You're forcing me to be reborn, right?

Chapter 454: Starbucks in front, Jay Chou in the back

Chen Yue: "Family, who understands? I was tricked by the conspiracy of this man! His vicious business war tactics not only deliberately targeted my brand, but also launched a wave of personal attacks on me. It was a speechless incident. Please judge for me, ladies!"

"Men, stinky!"

"I really will thank you!"

Looking at the entire young entrepreneurial circle, Chen Yue's comprehensive conditions are actually quite good, and she can't be said to be an ordinary girl.

Her family is in the real estate business. She is 165 cm tall and looks good. At least she is much prettier than Chen Tingting, the class flower of the second class of the computer science department of the University of Science and Technology.

It's her fault that she joined the milk tea industry and competed with Youcha!

Then I can only say that you kicked me into a steel plate!

As soon as Shen Qingning, the shareholder, appeared, Youcha began to have fans who like her looks.

Chen Yue felt that some of the personal attacks on her on the Internet were definitely stirred up by the boss of Youcha behind the scenes.

In fact, Cheng Zhu was really wronged.

This time, it was really the netizens who were making trouble. It's not worth it for me to deliberately target them every time.

You can only blame yourself for buying too many press releases recently and doing too much marketing. Building a persona is indeed a good way.

But since you have chosen to show up, you must be prepared to be criticized by everyone!

It is not an easy thing to build an Internet celebrity brand and to make yourself an Internet celebrity boss.

Admittedly, if you do it well, you can really take off on the spot.

But the problem is that this road is not easy to follow,

especially for women.

These days, the atmosphere of "female competition" is still very strong.

And in the field of the persona you have created, Shen Qingning may be invincible.

In fact, Chen Yue didn't know that her current opponent is actually a "weakened version of Shen Qingning".

The reason is very simple. What is popular now is the video of the concert, but in the video, the camera mainly focuses on her upper body. Because of the obstruction of the audience in the front row, her leg advantage is not fully presented.

If this is shown, I guess there will be comments like this on the Internet: Damn, this girl's legs are longer than my life!

So, be content, Yue.

Be obedient, stop making trouble!

You are already lucky.

In Century Plaza in Shenzhen, the business of Yuecha and Yuzucha once again formed a sharp contrast.

Originally, due to the joint name of Yuecha and the game, the recent popularity is indeed very high.

Don't underestimate this kind of game that falls in love with paper people, there are many die-hard fans.

When Cheng Zhu heard that Chen Yue chose to co-brand with this game, he re-examined her in his heart and felt that he really underestimated her a little bit before.

Since it is a joint name with paper people, there is another special convenience that their images can be easily printed on cups, bags, peripherals and other items. In his memory, many brands have also co-branded with this kind of game in his previous life,

and the effect is surprisingly good!

It's a pity that now it is tossed by this popular scandal on the entire network, and it will definitely be affected more or less.

More importantly, don't forget that Youcha is about to launch a new product!

This concert incident has brought great benefits to Cheng Zhu in general.

However, since it was an accident, it also disrupted some of Cheng Zhu's plans. For example, some of his photos were exposed online. Of course, there were real and fake photos.

Cheng Zhu simply asked Youcha's marketing department to post a bunch of messy fake photos to confuse the audience!

In addition, it also communicated with major platforms and transferred benefits, and carried out a wave of heat suppression operations.

Take Weibo as an example. Weibo's hot searches can indeed be bought with money, and they are damn expensive.

But do you feel that some things are obviously very popular, but they can't be on the hot searches because they are suppressed.

Like some celebrities' black materials were exposed, they can also find ways to remove the hot searches.

Sina Weibo is known as a scumbag, so how can it be a false reputation?

Cheng Zhu is now trying his best to keep some of his personal information as much as possible,

because this is not a good time in his original plan.

Wang Lin, another partner of Prin Capital, as Cheng Zhu's "senior fan", has urged him privately so many times, and Cheng Zhu is not completely unconcerned.

He has his own arrangements.

He will expose his character image and combine it with the second wave of large-scale joint ventures of Youcha.

That is the best time in his mind!

He is now looking forward to taking advantage of this wave of popularity to see the effect of launching new products. During this period, Youcha has opened 4 new stores one after another. "Cheng Zhu said in his heart.

Nowadays, stores are opened one by one after they are completed, and 18 new stores will not be opened at the same time as before.

At that time, it was to make a big move to set off a chain reaction, but it is not necessary now.

Just when he was about to make a plan, the phone rang.

Cheng Zhu looked at the caller and found that it was his future brother-in-law Shen Minglang.

He is now in GX Province, contacting new suppliers there. GX Province has always been one of the major supply provinces in the milk tea industry.

'Hello, cousin.' Cheng Zhu picked up the phone and said with a smile, "Cousin! I'm telling you! I just talked to my master for half an hour, and it was all about you and Ningning!" Shen Minglang said.

Cheng Zhu reacted for a while before realizing that the master he was talking about should be Shen Guoqiang.

"What's wrong, Uncle Shen doesn't think I'm in a relationship with her, right?" Cheng Zhu said calmly.

Don't panic, don't panic, although I kissed your daughter, touched her legs, and planted strawberries, my uncle believed me and there was really no talk!

"Just ask me to make sure." Shen Minglang said:

"Ning Ning already told me that you are Lin Lu's boyfriend, but he still called me in private and tried to trick me out of it!"

"Ha! Men in menopause are suspicious by nature!" Shen Minglang complained harshly.

‘It’s not that it’s not that it’s not that. "Cheng Zhu smiled and replied that mom's intuition is so accurate!

Cheng Zhu had come into contact with some business tycoons, and all of them had terrifyingly accurate intuitions.

Shen Minglang called. In fact, he also had something to eat.

Cousin, did Ning Ning really come to pick you up during the welcome ceremony? "he asks.

Because in his concept, his sister is not such a person.

‘Well, this is true, but this is Lin Lu’s prank. "Cheng Zhu replied honestly.

'That's it, no wonder! "Shen Minglang nodded slightly and after two seconds, he suddenly burst into laughter: "Haha! Hahaha! It turns out that the source of this scandal is Lin Lu herself. It was she who caused the scandal about her boyfriend. I really wanted to die laughing! "

There was a cheerful atmosphere on the phone, and Shen Minglang was really happy.

Based on Cheng Zhu's understanding of him, the next time he meets Xiao Lu and Ning Ning, he might bring this up and deliberately make fun of Lin Lu.

He could imagine what that scene would be like.

Xiao Lu would probably be made angry and angry, and Ning Ning might be heartbroken again.

Adhering to his concern and affection for the two women, the dog man said: "Cousin, don't use this to anger Linlu."

"Okay, now that you've said it, I won't mention it, pee, pee, pee, it's quite sweet, you guys! I didn't expect you, cousin, to love your girlfriend!" He felt like he had been bitten. Dog food.

"Oh, that's for sure, why say it?" Cheng Zhutian was shameless.

"Hahahaha!" Shen Minglang was overjoyed again.

After the two scumbags chatted like this for a while, Shen Minglang mentioned the second purpose of his call.

"Cousin, this time we got a wave of Jay Chou's traffic, and the effect is surprisingly good."

"How about we think about it and really ask him to cooperate?" Shen Minglang suggested.

Cheng Zhu was a little curious about the brain circuit of this "business wizard", so he asked: "How do you want to cooperate?'

Create a joint name or other business cooperation, such as asking him to post pomelo tea on Weibo or something like that? "Shen Minglang said.

Cousin, first of all, he doesn’t do Weibo. "Cheng Zhu made a correction first.

Also, if you cooperate with him commercially, the price will probably be very, very high.

"But look at our cost this time. We only spent two tickets. Of course, this is also because they were lucky."

This is indeed like being hit by the overwhelming wealth!

Hearing this, Shen Minglang sighed: "I think so too. I also know that the price will be high. I just feel that it would be a pity not to continue this wave of enthusiasm."

Cheng Zhu smiled easily and began to exude anger: "Who said that?"

"Um?"

"Let me point it out to you first. I have not considered commercial cooperation. In addition to the high cost, there is another reason."

Cheng Zhu said directly: "This concert incident was indeed an accident because your sister was astute and seized this huge opportunity.

"But if we cooperate with him immediately, then most people will regard the concert as having been colluded in advance, or even scripted."

"This is not a good thing."

"I'm sure his team over there will definitely take that into consideration."

When Shen Minglang heard this, he had a bad impact on global warming and took a deep breath: "Hey! It makes sense!"

Immediately afterwards, Cheng Zhu changed the topic and said, "However, I don't want to spend a lot of money, but I definitely want to continue this wave of popularity."

"Then what should we do?" Shen Minglang finally realized at this time: "Cousin, you actually have a plan in mind, right?"

"Correct answer!" Cheng Zhu said with a smile.

‘Tomorrow is Monday, I will find a few marketing accounts and guide the trend. "Cheng Zhu gave the answer.

"Then I'll wait and see!" Shen Minglang said.

Finally, Shen Minglang said: "Cousin, do you think Jay Chou will come and taste our pomelo tea?"

'I think there is a possibility, but it doesn't matter whether he comes or not, because I have arranged everything. "Cheng Zhu said.

I don’t care if you come or not, I will treat you as if you are here anyway!

"Tathagata".

In the past, there was Starbucks, but now there is Jay Chou.

Men, what's wrong with your love? Is there a problem?

Jay Chou's Hangzhou concert was actually held twice in a row, on Saturday and Sunday.

Since the song request session of Saturday's concert was a hit all over the Internet, Sunday's song request session was also posted online by many people.

But from the perspective of effects, the film of Shen Qingning and Lin Lu is simply incomparable. It arrived like this on Monday. Pomelo Tea’s nationwide stores launched three series of new products.

They are rice mochi series, blood glutinous rice series, and soy milk series.

The soy milk series is easier to say, but the previous two series are actually quite outrageous.

This also officially announced that milk tea has entered the era of fullness!

After a cup of milk tea, it really makes you feel full!

When the competitors saw the new product preheating promotion launched by Youcha, they were all a little dumbfounded.

"Why are you starting to mess around with small ingredients again!"

This is what they love to do most in the traditional milk tea industry.

In the past, their internal rolls might just be about small ingredients. For example, when everyone was still selling pearl milk tea and coconut milk tea, someone suddenly launched taro ball milk tea, or directly added taro to milk tea.

Once small ingredients accepted by the market appear, it can be said that they will cause a sensation in the entire traditional milk tea industry!

However, Youcha is different.

They directly opened up a new track and went to make fruit tea, and they didn't play with us at all.

But who would have thought that he opened up a new table for himself, and after sitting at the new dining table, he actually put one foot on the chair of our table!

What are you doing? Why are you rolling in the field of small ingredients?

Are you going to let people live!

What makes the competitors even more incredible is that how can someone add rice mochi and blood glutinous rice into milk tea!

This thing is not easy to suck with a straw! "

"It's so hard to suck it! "

"How can this taste good? "

"Are you sure this is milk tea, not a cup of porridge? "

"What the hell, are the ingredients so solid? "

"Are you crazy? We are running a milk tea shop, not a canteen, let alone a porridge shop! "

But Cheng Zhu doesn't care about these.

He only knows that these series sold well in his previous life and have withstood the test of the market.

Why should I panic!

For example, he likes to drink [Strawberry Rice Mochi] very much. Although this mochi is very hard to suck, the taste is just to his taste. He believes that many people will think that this small ingredient is outrageous before drinking it, but after drinking it, it will open the door to a new world!

Today, the marketing department of Youcha will be very busy.

Because in addition to the regular marketing work of the new product launch, they also have additional tasks assigned by the boss.

That is to continue the follow-up popularity of Jay Chou's concert!

Everyone followed the instructions of the big boss and began to contact the marketing account, and then conducted some wind direction guidance in the comment area.

Yesterday, after the concert, Jay Chou stayed in a hotel in Hangzhou.

He will leave Hangzhou today and go to other cities.

But before leaving, he still has a thought.

Milk Tea Lun: Greedy!

Saturday's In the concert, when Shen Qingning said the word "youcha", the whole audience was shocked!

Is this milk tea really that delicious?

Unfortunately, a superstar of his level naturally cannot go to the store to buy milk tea in person.

This kind of thing involves commercial cooperation.

You see that the things that celebrities eat, drink and use in their daily lives are mostly for promotion.

What's more, his appearance in the milk tea shop will definitely cause a sensation and create a lot of trouble.

This kind of thing can be done by the assistant.

Therefore, it is unlikely to take a picture of Jay Chou coming to Youcha.

Although Milk Tea Lun did not go to Youcha in person, he still proved his support with his actions-he planned to drink two cups by himself!

:

I don't know which one to order, it's hard to decide, it's better to have all!

When the three assistants came to the Youcha store, they originally planned to find scalpers on the scene to buy.

But looking at the long queue, he was still a little shocked. "So many people, this is too exaggerated. "

In the end, they bought a total of 20 cups of milk tea, and the rest of the team also had some.

Not long after they returned to the hotel, Milk Tea Lun was ready to check out and got on a business car.

The assistant handed him his two cups of milk tea, and he planned to drink roasted brown sugar bobo milk tea first.

He seemed to like pearls.

Brown sugar bobo is equivalent to special pearls. When he was about to try it, a middle-aged woman sitting in the co-pilot turned around and said to him: "Jay, you are on the top of Weibo's hot search again. "

She handed her phone to Milk Tea Lun.

He took the phone and took a look. He was a little amused by the first hot search term.

One [Jay Chou Milk Tea].

This is naturally Cheng Zhu's work.

In his previous life, Jay Chou loved to drink milk tea. The popularity started to soar after he gained weight.

He is still drinking milk tea even though he has gained so much weight.

And he is actually very rebellious.

He said in interviews many times: "Sometimes eating is also a kind of enjoyment. Do you think netizens can see my pointed chin again?

It's hard to say! I will drink my pearl milk tea as usual! ""

After the tour, he also said: "I can relax after singing. I will have a celebration party later. I will prepare ten cups of milk tea and drink them all! I should open a milk tea shop, right?"

He also said in the car on a variety show: "There should be a refrigerator in the car, right? I can open it and drink pearl milk tea."

At this point in time, although his milk tea stalk has not yet exploded on the Internet, there is definitely a trace of his love for milk tea.

Cheng Zhu asked the marketing account to do something very simple, that is, to dig out all the past events related to Jay Chou and milk tea and make a big collection!

Then, give his own grapefruit tea a soft advertisement.

At this moment, in the business car, Jay Chou was holding the roasted tea shop on his left and the mobile phone on his right. He directly clicked on the first hot search entry [Jay Chou Milk Tea]. He was very curious about what was inside.

And this guy who likes to call himself "brother" is actually quite arrogant.

He himself does not use Weibo, but he always makes it to the hot search. He looked at the Weibo hot search, showing his signature smile, and said: "Brother is the number one on Weibo again.'

He took a sip of the milk tea in his hand, and the next second he saw the comment with the most popular comments, and the smile on his face froze.

The number of likes for this hot comment has exceeded 10,000.

"My Lun must have secretly gone to buy grapefruit tea! Believe me, he can't help it! "

(ps: Ask for monthly tickets at the end of the month~)

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