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#1051 - The beginning of the Hong Kong real estate crash
Having been away for more than ten days, Su Cheng couldn't help but feel a strong sense of longing for home.
In the past, his attachment to home wasn't profound; after all, those women were merely his lovers, and with his parents gone, it was as if the home consisted of only him.
However, since welcoming the first little life into the family, everything had quietly changed.
A seed called "concern" began to sprout in his heart.
As the second and third children arrived one after another, this seed not only took root and sprouted but also grew strong, transforming into a deep sense of responsibility and profound longing.
Whenever he was away from home, his heart was filled with infinite love for his children and their mothers, a feeling that was both sweet and slightly bittersweet.
Perhaps this was the price of growth, and also the most precious emotional experience in life—because of love, there was responsibility; because of responsibility, there was a greater appreciation for the warmth of home.
Therefore, after enjoying a few days of family reunion, Su Cheng refocused his attention on company affairs.
Thanks to the efficient management of his capable assistants, he was able to安心to play the role of a behind-the-scenes helmsman without much intervention in daily operations.
Regarding potential betrayals and corruption within the company, he understood that these were unavoidable dark sides.
But Su Cheng had already laid a dragnet, using informants throughout various businesses and the intelligence team led by Wu Ge, successfully exposing and handling multiple corruption cases involving middle and even senior management, ensuring that these internal parasites were brought to justice and sent to prison one by one.
Whenever such incidents were exposed, Su Cheng would have them reported internally in all his subsidiaries as a warning to all employees, emphasizing the importance of a clean corporate culture.
Fortunately, so far, no such problems had emerged in the core leadership of various groups and companies, thanks to his strict supervision and prevention mechanisms.
However, once a senior leader crossed the line, he would show no mercy and would severely punish them in accordance with company regulations and the law.
It was this resoluteness and fairness that allowed him to confidently entrust the enterprise to the team for independent development while maintaining keen insight and effective control over potential risks.
These managers, capable of holding the top position, were all industry leaders; their talent and ability in business management far surpassed Su Cheng himself.
It could be said that if Su Cheng didn't have the extraordinary assistance of Xiao Ai, even with his limited predictive abilities and efforts, he might only have achieved a small business in the Xiangjiang area, becoming a somewhat well-known wealthy man.
However, the turning point of fate lay in Su Cheng's journey through time and the subsequent "golden finger" that was Xiao Ai.
This change completely rewrote his life trajectory, allowing his achievements to soar to unprecedented heights as if he had been given wings.
In just a few short years, he not only achieved a leap in personal wealth but also emerged on the global business stage, becoming a pivotal business tycoon.
All of this was thanks to the help provided by Xiao Ai, which allowed his dreams and visions to surpass imagination and become reality.
The benefits of being a time-traveler allowed him to achieve unimaginable success.
On September 15th, Su Cheng stepped into the office building of Tianqi Property Company.
This company was currently led by the new General Manager, Zhong Xun, who had been diligently working in this position for more than a year.
The properties managed by Tianqi Property mainly originated from Su Cheng's visionary investments between 1978 and 1979; the properties he carefully selected and purchased during that period had now become an important part of his assets.
At that time, the total market value of these properties had reached more than ten billion Hong Kong dollars, demonstrating his extraordinary vision and courage.
Now, time had passed, and from 1979 to 1981, Xiangjiang's real estate industry had experienced unprecedented boom, with house prices soaring like wild horses.
Every penny that Su Cheng had invested in the past was like a seed sown, bearing abundant fruit under the nourishment of time.
According to current property prices, the total value of those properties, which were once worth more than one hundred million Hong Kong dollars, had now soared to more than forty billion Hong Kong dollars, which was amazing.
The main business of Tianqi Property Company had now shifted to professional property leasing and rent management.
With the high-quality property resources in hand, the company operated steadily and continued to bring considerable income to Su Cheng.
This investment story not only witnessed the rapid growth of Su Cheng's personal wealth but also profoundly reflected the vicissitudes of the real estate market in Xiangjiang over the past two years.
"Boss, please take a look. This is our rent collection summary for last month." Zhong Xun said respectfully, handing over the prepared rent report to Su Cheng.
Su Cheng nodded slightly, took the report, and his eyes quickly scanned the numbers.
Tianqi Property Company performed quite well last month, with rental income as high as 232 million Hong Kong dollars. The rental income from these properties alone exceeded the 200 million mark, which was remarkable.
However, compared to the income from rent collection, the increase in the value of the real estate itself was the most terrifying.
Looking at these numbers, Su Cheng sighed inwardly, the value of these properties had increased almost geometrically, allowing him to "earn for nothing" tens of billions of Hong Kong dollars without realizing it.
However, he also knew that the current prosperity was only part of the market's cyclical fluctuations, and a big drop was coming soon.
"Well, Manager Zhong, you have done a great job." Su Cheng gently put the report back on the table and encouraged with a smile.
"Boss, I have a situation here that I would like to discuss with you in detail." Zhong Xun's tone was somewhat cautious.
Su Cheng smiled slightly and encouraged, "Okay, Manager Zhong, please speak freely."
He didn't come here often, and the number of times he met Zhong Xun was very few, but every time he met, he could feel the other party's attentiveness and professionalism.
Zhong Xun continued, "Recently, I have observed that the Xiangjiang real estate market seems to have entered a period of adjustment since April and May. Although house prices have not yet fallen, the upward momentum has clearly weakened, which is very different from the high-speed advance of the past two or three years.
What is even more noteworthy is that the participation and transaction prices of land auctions have declined. At the same time, I have also noticed that some British consortia have begun to show signs of withdrawal, which has exacerbated market uncertainty.
Based on these observations, my personal judgment is that Hong Kong's real estate market may be standing at a turning point, with a significant risk of collapse. Of course, this is just my speculation, and the specific situation needs further observation.
But I want to remind the boss that if we have sufficient awareness of this risk, we might consider selling some properties in due course before the market crashes, in order to avoid potential crises and ensure the safety of the company's assets.”
After Zhong Xun finished speaking, he seemed a little uneasy. After all, such a suggestion involved major decisions of the company and was based on a series of unverified speculations.
But Su Cheng showed an approving look after listening.
“Manager Zhong, your analysis is very insightful and visionary.” Su Cheng nodded earnestly, “We must maintain a high degree of vigilance and keen insight into market changes. I will seriously consider your suggestion and make a decision after discussing it with other senior executives. Thank you for being so attentive to the future development of the company.”
In fact, the First World Oil Crisis had brought no small impact to Hong Kong's real estate market. Many real estate developers suffered heavy losses in that crisis, and some even went bankrupt.
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However, crises often breed opportunities. Those visionary real estate developers took advantage of that opportunity to hoard a large amount of property and land at low prices. After the market recovered, the value of these assets soared, bringing them rich returns.
Now, we are just shortly after the end of the Second World Oil Crisis, and oil prices have never fallen significantly since they rose.
Su Cheng naturally knew all of this, but his current wealth and status no longer require him to accumulate wealth in this way.
More importantly, he understands that excessive speculation may exacerbate market volatility, which is not conducive to the healthy development of Hong Kong's real estate market, so he has never intended to sell properties.
However, an idea quietly took shape in his mind.
Since the headquarters of all the group's are about to move to the new headquarters in Tseung Kwan O, the existing Su's Group Building and Jia Yi Film \u0026 Television Group Building will mainly be used for leasing in the future.
Considering the current delicate situation of the market, he might be able to make a bold decision to sell these two buildings.
Such a move will undoubtedly exacerbate the fluctuations in the real estate industry to a certain extent, but Su Cheng has his own considerations.
He knows that Jardine Matheson and Hongkong Land, as giants in Hong Kong's real estate industry, have a pivotal impact on the entire market.
The reason why he wants to acquire these two British-funded groups is because they hold a large number of high-quality assets, and these assets are likely to become the key to determining the outcome in future market changes.
By selling the two buildings, Su Cheng can not only recover some funds, providing more flexible financial support for the group's development, but also influence market expectations to a certain extent, creating favorable conditions for subsequent layouts.
And Hongkong Land's main business is real estate. Once the real estate industry collapses, Hongkong Land's stock price will naturally plummet. By then, he will take the opportunity to acquire Hongkong Land's stock at a low price, so as to achieve the goal of controlling Hongkong Land.
Su Cheng is already a major shareholder of Jardine Matheson and Hongkong Land, and has been secretly absorbing the stocks of these two groups for the past two years. The shares he holds are already substantial. If he is willing, he may be able to launch a challenge for control of Hongkong Land now.
However, Su Cheng's goal has never been limited to Hongkong Land. He is also eyeing Jardine Matheson. If he launches a competition now, then he can only get Hongkong Land, and the mutual holding between Jardine Matheson and Hongkong Land is still in progress and has not reached the final goal of mutually holding 40%, so he cannot seize Jardine Matheson with the shares he currently holds.
These are digressions, it's not time yet.
“Okay, Manager Lin, you immediately release the news to the outside world, claiming that Tianqi Property Company intends to sell Su’s Group Building and Jia Yi Film \u0026 Television Group Building. Regarding the reason for the sale, we remain transparent and directly state that it is because the group headquarters is about to move to Tseung Kwan O, resulting in these properties being in a state of idleness, so we decided to sell them, and it has nothing to do with any other factors.
At the same time, I will communicate with Mr. Yang Chaoye and Miss Liang Shuyi on this matter to ensure that they understand and support this decision.” Su Cheng succinctly ordered.
He has his own sense of propriety. He knows that although he has abundant property resources in his hands, if he sells them all at once, it may cause immeasurable impact on Hong Kong's real estate market, and may even trigger a collapse. He absolutely does not want to see such consequences, and he does not want to bear the infamy for it.
Therefore, he chose a more cautious strategy, only selling some properties, such as Su's Group Building and Jia Yi Film \u0026 Television Group Building. Such a move can not only bring a certain amount of capital back to the company, but also influence the market pattern to a certain extent, while its impact on the overall market is relatively controllable, limited to a few consortia that may be interested in this.
In this way, he can achieve his goals and avoid unnecessary risks and accusations.
After the real estate crisis breaks out next year, maybe he can buy it back again at a very low price. This buying and selling not only slightly accelerates the outbreak of the Hong Kong real estate crisis, but also can invisibly earn a lot of money.
Although Su Cheng has a lot of money now, so much that he doesn't even know how much money he has if he doesn't bother to count it himself.
But who would complain about having too much money!
“Okay, boss, I will release this matter today. Although the market is not as active as before, it shouldn’t take too long to sell these two buildings, and there shouldn’t be any problem selling them at market prices.” Zhong Xun said.
Su's Group Building, which is the original Federal International Building, is very famous in Hong Kong. It was once the tallest building in Hong Kong for a period of time. Just with this reputation, it can attract many buyers who are interested in buying.
As for Jia Yi Film \u0026 Television Group Building, which is the original International Building, it is also quite famous in Kowloon.
“Okay, thank you for your trouble. Your suggestion is very good. After selling these two buildings, I will give you a sum of bonus privately.” Su Cheng said with a smile.
Although he himself knew that the real estate crisis would break out, Zhong Xun was able to sense the upcoming real estate crisis through a few things, and reminded his boss to sell the property as soon as possible, which shows that Zhong Xun is very talented, and he is also good at offering advice. Such a talent is itself worthy of his reward.
Zhong Xun was overjoyed and hurriedly said: “Thank you, boss.” (End of this chapter)
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