This celebrity is too rich

Chapter 30 Advertising Quotation

"Star Tu Advertising?" Li Chuan asked Chen Chen.

After Sanmu Media became the MCN institution of Douyin, Li Chuan instructed Chen Chen to open star map advertisements for "Mr. Mori" and "Baby Tong".

Although "Mr. Mori" and "Baby Tong" are the people of the store, there is no rule: the detective master cannot pick up the advertisement.

In this era, as long as there is traffic, anyone can pick up advertisements, even if it is not everyone.

"Mr. Mori" and "Baby Tong", the video playback volume is not low, naturally there are conditions for advertising.

A video, making commissions while earning advertising fees, and two hands stuffing money in the pocket at the same time, why not?

What? Eating is unsightly?

I still care about eating fragrance, so you have starved to death.

Not to mention Internet celebrities, even those entrepreneurs, stars, which one is good -looking?

Making money is the first priority!

If possible, Li Chuan can't wait to open all the accounts of the company's owner's account to open the star map advertisement.

"have."

"Tong Baby" was just on fire, and the number of fans was only more than two million.

"Well, the Ministry of Commerce is mainly responsible for negotiating advertisements, connecting business, contacting or undertaking offline activities, and can also be regarded as the external department."

"How is the effect? ​​There are many advertisers who come to the door?"

In terms of video update frequency, Li Chuan initially was "two to three days a day".

If there are so many advertisers who come to the door, it means that his advertising quotation is low. Conversely, it is high.

‘Douyin’ s data algorithm is really amazing, this can be estimated. ’

In this regard, he has thought about countermeasures.

In a short period of time, he will make the company's funds plenty of funds.

Before, he did not know if the offer was in line with his current market market.

"I ... I can?"

"Many." Chen Chen nodded and said: "Xiao Tong's star map advertisement has been opened for two or three hours. There are more than a dozen houses looking for, and sincerity is particularly full."

Chen Chen now is only responsible for business negotiations, and nothing else.

This is just the beginning of the company's development. Only three accounts with commercial value. When the other experts of the company have developed one after another, Chen Chen may be exhausted.

However, even if he is only responsible for business negotiations, Chen Chen alone can't be busy.

Under Sanmu Media, only the two accounts of "Mr. Mori" and "Baby Tong" have reached the standard.

Li Chuan raised his eyebrows and asked, "How is this offer set?"

"How about the advertising quotation of" Baby Tong "?"

Now, he intends to change the frequency of video updates again.

"Chen Chen, you will work hard during this time. By October, I plan to set up a business department within the company."

Today is September 20, and there are ten days before the end of September.

After all, business negotiations must be gradual, and it is difficult to swallow it in one breath. There are a lot of jobs involved in it. It is very complicated. It is really too tired to take care of three accounts at the same time.

"How much is it?"

Within ten days, Li Chuan intends to update three videos.

"Oh, this is a good thing. After the establishment of the Ministry of Commerce, I can relax." Chen Chenchang relieved.

"It has been opened, and the offer has been hung up." Chen Chen replied.

In the past few days, Li Chuan has been busy entertaining the two brothers of Xiao Yang. He has no time to pay attention to the opening of Xingtu advertising. Now calling Chen Chen over, just want to ask the results.

"Okay, I know." Chen Chen replied.

At the end of August, the company was formally established, and his fan volume happened to exceed 10 million.

‘Oh ~, Douyin’ s data algorithm is not very good, it has to be improved. ’

"Oh? How much is my offer?"

Li Chuan laughed.

However, this thing is very easy to verify, just look at the number of advertisers who come to the door.

However, advertisers are destined to be wishful thinking, Li Chuan will not give them this opportunity.

At this stage, there is only one means of making money, that is to shoot videos.

People are driven by interests. If they are favorable, they will be embraced. If they are not profitable, they will retreat like a tide.

"Ah?! I ... director?"

"You can't relax." Li Chuan shook his head and laughed: "After the Ministry of Commerce was established, you are the director."

In real life, although advertisers also value the number of fans of Internet celebrities, they obviously pay more attention to the video playback of the video than this.

"About 200,000, it should be almost."

After Li Chuan finished speaking, he looked up and found that Chen Chen had changed his face.

Since it is ordinary, it means that this offer is more in line with his current market market.

"Xiao Tong is 1 to 20 seconds: 45,000; 20 to 60 seconds: 58,000; more than 60 seconds: 88,000."

Li Chuan did not answer positively and continued: "When will it be opened?"

"Well, it's you."

Li Chuan said, picked up his mobile phone, and said while operating: "Brother Xiao Yang is already the signing expert of our company. I now push their WeChat to you.

advertise.

"Tong Po" and "Mr. Mori", the video data is similar, but the advertising quotation is about five times.

"Um."

"Oh, I understand."

"High, just reduce it, just look at it. We don't pit people, don't make people take advantage, do you understand?"

As Chen Chen's boss and fellow, of course, he would not watch Chen Chen's tired dying in his post.

Li Chuan felt a little emotional, and then asked another question.

Unfortunately, the threshold for Douyin's setting of Xingtu advertising is relatively high, and the number of fans must reach more than 500,000, so that it is qualified to open it.

This data is almost almost the same as "Mr. Mori".

However, since the "Baby Tong" has been on fire, the volume of each video is more than 20 million.

"But……"

So, there is no need to change it.

"Tongyao" has a low fan, but the video playback volume is high, and the advertising quotation is so "conscience".

"Is it too much?"

"Well." Baby Tong ", don't pull it down, oh yes, and Xiao Yang Brother!"

Want to take advantage?

Obviously, he arranged too much, too heavy, Chen Chen was a bit unable to take it.

After the "West Lake Tour Series" ended, his fan volume exceeded one million, so according to the previously set route, the video update frequency was changed to "five days a day".

"Not much, just two, one with one sincerity, the other is not particularly good, they want to press the price, and they are a bit ruthless."

In fact, as the company recruited three administrators successively, Chen Chen had been liberated from many miscellaneous things.

"There are so many advertisers who come to the door, indicating that the advertising quotation of 'Tong Baby' is too low, and you turn back to change her." Li Chuan ordered Chen Chen.

There are no doors.

"Yeah." Li Chuan nodded and said: "One more thing, during this period of time, I plan to speed up the frequency of video updates. You should prepare in advance. In the next few days, you must negotiate with me at least three times.

Advertisement above.”

"It is set based on the recommended quotation given by the Douyin system. Do I need to change it?"

If he thinks about it carefully, he can probably understand why the suggested quotation of ‘Tongbaobao’ is so different from the real market conditions.

Why does this happen?

Li Chuan guessed that Douyin’s algorithm model set the weight of “number of fans” too high.

"Ten thirty... It's been three or four hours. Have any advertisers come to your door?"

I have no conscience towards you, but not towards me.

"Ministry of Commerce?"

These three videos will all be store tour videos, and they will also receive advertisements.

He must seize the time to make money.

In addition, if Brother Yang and the others have advertising issues that they cannot negotiate with, they may also need your help. Also, if our company has remaining advertising resources, you can push them to them..."

"That's it." Li Chuan thought for a while, waved his hand and said, "Then there's no need to change it. Let's negotiate based on this quotation."

Crazy Little Yang’s first signing fee was paid, and there was only 60,000 yuan left in the company’s account.

Now there is another "Crazy Little Brother Yang".

conscience?

However, this frequency only maintains four videos.

"This morning, around half past ten."

With this little money, I won't even be able to pay my salary until next month.

"1 to 20 seconds: 228,000; 20 to 60 seconds: 298,000; more than 60 seconds: 368,000."

In this way, his video update frequency became "one video every seven days" and has maintained it to this day.

The reason for the change is simple: the company has no money.

Oh, no!

"Why not? Aren't you doing a good job during this time?"

"This is also set based on the system's recommended quotation?"

"Mr. Mori's" star map advertisement was launched for three or four hours, and two advertisers came to visit, one of which was particularly sincere. The effect can only be said to be average.

"Ah? Two hundred thousand...isn't it too high?"

Later, in the process of preparing the company, because he didn't have enough money, he sped up the update frequency and changed it to "one update every four days."

"There's nothing wrong with it. Have you heard the saying? If you say you can do it, then you can do it. Even if you don't, it's okay! Do you understand?"

"Uh, I understand."

"Well, that's good if you understand."

Thanks to "Slow Hot Ayu" for your monthly votes!

(End of chapter)