Hollywood Road

On Thursday afternoon, the North American screening of "Gone Girl" kicked off on time at the El Capitan Theater in Hollywood.

This is the most extraordinary screening that Murphy has experienced so far.

On both sides of the red carpet, a large number of movie fans held up the posters of Charlize Theron, and they seemed to have become fans of South African diamonds. When Charlize Theron walked on the red carpet with her boyfriend Stuart Townsend, they exploded. The cheers of the Tsunami Gang, even the popularity of Tom Cruise and Leonardo DiCaprio, are nothing more than that.

But the voice of "Amy" shouted by the fans made Charlize Theron somewhat embarrassed.

After a series of publicity hype combining reality and film, more and more people began to call her Amy.

Compared with Charlize Theron, James Franco, who walked on the red carpet behind, received a cold reception, and the voices of "murderer" in the crowd kept coming and going.

In this society, not only reality can affect movies and the Internet, but vice versa.

James Franco's mentality is more open-minded, and he doesn't take these things seriously.

At the end of the red carpet ceremony, when Murphy walked through the red carpet and came to the gate of the El Capitan Theater, there were chaotic sounds not far away, and many people could be seen holding up banners.

Protesters showed up.

"fraud!"

"Shameless!"

"Boycott Murphy Stanton!"

"Refused to watch Gone Girl!"

These voices came faintly from there, and over-marketing will inevitably bring about certain negative effects.

"Don't worry." Kara Firth walked over, "This is just a small group of people."

Murphy shrugged, "I'm not worried either, any over-marketing will have a negative reaction."

Pointing to the other side, he said, "I thought there would be hundreds of people, but now it seems that there are not even a hundred people."

Kara Firth rewarded him with a pair of white eyeballs, "So I was worried for nothing."

She pushed Murphy, "Go to the interview."

In Hollywood, not only movies are produced on an assembly line, but also screenings. This industry has developed until now, except for Nicole Kidman who lifted her skirt and deliberately exposed her panties at the screening of "Eyes Wide Opener", which shocked movie fans. Eyeballs, it has become more and more difficult to play new tricks these years.

For a film like "Gone Girl", all the tricks have been used in the promotion and marketing, and the screening format is like a stable template.

Accepting interviews with reporters, taking photos with crew members, taking photos with sponsors, greeting guests...

Entering the theater's foyer, Murphy greeted some of the top executives of 20th Century Fox, and Murphy saw David Ellison approaching, followed by a young girl.

"Hi, Murphy." He offered to introduce, "This is my sister, Megan. Megan, this is Murphy."

Murphy offered to extend his hand, "Hello, Miss Ellison."

"Call me Megan." Megan Ellison said politely, throwing a strand of hair behind her head, "I like your movies very much."

"Thank you." Murphy could hear the polite words.

"I heard that there are people protesting outside?" David Ellison came in early and didn't see it. "Will it affect our film?"

"There will be a little bit, but it can be ignored." Murphy didn't care about the protesters outside, "More people will be attracted to the theater by our propaganda."

"Didn't you tell me that the weekly box office pre-sales are already around 15 million U.S. dollars?" The speaker, Megan Ellison, seems to know a lot about this industry. It can be ranked in the top three films released this year."

David Ellison smiled at Megan Ellison, "This is my first investment, so it's normal to be a little nervous."

"Let's chat." Megan Ellison waved to him, "I'll take a photo with the heroine."

As just said, David Ellison really cares about this investment, "Murphy,

There are 15 million US dollars in pre-sales, how much do you think the weekend box office can get? "

"At least double it." Murphy also had a hard time saying, "It may also double."

"It's better to double it." David Ellison said to himself, and then said, "I still have two investments, can you give me some advice later?"

"Okay." Murphy nodded.

Such an investor who does not pursue high returns for the time being, has a large amount of funds in his hands, and will not interfere with the crew casually is actually very rare in Hollywood.

What's more, David Ellison's ability is not bad. He is in charge of advertising negotiations and can bring advertising sponsorships of up to 12 million US dollars to the crew.

Most of the sponsors and the film crew have signed floating advertising sponsorship clauses, all of which are based on the box office. If the North American box office of "Gone Girl" can exceed 200 million US dollars, the maximum payment agreement in the clauses will be automatically triggered , which is a total of 12 million US dollars in advertising sponsorship fees.

Although most of the money will not arrive until the film is released from North America, it is not an exaggeration to say that "The Lost Lover" has not yet been released, and nearly ten million dollars of investment have been recovered.

The North American box office of 200 million US dollars depends on the specific effect of the early marketing, but Murphy is still confident when he gets 150 million US dollars.

Murphy was about to leave, but David Ellison said, "By the way, I heard you are planning to invest in a TV series?"

""A Song of Ice and Fire: Game of Thrones"." Murphy didn't hide anything. It was no secret in itself. "The script has just been completed, and it may take a while to prepare."

He raised his eyebrows, "You want to invest?"

David - Ellison scratched his head, "We can continue to cooperate in the previous mode."

Hearing this, Murphy understood that David Ellison wanted to continue to take his own ride.

"We'll talk about this in detail later." Murphy thought for a while, and then said, "Stanton Studios will continue to cooperate with 20th Century Fox. If you have an investment intention, ask someone to talk to Bill."

After a year, the script of "A Song of Ice and Fire: Game of Thrones" is basically completed, and the rest is to continue to polish the details. Murphy also discussed with Kara Firth and 20th Century Fox. Tenth Century Fox has teamed up to produce the series, and specific negotiations will begin after "Gone Girl" is released.

Choosing Twentieth Century Fox, on the one hand, can help Kara Firth, on the other hand, Murphy does not have a TV station.

It’s impossible for him to release TV series like this directly to sell DVDs. To do so is to seek death, and it’s even more impossible to play them in theaters. The requirements for big-screen works are completely different from those for small-screen works. It’s a big joke to do so. up.

There must be a wireless station with enough users as a platform for broadcasting and promotion. Murphy is very aware of this, so he basically chooses the Fox cable network.

David Ellison was in a good mood and made a phone call gesture, "I'll wait for your call."

Murphy reminded, "David, when you invest, don't be obsessed with airplanes and air combat."

Looking at David Ellison who was stunned there, Murphy shook his head and walked away. If he reminded him, David Ellison would still invest in those inexplicable films, which can only show that he really needs to spend money to buy them. lessons learned.

It was almost time, and Murphy led the crew into the theater, and went directly to the front row to sit.

The originally noisy hall gradually quieted down. Whether it was media reporters, professional film critics, or ordinary audiences, they all waited eagerly for the screening of this film that caused so many disturbances throughout the summer.

As a staunch Murphy Stanton fan, Daisy also sat in the theater and was attracted from the beginning of the film.

This is a film that is very suitable for her appetite. To put it simply, it is how to distinguish between the real comparison and the fake comparison.

The answer is super simple, Amy is the former and Nick is the latter.

When Nick, a mortal man pretending to be a comparison, met the genius Amy of the real comparison for the first time, he ruthlessly mocked the stupid public, telling the genius Amy: "I am just like you, not a mortal."

The marriage proposal is more obvious, Amy has to go to a party that bores her, and is interviewed by a bunch of stupid reporters, Nick is again "different", in a way that embarrassing others, posing interviews, loudly Compliment Amy's **** and save Amy from low-level stupid socializing.

After getting married, the genius Amy discovered that Nick had turned back into a mere mortal. In other words, Nick's only genius lies in his outstanding "show" ability, which is also the only thing genius Amy appreciates about Nick.

After getting married, Nick lost the desire to put on a show.

For example, Nick moved back to the small town of his hometown, which is even more cheesy and unbearable. Big New York, full of psychopaths and strange works, is always the best home for geniuses and unique people, like the small town in the United States where they live. Wenqing, a small town where she has read a few more books, seems out of place.

Opening bars, playing games, and a little girl with big breasts and no brains, Nick has become like an ordinary man without any "different" place, which is why the genius Amy can't bear it.

It's ridiculous that when mortal Nick refused to have children, he also used "being different" as an excuse: "We are not the kind of mortals who rely on children to maintain their marriages."

The "different" genius Amy is forced to become a vulgar mortal, and she wants revenge.

In the plan, the genius Amy showed intellectual crushing and contempt for neighbors, the media, and the police everywhere—how could such a person integrate into the life of a small town.

And when the genius Amy saw Nick's outstanding "show" performance again, she felt that the Nick she loved was back: that's it! Great job! Use your charming smile to seduce those stupid idiots! Trick them! Fool them! Turn them around! Crush their IQs just like me! This is you! ! This is you I love!

So she made a small plan to kill the rich second-generation spare tire, changed her plan, and returned to Nick. And Nick had to continue his good show performances, and together with Amy became a model couple in the eyes of the public.

After all, Nick is a mortal. He is afraid of the public opinion and dare not leave Amy. He stays with Amy because of his father's responsibility. Fame and responsibility make him have to stay with Amy, and he has to use what he is good at from time to time "Showing" skills, the genius Amy kept Mortal Nick by her side like a pet, which was exactly her plan. (To be continued.)