Game Development Giant

Many people may know Steam, the world's largest game platform for PC, but many people may not have heard of Gog, this platform.

This is a drmfree platform.

In other words, as long as the game is sold on this platform, it must be anti-DRM and must be DRM-free. In other words, as long as the game is purchased on this platform, the buyer can Copies are spread at will. These copies are all genuine, and this platform is the number of users. Among the entire PC game platform, the share is second only to Steam, and much more than EA's Rotten Orange.

The owner of this platform is cdpr.

The game "The Witcher 3" sold four million copies within two weeks, of which a total of 1.2 million copies were sold on the PC platform, and the Gog platform accounted for half of the sales. It has to be said that CDPR relies on "The Witcher 3" has attracted many new users to its platform.

Jester is precisely because of the incredible success of The Witcher 3 around the world.

I just feel that the biggest reason why many people in China say that domestic games cannot go global is the cultural gap. Foreigners don’t understand our culture at all, so how can they understand the plots of our martial arts and fairy games? .

And this is what the immortals and grandchildren like to say the most.

That is, "The plot of our Fairy Sword 1 is so exciting and touching. If foreigners can understand it, then they will definitely say that Fairy Sword 1 is a masterpiece."

When Jester encountered this kind of statement in the past, although Jester did not agree with it, he would not absolutely deny it.

He does think that the plot of Sword of Sword 1 is quite acceptable.

It cannot be said that the immortals and grandsons are unparalleled, but they are indeed qualified.

The reason why Jester didn't make domestic-style games before was because he was using this kind of thinking. He was worried that if he tried his best to make one, players wouldn't accept it. This will give him a big blow. According to his current status, he is not worried about low sales of games, but he is worried about bad reputation.

This is also the reason why he dared to produce "Planet Requiem", because he didn't worry about sales at all.

There is no sales option in the evaluation criteria for game of the year.

But just think about it from the perspective of the game itself.

Of course, generally speaking, the sales of good games will definitely not be bad, but not all good games can achieve sales that match their reputation and reviews. The first is GTA5. Works such as The Last Days of America and Guns of the Patriots that have perfect word-of-mouth sales are rare.

There are games like Planescape Torment that have perfect reputations but low sales.

Jester is worried about this. Not only will it fail in terms of sales, but it will also suffer a setback in terms of reputation. This is something he cannot accept.

However, in life, you still need to take risks.

Especially after Jester thought about "The Witcher 3", it really gave him a lot of confidence.

Think about it. Before the game "The Witcher" came out, the influence of the novel "The Witcher" was limited to Poland, not outside Poland. No one else will read this Polish martial arts novel, but after the game "The Witcher", more and more people are interested in Polish martial arts novels.

Millions of people even read this Polish martial arts novel.

Although I don’t want to admit it. But Jester must admit one thing, this is the so-called cultural appeal.

If you want your culture to infect others, then be the carrier of your culture. It must be interesting, it must be fun, and it must make people interested in your culture. This is something that the so-called theme idea cannot do.

As for why Jester firmly believes that although there are differences between Eastern and Western cultures, the differences between them are not as big as some people think - at least from the plot expression of the game, the reason is far from that big. It is still because of "The Witcher" 3》This is a real example.

In fact, before "The Witcher 3", Jester had thought that since Europeans and Americans can accept Japanese culture, why can't they accept domestic culture?

There is no such thing as being able to accept ninjas but not martial arts.

The "Ninja Dragon" series has been praised by European and American players as the greatest act. Ninjas are regarded as a natural culture by humans. Even Batman's teacher is also called Ninja Master, the comic company owned by Jester. The Teenage Mutant Ninja Turtles in the room also has ninja themes.

These things are not accepted by European and American players from the beginning.

In order to promote these things of theirs and to allow them to take over their own culture, the Japanese have spent a lot of effort to subtly adapt it over several decades.

The so-called national things belong to the world. If you don’t work hard to promote your nation’s things in the world, how can it become world-class?

It is useless to rely on the Confucius Institute.

What is popular is what is universal. Why can universal values ​​be supported by most people even though they are full of loopholes? Because in the eyes of the majority group, they feel that universal values ​​are good, at least on the surface. As for the inner things, they don’t care so much.

Only when it is accepted by the public can your culture be accepted.

Just playing with high mountains and flowing water, sunny spring and white snow, there is no use at all. Europeans and Americans can accept Ninlong, but they must not be able to accept the same principle as The Tale of Genji.

As for the reason why Jester firmly believes that the cultural differences between the East and the West are not as great as some people say.

It's because of the plot of "The Witcher 3".

If the brief plot of "The Witcher 3" were recast, it would look like this.

At the beginning of the game, the male protagonist Jie Xiaoyao, who is highly skilled in swordsmanship, left the village of Kaer Mohan where he grew up in order to find his beloved girl - Xi Linger, a descendant of the powerful 'Blood of the Elders'. With the help of the powerful sister Ye Yueru and the energetic girl Te Anu.

After many hardships and missing his target several times, Jie Xiaoyao finally found Xi Ling'er and learned the truth of the whole incident: it turned out that the person who wanted to abduct Xi Ling'er was the leader of the Wild Hunting Cult of the alien "elf tribe" Aibai month.

This Ai Baiyue was ruthless, insidious and vicious. He designed to poison the king of the white elves, took over the power of the elves, and sent Elder Yiler to capture Xi Ling'er.

Ava Luojiao of the Elf clan refused to accept Ai Baiyue's rule and also helped Xi Linger fight against the Wild Hunt Cult. After a fierce battle, Jie Xiaoyao and his party finally killed Ai Baiyue, but this did not stop the destruction. The arrival of hoarfrost in the world.

For the sake of the dawn of life, Xi Ling'er finally decided to face his fate as a descendant of the elder's blood and sacrificed himself to fight against Bai Shuang. Jie Xiaoyao, who lost Xi Ling'er, was disheartened. Although he was known as the most powerful person in the world, A powerful demon hunter, he still lived a lonely and frustrated life.

The above is the outline of the story of the famous Polish RPG game "The Witcher 3".

Do you feel that this plot has a sense of déjà vu? In fact, the original "Witcher" series of novels was just a Polish martial arts novel that only Poles could read.

Are you wondering why Europeans and Americans accept such a plot without any difficulty? Do you think that the so-called fans of certain games and so-called foreigners cannot accept our fairy and martial arts culture because the cultural barrier is just a skin to hide their incompetence and shame?

Once it is revealed, there will be no place for it to stay.

In fact, the plot in the game "The Witcher 3" is basically no different from the plot of mainstream domestic games.

When Jester thought about this, he couldn't help but think of an interesting thing about this matter.

At that time, because of the amazing quality and sales of "The Witcher 3", it triggered a frenzy of discussions on some domestic forums. Among them, some players of a certain sword insisted on shouting, precisely because of the East-West Cultural differences and barriers prevent our swordsmen from going abroad.

But the opponents were naturally dismissive.

With "The Witcher 3" as the core, they launched a series of well-founded arguments, which directly left these swordsmen players with nothing to say and could only continue to make unreasonable troubles.

For example, there was a post that impressed Jester very deeply.

The name of the post is "Looking at the cultural differences between East and West from the great success of "The Witcher 3"". If you look at the name of this post alone, almost everyone will think that this is a post cheering for a certain sword, and the post's The content is also written in a very subtle and humorous way.

Finally, this post really made a lot of people realize that the brain circuit is different from that of normal humans.

Of course, these understandings are usually from players of a certain sword.

After all, if your brain circuit is normal, even if you endure to eat a piece of shit, you will not spread the word that the shit is delicious, let alone cheer for the shit you eat.

In fact, there is another point worth mentioning.

Just after Yang Yuansheng, the chief planner of the "Xuanyuan Sword" series, made his remarks about giving me 200 people and I will make a "Witcher 3", and after Phoenix also sprayed Yang Yuansheng with a bloody head, 3dm The perfect cracking patch for "Dome of the Sky" was released immediately. The reason for this is of course not to prove how bad the domestic stand-alone environment is.

Just to prove that even if there is a perfect crack, no one will download and play your ** game.

In fact, this is indeed the case.

This is not beyond the expectations of almost all players. For a good game, even if it is not encrypted, players will be willing to pay for it, such as "The Witcher 3", and for a bad game, even if it is perfectly cracked, it will be there. , if you don’t even look at him, it’s like you don’t appreciate a piece of shit. (To be continued...)