want the advertisement of these three time slots for next year!"

"What? Fifty million?!"

Jing Yue couldn't help but exclaimed.

Even Tan Songxi was surprised, no one expected that Pang Xuelin would have such courage.

Fifty million a year!

At that time, there will be people inside CCTV saying strange things because of the golden commercial time of Transwarp Technology, and the 50 million will be enough to stop these people's mouths!

We must know that the total advertising revenue of CCTV this year is less than 800 million yuan. This is the advertising expenses of one to four sets of four channels of CCTV, from 6:00 am to 24:00 pm for nearly a year.

Now, Pang Xuelin directly offered a price tag of 50 million yuan in the three-minute prime time of CCTV, which can be shown to the leaders as Tan Songxi's achievements in the advertising department this year.

"Boss Pang,

Although the advertising fee for our set of prime time is not low, it may not reach this level. "

Tan Songxi didn't know whether to laugh or cry.

She came here today to send a favor under the order of her superiors, so she couldn't afford not to send the favor, but owed Pang Xuelin a big favor instead.

Pang Xuelin smiled and said, "Ms. Tan, I heard that many of your advertising spots on CCTV are obtained through approval, right?"

Tan Songxi nodded.

Pang Xuelin said with a smile: "Have you ever thought about using the platform of CCTV to carry out a large-scale advertising investment promotion, we can divide the advertisement into several levels according to the time period. The highest level is auctioned, and the auction proceeds can be called the king of bids, and the remaining advertising time slots of the next level can also be auctioned by various companies, so that the value of CCTV's advertising can be maximized!"

Tan Songxi's eyes lit up immediately.

Pang Xuelin's words were like a drum in the evening, a thought that had been brewing in her mind for a long time was suddenly aroused.

Since becoming the director of CCTV's advertising department, Tan Songxi has been considering reforming the CCTV's advertising department.

It's just that she didn't have a clear concept in her mind in which direction to develop.

And Pang Xuelin's words undoubtedly pointed out the direction for her.

Tan Songxi raised his glass and said, "Mr. Pang, thank you for your suggestion. Your idea is very good. It can be regarded as helping me solve a big problem. I respect you with this glass of wine!"

Pang Xuelin laughed and said: "It's just some personal opinion. Ms. Tan, you are a professional, so please don't laugh at me."

Tan Songxi smiled, pondered for a moment, and said, "Mr. Pang, since you are so generous, I won't take advantage of you. I'll make the decision here, and I will give you 10 minutes of advertising time every day, three times in the morning, middle and evening. Time slots are played in turn."

"Okay, Ms. Tan, I'll trouble you then!"

Pang Xuelin laughed, raised his wine glass and touched Tan Songxi.

The two drank it all in one gulp, showing the bottom of the cup.

Pang Xuelin knew Tan Songxi's thoughts very well.

The other party did this, on the one hand, to repay Pang Xuelin's favor, and on the other hand, they were also preparing for next year's advertising bidding conference.

As long as the next year's time, Transwarp Technology's advertising effect will be outstanding.

Then it will have an excellent demonstration effect for CCTV's future advertising standard king.

Therefore, to a certain extent, even if Pang Xuelin didn't mention it, Tan Songxi and CCTV would take the initiative to help Pang Xuelin promote Transwarp's CVD products.

After chatting about work, Tan Songxi and Jing Yue relaxed.

The host and guests enjoyed the meal, and at the end of the meal, Tan Songxi suddenly seemed to remember something, and said, "Mr. Pang, are you free these two days?"

"It's free, what's the matter?"

Tan Songxi smiled and said, "We CCTV's Son of the East program wants to do an exclusive interview with you. Is it convenient for you?"

Pang Xuelin blinked, and smiled helplessly, "Can I say it's inconvenient?"

In the following time, Pang Xuelin stayed in the capital for another week, completed a series of signings between Transwarp Technology and CCTV, and accepted an interview with CCTV before leaving the capital for Lancheng.

At this time, three months have passed since he left Lancheng in September.

When Pang Xuelin stood at the familiar gate of Lancheng University again, he unexpectedly discovered that there was a banner about himself hanging on the gate: "Thanks to our school student Pang Xuelin for donating 10 million RMB and 100 CVD players to the school. "

Pang Xuelin smiled and shook his head.

Originally, he agreed with the principal Xu Baiqing to donate one million yuan, but after the great success of CVD, Pang Xuelin directly added a zero after the donation amount.

The money will be used to subsidize poor students in Lanzhou University. Pang Xuelin didn't think about setting up any fund in the past, but asked the school to distribute the money in real terms within five years.

Xu Baiqing naturally welcomed this, and even took the initiative to ask the financial department to disclose all accounts to the public.

Pang Xuelin didn't dare to stand at the school gate for too long. Although CCTV's interview with the Son of the East hadn't been broadcast yet, there were still quite a few students who had seen him in Lanzhou University. It would be troublesome if they recognized him.

Pang Xuelin entered the school in a hurry. As soon as he arrived at the door of the principal's office, he saw Xu Baiqing's secretary Wang Mengyuan come out in a hurry.

Seeing Pang Xuelin, Wang Mengyuan couldn't help being taken aback, with a polite smile on his face, he said, "Mr. Pang, you're back!"

Pang Xuelin smiled and said, "Secretary Wang, just call me Xiao Pang. Is the principal in there?"

"Here! Shall I go in and make an announcement?"

"No, I'll go find him directly."

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