Time Travel: 2014

Chapter 226 Supercell’s olive branch (2)

Although the game "Hill Climb Racing" has chosen a 6-month exclusivity period on the Apple platform.

However, this does not affect game developers’ transfer of games or seeking other agents.

As long as the game acquirer is willing to continue to fulfill the remaining iOS platform exclusivity period of the game and the normal sharing rules will still be followed.

It's very stupid to follow the normal sharing rules. The normal sharing rules definitely don't refer to the 91 points like Lin Hui and the platform now, but should be 82 points.

After all, the agreement that Lin Hui later signed with Guozi on the details of the sharing after choosing to monopolize the Apple platform was obviously not a normal sharing situation.

This agreement is still required to be kept confidential, and the outside world is obviously not clear about such a contract.

In this way, once Lin Hui transfers the game, Apple can get more revenue during the exclusivity period.

Not to mention a profit of 10 percentage points, even a profit of 5 percentage points is still an astonishing profit for a game with a previous turnover of more than 100 million euros.

In short, Guozi seems to be happy for Lin Hui to transfer this game.

This is indeed the case. Judging from Huang Jing's words, it seems that as long as Lin Hui expresses his willingness to transfer the game, Lin Hui does not need to worry about the rest.

If you think about it from Lin Hui's perspective, Lin Hui doesn't mind robbing peaches, but he doesn't mind picking peaches.

It's just a game, and it's not something that will affect the progress of mankind and leave a mark in history. It's not a big deal.

As long as the price is right, Lin Hui doesn't mind transferring the game "Hill Climb Racing".

Although Lin Hui once had plans to develop the game "Hill Climb Racing" for a long time.

But fast money is obviously more attractive than slow money.

It is too slow to get 100 million euros in five years.

In fact, Lin Hui is not very satisfied with the speed with which he is making money recently.

Originally, Lin Hui planned to make a fortune directly through the authorization of the algorithm used by Nanfeng APP.

Lin Hui put a lot of thought into the algorithms involved in Nanfeng APP, seeking technical barriers and so on.

It turned out that the efficiency of the foreign technical team was too low, reminding Lin Hui of the slow sloth in a certain movie in his previous life.

It’s been so long and you still haven’t evaluated the value of generative text summarization algorithms? Simply outrageous.

When I heard that domestic and foreign manufacturers were seeking to represent the game "Hill Climb Racing", Lin Hui not only did not reject it, but also welcomed it.

After Lin Hui expressed this view.

Huang Jing sent some acquisition plan information collected from external sources to Lin Hui via email.

Lin Hui found that Huang Jing's summary seemed not to be needed.

Some game manufacturers have bypassed Apple officials and directly sent emails seeking acquisitions to Lin Hui.

There was actually an email from the pig farm. Lin Hui originally wanted to drag it directly to the trash can.

Pig Farm is simply a disgrace to the agency gaming community.

But out of courtesy, Lin Hui read the email from the pig farm.

First, he expressed his greetings to Lin Hui, and then said that judging from Lin Hui's past development experience, Lin Hui is a genius developer.

Then it was also said that a talented game developer like Lin Hui should focus more on developing games instead of boring game operations.

The description of the scene was good, but the specific plan was very far-fetched.

The pig farm email proposed three agency methods.

One is to directly buy the game "Hill Climb Racing" for 100 million yuan.

After looking at this one, Lin Hui stopped looking at the other two options.

Deliberately lowering prices is okay, but directly lowering prices like this is obviously disgusting.

One hundred million yuan? Do you really want to send beggars away?

In the previous life, Fingersoft, the studio behind the game Hill Climb Racing, launched the game.

A total of €15.5 million was generated in the first financial year through advertising and in-app purchases.

How much is 15.5 million euros in approximately RMB?

If you buy the game "Hill Climb Racing" for 100 million yuan, the pig farm can make back the money in less than a year.

And this is just the beginning. In the previous game, "Hill Climb Racing", the cumulative revenue of a Fingersoft studio exceeded 100 million euros in a few years.

Exchange 100 million yuan for 100 million euros?

What a brilliant plan.

Anyway, Lin Hui was speechless towards these people.

After that, Lin Hui looked at the acquisition plans of several domestic game manufacturers.

Lin Hui is not very satisfied with these plans either.

Lin Hui began to look at the plans proposed by foreign game manufacturers.

What surprised Lin Hui was that among the foreign game manufacturers, there was actually a game developer called SUPERCELL.

Lin Hui remembered that in his previous life, Goose Factory acquired 84.3% of the shares of game developer SUPERCELL.

The transaction price is US$8.6 billion (approximately RMB 56.6 billion), which will be paid in three installments.

Lin Hui remembers this incident very clearly. After all, it was the largest overseas acquisition in the history of Goose Factory.

The sellers include SoftBank, certain SUPERCELL employee shareholders, and certain former SUPERCELL employees.

The deal values ​​the Finnish game developer at $10.2 billion.

An acquisition price of US$8.6 billion, what is this concept?

Lin Hui remembers that when Goose Factory bought Riot Games, the developer of League of Legends, in 2011, it only spent US$230 million.

At this time point, it seems good to get some shares of Super Cell.

This time, I decided to give it a try and turn my bicycle into a motorcycle!

Although Goose Factory acquired SUPERCELL, the company was valued at US$10.2 billion, but this was in 2016.

In its previous life, in 2015, Super Cell Company was valued at just over US$5 billion.

In its previous life in 2013, Super Cell was valued at US$3 billion.

It's 2014, and SuperCell's valuation is only about $4 billion.

Speaking of Super Cell itself, this company, which was valued by Hillhouse Capital at over 10 billion U.S. dollars in its previous life in 2016, is not a giant.

In the previous life, Super Cell was founded in Helsinki, Finland in 2010 by six senior game developers. At its peak, there were only more than 300 people.

Although Super Cell has a small number of people, don’t underestimate this company just because of its small number of people.

Lin Hui clearly remembered that many hit games in his previous life were created by this game developer.

Such as "Clash of Clans" (2012), "Boom Island" (2014), "Clash of Clans: Clash Royale" (2016), "Brawl Stars" (2017), etc.

These games are all handled by Super Cells.

Mobile game enthusiasts in previous lives may have never heard of the name of the game company Super Cell, but there is a high probability that they have played games developed by this game company.

In this time and space, the company Super Cell is basically the same as in the previous life. It is also an exquisite company that is small but has all the internal organs.

In this time and space, it was also founded in Helsinki, Netherlands, by six senior game developers in 2010, but when it comes to specific game development, it seems to be a little different from the previous life.

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