This celebrity is too rich

Chapter 31 Five Copy Cooperation Agreement

The next day, Wang Chengyong came to the company.

On the first day of work, Wang Chengyong brought a gift to Li Chuan -five unsigned live broadcast cooperation agreements.

In fact, Wang Chengyong hasn't been idle these five days.

He wanted to do nothing, take a good rest, but he always filled a sense of anxiety.

He also understands why he is anxious.

Although he has worked in the e -commerce industry for nearly ten years and has rich experience, he has never touched the live broadcast of goods.

He was worried that he would not do well in the future and was fired by Li Chuan.

Therefore, he gave up the rest and made up a lot of knowledge about live broadcasts at home. At the same time, he also used the resources in his hands to get five live broadcast and goods agreement.

Li Chuan is not clear about Wang Chengyong's journey.

And even if he knows, he won't take it seriously, but he will only feel that the other party is worried about the sky.

The so -called stimulating consumption is to stimulate the audience with cheap and affordable products, let the audience release the hand that tightly cover the wallet.

The profit margin is only 21%, which is lower than that of toilet paper.

The air fried pot and home meat grinder are electrical appliances. If the product quality is unqualified, it is easy to cause trouble.

Why do game developers set this way?

It's not because they want to stimulate users to consume.

Of course, this thing is not easy to sell.

In addition, Libai Group has also made two restrictions.

How much money can I make after 9 and 9 things?

Hearing Wang Chengyong said so, Li Chuan's concerns were eliminated.

That's right, Wang Chengyong is a bald.

After all, he does not rely on this to make money.

There are outer packaging in toilet paper, and the slippers also have tags, which clearly say the brand name, but who cares?

The real brand needs to have a premium space, just like Mercedes -Benz, BMW.

He worked hard to invite him to join, and gave such a high salary. How could he say that he would be expelled.

In comparison, 24%of the profit margin is indeed a bit low.

Nowadays, all platforms will link the sales data of the owned anchor to the exposure and traffic of the live broadcast room.

I just posted a brand casually, I know all of them.

The price of 16 is 8 to 9 9. The discount is very large. As a selling point, the sales should not be low.

This is more worried about Li Chuan.

Almost all games containing built -in malls will set up a first charge package.

The air fryer and home meat grinding machine, from the same brands, named "Western Gravity".

Toilet paper is fast -moving consumer goods, it is easy to sell. The price of 9 yuan and 9 is also cheap enough to stimulate consumption and rushing.

Toilet paper, one mention, twelve volumes, 7 yuan for cargo price, 12 yuan for e -commerce platforms, 9 yuan, live broadcast price is generally 9 yuan, profit margin is 24%.

However, there is also a problem.

The price of this four -piece set on the e -commerce platform is 368, the live broadcast price is between 320 and 350, and the price of the goods is only 165, and the profit margin is about 50%.

In this regard, Li Chuan can understand.

Restriction 2: 69.9 is a fixed live broadcast price, which cannot be changed.

This is a classic business idea that has been verified countless times in all walks of life.

Laundry pearl, take the price of 55, the price of e -commerce platform is 72, live broadcast price 69.9.

However, he finally agreed.

A brand, no name to this extent, is no different from factory goods.

Like other industries, live broadcasts are slowly transitioning from high profits in the early stage to low profits in the middle and late stages.

This is obviously unreasonable.

Once the hand is loosened, it will be easy to do in the future.

If Li Chuan knew the truth, he would probably think about it like this: This Pharaoh may have been staying in Aju for a long time, leaving the sequelae of the inner scroll. It is too much to think too much. No wonder it is bald at the age of 40.

A BYD, replaced with a Mercedes -Benz bid, doubled the price instantly, and a lot of people rushed to buy, which was called the brand.

Factory goods are toilet paper, slippers, four pieces of bed, brand goods are air fried pots, home grinder, laundry condensed beads.

This money, Li Chuan really doesn't look at it.

These DEBUFFs are superimposed together. According to theoretically, Li Chuan should refuse.

More common, such as the game industry.

The laundry jingzhu is Libai.

In the early days of the development of live broadcasts and goods, the profit margin was generally around 30%, and more than 50%of them were available. Some specific categories of goods could even reach more than 70%.

Li Bai Group does this to avoid this situation.

Large brands and large companies have a wide range of sales channels. If the anchor with the goods is dumped at low prices and disrupted the market, then their other sales channels will suffer.

It ’s just that there are no bald and there are still many hair on the top of the head, but it is very sparse. It is estimated that in recent years, it should be bald.

Slippers are not fast -moving consumer goods. It is definitely not as good as toilet paper, but the price of this slippers on the e -commerce platform is 16 yuan 8.

In his opinion, the biggest role of 9 and 9 is to stimulate consumption and rush.

Wang Chengyong is very familiar with the brand of "Western Gravity". Although it is a miscellaneous brand, the product quality is very reliable. It has been sold on Taobao for three or four years. The difference in differential evaluation is very low.

Sales data does not just refer to indicators such as sales, user activity, and purchase conversion rate.

One is six boxes, 240, and most viewers can't use it so much. It may take a year or two to buy it.

This is the real money!

Make more than one hundred, sell 70 or 80 pieces of toilet paper or slippers on the top.

After being fired, who can he find?

However, Libai Group may be suspected of being too expensive, and it is clear that it can only be sold according to it. Otherwise, it will not be shipped.

The price of the air -frying pan is 85, the price of the e -commerce platform is 138, the live broadcast price is 129 yuan, and the profit margin is 34%.

The four -piece set on the bed refers to the pillow jacket*2, quilt, bed sheet.

The price of the two products is not high, and the profit margin is not bad.

Fortunately, Wang Chengyong helped him solve his doubts in time.

The preferential strength of the first charging package is very high. It may be as long as one dollar to get many precious game props.

However, big brands also have problems with big brands.

The so -called rushing is to improve such segment indicators.

A reasonable live broadcast and cargo should be interspersed in it. From time to time, there is a wave of activeness, always maintaining the activity of the live broadcast room, so that the audience can always feel the warm shopping atmosphere and constantly stimulate their consumption.

As for the rush, it is better to understand.

The profit margin of 24%is pretty good in later generations, but it seems a bit low in 2018.

In general, the profit margin of laundry beads is not high, the mechanism is unreasonable, and there are many restrictions.

A live broadcast of the goods cannot only have a charge, otherwise the time is long, the audience calm down and cover the wallet strictly again.

This four -piece set found by Wang Chengyong is a relatively high -end silk material. Although it is a factory goods, it looks very good.

Of course, miscellaneous cards also have the benefits of miscellaneous cards, that is, the price is low.

There are also brands in factory goods.

The five -time live and cargo cooperation agreement comes from three factories, two brands, involving six products.

The slippers are also a 9 -9 rush, but the price of the cargo is lower than that of toilet paper, 7 yuan 2, and the profit margin reaches 27%.

However, Li Chuan didn't care.

The price of the household meat grinding machine is 25, the price of the e -commerce platform is 39 yuan, the live broadcast price is 32 yuan 9 to 36, 9 to 9, and the profit margin is about 29%.

Wanlong is the sky.

This can be said to be a real big brand. After all, Li Bai has played a lot of advertisements on TV. Its products can also be seen everywhere in the supermarket. Most viewers are familiar.

Li Chuan has never heard of this brand. He checked on the Internet and didn't find much information.

In terms of sales, it is definitely not as good as toilet paper and slippers.

Limited one: It can only be sold according to it.

After all, it is a big brand, which is used to improve the force.

Don't forget, "Mr. Mori" is a rich person.

There are rich people, how can you do it?

Thank you for your reward for "first -class patients"!

(This chapter is finished)