Wealth

Ill-free smiled and shook his head, thinking that three months to solve the problem, but not that) T

Noise reduction is easy to handle. There are many ways to reduce noise intensity, but energy saving is a bit difficult. After all, the so-called energy saving is nothing more than a program control method, which is the so-called smart home appliance. Provide the latest chapters to read}

Through the chip control part, according to the actual needs to understand the specific situation inside the refrigerator, and then decide whether to choose which working mode, this is the actual operation method of refrigerator power saving.

It can be said that whether the refrigerator node or not depends on whether the program control part is well done. Since this part is to be added, then a microcomputer chip is needed, so that the manufacturing cost will rise.

Nowadays, the general microcomputer chips are imported from abroad, and the efficiency is not necessarily good, but the price must be very high. These high-tech products sold to China, the other party always tries their best to raise the price and exploit China as much as possible. Human profits, in this case, the competitiveness of domestic refrigerators is due to weakness.

Fan Wubing thought about it. If you want to develop smart home appliances, it will inevitably involve the development of microcomputer chips. This is not only his own weakness, but also the weakness of the entire domestic enterprise. It seems that this banner must be done by himself Carried it.

The issue of the microprocessor can be discussed with the person. The relationship between the two companies is currently in the honeymoon period, and a little bit of technology that is not very high-end can be used to form its own production line, which can fully meet the needs of smart home appliances. This can be considered once and for all. At the same time, you can also accumulate some experience from it to pave the way for your own chip manufacturing business. After all, you also have the intention to come up with China Chip.

The two people talked about the things in the factory for a while, and they talked about the situation of the domestic home appliance market.

Nowadays, the refrigerator and air-conditioning industries are relatively better, but the local color TV companies are now falling into the most difficult moment of hard work. After more than ten years of exhibition, Changhong Konka and other major companies have already possessed considerable manufacturing capabilities. However, due to the lack of core technology and insufficient brand power, they have always been at a disadvantage in the competition with international brands, and the entire color TV market has Deeply affected by the smuggling trend and turbulent.

According to the statistics of the national commercial department, only 500,000 foreign color TVs came in through the normal channels of foreign trade this year, but the actual sales volume on the market is 5 million. For the latest chapters to read}

The government intends to reduce tariffs, and multinational companies are excited about this. Panasonic even let out the wind, saying that it will not hesitate to spend 3 billion US dollars to occupy an absolute share of the Chinese color TV market, and set the goal of defeating a company and squeezing an industry. .

Affected by these policy expectations and public opinion. Domestic color TV sales continued to be sluggish. And as the boss of domestic color TV. Changhong's inventory of color TVs has reached one million units. There is no time to build a warehouse every month for stacking.

Tian Zhenglun did some homework on this. Fan Wuyao asked. Just said to him. "We usually like to say that we are going to the international market. But now. The foreign corps has rushed to our courtyard. The international market is at our doorstep. There is no fight at this time. When will we wait? Let's talk about it. Can we not fight? You can’t just watch the national industry lose out like this. Contend with the foreign corps. We will be the vanguard of the industry to serve the country. You are the captain of the boss."

Fan Wubing heard this with a smile. "Actually, I don't like to take on a lot of responsibility. But you are encouraged to have this heart. I will give you some advice and help. Just do it well."

In fact, Fan Wubing complains a lot about Japanese companies. Not long ago, there was a Beijing-based Consumer Publishing House. Alleged that the quality of the air conditioner of a well-known Japanese appliance company was not good. The cooling effect is very poor.

The Japanese chief engineer of this company said when answering the question. The reason why the air conditioner is not working properly. It is because the air in Beijing is too dirty. This kind of perhaps very technical reply immediately drew angry public opinion shelling. I read it in the letter to the newspaper. Since the air in Beijing is too dirty. So. They just go back to Tokyo.

The Japanese brands that ruled the Chinese home appliance market throughout the 1980s are now facing a collective crisis.

The reasons for this are very complicated. On the one hand, since 1991, the Japanese economy has plunged into a long-term downturn after the burst of the real estate and stock market bubbles, and the vitality of large companies that have invested in all over the world has been greatly injured.

On the other hand, they have always regarded the Chinese market as a third world outside of their home countries, European and American markets, and refused to put the most advanced technologies and products on the Chinese market, which gave multinational companies from other countries a chance to enter.

In addition, the rise of Chinese local companies and the rise of national sentiment have further contributed to the fact that Japanese home appliances have lost their leading edge and brand appeal that year.

Under this circumstance, there are two options. One is domestic companies to carry the banner of the home appliance industry, and the other is to allow brands from other countries to enter the market, such as South Korea’s Star or Hyundai.

Compared with Guizi

The illness hates sticks even more. Even the nationalities and maps of historical figures can be changed randomly. There is nothing to admire. If it weren't for meeting Chinese people who worship foreign and foreigners, South Korea's economy would never take off.

Fan Wuyao has already repelled Samsung’s attack in the LCD industry. Naturally, this success should also be replicated in the home appliance industry. Moreover, after Wuzhi Xiaoji has moved the automobile manufacturing technology back to China as a whole, Fan Wuyao is also confident in the automobile industry. The industry drove back Korean and Japanese cars.

As far as China’s economy is concerned, Guizi and Bangzi are like two evil parasites. They continuously draw blood from their hosts and use Chinese money to nourish their dying economy, and the Chinese can no longer do so. Just sit back and watch this kind of thing continue to live on the land of China year after year.

"Shopping malls are like battlefields. The competition between enterprises and enterprises is actually related to the luck of the nation and the nation." Fan Wuyao said to Tian Zhenglun, "Sometimes, we treat people with sincerity, but we cannot guarantee that others are not pregnant. Come from a ghost."

Tian Zhenglun didn't hear Fan Wubing's meaning for a while. In fact, his remarks actually meant something.

Four years ago, Shanghai Jahwa, the largest state-owned enterprise in China's cosmetics industry, had a joint venture with SC Johnson of the United States, and then incorporated Maxam into its brand by way of brand leasing, and then quickly abandoned it.

At that time, Maxam was the most well-known domestic cosmetics brand in China. It has created many firsts. China's first bottle of styling mousse, first sunscreen, first hand cream, and the export volume of Maxam toothpaste has been It accounts for 70% of the country's total toothpaste exports.

Two years later, Maxam’s sales dropped sharply from 300 million yuan to 6 million yuan, and soon lost its status as the first domestic brand. Until three years later, in the atmosphere of revitalizing the national brand, the unwilling Shanghai Jahwa decided to spend a huge sum of money to redeem Meganet, and vowed to stick to Meganet for twenty years!

In the process of Sino-foreign joint ventures, the abandonment of domestic brands is very common, which is regarded as one of the strategies of international companies to eliminate local competitors.

In the middle of this year, Beijing No. 2 Daily Chemical Factory and Procter & Gamble had a joint venture. Procter & Gamble paid 140 million yuan to buy out the 50-year use right of the Panda brand, and then kept it in storage. Later, Jiangsu Xiangxuehai, one of China’s top ten refrigerator brands, and South Korea’s Samsung joint venture. The Chinese side gave up the valuation of Xiangxuehai, which had a very high market share in Jiangsu at the time, and also agreed to abandon Xiangxuehai after the joint venture for three years. .

Fan Wubing explained these things to Tian Zhenglun one by one, and then said, "The Chinese have always been too weak to guard against foreigners. The so-called civilized countries are actually developed through extremely barbaric means. We can't expect them. Able to change his temper."

In fact, the entrepreneurs cannot be completely blamed for this matter. After all, there are some problems with the current publicity. When it comes to foreign investment cooperation, the publicity is often a positive image. What does not come for China’s economic development? It seems that these aids or Investment is not asking for return.

Under this kind of propaganda argument, everyone’s defensiveness will of course weaken sharply. Many issues that should be considered are deliberately ignored. The harm of doing so is that many well-known domestic brands are in joint ventures. Annihilated in the process. Chinese people who did not realize the value of the brand suffered a lot because of this.

"I really don't know about these things--" Tian Zhenglun felt a little astonished when he heard what Fan Wubing said. An entrepreneur of his level did not understand this kind of inside story, let alone ordinary people. , I really don’t know if the policy-making officials can realize this?

"The Chinese have a saying, knocking down their teeth and swallowing blood." Fan Wubing shook his head and sighed. "Many companies have suffered a loss~www.wuxiaspot.com~ There is no face to speak out. Many of these things were later informed. People broke the news that it is very difficult for them to uncover their own scars. But the result of this is that they are cheaper for the so-called international brands, wearing a hypocritical mask, with a pair of benevolent eyes The image appears in the vision of the general public. In fact, as long as someone is willing to stand up and expose their scandals, they don’t have to worry about losing their positions. After all, our products are not far behind their products, but the price There is a considerable advantage."

"It sounds like conspiracies are everywhere in big companies," Tian Zhenglun said to Fan Wuyao.

In response to this, Fan Wubing nodded in agreement, "That's natural. A large enterprise without conspiracy is definitely not a successful large enterprise. Even now, we have to resort to small tricks from time to time!"

Fan Wubing thought to himself that his own methods of dealing with foreign computer manufacturers can be regarded as conspiracies. This is really a real learning and application.

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