Tokyo Literary Godfather
Chapter 437 The battle is not over yet
In addition, "Asa Is Here" has also achieved a great achievement that is a trademark of Fujiwara dramas.
Achievement One: Ratings. I won’t say that anymore.
Achievement 2: Discussability. Needless to say, whether it is in magazines, newspapers, or forums, the discussion is ranked third. The first is "The White Tower", and the second is another prime-time TV series from outside.
Achievement Three: Social Phenomenon. "Here Comes A Qian" actually did not promote a wave of female entrepreneurship. Not so many people dared to invest their wealth in entrepreneurial activities with extremely high risk factors just because of a drama when the entire social economy was in decline. It's just that many female entrepreneurs accept media interviews when opening stores or businesses. In order to create an advertising effect, they compare themselves to Aqian. I hope sisters will come and spend more.
Even without this drama, they would actually start a business.
The most important social phenomenon is that this drama once caused the overall mood of the audience to be depressed. A character named Tomohiro Godai in the drama was extremely popular. In the episode where Tomohiro Godai passed away, a social phenomenon called "Melancholy of Godai" arose. Many female viewers finished watching the TV series that day. Office workers were too sad to go to work, and housewives were too sad to want to cook.
Achievement Four: Popular Culture.
Just like after "Long Vacation" aired, many boys started learning piano; after "Naoki Hansawa" became a hit, many people started learning kendo. "Here Comes Asa" also contributed to the popularity of women's sumo wrestling... Because the heroine in the play likes to play sumo wrestling, when selecting the heroine, the first sumo review in the history of a morning drama was held. After the show started airing, women's sumo wrestling also became very popular, and there were even nighttime variety shows that caught wind of the trend and quickly made a variety show featuring women's sumo wrestling.
Both sides fighting in the ring have good figures and cool clothes. Their whole bodies are shaking during the confrontation. It is a glamorous show. This is not uncommon in night shows, but because of the clever deduction, the "female phase" "Plop" is a popular element. The ratings of this show turned out to be very good, which also made many producers secretly impressed - as long as they keep an eye on Fujiwara Kei's recent works, they will definitely be able to make a popular show, because the next popular element may be contained in it.
Achievement Five: Buzzwords.
"Homeless Child" made the phrase "Have mercy on me, give me money" popular; "Hansawa Naoki" also made the phrase "Tit for tooth, repay tenfold" popular. Both were selected for the New Language Awards that year, and "Asian is Coming" made the line "Scared to Death (びっくりぽん)" become a popular word that year.
Japan's current Prime Minister even quoted this line when delivering a speech.
…
With the official completion of "A Qian Is Coming" and its outstanding achievements, one of the three works launched by Shuibo Productions after reopening has been successful. The progress bar is one-third complete.
Although the results of "The White Tower" are better, this drama has not finished airing after all, so we can't make a conclusion yet.
Kei Fujiwara held a celebration banquet and distributed bonuses to the crew members and directors responsible for "Asa Is Here".
He also attended the celebration banquet in person. At the celebration banquet, everyone behaved very humbly and even a little nervous and awkward, which made Fujiwaraya a little puzzled.
Finally, it was only after Mizuhara Yui reminded her quietly that I finally understood.
After filming a hit drama, the creative team became "arrogant" and acted extremely arrogant. They regarded themselves as heroes and relied on their good results to ask for credit and rewards from their bosses. This is normal in both TV stations and production companies. thing.
But the key point is that in Shuibo Production, the boss is also one of the main creators, and he is also the main creator with the greatest credit. This makes the creative team dare not make mistakes, otherwise it will always feel like a clown playing tricks.
Another reason is that most of the members of the "Asa Is Here" crew are natives of Mizuha Productions, and were employees of the company before Kei Fujiwara purchased Mizuha Productions.
But he does not belong to Fujiwara Kei's Yuejiu team, but is a member of the brother department. When Kei Fujiwara was working in Mizuha Productions and led his team to kill everyone, even overpowering the official production bureau, these people complained about Kei Fujiwara, feeling that he had robbed him of resources and benefits. There are even some people who will secretly make little stumbling blocks to cause trouble for Fujiwara Kei, regardless of whether it is useful or not. At this time, they always feel a little guilty.
He was afraid that President Fujiwara would dream back in the middle of the night, recall his original "grievance", and start sharpening his knives against these people.
Hearing the reason Mizuhara Yui told him, Fujiwara Kei smiled "haha", but didn't say anything or explain.
Not to mention, I have forgotten... It seems that there was indeed someone who liked to do small tricks behind the scenes. Although it was not very powerful, it was very annoying. Although I don't remember who it was... I won't take revenge, but it will scare you.
After the airing of "Here Comes Ah Qian", the autumn season ended quickly, while the winter season and the second half of the other two dramas in the broadcast industry also officially began.
Due to the outstanding performance of the first half of "The White Tower", both advertisers, platforms, and artist companies have responded extremely enthusiastically to this drama. Countless brands came to the door, wanting to insert new advertisements for their products into the opening and closing credits of the show, or even in the official broadcast content.
"The White Tower" has experienced a two-week hiatus, but its popularity has not decreased but increased. The "White Tower" extra that was broadcast in the past two weeks actually had a viewership of 15% at its peak, which is comparable to a formal TV series with a large investment.
In the face of such enthusiastic market response, the attitude of the creative team towards sponsors and advertisers has gradually changed from enthusiasm at the beginning to dullness. There is no other way. Who let the current situation determine that this is a seller's market. You are Party A and I am not afraid of you.
As a director, Nishimura Taro has been in contact with several advertisers during this period. Although the workload is huge, his spirit is high. He clearly knows that after "The White Tower", his status as an official director will be completely established. As long as he doesn't be stupid, he will not go back to the previous situation where he can only be the main assistant or assistant director.
And recently, Juri Okada has obviously become less arrogant in front of him. Although the second half has not yet been aired, "White Tower" defeating "Blue Life and Death" has become a success to some extent. It’s a done deal.
Recently, both he and other people in the crew have been holding their heads high in the company. When they meet the crew of "Blue Life and Death", the other party has to give way.
No way, whoever makes the ratings is everything!
That's right, after Yoshida Kashi began to assume the role of vice president, the values of Fukuyamadai once turned into a banner, and now they are inserted on the hilltop of Mizuna Productions.
Emphasis on commercial achievements, quality of works, producers and creative talents is now the main theme of Shuibo Productions.
"It's not over yet..." Seeing Taro Nishimura walking proudly in the corridor of the company, enjoying the greetings of young employees and the cordial greetings of his bosses, Juri Okada, who was leaning on the fire box and drinking coffee, felt sad. said.
"On the battlefield, whoever loses his fighting spirit will be punished."
Then he took a sip of fresh coffee, but unexpectedly the coffee was too hot, it burned his tongue, and he let out a scream.
"You're really motivated. The staff of Mizuna Productions."
Oshii An and Otomo Keiichi came to Mizuba Productions again, and when they heard Okada Juri's cry of pain, they felt that they were cheering themselves up, and said with emotion for a while.
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