China Entertainment: Director’s happiness is so simple

More than a week later, "1937" was officially released in mainland China.

March is not a peak season, but it still attracts countless movie fans to watch in theaters.

The movie has actually already started pre-sale on Maoyan Ticketing.

With the success of the Oscars, the pre-sale box office directly broke the record. The online pre-sale box office reached 64 million, and the other channels exceeded 30 million.

When it premiered on the 10th, the box office exceeded 100 million that day.

And after watching it, everyone quickly understood why "1937" was able to withstand such great pressure and made it completely impossible for the international community to ignore it, because this movie is truly outstanding technically.

People who are more knowledgeable will completely understand after seeing it. It is precisely because the technical aspects of the film cannot be ignored that the Oscar statuettes were awarded to two Chinese filmmakers.

Otherwise, it would be really difficult for Chinese filmmakers to win Oscars if they follow the usual film path. Isn't that the case for "Brokeback Mountain"? If it weren't for the sensitive subject matter, Lu Ping'an would never even have the chance to win the award.

After all, only a few people know the truth.

Nowadays, most people will not believe this.

Nowadays, no one cares about the Oscar truth. Everyone just wants to watch movies.

Soon, the rating on Douban came out, with a score of 9.2.

This score should be artificially high, because it contains some emotions about the small life.

In the future, it may slowly return to a normal score of around 8.6.

But now 9.2, that's 9.2.

So more people walked into the theater.

Along with the popularity of "1937" and the Oscars, there is also the popularity of war-themed film and television dramas.

Xingchen did not miss this bonus, and the Propaganda Department directly started publicity.

"Starring the original cast of "1937", directed by Ning Hao, written by Lu Ping'an, Xingchen's new movie, the anti-war theme "We Are From the Future", will meet you in June!"

"Produced by the production team of "1937" and produced by Xingchen, the military-themed TV series "Soldier Assault" will be launched on CCTV in April."

Two messages, simple.

But it also gained the highest attention in the first place.

Produced by the original cast, Lu Ping'an and Ning Hao, both Oscar winners, are in charge, and it's also a war-themed film, how can it be any different?

For a time, the popularity of the two films began to soar rapidly.

Huayi is very happy.

Because they also have a war movie this year, and it just finished filming.

So "Assembly" also took advantage of this time to make its debut, announcing that it was finished and will be released this year.

The "Notice of Investment" is similar to that of others.

Ours is also a war film. Although it is set in ancient times, it is also a war in ancient times.

This has attracted many media to join in the hype, saying that this year is the year of war!

Various small companies also took action after hearing the news, and Hengdian was about to usher in another peak of Japanese deaths.

In fact, at this time, what Xingchen should promote most is "Pacific Rim" and "Kung Fu Panda".

After all, these two are the works that truly embody the highest level of Xingchen technology.

But Lu Pingan finally decided to give way to the two war projects.

After all, "1937" is no longer simply Xingchen's own project.

As a film that speaks for the country, the higher-ups have also given strong support, so let it continue on this path.

And these two films just fit the tone.

In addition, the promotion of "Huan Tai" and "Panda" actually does not need any help.

As soon as Xingchen announces the release, the media will definitely get involved.

After all, who doesn't know that the film with the highest cost and the most technical use in domestic film history is "Huan Tai".

The cost is six to seven billion. This number alone can withstand the amount of publicity.

So don't worry, just wait until "1937" is released in theaters in April, and then it will be released in July, which is just right.

"1937" is very popular in China.

The same is true here in North America.

As long as a movie wins an Oscar, it will help the movie's box office.

Those that have already been released will take advantage of this trend to be re-released, and theaters will also give the green light.

The ones that are currently being released are the most comfortable because you can reap the dividends immediately.

"1937" is like that.

After the Oscars, the box office saw a surge. The North American dubbed version has been released for a total of two weeks, and the Oscars have been good for a week, with the total box office reaching 51 million.

This number is much better than expected. After completing the release task of two to three months in the future, it is very likely to exceed 100 million.

This is still in North America, and other regions are starting to be released one after another. Although the box office has nothing to do with Lu Ping An, I think it will not be bad.

The media predicts that, including mainland China, the global box office of "1937" will be around 220 to 250 million, which is a very good result.

Of course, there is also a regret during this period, that is, it is not yet determined whether Little Days will be released.

Lu Ping An has no hope for this. It was almost like breaking up in the past few days. How can it still be released?

But things still took a turn for the better.

Several people came to Wattsburg that day.

"Lu, please introduce me. This is Nordin, a distant cousin of mine and the main acquirer of this financing."

Wattsberg introduced Nordin, the leader.

This is a white man who looks about 40 years old.

Well, look at that aquiline nose and facial features, they look very squid.

"Hello Lu, nice to meet you, I'm your fan."

"Take care of Mr. Nordin."

The two briefly chatted for a few words, and then everyone sat down and continued chatting.

After sitting down, Nordin got straight to the point: "Lu, I know that the release of "1937" on Neon has encountered some troubles. As a new shareholder in the future, leave this issue to me. I will definitely satisfy everyone. ."

Lu Pingan glanced at Wattsberg with a loud tone.

Wattsberg answered directly: "If he says yes, then it's basically no problem."

Without waiting for Lu Ping'an to speak, Nordin stretched out a finger and said: "The premise is that this acquisition can be completed smoothly."

After saying that, Nordin took out his cigar and started to puff on it, his eyes full of confidence.

Lu Ping'an was happy, this guy named Nuo Ding was quite stylish.

I just don’t know if this is a pretense or something.

To him, it was best for this guy to be on the same level as Wattsberg.

I have some background, some means, and can solve problems. At the same time, I like movies, but I don’t have much ability, so I don’t interfere in the production.

This kind of sponsor is the most comfortable.

It would be troublesome if you really like to interfere randomly.

So let’s put aside whether the Neon copyright issue can be resolved.

Everyone then directly talked about financing.

Financing is also easy.

Nordin is not a person, he represents a consortium behind him.

The financing plan this time is to acquire 50% of the shares.

Great appetite.

If the investment is successful, he will become the major shareholder.

But Watts and the others were certainly not happy.

Peak is actually not short of money now. Although it will indeed develop further in the future, it will not cut off 50%.

It's not the same as Xiao Ma back then. At that time, Xiao Ma did this because he really didn't have any money.

There are also differences regarding valuation.

Valuation is not as accurate as other industries because it involves project IP.

At present, Nordin believes that Peak is worth at most 800 million US dollars.

And Watts thinks the peak is worth at least 1.2 billion.

So there’s still more to talk about next.

But when it came to talking about the details, a scene appeared that made Wattsberg smile meaningfully.

Nordin held his cigar, crossed his legs, and asked Lu Ping'an in a very pretentious manner: "Lu, I like gambling, and Watts knows it. Our family has some shares in the casino he often goes to. So I’ve been fond of gambling since I was a child, and I think that’s it, let’s bet, don’t you have three movies to be released next, let’s bet on the box office, and whoever guesses better will listen.”

This tone is even more heroic than that of Wattsberg, a wealthy man.

Lu Ping'an couldn't help but become curious, how much money did this guy named Nuo Ding have?

Without thinking much, Nordin directly analyzed three upcoming movies.

"Chainsaw 4", "Happy Death Day 2" and the new series "Purge 1".

Nordin gave the predicted numbers one by one.

After saying that, Watts on the side compared this number with Lu Ping An's previous prediction in his mind, and then his eyes lit up, and he seemed to have a sense of satisfaction that he had achieved his wish, and he couldn't wait to make the decision: "Okay, Just do it!”