You're forcing me to be reborn, right?

On the Internet, the campaign for [Passion Fruit Double Cannon] is still going on. It is hard to imagine that the marketing routine of a cup of milk tea would be linked to the word "becoming beautiful". This is simply outrageous!

You know, if it is traditional milk tea in the past, the main focus is: gaining happiness in unhealthy conditions. Who dares to market it like Cheng Zhu?

When people promote it, they just focus on the calories and sweetness, saying that they won’t gain weight, etc. How could anyone dare to link milk tea with becoming beautiful?

Of course, Cheng Zhu mainly does software advertising.

He would not directly link [Passion Fruit Double Cannon] to becoming beautiful.

Because he knows very well: Jimei people will do this themselves!

You only need to give the sisters a guide, and the sisters themselves will create a grand online carnival.

In reality, there are many young girls who do not necessarily want to be Internet celebrities, but they are very keen to get some traffic online and get more attention for what they post.

Generally speaking, judging from the frequency and content of posts on WeChat Moments, women naturally love to share more than men.

And once some things are linked to the word "becoming beautiful", girls will go crazy.

Its nature is a bit similar to when you tell a man: As long as this thing's aphrodisiac is linked to the word aphrodisiac, for many men who have reached a certain age, that is: eat, eat, eat, I eat like crazy!

I’m really not a fool, I just simply love to eat this stuff!

Looking at many people’s parents’ generation, are they completely immune to aphrodisiacs?

Alas, middle-aged people have no choice but to do so.

On the Internet, Pomelo Tea has been marketing the niche fruit passion fruit.

Under deliberate guidance, the attention of [Passion Fruit Duo] can be said to be soaring!

In the comment area, once someone mentions this milk tea, there will be a heated discussion.

As we all know, girls are very cute creatures, and when they speak, many of their tones are exaggerated.

Just like when boys eat, they may usually say "it's not bad" or "it's delicious."

When girls praise it, it means "super delicious", "explosive delicious", "invincible delicious"!

Therefore, when everyone praises Passion Fruit Double Cannon, their tone is similar to that of a marketing gang.

“Sisters, this milk tea is a no-brainer!”

"I drank it yesterday, my stomach and intestines are smooth, and it's the killer of constipation! It's a magic oil scraper!"

"Sisters, rush!"

"Super invincible and delicious!"

Here, there really is no navy that Cheng Zhu invited.

Again, he will only guide public opinion.

After all, he is confident in the taste of his own products.

He knows very well that if the taste is not confident, then it is just a wave of leeks in the early stage.

This is not what Cheng Zhu wants, and it will also indirectly affect the sustainable development of the brand.

The sweet and sour passion fruit series has indeed a taste that can withstand the test of the market.

Therefore, he was not panicked at all.

The most important thing is that he understands women very well, and he knows very well what women's real needs are.

"There are only a few girls in this world who don't like to drink milk tea."

However, drinking milk tea does bring many disadvantages, so he needs to give his sisters an excuse to drink milk tea!

You don’t care whether drinking it can have the effect of making you beautiful? You don’t care whether it can achieve the best effect like eating passion fruit directly.

Anyway, I’ve left you with the excuse to drink milk tea.

It’s up to you to choose whether to drink it or not!

This is Cheng Zhu's second-level purpose for this marketing.

So that you can convince yourself, so that you can drink with peace of mind, so that you can have a cup every day!

No, the following scene happened at the Polytechnic University.

Chen Tingting, the league secretary of the second class of the accounting department, sent a WeChat message to her boyfriend Liu Feng, the squad leader.

“I want to drink the new model from Cheng Zhu’s store!”

Liu Fengyi: "Didn't you say last week that you would give up milk tea this month?"

The reason why I said this last week was because the two of them went to open an hourly room outside the school during the weekend.

After the tossing, Chen Tingting lay next to him, feeling as if she had gained weight.

Then, there was the vow to quit milk tea.

Chen Tingting looked at the content sent by Liu Feng and directly dismissed the efficacy of passion fruit.

This made Liu Feng stunned for a moment.

The first thought in his mind was: "Wouldn't it be better to just eat the passion fruit?"

Fruit is definitely cheaper than Zhuge’s milk tea, right? It would be better to eat it directly, right?

The moment he came up with this idea, little did he know that his roommate had already transformed into a [Wallet Assassin]!

Chen Tingting immediately sent a WeChat message: "If you eat passion fruit directly, you can't stand the sour taste. I read that everyone on the Internet feels that you will not be used to it at first and you will not be able to swallow it at all."

In fact, the taste of passion fruit cultivated in the next few years will become better and better from generation to generation.

But it’s only been 15 years now.

"That's it." Liu Feng understood.

He has never eaten passion fruit.

Okay, I'll take you to buy it after class. "Liu Feng agreed.

"Great, okay, my husband is the best." Chen Tingting, who broke the habit, immediately became happy.

In this way, Cheng Zhu, the [Purse Assassin], successfully took away more than sixty yuan from his roommate's pocket. [Pomelo Tea] As an internet celebrity milk tea shop, every time a new product is launched, a large number of people will come to buy it. , to catch up with a new trend, and this time, these people clearly felt that this trend was very strong!

Yes, it was very popular this time!

The number of people queuing outside the milk tea shop was about the same as the last time we collaborated.

Many girls had a simple idea: "Passion fruit milk tea is very suitable for posting on WeChat Moments!"

First of all, passion fruit is a niche fruit these days.

In the eyes of many people, niche means: high-end, stylish, classy, ​​and tasteful!

Although there is no logic here, many people are just like this.

Secondly, passion fruit has been a little popular recently. Many bloggers are recommending this fruit, and many girls are spreading it by word of mouth.

Posting it here is to tell everyone that I am working hard to be beautiful.

Of course, 30 yuan a cup of milk tea is not cheap.

This price is enough to buy a lot of passion fruit.

The main reason is that people who have drunk it say that the taste is very special, sour and sweet, completely different from regular milk tea!

Speaking of which, the difference in taste between this sour and sweet fresh fruit milk tea and traditional milk tea is the biggest.

Some boys may not like to drink something with a sour taste, but girls seem to be different.

This white fragrant fruit double shot of Yu Cha has a very special taste and is very refreshing to drink!

This is related to the characteristics of passion fruit itself and the use of jasmine tea as the base.

Passion fruit itself has the effect of promoting body fluid and quenching thirst, and has a unique fruity aroma. Combined with the fragrance of jasmine tea base, it tastes refreshing and has a special aftertaste.

In comparison, the lemon tea produced by Yue Cha that supplements vitamin C is simply weak in all aspects!

This made the business of Yu Cha only increase slightly on the first day of the new product release, but on the second day of the new product release, the overall business increased again. Chen Yue came to Century Plaza and could clearly feel that the business of Yue Cha's Century store was declining!

The reason is very simple. The customer flow was sucked away by Yu Cha.

She walked over and took a look. The business of Yu Cha had already steadily suppressed her side.

"But my joint venture is not over yet!"

"I am still increasing my investment in online marketing!"

Yume Tea did not make any big moves, but just launched a new fruit tea. But the outrageous thing is that the effect brought by this is actually catching up with the last time it launched a joint venture with Momo and launched the [Badao Cherry] series!

As an international student, Chen Yue ate passion fruit for a long time during her study abroad.

How to say it, it does have some effect.

But she thinks this is a bit too coincidental?

'I launched lemon tea to supplement vitamin C, and you launched passion fruit with the same rich vitamin C content. "

'I launched a joint venture with Jumei, and the new product you launched is also a beauty product. "

She doesn't believe this is a coincidence!

But it takes time to develop new products.

"It's impossible that I just made some noise here, and he developed a new product the next day. This is impossible. How can it be so fast!" Chen Yue was a little confused.

However, as some marketing accounts on the Internet said, she also felt that it was like a tit-for-tat business war!

Yes, there are already marketing accounts on the Internet leading the rhythm, saying that the launch of this new product by Youcha is to compete with Yuecha's lemon tea!

This is actually deliberately guided by Cheng Zhu.

You guys are doing joint brands, don't you have a lot of traffic! "

"Okay, let me join in!"

"You guys are sucking in a wave, you guys let me suck in a wave!"

Anyway, we are directly defeating you in terms of product strength. As long as we market them together, the one who will profit in the end will definitely be my Youcha!

Even if you, the female boss, personally take photos to market yourself, it will be useless.

Admittedly, I think you are indeed quite pretty.

But what does your beauty have to do with everyone?

But my passion fruit is different.

This is a one-sided massacre!

A massacre from all angles!

This brought Chen Yue's good mood to an abrupt end, and the past two days have been pretty bad.

"Targeting me, he is definitely targeting me! "

"And they are targeting him in every aspect! "

"This man is really too mean! "

She began to wonder what this man looked like in real life.

The relevant person in charge of Jumei Youpin was also very depressed.

They also held a meeting today.

In the meeting, a senior executive of the company questioned: "Why don't we just do a joint venture with Yuzu Tea? "

If Chen Yue heard this, it would definitely be a heart-wrenching blow!

But, you can't blame him for saying this.

Jumei is a vertical e-commerce platform that mainly sells cosmetics, skin care products, etc.

The effect of these things is to make women beautiful.

Look at the passion fruit double hit, isn't it a coincidence?

What a shitty lemon tea, at best it has something to do with the tone of our platform.

This passion fruit double hit is a perfect match for us!

[Jumei] × [Passion Fruit], this joint venture is a real double hit!

At the end of the meeting, even the person in charge of this joint event had a buzz in his head.

She had the same idea in her mind: "Yes, why don't we just join forces with Yucha?

As time passed, the joint venture between Yuecha and Jumei came to an end.

During this period, the popularity of Yucha's [Passion Fruit Double Hit] was still rising.

I have to say, this fruit tea has a good name.

One shot, I'll throw you Yuecha.

Another shot, I'll throw you the co-branded party!

Cheng Zhu: No way, no way, you don't think you can fight me just because you co-branded, right?

These days, if the weather is good, the output of a single store of Youcha can approach 3,000 cups.

That is to say, it is only slightly worse than when it co-branded with [Momo].

The price of passion fruit is 32 yuan per cup, which is not very high and belongs to the regular price of Youcha.

This makes the daily turnover of Youcha's 19 stores fluctuate around 1.7 million recently!

In addition, [Persistent Visit] is also making money.

Cheng Zhu opens his eyes every day and money starts to flow into his account. He is now living the life of an "ordinary college student" and his daily expenses are not high.

"I can't spend it all, I can't spend it all at all!"

What's interesting is that today is Friday, and Cheng Zhu received a WeChat message from Zhang Qiqi.

This internet celebrity school beauty has always been a very useful tool. Whenever a new product of Pomelo Tea is launched, she will actively help promote it.

Cheng Zhu only needs to do one thing to make Zhang Qiqi full of energy and hook her.

That is, every time she posts a Weibo about [Pomelo Tea], the official Weibo of Pomelo Tea will turn over the card and like her content!

Pomelo Tea now has a complete team responsible for the fan turn over work.

Zhang Qiqi's account belongs to Cheng Zhu's hand-picked account, and the responsible team of the official Weibo will not miss it.

Others always post Pomelo Tea, and they will not be turned over every time, but Zhang Qiqi is different. She will be liked once she posts.

Therefore, even if Cheng Zhu doesn't chat with her on WeChat now, she will help Cheng Zhu make up for it herself.

"He must be very busy at work now, which is also normal."

"It's better for men to be busy."

This makes Zhang Qiqi need to find an excuse every time she takes the initiative to chat with Cheng Zhu. And today, her excuse is her cousin.

‘Junior, my cousin is saying she wants to come to Hangzhou this weekend and buy passion fruit from Youcha, hahaha.’ She also sent a laughing emoji, as if she was sharing something interesting in her life. Cheng Zhu took a look at WeChat and immediately found it interesting.

Yiyi wants to come to Hangzhou this weekend?

But according to his plan, he is going to Tai City this weekend.

“Interesting, a little interesting!” The dog man thought in his heart.

He immediately replied: “Okay, then I’ll treat you to milk tea.”

After that, he sent a milk tea exchange voucher.

[Youcha] does have milk tea exchange vouchers, but only one can be received by a single WeChat account.

Zhang Qiqi, who had already been hooked, felt sweet in her heart just because she received the exchange voucher sent by the milk tea tycoon.

“Thank you, junior! "

This internet celebrity school beauty also sent an emoji of a little girl blowing a kiss.

Little did she know that Cheng Zhu turned around and opened the chat box with Meng Yiyi, and directly sent a redemption voucher to her without typing anything.

Sure enough, Yiyi did not take the redemption voucher immediately, but asked: "Brother Cheng Zhu, did my sister tell you that I want to come to Hangzhou to buy milk tea?"

"Yes." Cheng Zhu typed back: "This milk tea voucher can only be used for one number, so I can only send it to you and your sister separately. "

Yiyi quickly took the redemption voucher and said: "Thank you, brother Cheng Zhu. "

Then, she started typing: "Brother Cheng Zhu, will you go to the store on Saturday? "

"What's wrong?" Cheng Zhu asked knowingly.

"I made a bag of cookies for you and your sister. If you go to a store on Saturday, I will leave it in the store for you. "She replied.

Yiyi didn't say she wanted to meet.

Because she knew very well that Cheng Zhu's time was precious. If you wanted him to take time out to meet you just for a pack of cookies you made yourself, then you really thought too much.

She just wanted to show off a little presence.

Cheng Zhu looked at his phone, smiled slightly, and found it more and more fun.

The high school student Yiyi was a little different from the Yiyi he met later. Could Cheng Zhu find freshness in her?

And finding different freshness in the same person is actually a very interesting thing.

He started typing: "I'm afraid not, because I have to go to Tai City on a business trip this weekend. Thank you for your kindness."

He pretended that he didn't know she was from Tai City.

"Yeah! You are coming to Tai City! I'm in Tai City!" Meng Yiyi immediately sent a message.

"Are you from Tai City? "

"Yes, a native of Tai City, who can be your tour guide. "

Cheng Zhu's goal has been achieved, so he only chatted with Yi Yi briefly for a few more sentences and said that he was going to be busy.

Next, it depends on your performance, Yi Yi." Cheng Zhu thought to himself that it is said that it is easy to change a country but difficult to change one's nature.

Although Yi Yi is much younger than the Yi Yi in Cheng Zhu's memory, there are definitely some similarities.

At this moment, in a community in Tai City.

Yi Yi, wearing a high school uniform, just came home from school and was sitting on the sofa playing with her mobile phone. The ordinary high school uniform on her body has a different kind of beauty.

Youth, purity, and freshness.

This pure little white flower tied a simple ponytail, and her skin without makeup was so white and tender that it could be said to be fragile.

Her skin is particularly good, tender, and smooth.

Cheng Zhu has a deep understanding of this.

At this stage, Yiyi, who is younger, will have better skin than many years later. She will be going to college in the second half of the year, but her slightly childish face gives people the feeling that she has just entered high school.

The underage girl took her mobile phone, pondered for a moment, and began to type.

She was sending a WeChat message to her cousin.

"Thanks to the fact that only one milk tea coupon for Yuzu Tea can be collected per person." Yiyi thought, feeling lucky.

She had just gone through a wave of analysis and came to a basically certain conclusion in her heart: Zhang Qiqi, this woman, definitely didn't know that Brother Cheng Zhu was going to Tai City on a business trip!

That's great, isn't it?

She began to type: "Sister, I'm really sorry, I really don't want to let you down, but I may not be able to come to Hangzhou tomorrow.

(ps: Give me some monthly tickets~)