Tokyo Literary Godfather

The project of "My Sassy Girl" has also been officially approved. The heroine will use an artist from her own company, and the male protagonist has also found a suitable candidate.

Kei Fujiwara still did not interfere too much in this movie. The suggestions that Kei Fujiwara should give have already been written in the script. For example, if the heroine is good-looking, he does not need to choose a handsome guy, but can choose someone with a relatively average appearance. Male protagonist.

After all, that’s what the original is. In order to let the audience focus more on the heroine, after all, the main character charm of this drama is released by the heroine.

Although "My Sassy Girl" can also be classified into the categories of "trend drama" and "idol drama", this movie is related to the two trend dramas "Tokyo Cinderella" and "Blue Life and Death" The core difference.

"Tokyo Cinderella" creates an almost perfect man to satisfy the love fantasies of female viewers. The female protagonist is relatively ordinary compared to the male protagonist, closer to ordinary people in reality. This is also to facilitate the substitution of ordinary viewers. feel;

"My Sassy Girl" is just the opposite. The female protagonist has a distinctive personality and is very charming, while the male protagonist is relatively ordinary and even a little wretched.

Such a contrary design made many male viewers addicted to love fantasies, making them think that they might meet such a beautiful woman and fall in love with them in the future.

Kei Fujiwara is not worried at all that this male-oriented idol drama will have no audience in Japan. On the contrary, many local idol dramas in Japan satisfy male fantasies, such as the famous "Tokyo Love Story". For example, there are male-oriented love games everywhere.

Since the 1990s, there have been more and more otakus who easily fall into love fantasies and wait for love to come to them.

Kei Fujiwara is not worried that the "savage" character of the heroine will not be accepted. Various jaw-dropping settings and plots are common in Japanese film and television dramas. What is a rougher heroine?

Moreover, Japan is a country that, according to Kei Fujiwara’s observation... M travels all over the place. There are even new things like slap restaurants.

However, this movie is not a trending drama that completely satisfies male fantasies, although many creators who have read the script think so. However, Kei Fujiwara knows that this movie actually has a higher proportion of female viewers.

"My Sassy Girl" is essentially a pure love drama in the guise of a trending drama. The second half will change from the previous funny style and the plot will become sad. Moreover, the heroine's character not only attracts male viewers, but also has great appeal to female viewers.

Otherwise, there would be no news that after the movie became popular, some women who were not very smart imitated the movie and beat up their boyfriends, making social news.

The male actor was quickly decided, and the crew officially started filming.

At this point, all five films produced by Shuibo, including two animated films from its affiliated studios, have been officially launched.

Shooting five movies at the same time is actually a bit risky commercially, especially now that the film market is still sluggish. In the whole of Japan, I am afraid that only the Five Majors have such courage. As a newly emerging film and television company, Shuibo Productions has taken such a commercial risk, which is really surprising.

Although these five films have a lot of financing, Kei Fujiwara did not refuse to invest based on his invincible achievements and only spent his own money. Instead, he still adopted a conservative approach of sharing risks and benefits.

But even so, once more than one work fails significantly, Shuibo Productions will still have to bear losses, which may lead to risks in their capital chain. Moreover, this company recently attempted to purchase theaters, and its intention to expand its scale is obvious. Once the work fails, their plan to expand theater resources will also be in vain.

As for the odds of winning all five...what are the odds?

If it were anyone else, the industry might give an extremely pessimistic answer; but it is Kei Fujiwara after all, and no one dares to make a conclusion. Has this guy surprised people enough times?

Five movies were launched at the same time, and money was spent like water.

Movies are both money crushers and money printers. Because in the film market, business miracles often occur - for example, there is precedent for a cost of tens of millions to leverage a box office of billions; but tragedies are also prone to occur, for example, a single movie can bring an entire company to the brink of bankruptcy.

If five movies are as profitable as the movie "Confession" at the same time, Shuibo Production will have a good year, and its industry status will rise several levels, and it will even develop based on this. Within five years It is also very possible to become the sixth largest film and television company.

But all five movies suffered losses like "White Night Walk". Even if the risks were shared, the company couldn't bear it. It would just go through the bankruptcy process when the time comes.

In fact, not only the industry is discussing and speculating, Yoshida Kashi is also worried about it.

The money on the company's books is not particularly large... As a medium-sized film and television company, there was actually a lot of money. When Fujiwara Kei bought the company, he injected a lot of capital. In addition, several popular TV dramas last year also brought extremely high profits. It could have been a good year. However, the president was too prodigal and started eating meat before everyone could divide the money. Five films in production.

Moreover, he has to leave a sum of money to slowly buy theater chains, which makes Yoshida Kaoshi even more headache.

The more you earn, the more you spend...it's simply not enough.

And in order to firmly hold the company in his hands, Kei Fujiwara rejected many investors - many people wanted to participate in Mizunami Production and offered quite generous conditions, but they were all rejected by Kei Fujiwara.

But Kei Fujiwara is not a single man, opening a company in which he owns more than 90% of the shares. Instead, he is very popular and shares most of the profits from the shares with senior executives and other employees. It is precisely because of this that poaching is so smooth.

But in this way, there is one less channel for making money. What should I do if I don’t accept investment and I can’t earn as fast as I spend?

When Yoshida Kaishi asked this question, Fujiwara Kei waved his hand directly: Borrow it.

Borrow from banks, all four major banks. Anyway, their loan officers often come to the door. When they heard that Shuibo Production planned to expand the scale of the company, they came more frequently. He looked exactly like the loan officer in "Naoki Hansawa". He really nodded and bowed in hope of giving away the money. Even the employees of Mizuha Productions who were responsible for receiving these people inevitably became wary, and their minds were spinning. A sentence from "Hansawa Naoki":

Banks lend you umbrellas when it’s sunny and take away umbrellas when it rains.

But Kei Fujiwara meant, borrow. If he is willing to give money, we will accept it. Find ways to network, read the legal provisions, and get low-interest loans, even with interest rates. Anyway, the company has many places to spend money, so borrow.

In 1997, Mizunami Production borrowed a lot of money from major banks, and even Yoshida Kafumi became a little panicked.

The process of borrowing money was easy, because the sales of several works, coupled with Kei Fujiwara's personal influence, showed that Mizuha Productions was a well-run enterprise. There will be no loss in the short term, and the bank is not worried about not getting the money back.

But in the film and television industry, the situation changes in an instant, and so do film and television companies. If those movies fail and the company shows signs of decline, Yoshida Kafumi can also imagine how these people will perform the drama of "renovating the villain".

But Fujiwara Kei didn't seem worried about this, and he didn't know if he was pretending or not. He didn't show any anxiety at all.

Instead, I often pay attention to international news, especially financial consulting in Southeast Asia, and subscribe to many related newspapers.

"Come on, come on...the floating exchange rate system...is waiting for you, the Thai government..." Kei Fujiwara read the newspaper and muttered.