This celebrity is too rich

Chapter 368: Western Gravity, take it down!

Author: No wine on the table

Chapter 368: Western Gravity, take it down!

Zixi City, also known as Sanbei and Qiaocheng, is a county-level city under the jurisdiction of Zhejiang Province. It is managed by Ningbo City. It is located on the coast of the East China Sea and the south bank of Hangzhou Bay. It is 60 kilometers away from Ningbo in the east, 148 kilometers away from Shanghai in the north, and 138 kilometers away from Hangzhou in the west. It is an important industrial and commercial city in the southern wing of the Dashanghai Economic Circle in the Yangtze River Delta region and one of the coastal economic open areas approved by the State Council.

The industrial structure of Zixi City is mainly based on the secondary industry, especially electrical appliance factories, and is one of the world's well-known "small household appliance capitals".

On the morning of May 9, more than ten people from Li Chuan, Jiang Zeyu, Wang Chengyong, Zhu Chenwei and others arrived here by car.

What to do here?

Investigate the "Western Gravity".

More than a month ago, Jiang Zeyu proposed to Li Chuan to acquire "Western Gravity".

After some exchanges, Li Chuan finally agreed to the decision and handed over the full responsibility of Jiang Zeyu.

Over the past month, Jiang Zeyu has done a lot of work.

The acquisition of "Western Gravity" is more difficult than expected.

Although due to strategic mistakes, "Western Gravity" has fallen into a debt crisis, and the workers' wages cannot be paid, with loans and foreign debts totaling more than 60 million, of which 22 million must be paid back before October this year, otherwise half of the factory and equipment will be lost, and the situation can be said to be in danger.

However, Wei Peng, chairman of "Western Gravity", is a man who is a sudden person. Even if the company is in danger, he doesn't want to sell it.

He felt that he was still saved, so he ran to the bank every day and wanted to borrow another amount of money.

The bank ignored him and he stayed there. If it really didn't work, he would go to another bank.

Anyway, he is doing everything possible to save himself.

Jiang Zeyu went to him to discuss the acquisition, but he ignored him and directly bombed Jiang Zeyu out.

Jiang Zeyu was turned away several times in a row, but in the end he had no choice but to use special means.

He found two creditors of "Western Gravity".

Both creditors are both private companies' bosses. They had previously been guaranteed to borrow more than 10 million from Wei Peng.

They are all in other places and have no business dealings with "Western Gravity". In addition, Wei Peng's deliberate concealment makes them not very clear about the business conditions of "Western Gravity".

Jiang Zeyu came to the door and told them that "Western Gravity" was in a debt crisis and was likely to go bankrupt.

Most of what he said was a matter, but there were some exaggerated elements.

After hearing about this, the two creditors investigated privately and found that this was true, so they became uneasy.

According to Jiang Zeyu, if "Western Gravity" fails to pay back the loan before October this year, it will lose nearly half of the factory and equipment.

Once this happens, the business scale and model of "Western Gravity" will inevitably be greatly impacted. At that time, their more than 10 million will probably be wasted.

Jiang Zeyu knew their ideas and took the initiative to express his purpose and made a promise, saying: "If you are willing to help me acquire 'Western Gravity', after the matter is completed, I guarantee to return the loan in full and compensate according to the bank's maximum loan interest rate - 24%.

This promise touched the two creditors.

As they formed a private agreement.

The day after the agreement was signed, the two creditors began to put pressure on Wei Peng to urge him to repay the loan as soon as possible.

At the beginning, Wei Peng was unwilling to pay attention.

Later, the two creditors became more and more fierce, and not long after, the surrounding banks and enterprises knew about it.

When banks and enterprises knew about this, Wei Peng's fate was terrible.

Before, he could enter the bank and said, now, the bank doesn't even let him enter.

The same is true for the surrounding companies. Before, he could go to the offices of these business owners to drink tea and chat; now, they are all hiding from him, and they can’t find the people and the phone can’t be reached.

In this case, he had nowhere to borrow money.

In the end, there was no way, so he could only be forced to accept negotiations with Jiang Zeyu to discuss the acquisition of "Western Gravity".

After half a month of continuous inspection and negotiation, on May 7, they finally agreed on most of the key terms.

According to the terms of the negotiation, Ningbo Xigravity Electric Co., Ltd., the main company of "XiGravity" - added up to a discount of 93 million yuan. After deducting 46.3089 million bank loans and 17.2 million external debts, Sanmu's supply chain actually needs to pay 29.4911 million yuan.

This number basically meets previous expectations.

Jiang Zeyu reported the matter to Li Chuan.

Li Chuan was very satisfied and agreed directly.

However, if you agree, the matter will be decided.

Before signing the contract, Li Chuan had to visit the "Western Gravity" factory in person and inspect it before he could finally make sure.

In fact, he had long thought of visiting the West Gravity Factory, but he was too busy with work before and couldn't take time, so he delayed it until now.

Now, you can't delay any more.

The key terms have been negotiated and the contract is about to be signed. Now is the time to strike while the iron is hot.

Therefore, on the second day after the construction ceremony, Li Chuan brought a group of senior executives and some important employees to Zixi.

...

At around 9:30 in the morning, Jialong Electrical Appliance Manufacturing Factory.

Although Jialong Electrical Manufacturing Factory is called "Jialong", it is actually a factory under "Xixi Gravity", and it is the largest factory and the headquarters of "Xixi Gravity".

At this moment, many people gathered in front of Jialong Electrical Manufacturing Factory. After counting, there were about twenty, most of them wearing work clothes, with only one person in suits and ties standing in front.

This person is Wei Peng, chairman of "Western Gravity".

The group of people led by Wei Peng stood on the side of the gate, obviously waiting for someone.

After waiting for about five minutes, a Toyota Coaster slowly drove over and stopped in front of the factory gate.

This Toyota Coaster is very distinctive, dark, tough and stylish, and is obviously modified. There is also a large logo on the side, with four words written below - "Sanmu Network".

That's right, this is a private car from Sanmu Network.

Two months ago, Li Chuan was browsing Douyin, and he saw a video.

The account that posted this video is called "Coaster-Chengyuan Modification Center". The author is a Northeastern man, in his thirties, quite tall, about 1.95 meters, and looks tall and mighty.

This person named Li Chuan in the video and said fiercely: "Mr. Sen, I said, "You are such a big boss, don't you consider buying a Coaster? You drive your big bull all day long, the space is so small and the chassis is so low, are you tired?

Look at how big our Coaster is, there is no problem with somersaults, and it can be modified... This is a sample of us. I saw it, how beautiful the shell is made of a remade one... The door inside separates the cab from the rear seats, is laid with wooden floors, and has all-in-one luxury seats, which makes it so comfortable to sit.

There are twelve seats in total, and you can squeeze in the back, so you can sit thirteen or fourteen people. There is no problem with the company going out together... There is a table here, and the front is a big screen. You usually do meetings here, live broadcasts, etc., isn't it nice?

This is the console, which can control the light strips above, play music, movies, and karaokes... The microphone is here, free of charge.

This is a wine cabinet. You can usually drink some wine in the car, play poker and sing with the female anchor, which is so cool.

Such a good car, don’t you consider getting one? Ah~, Mr. Sen... if you need it, please contact me, I promise you can do it properly!"

On the surface, this video seems to be asking Mr. Sen to buy a car, but in fact, it is just reaping Mr. Sen's traffic.

The purpose of the video author has also achieved. When he posted this video, he received more than three million views, 50,000 likes, 20,000 comments, 7,000 favorites and 10,000 forwardings, which is considered to be very popular.

This phenomenon is not an isolated case.

Since Mr. Sen became popular, many people have been using his traffic on TikTok.

Most of these people are vendors, including car dealers, real estate agents, hotels, barber shops, pet shops, etc., and even matchmaking companies that want to introduce to Mr. Sen.

They basically followed a set of ideas... in the name of Mr. Sen, they advertised themselves and attracted traffic.

Mr. Sen is the number one internet celebrity in Douyin and the number one internet celebrity in the entire network. His traffic is real and expensive. As long as he mentions his name in the video, he will likely be able to break through the traffic pool and obtain higher playback volume.

This form of "lifting" will inevitably attract the scolding of Mr. Sen's fans.

Just like Coaster's video, 20,000 comments, 19,000 of which were scolded.

【What are you?】

【Mr. Sen can take care of you, I will lose.】

【It can really be rubbed!】

【Mr. Sen: Where did the flies come from?】

[Is it disgusting to you? If you force yourself to deal with me, can you take care of you?]

【…】

These words are more unpleasant than those of you. People with weak psychological tolerance may not be able to withstand them for a long time.

However, there are also some thick-skinned people. No matter how netizens scold them, they just want to get to the end.

The reason is very simple. Mr. Sen's traffic is so easy to get away from. If you say a few words, the data will rise rapidly... Many people can't control their interests at present.

Unless TikTok official sanctions are taken, they will not restrain themselves at all.

Sanmu Network also officially reported on Douyin, but Douyin said, "It's not easy to ban it. It's technically difficult and can easily lead to criticism... Let's do this. If the situation is serious, you will provide feedback in time and we will deal with it in time; if the situation is not serious, you can bear it for the time being. When the technology is mature, it should be solved."

Douyin's official attitude of turning a blind eye made Sanmu Network very annoyed, but there was no way.

Li Chuan also knows these things.

However, he didn't care.

The behavior of "traffic" is impossible to completely prohibit. Many official media like to drive traffic, let alone those self-media.

In Li Chuan's opinion, as long as he doesn't take too much, he can accept it, and there is no need to block the road.

Of course, he would not encourage such behavior.

Generally speaking, when he sees such videos, he will immediately swipe them away without watching them for a second, but Coaster's video is an exception.

Why?

Because he thought it was quite good when he watched the Coaster shown in the video.

Sanmu Network is developing too fast. As the company grows larger and more businesses, many times, one or several teams need to travel together or travel together, and the scale remains at about ten people.

With a size of about ten people, one small car cannot be seated, and two or three cars are needed, which is not only troublesome, but also increases the cost.

If there is a Coaster, you can sit more than a dozen people in one go, which can solve this problem.

Li Chuan checked the Internet and found that a modified Coaster cost about one million yuan.

A car worth about a million is perfect.

Why?

Because it can be tax-deductible!

Thinking of this, Li Chuan contacted the "Coaster-Chengyuan Renovation Center".

The video author obviously did not expect Mr. Sen to contact him on his own initiative. At first, he couldn't believe it and thought Li Chuan was a liar. Later, after repeated confirmation, he became very excited and his tone was very respectful, and he did not have the arrogant and domineering spirit in the video at all.

He took the initiative to apologize to Li Chuan and said, "I'm sorry, I just wanted to take advantage of the popularity, but I didn't expect that I would really attract you... Haha, I'm so lucky."

Li Chuan chatted with him for a brief moment, and then explained his purpose.

He proposed that he wanted to customize two Coasters, but had one requirement: he could not be hyped up.

The video author was unwilling to do so. He felt that Mr. Sen finally came to him. This was a good opportunity to get traffic and he didn't want to give up.

He said: "Mr. Sen, I will use the cost price to change two vehicles for you, and use the best materials and the best work. If you don't earn a penny, just let me promote it, okay?"

Li Chuan didn't spoil him and said directly: "There is no discussion on this matter. If you don't do it, I'll ask someone else to do it."

As soon as this statement was made, the video author became timid and quickly agreed to Li Chuan's request.

This happened two months ago.

Two months later, the two Coasters have been delivered.

The specific delivery time is May 2, which is a week ago.

This week, the two Coasters have completed a series of procedures such as registration and filing, and can be used normally.

Today I visited Zixi and inspected the "Western Gravity" factory. This was Li Chuan's first trip in Coaster, and the experience was quite good.

The vehicle stops and the door opens.

Li Chuan got out of the car first, walked to Wei Peng with a smile on his face, shook hands with his opponent and said, "Long time no see, Mr. Wei."

"Mr. Sen, thank you for your hard work."

"What's the hard work? When we meet old friends, we can only be happy, right?"

“Yes, yes.”

“…”

After a while of greeting, Li Chuan and others followed Wei Peng into the factory.

They first drank tea in the office for a while, and waited until around 10 o'clock in the morning, and left the office together, went to the production workshop, and started visiting and inspecting.

The visit and the inspection took two hours and ended at twelve noon.

In the past two hours, Li Chuan learned in detail about the current situation of "Western Gravity".

"Western Gravity" has two factory areas, one large and one small, both in Zixi City.

The largest is Jialong Electrical Appliance Manufacturing Factory, which has twelve factories, 86 production lines, a four-story office building, two six-story staff dormitories, a medium-sized canteen, and a small playground, covering an area of ​​96,000 square meters. It mainly produces wall breakers, meat grinders, rice cookers, microwave ovens, self-heating mattresses, etc.

The smallest one is Xixiang Electrical Appliances Manufacturing Factory, located on the east side of Zixi City, five kilometers away from Jialong Electrical Appliances Manufacturing Factory, with four factories, 32 production lines, a two-story office building, a four-story employee dormitory, a small canteen, and a sports field. It covers an area of ​​45,000 square meters and mainly produces heaters, electric fans, electric baking pans, etc.

The two factories are industrial property lands of "Western Gravity". They have different divisions of labor. Each factory has an independent management organization, which is considered to be two branches.

The two factories have 463 workers in total, and the "three shifts" work system is implemented, and 12 breaks are 24 yuan. The average salary expenditure is 6,520.6 yuan (including the five insurances), and the monthly fixed salary expenditure is about 3 million yuan.

It is also worth mentioning that "Jialong" is also an independent brand of "Xixi Gravity". It has not launched a product, so it has no popularity.

"Western Gravity" has three independent brands, namely "Western Gravity", "Gravelity" and "Jialong".

Among them, the brand value of "gravity" is the largest, worth millions; the second is the same as "Western Gravity" and is worth tens of millions; the lowest is the lowest, worthless, and the registration cost of several thousand yuan is very difficult for someone to ask for.

These are the overall situation of "Western Gravity".

There are many details, such as equipment, products, order sales, etc.... Li Chuan simply did some understanding of this information, but did not conduct in-depth research.

Jiang Zeyu had already put a lot of effort into these details before, and he confirmed that there was no problem. When he came to him, he didn't need to worry too much, just understand it roughly.

(End of this chapter)