Tokyo Video Game Tycoon

This time, in order to promote the game console, Zhuyou Xing also invested a little money.

After spending a total of nearly 100 million yen in promotional expenses, the latest SFC and GB game consoles are now available all over Japan.

Even in Japan, where the information is the most occluded, there are posters of game consoles.

Moreover, these closed places have responded very well.

They usually have very little entertainment.

Suddenly there is such a new thing, and the price is also within an acceptable range. Because SFC is not available for the time being, many people simply settle for the next best thing and buy a red and white machine.

As for the new SFC in the future, the big deal is to buy another one at that time, and they can still afford it.

In the future, the first-party games on the red and white machine can directly replace the latest cassette with 500 yen to obtain better picture quality, so there is no need to worry about the game.

As a result, the sales of red and white machines ushered in a small-scale increase. In May 1994, the sales of red and white machines also officially reached 3 million.

The sales volume of game consoles reached 3 million in just over a year, which is quite terrifying.

The momentum of the red and white machine is completely unabated.

And now TV Tokyo will preview the timing screen of a certain game every other week or so, which invisibly increases the stickiness of its own TV audience.

The top executives of TV Tokyo were all surprised.

It's the first time they've seen an ad that both engages viewers.

This electron really has a magical power.

Many people at TV TOKYO are now very grateful for their choice.

...

In Zhu Youxing's office, Zhu Youxing is looking at the recent sales results.

Dragon Quest 3 has now exceeded one million sales, followed by Super Mario 3 and The Legend of Zelda.

I didn't expect these to break through one million faster than the original Contra and Tetris.

Obviously, this kind of very playable role-playing game is quite popular nowadays.

Other games usually only take a few hours to beat, and it's easy to get bored.

But role-playing games are the best deals, and even those are the most expensive.

Tetris has stagnated after reaching more than 900,000 sales, and I don’t know the specific reason. It seems that players’ interest in this game has indeed gradually weakened.

It should be that the charm of other games is too strong. If there is no suitable opportunity for relatively simple and casual games, it may be difficult to break through.

As for Contra, it has also reached more than 900,000 sales, and they all have the potential to break through one million, but they seem to be almost meaningless.

To Zhu Youxing's surprise, one of the third-party independent production teams sold 800,000 games.

It's the ninja project.

The first third-party game on the red and white machine, it should be that the identity of the ninja took a lot of advantages.

After probably watching the sales of his own games, Zhuyou Xingxin also has a general idea.

The next more important thing is to expand the game's territory. Tamagotchi has increased the audience of female players, but it is not easy to earn game money from women.

In previous lives video games had a hard time making money from women.

Hey, by the way, there were many successful cases in Huaxia in the previous life.

Focus on the kind of male love games.

But this thing...Zhu Youxing is not good at it, and he has never touched it before.

But you can find a chance to try it.

Then, Zhu Youxing began to check the latest news in the Japanese Economic News newspaper.

Among them, he focused on the section about video games.

Now the video game section of the Nihon Keizai Shimbun has become bigger and bigger, and it has almost occupied a page.

This salary is quite high, and the Japanese economic news is obviously very optimistic about the prospects of video games.

And this has also become a weather vane for many investors.

Now other TV stations have more or less started to publish content related to video games.

They saw that the sales of the Nihon Keizai Shimbun newspaper seemed to increase a little because of this, so they were also the largest newspaper group in Japan, so they couldn't fall behind.

But their younger brothers, that is, the TV stations under the major newspaper groups are not very happy.

Although the TV station no longer directly collides with video games like that, it will definitely not touch anything related to video games.

This seems to be a kind of political correctness in those TV stations.

I heard that some dispatch workers were ruthlessly fired by their superiors because they chatted about games in their spare time, which is quite nonsensical.

But this is more because the TV station is not doing well now, even if there is no such thing as video games, they will find other reasons to fire more employees.

In the video game section of the Nihon Keizai Shimbun newspaper, the latest games and the latest industry trends are introduced in detail.

There are businesses entering the video game space almost every day these days.

They are either a large company, or a company that is just starting up.

But any company with a little bit of video games has now become a favorite of investors.

These Zhu Youxing are ignored directly.

Because there is so much news like this that he can't remember it.

You don't need to think about it to know that most of these companies are purely making money.

But video games are not as simple as they imagined.

Anyway, as long as the games produced by these companies can't meet their own standards, they don't even think about landing on their own game platforms.

Time will weed out most of them all.

Zhuyouxing really needs to pay attention to those competitive peers.

The most competitive company at the moment is naturally Surui Electronics.

According to the description of Nihon Keizai Shimbun, it seems that Su Rui Electronics has already promoted in the United States and tried to open up a small market.

The response of electronic games in some regions is very good, and players like PN game consoles very much.

Seeing this, Zhu Youxing is very satisfied.

Well, you continue to toss and develop more markets, and then I used to just harvest the market.

You will know how troublesome it is to start an industry and then expand the market by yourself.

You need to let people understand the fun of this thing, and then gradually promote the prosperity of the market through various marketing methods.

If his small company wants to quickly expand the scale of video games, it may have to spend all its money.

Now that there is a vanguard army, Zhu Youxing is not in a hurry.

First of all, we should firmly grasp the market in Japan and completely stabilize our base camp.

As for the US market, let Su Rui Electronics play first.

Zhu Youxing was still reading the news in the newspaper, but he heard some noise outside the door.

This is rare, Zhu Youxing seems to be able to hear some kind of music... code... and words like difficulties.

He immediately stood up and walked towards the door, wanting to see what happened.