Time Travel: 2014
Chapter 227 Supercell’s olive branch (3)
In this time and space, although Super Cell has launched the two games "Cartoon Hay Day" and "Clash of Clans" step by step.
But the game "Boom Island" was not released.
According to the normal rhythm, this game should have been officially launched at the end of 2013, and it should have been widely spread by now (2014).
But I don’t know what happened, and the game “Boom Island” did not come out in this time and space.
Nonetheless, this does not mean that Lin Hui can plagiarize without restraint.
The game developed by a company may not be officially released, but who can guarantee that the project is not being carried out internally in the company?
If you accidentally collide with another company's upcoming project while transporting it, your reputation will be ruined in minutes.
But what if Super Cell didn’t develop the game “Boom Island” internally?
That would be a great thing for Lin Hui.
The previous game "Boom Beach" was a free game developed by Super Cell.
Although it is free to play, this game does not have any payment options.
The payment points in this game are nothing more than recharging diamonds or occasionally hiring more workers.
The payment points are mediocre, but the game's ability to attract money cannot be underestimated. Lin Hui remembers that the total revenue of this game in its previous life was nearly one billion US dollars.
This is a super cash cow in the true sense. Its ability to attract money is almost an order of magnitude greater than Lin Hui's previous game "HILL CLIMB RACING".
If Super Cell had not been involved in the game "Boom Island" at all, then Lin Hui seems to be able to reproduce this game.
Lin Hui is very familiar with the game "Boom Island". Lin Hui spent a lot of time and money on this game in the past (compared to other games).
The game format of "Boom Island" couldn't be clearer to Lin Hui. It is a multiplayer online strategy game. The storyline of the game is set on a tropical island. Players can deploy defenses and other production/technology buildings on the island. Through Upgrade their defenses and other buildings, and unlock troop upgrades...
Through a series of stationing troops, doing various tasks or attacking other players...
Lin Hui even downloaded the game "Boom Island" on that mobile phone in his previous life.
Although there is a high probability that the server in the previous time and space cannot be contacted, many details in the game can still be used as a reference.
It doesn't matter if there is no ready-made sample reference, just refer to the game "Clash of Clans" that has already been released.
On this basis, it is easy to make "Boom Island" by making some fine-tuning.
As a matter of fact, the previous game "Boom Island" is somewhat similar to the "Clash of Clans" previously launched by Super Cell.
Of course, the so-called similarity only gives players a sense of déjà vu. There are still many differences between the two games when it comes to the core of the game.
Both games are strategic games. All players have to do is upgrade buildings and troops, and cleverly arrange their troops to attack the opponent. In terms of gameplay, there are not many differences. But when it comes to specific attacks, the troops in the game "Boom Island" can manually control the direction, which is not available in "Clash of Clans"; in addition, unlike "Clash of Clans" where troops are directly dispatched, "Boom Island" requires troops to be dispatched. Landing craft...
In terms of rich gameplay, "Clash of Clans" seems to be even better. Players in "Clash of Clans" can engage in tribal warfare...
Apart from these, there are many trivial differences.
Precisely because the two games seem to be somewhat similar but have very different connotations, players of the two games in the previous life often competed with each other.
Lin Hui didn't care much about how players in this time and space would react when faced with the same situation.
What Lin Hui cares about is whether it can be reproduced.
However, even if it is a remake, a larger game like "Boom Island" cannot be handled by one person.
If you really want to do it, you can set up a studio to do it.
Having said that, if this space-time super cell has not launched the game "Boom Island" yet.
So the current valuation of Super Cell is definitely not as high as it was at the same time in the previous life.
In other words, Lin Hui’s previous estimate of US$4 billion was a bit high, and the actual amount should be only US$3.5 billion.
Lin Hui checked through the public information of some securities institutions.
The valuation of this space-time super cell is indeed only US$3.49 billion. It can be said that Lin Hui’s estimate is close to 10%.
Even so, this was still a bit out of reach for Lin Hui at this time.
Lin Hui now only has more than 57 million yuan, or more than 37 million in U.S. dollars.
What can this little money do for a company valued at about $3.5 billion? It's really not enough.
The most important thing is that you can't just buy the stocks of these companies if you want to. If you want to buy them, they may not sell them.
But the problem is not big. Currently, Super Cell is looking to merge with Lin Hui to create the game "HILL CLIMB RACING".
If Lin Hui is really interested in acquiring shares of the company Super Cell, he can request that part of the amount involved in the acquisition be cashed out in the form of shares.
Lin Hui felt that if he made such a request, there would be a high probability that Super Cell would agree.
On the contrary, Lin Hui asked the other party to settle in full cash, which may cause Super Cell to face difficulties.
In the management of a modern enterprise, market value, valuation, etc. are all just about face.
Cash flow and capital chain are the real details.
As long as a company's capital chain is always operating normally and efficiently, then even a non-listed company will be able to face various crises that may occur.
But it's still a little early to think about this.
Lin Hui decided to take a look at several plans sent by Super Cell first.
For the game "HILL CLIMB RACING", Super Cell's intended purchase price is 65 million euros.
This price is still within the range of Lin Hui's psychological expectations. Haggling like the pig farm did before is completely nonsense.
Bargaining can be down-to-earth, but not down-to-earth.
Although the price of 65 million euros is definitely low for a game that can earn more than 100 million euros in the entire cycle.
But this price is completely negotiable.
After all, when it comes to this kind of acquisition, almost no one will directly quote a bottom-line price.
At the current price of 65 million euros, there should be at least 10% to 25% room for negotiation.
But like the 100 million yuan offered by the pig farm, even if the price can be negotiated, 200 million yuan is probably already the limit.
In short, Super Cell's offer of 65 million euros is still within Lin Hui's acceptable range. After that, the specific transaction price can be negotiated slowly.
Lin Hui felt that if everything went well, it would be possible to negotiate for more than 80 million euros.
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