Tokyo Video Game Tycoon

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The Titanfall project is the only one that Zhuyouxing is most concerned about in this issue. The whole development needs to be reported in detail. Once there are any development problems, Zhuyouxing will definitely solve them as soon as possible.

Fortunately, the pace of development of Titanfall is very stable, and there are no major problems.

Of course, the procedural design of the gameplay of time travel still needs some time for experimentation, and it will definitely not be done in a short while.

But now that Aya Tsukino is here, if she really encounters a problem in program development, she must be right to find Aya Tsukino.

Then, it is the summary of the market report of Pine Bridge in Europe.

The current player market in Europe is already very solid.

Youxing Electronic Entertainment occupies about 60% of the market.

The remaining 40% is owned by local game companies and Surui Electronics.

Such a market share is already quite good.

After all, this is no longer the era of absolute dominance.

At that time, the games of Youxing Electronic Entertainment in the era of FC and SFC were really top-notch, while the competitors were generally quite weak.

After the era of the GS1 game console, this status quo has changed.

The performance of Su Rui Electronics' game consoles has also become stronger, and the number of companies developing high-quality games on the latest game consoles owned by Su Rui Electronics has also begun to increase.

By this time, the market share is of little significance, as long as players can continue to enjoy playing games, this is still very positive for the entire industry.

The European market generally has no fluctuations, and the players are stable.

Especially the pursuit of gun car ball games is very strong.

Soccer games are the best-selling games. The Super Soccer Tournament has sold over 10 million copies worldwide, half of which were contributed by Europe.

Counter-Strike also broke through 10 million copies and is approaching 20 million copies.

Need for Speed ​​is slightly worse, the global sales volume has not exceeded 10 million, but it is not too far behind.

And then Zhuyouxing plans to make Titanfall become a hit again.

In the absence of top titles such as Call of Duty and Battlefield, the possibility of Titanfall conquering European players is very high.

Then there will be the launch of the new year product development system for the next Super Football Competition.

Let a special team of 500 to 1,000 people regularly develop the Super Football Tournament every year.

It can not only exercise the team, but also maximize the benefits.

Zhu Yuxing simply reviewed the documents, and then put aside the business situation information sent by Matsuhashi.

Next, there is feedback on some of the information he is concerned about.

And the first thing that appeared in front of him was a company name that Zhu Youxing was very familiar with: Mickford.

This company is a technology company, focusing on mobile communication business and chip development, personal computer business, entertainment electronics business, etc.

And the CEO of this company is an old friend: Myron Case.

The parallel world Jobs in the eyes of a bamboo star.

But he was younger than Jobs, currently in his early forties.

And judging from his physical condition, he is quite healthy, and it seems that he will not encounter the same bad luck as Jobs.

So in other words, this guy may become a strong enemy.

So when Zhu Youxing saw the company name Mi Kefu, he immediately concentrated his energy.

He turned to the second page and carefully checked the content on it.

The above are some recent investigations on Mickford.

Some of these surveys are public, and of course some are more private.

These include Mickford's current offerings, as well as upcoming ones.

The current product Zhuyouxing has long been very familiar with.

In the upcoming products, Zhu Youxing saw several things that he had expected for a long time.

mobile smartphone.

Simply put, it is an iPhone.

After all, Myron Keys has come to this point.

After several years of careful polishing and team training, Myron Case finally had the confidence to develop his first mobile smartphone.

In fact, mobile smart phones should have been born earlier and became popular.

But because people have too many entertainment items in this parallel world, the focus on smartphones is not as concentrated as in the previous life.

It's like when I first came to this world, obviously this world already had relatively advanced technology, but there was no market in the field of video games, and I still developed the market by myself later.

But whether it is a game market developed by itself or not, the game market itself will rise sooner or later.

People's need for entertainment is unlikely to miss video games.

The demand for integrated entertainment hardware products such as smartphones is also the same. It will become popular sooner or later, but it is slightly delayed due to some reasons.

In the information, the products that will be released by Myron Case have been introduced in detail.

Up to now, Mickford has released a large number of OEM and production orders.

Every link is definitely impossible to be airtight.

It may be quite mysterious for ordinary people, but for large enterprises, it is not a difficult task to investigate the details of products released by a company.

Zhu Youxing took a general look, estimated the performance and performance of this mobile phone in his mind, and then found that the performance and quality of this mobile phone has reached almost the performance and quality of iPhone4s, and the appearance of the engineering prototype is also very simple, it is the kind of An entertainment product that the public will enjoy.

If nothing else, this product should be a hit in the future.

Zhu Youxing was not surprised by this.

Even if it was himself, he would probably buy it and use it.

Everyone needs to use a mobile phone. This is an iconic product of the new era, and everyone cannot escape it.

At the same time, Zhu Youxing also understands that this thing will have a very strong impact on the handhelds in the field of video games.

So, is it advancing or retreating?

Should we try our best to compete with smartphones, or take a step back?

From a commercial point of view, retreat is the most reasonable and maximizes the benefits.

Stabilizing the market share of home consoles is enough to survive.

However, if you don't look at it from a business point of view, if it's just Zhu Youxing's idea, then there is only one answer.

Enter!

It's just that you need to grasp the timing. In the face of menacing mobile phones, the timing of the response is the most critical.

It can't be too early or too late, and the handheld field is not so easy to be completely invaded.

But now, first continue to stabilize in the home machine market, first complete some of the current development plans, and then consider the smart phone for Mickford.

Zhuyouxing has a plan, but Su Rui Electronics at this moment has no idea of ​​the coming disaster.