This star just wants to learn
Chapter 567 Do I have such a big background?
Pu Tong did not expect that Wei Mingfeng could be so excited that he was shaking all over just by giving an example of a public service announcement.
However, he is not surprised. The "Chopsticks" chapter is definitely a masterpiece of public service advertisements. It is only a five-minute advertisement that combines ornamental value, human touch and cultural value. It can be called the best public service advertisement.
I remember that Pu Tong was really shocked when he saw this advertisement for the first time. He didn't expect that this public service advertisement was shot so well!
Using chopsticks as an entry point, seeing the big from the small, completely made him feel the kind of cultural heritage and blood family ties.
A pair of chopsticks represents the enlightenment of taste and the inheritance of culture. People in China know how to use chopsticks. We are a country of etiquette, and the details reflect the passion and gentleness that will always bring tears to our eyes.
Even a layman like him can feel the gold content of this advertisement. It is impossible for a professional like Wei Mingfeng not to see it...
If this kind of public service announcement that is both beautiful and meaningful cannot be shown on TV, then what public service announcement is worth it?
Wei Mingfeng couldn't wait to contact others to hold an emergency meeting immediately. This public service announcement must be filmed as soon as possible and strive to be broadcast on New Year's Eve.
If Pu Tong hadn't been there and couldn't neglect the guests, he would have wanted to run upstairs and start gathering the big guys. He would have to use this advertising idea to give those old people a little shock.
"Uncle Wei, what are you..."
Pu Tong always felt that the word "urgent, urgent, urgent" was written on Wei Mingfeng's face, and it was torture to sit here for one more second.
"I want to start shooting this advertisement as soon as possible." Wei Mingfeng said bluntly: "But the specific plan needs to be discussed with the superiors."
If he could make decisions by himself, he would have already waved his hand and asked the relevant departments to start working. Why can he wait until now?
Proposals for such large-scale public service announcements must be approved by higher-ups to allocate work before they can be implemented. This process can delay a lot of time.
Logically speaking, for a large project like a public service announcement that lasts for a few minutes, if you want to get approval from the superiors, you need to prepare a complete plan in advance. Just writing the plan will take several days.
But this time the plan is very tight, and Pu Tong's creativity is very complete, so it is not impossible to start directly.
"We need to discuss a specific plan..." Pu Tong paused, stared into Wei Mingfeng's eyes and said seriously: "Is there anything you need my help with?"
"Um?"
Wei Mingfeng was stunned when he heard this. In his impression, Pu Tong was the kind of person who didn't hear anything outside the window and only read the books of sages. He was always reluctant to ask for help. Why did he take the initiative to ask?
He didn't believe his ears. This guy was so proactive, which made him a little confused.
"Don't you need it?"
With Pu Tong's usual temperament, he really didn't want to get involved in this kind of thing. Discussing advertising plans would involve meeting a bunch of big shots, and polite words and boring social interactions would definitely be inevitable.
He really wanted to leave after explaining the plan and just continue to be a hands-off shopkeeper. Anyway, CCTV would not pay him a penny less, and would even thank him for his creativity...
But when he saw the red circles in Wei Mingfeng's eyes after hearing the advertisement, he changed his mind.
As the older generation of media people, they have sacrificed too much for the television industry behind the scenes, but their enthusiasm for the media is no less than anyone else.
After every event, what everyone remembers are always the wonderful moments on the stage. Who can still remember the behind-the-scenes workers who silently contributed to this event?
This is the case with the Spring Festival Gala. Behind the glamor of the celebrity artists participating in the show, who will remember the hard-working behind-the-scenes staff?
After seeing the brilliance on the stage and appreciating the wonderful performances of the performers, when the gorgeous performance has come to an end, people will always miss the silent efforts of the workers behind the scenes.
The same is true for public service announcements. No matter how beautiful and interesting the shots are, the names of the media people behind the scenes are still unknown.
Even so, when they hear excellent plans, even though it completely adds a new workload to them, they will still be excited because this is a career that everyone loves.
The moment you see your work being well received by the audience and your hard work is recognized, all the hard work is worth it.
Through Wei Mingfeng's eyes, Pu Tong saw the difficulty of the older generation of media people, and also realized another value of writing an advertisement for "Chopsticks".
This advertisement is also the result of the hard work of many people in the media. If he had just mentioned it so hastily, and if it was not satisfactory, he would definitely have a hard time with his conscience.
Pu Tong didn't know whether he was moved by Wei Mingfeng's serious eyes, or whether he simply wanted to restore the classics. He only knew that he was very happy after making this choice.
Perhaps sometimes it is not easy to put yourself out of things. Only by doing your best in what you want to do can you obtain both spiritual and physical happiness.
"Of course."
Wei Mingfeng couldn't help but feel happy when he saw that Pu Tong really wanted to help. This idea was proposed by Pu Tong. If he was asked to take responsibility for it, there would be some deviation. Only by letting him do it can we make a plan that is 100% in line with the original intention of the advertisement. .
He simply made a phone call to ask the staff to make arrangements, and planned to take Pu Tong to a simple meeting. He didn't need to say anything more then, he would just introduce the advertising plan in detail.
Pu Tong didn't care. After all, Wei Mingfeng also said that the number training camp had already started. It was not appropriate to interrupt others in the morning. It was still early, so he might as well help CCTV.
Helping CCTV... I guess I am the only one who dares to say this.
He got up and followed Wei Mingfeng, full of curiosity about the upcoming meeting. This kind of large-scale advertising decision should be considered a big project, and he didn't know what the situation would be.
There is no such thing as stage fright. Although I know that there are big names in the meeting, I have nothing to do with these people and have no interests involved, so there is nothing to be afraid of.
The two chatted for a while in the conference room before others arrived one after another. Compared to the meeting itself, they were more interested in Pu Tong...
Pu Tong really didn't expect that before the meeting even started, he would be greeted by a group of big guys. Some of them were chatting with him and some were looking for him to sign autographs. He was really flattered.
Who would have thought that these are the leaders of various departments of CCTV and even CCTV News. Just mentioning one of them can make the media industry tremble.
Seeing all the big guys greeting him with smiles, I finally believed what he said. It turned out that he really had a background, and he was quite...
There is no way around it. There are not many popular idols like him who are young, malleable and positive. It is normal for the higher-ups to have high hopes for him. Just a composition calling for the promotion of traditional culture can make him be praised by this person. People should pay attention.
He swallowed and couldn't help but come up with a not-so-authentic idea - it would be nice if someone short-sighted offended him, just to test how strong his backstage was.
But Pu Tong was just thinking, it would be better not to have this kind of trouble happen.
The meeting soon began. After Wei Mingfeng introduced the situation to everyone, everyone became interested and wanted to hear what kind of advertisement could make Wei Mingfeng praise him.
Pu Tong did not hide it, and immediately introduced the public service advertisement "Chopsticks" in his memory from beginning to end.
This introduction was more detailed than the one he gave to Wei Mingfeng, and even included the design of each shot and the tone of action of the main characters. Even the subtitles were described in detail.
In his description, the entire advertisement had a strong visual quality, so detailed that it was as if he had actually seen the advertisement.
The entire conference room was silent, and they were all attracted by Pu Tong's advertisement. In addition to the excellence of the idea itself, they were even more surprised by the completeness of Pu Tong's entire plan.
Yes, his plan is too complete and even includes many details. What else do they need to do? When the time comes, they can just shoot according to his plan.
Pu Tong himself was a little talkative, and the dusty memories kept echoing in his mind. In order to perfectly restore this advertisement, he said a lot...
Is it okay to feel uncomfortable bragging to a group of big guys? Just blowing and blowing, it went up.
Later, he forgot how he walked out of the CCTV building. He only remembered that after the meeting, a group of people pulled him and didn't want him to leave. It was Wei Mingfeng who led him out on the pretext of going to class.
"What did I just say?"
There should be nothing wrong with his plan, but he is afraid that he will be too bold and aggressive to make the big bosses unhappy...
"It's okay." With a smile on his face, Wei Mingfeng patted his shoulder and joked, "From now on, we will all rely on you to guide us!"
Pu Tong scratched his head, isn't this right?
How did you become the backstage of your own backstage?
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