Top of the big era
Chapter 200 The next line makes big orders for mobile phones
Wu Yu's state is quite wrong.
Zhou Buqi was very strange, asked her, but she didn't say anything, just chirping. Ask too much, she will cry.
Later, Zhou Buqi also became irritable.
baffling!
Women can't get used to it, just ignore it, and if they say that work is the most important thing, they will retreat. When will the mood return to normal, and when will we date again.
During the May 1st period, the Xiaonei.com group buying activity sold rechargeable table lamps, worth 39.9 yuan, and the sales volume has exceeded 17,000 pieces.
It can be said that such a hot sales volume, even Taobao is incomparable.
The biggest obstacle for Taobao is the credit crisis.
Taobao itself does not sell goods, it is just a trading platform, it is C2C, and it is a bridge between sellers' stores and buyers. But there is a big problem here. Buying and selling things requires payment. Is it online or offline?
Online payment, buyers are worried, fearing that the seller will not deliver the goods after collecting the money, or shoddy. For offline payment, the seller is not at ease, fearing that the buyer will not pay the money after receiving the goods, or competitors will play tricks, place orders continuously, and then refuse to accept without payment, and the shipping cost alone will be lost.
Although Alipay, a third-party credit guarantee, was born, Alipay is still very early, and the penetration rate of Taobao users is less than 20%.
The main reason is that it is too cumbersome!
If you use online banking to pay, the payment success rate is about 45%, then using Alipay to rely on online banking for third-party guaranteed transactions, the payment success rate is less than 30%, and the jump page is about 7-10.
Very poor shopping experience.
In contrast, group buying on Xiaonei.com is relatively better, and the number of payment jump pages is between 4-7.
From the nature of e-commerce, this is also a B2C model, the seller is Xiaonei, and the buyer is a college student.
The Xiaonei website is getting better and better, and TV stations, newspapers, and magazines are rushing to report it, and even the relevant departments of the education department are helping to promote it... There is no credit barrier, and college students can trust it unconditionally.
Therefore, for the online payment of Xiaonei.com group purchase, you can just pay the money directly, and you don’t need to worry about repayment or non-delivery. Offline payment is also not a big problem, buyers and users are all college students!
College students are generally of high quality and will not renege on their debts. Even if there are individual black sheep, the losses caused are negligible.
Besides, college students haven't entered the society yet, so they are... not as courageous as social people. With the school hanging overhead, who would dare to engage in illicit activities? What if I was fired?
To sum up, Zhou Buqi's e-commerce positioning as the core of the university campus is definitely the most stable, healthy and accurate e-commerce strategy in this era.
700,000 Kejian mobile phones... If there is any e-commerce platform in China that can digest so many mobile phones, it must be Xiaonei.
The question is, how can Kejian believe it?
It's impossible to shell out cash and eat this batch.
Neither JD.com nor Xiaonei can afford so much money.
If you pay in installments... Kejian is very worried. If the school can't sell it, and then they seriously offend the mobile phone industry, and there is no peer to take over the order, then the remaining mobile phones in stock will become waste products.
Liu Qiangdong talked with them for five or six days, but nothing was settled.
There was no way, Zhou Buqi went down to the front line himself.
He contacted the relevant leaders of the school and education department, and explained the matter concisely.
Selling mobile phones cheaply is not as grand as selling computers, but it is always a good thing for college students across the country. Relevant leaders expressed their strong support, and have communicated with relevant leaders of the Chinese Academy of Sciences and the Ministry of Industry and Information Technology.
Going to Kejian again, Kejian's leaders all smiled wryly.
"Xiao Liu, you are really embarrassing us! Today, no fewer than five leaders called me to communicate and suggested that I cooperate with you."
It was Chairman Zhao Kai'an of Kejian who was speaking, shaking hands with Liu Qiangdong, completely lacking the grandeur and arrogance of a leader of a state-owned enterprise, showing the depression and frustration of a loser.
He messed up such a big brand of Kejian, which made him very embarrassed.
Promotion is impossible. After cleaning up the mess of Kejian's mobile phone department, he will have to retreat to the second line. Even though he is only in his fifties this year, he is at the peak of a man's career.
In contrast, Liu Qiangdong's style is much stronger, with his head raised and his chin raised habitually.
Regarding this point, Zhou Buqi asked him specifically: "You usually raise your chin like this, does it give people a feeling of being too arrogant and giving people a bad impression?"
Liu Qiangdong’s statement is: “I came from a bad background. When I first entered college, I had low self-esteem. I couldn’t lift my head up in front of my classmates. I always walked with my head down, but I found that I was always bullied. Later, I copied the envelope and paid 3 cents. One. I copied between classes and meals, and went to the toilet to copy after the lights were turned off at night. In a week, I copied 40,000 copies and made the first money. I treated the whole floor of our dormitory to dinner. The respect you have for me. Since then, I have secretly sworn that from now on, no matter what happens, I will never bow my head again!"
This sentence made Zhou Buqi quite moved.
Quite a bit of the heroism of Fa Ge in "The True Colors of a Hero".
After shaking hands, Liu Qiangdong said with a smile: "Mr. Zhao, you really misunderstood me. This matter really has nothing to do with me. He did it all."
"Oh?" Zhao Kai'an looked at the young man next to him with a look of surprise, "This little brother is the person in charge of Xiaonei, Guo Pengfei?"
"Ahem!"
Liu Qiangdong blushed with a smile.
Zhao Kai'an knew he was wrong, and said haha: "I'm taking the liberty, I'm taking the liberty, what's the name of the little brother?"
Zhou Buqi smiled and said, "Mr. Zhao, my name is Zhou Buqi, and the Xiaonei network is mine."
Words are important in social situations.
Obviously, Liu Qiangdong, who is just a fledgling in this area, is far inferior to Zhou Buqi.
One sentence, Mr. Zhao, shows his skills.
It is true that Zhao Kai'an is the chairman of Kejian, calling him Chairman Zhao is more of a respect for his identity. But now that he is about to leave the stage sadly, the title of "Chairman Zhao" is a bit ironic.
"Mr. Zhao" is different, this is a kind of respect for him as a person.
It's very comfortable to listen to.
The smile on Zhao Kai'an's face suddenly became stronger, and he shook hands with him enthusiastically, "So, the Guo Pengfei reported in the newspaper...is your general manager?"
"Hehe, yes."
When Zhou Buqi shook hands, he didn't bend down, he was neither humble nor overbearing, but he stretched out two hands to shake hands with him, and showed respect for the elders. After the whole process, he immediately won the favor of the other party.
"Sure enough, a hero born a boy!" Zhao Kai'an's eyes were full of admiration, "Come on, sit down! Sit down! What kind of tea do you want? How about Tieguanyin?"
Zhou Buqi waved his hands again and again, "Tea is something that people with a lot of experience can understand. I'm still young, so I'll just drink some coffee."
"It's better to drink less of Western things like coffee, and drink more tea. Just drink more. Take some back when you leave. You may not be able to buy my tea in the world."
Zhao Kai'an shook his head disapprovingly, and called the secretary to make arrangements.
Zhou Buqi said with emotion: "Mr. Zhao's lesson is right. Isn't the hometown beautiful? Mobile phones are the same. If they all go to buy foreign brands, how will the domestic mobile phone industry develop? In this regard, Xiaonei, JD.com, and Keke Jian’s ideals are the same.”
Liu Qiangdong sat silently aside, listening to the conversation between the two, he was shocked again and again.
Is he really a freshman?
This technique of speaking is no worse than that of some old-fashioned officialdom, even Chairman Zhao has fallen into it!
Zhao Kai'an also reacted quickly. Anyway, he is old and has the qualifications to "respect the old and sell the old". He pointed at Zhou Buqi and laughed loudly: "Good boy, so you are waiting for me here!"
It was prevaricated in one go.
Business is business, don't confuse it with friendship. Especially in the liquidation stage of Kejian mobile phone, the quality of the processing result will directly affect the quality of Zhao Kai'an's future retirement life.
Now it's the stage of friendship. If you mix business into it, you will be passive.
Next, drink tea.
It's not just drinking tea, it's the tea ceremony.
A complete set of tea sets was brought up, and there was also a pot of hot water for making tea...Chairman Zhao Kai'an performed in person with skillful movements.
I don't know if this is his unique way of dealing with people.
While drinking tea, while talking.
Talk about the country, the past, the present, and life, but not about business.
Negotiating with such an opponent is really a headache.
It's too greasy.
It's not easy to start with slippery or not.
This is probably a common problem of state-owned enterprises. Compared with private enterprise businessmen who are more focused on doing business, the biggest job of state-owned enterprise leaders is to communicate with the government, get policies, and enjoy dividends. This is the mainstream game of state-owned enterprises.
After a long time, it is natural to practice the kung fu of such a set of iron cloth shirts.
No way, let's drink tea!
Who told us that we are guests?
But this tea is really bitter!
I don't know if Chairman Zhao did it on purpose, let them taste the bitterness, pave the way for the next negotiation, so as not to be unbearable.
Zhou Buqi's mentality is very good. He believes that happiness will come after suffering.
After suffering for a full 40 minutes, the secretary came over quietly and said in a low voice, "Boss, Mr. He and Director Li are here."
Zhao Kai'an's face straightened, and then he put down the tea set in his hand, got up and sat down on the sofa, and waved his hand, "Let them come!"
Zhou Buqi and Liu Qiangdong looked at each other and nodded secretly.
finally come.
Negotiations are about to begin.
He is always the general manager of Kejian, and Director Li is the director in charge of the mobile phone business department.
Kejian has many electronic products, and the mobile phone business department is the core department. The two people who came here are basically the second and third leaders of Kejian.
Submit the information first.
Zhao Kai'an said sternly: "You two, I can see that you two don't like the set of hypocrisy and deception, so let's open the skylight and speak honestly. What you have in your hand is the summary of Kejian's mobile phone inventory. You first Take a look for yourself, this list is too big. The leader has said hello, I will definitely help if I can, but there is nothing I can do if I can’t."
Zhou Buqi smiled, "It's natural, it should be."
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