Let You Design The Software: Do You Directly Create Douyin?
Chapter 66: The Calm Before The Storm, The Two-Horse Meeting! ! ! (Please Subscribe!)
After the end of Taobao’s internal emergency meeting.
They have been waiting for Pin Xixi's next move.
This time.
No matter what Pin Xixi plans to do, Taobao is ready to respond instantly.
Even if it will cause losses, they must do it.
From Taobao’s internal perspective.
As long as they hold back Pinxixi’s user growth, Taobao will definitely be the final winner.
As long as Pinxixi does not have 100 to 200 million monthly active users, Pinxixi will always be in a state of loss.
even.
In order to retain users.
Shortly after Double Eleven.
Taobao also forcibly launched its own huge subsidy section.
Although many big-name merchants cannot offer discounts on Taobao because they have signed exclusive discount agreements with Pinxixi.
However, Taobao relied on its strong financial support to launch the subsidy section at a loss.
Although Taobao's huge subsidy is still a little more expensive than Pinxixi's tens of billions of subsidies, at least it is there.
Just when Taobao felt that Kai Haai’s next move would come soon.
In the following time, Pin Xixi became unusually quiet.
This strange situation was somewhat unexpected within Taobao.
Originally they thought so.
Pinxixi should take advantage of the popularity of Double Eleven and launch more activities to increase the number of users.
But the strange thing is.
For several months, there was no movement from Pin Xixi.
There have not even been any more highly discussed activities.
Only some merchants offer discounts occasionally.
certainly.
Pinxixi’s tens of billions of subsidies are still there, and there is no Taoyi.
After all, this is a permanent discount event for Pinxixi.
After several rounds of internal Taobao meetings.
They came to a conclusion.
After several rounds of money-splitting marketing and promotion, Pin Xixi finally began to choose to relax for a while and did not continue to work hard.
See this situation.
Taobao insiders finally breathed a sigh of relief.
Some time ago, Pin Xixi kept attacking, which really made it difficult for them to resist.
The huge number of users brought by cutting red envelopes in a short period of time, the user stickiness increased by tens of billions of subsidies, and the transaction volume record created by Double Eleven.
Among them, every activity of Pin Xixi has shaken Taobao.
So after Pin Xixi stopped and finally stopped moving, Taobao was the happiest.
It's just that I am fighting for Xixi's silence now.
Quite a bit like the calm before the storm.
at the same time.
Because Taobao has already sponsored the Spring Festival Gala.
So now they are thinking about making a good turnaround during the Spring Festival Gala, and decided to launch a huge discount event during the Spring Festival Gala to bring back users who had previously lost due to the red envelopes.
Lao Ma even felt that.
After the Spring Festival Gala, it will be more difficult for Pinxixi to catch up with Taobao’s user base.
And in this seemingly calm but undercurrent situation of 830, time is also passing by rapidly.
time.
A few months passed quickly.
It’s the eve of the Spring Festival Gala.
Because the Chinese New Year is approaching, many students and office workers have already taken the holidays and have more time to shop online for New Year goods.
Therefore, the monthly active users of Pinxixi and Taobao have increased.
Now Taobao's monthly active users have risen to 1.9 billion. At its peak, Taobao's monthly active users reached 250 million.
As for fighting Xixi.
Because we are still in the stage where the number of users is increasing crazily.
Therefore, Pinxixi’s monthly active users have increased from 60 million a few months ago to 90 million.
only.
Because the potential of the previous activities is about to be exhausted, Pinxixi’s monthly activity growth has also stagnated in recent times.
If there are no more activities to attract users.
Then Pin Xixi's monthly activity should be stable at the level of 90 million.
So next.
Both software are targeting the next Spring Festival Gala.
If there is a certain date in a year that can attract the largest number of users, then this date must be the Spring Festival Gala.
Among the more than one billion Spring Festival Gala viewers, there are countless potential online shopping users.
Moreover, these Spring Festival Gala audiences are all inclusive, regardless of first- and second-tier cities and lower-tier markets.
In general.
An advertisement for a new software during the Spring Festival Gala can attract at least tens of millions of users.
Taobao is also preparing to completely leave Jie Hao Sui behind on the battlefield of the Spring Festival Gala.
But what it didn't expect was.
However, Pin Xixi is directly preparing to take advantage of the Spring Festival Gala to completely catch up with Taobao.
at this time.
A few days before the Spring Festival Gala.
A smaller Internet gathering was held in Asia-by-the-Sea.
Although the scale of this party is far less than that of Lao Ma's Wuzhen dinner party.
But there are still some Internet tycoons from Yan country participating.
And coincidentally.
Xiao Ma and Lao Ma both attended the meeting at the same time.
at this time.
In a corner where the conference is held.
Xiao Ma slowly sat next to Lao Ma.
"Mr. Ma, I have heard about what happened before."
"I didn't expect that Taobao would be beaten so badly by this little Pin Xixi."
"At first, I thought Wang Mo made an extremely wrong decision and actually wanted to challenge Taobao."
"But now it seems that I underestimated him too much."
Listening to the voice beside him, Lao Ma said with a bad face.
"You came here just to laugh at me, right?"
Lao Ma sneered.
"Let me tell you, Pin Xixi will soon be at the end of his rope."
“Taobao’s previous setbacks were all because I underestimated the enemy.”
"Now that I have experience, Pin Xixi can no longer take advantage."
"As long as Pin Xixi cannot become the market leader, then his failure will only be a matter of time."
After hearing what Lao Ma said, Xiao Ma also nodded.
"I've heard of this."
"Pin Xixi has been suffering huge losses and needs a huge number of users to be profitable.
"Many people in the industry know this."
"It's just that I didn't expect it."
"Mr. Ma, you are so confident. Even when you hit a wall one after another, you still have such confidence in Taobao. You feel that your position as the number one player in the Taobao market will not be shaken.
"I wonder if you have thought of any way to deal with Pin Xixi?"
The old horse looked up at the little horse.
Then he murmured a laugh.
"In an emergency meeting a few months ago, Taobao did come up with a way to deal with Pin Xixi.
"And this method can basically keep Taobao in the lead in docking and user stars.
“With this method, no matter what activities Pinxixi launches, it will be impossible to steal a large number of users from Taobao.
Listening to these words, Xiao Ma suddenly became interested.
"I'm a little curious about this. I wonder what method Mr. Ma has come up with to be so effective?"
The old horse patted the young horse on the shoulder.
"Thank you for that."
"Thank me?" Xiao Ma was a little confused.
And Lao Ma continued.
"Our method is simple but very effective."
"What exactly is the method?" Xiao Ma asked.
"Plagiarism!"
"One hundred percent plagiarism!"
When he said the last sentence, Lao Ma looked at Xiao Ma.
At this time, Xiao Ma finally understood what Lao Ma meant when he said thank you.
And Lao Ma's voice continued to sound.
"If it weren't for your Penguin Group's plagiarism, Tian would have lost so many opponents.
"I'm afraid we on Taobao can't think of such a good method."
Listening to these words, Xiao Ma frowned and his expression became obviously unhappy.
Although many people in the outside world have been criticizing Penguin for plagiarism.
But this was the first time someone said that Penguin Group had plagiarized in front of him, so how could Xiao Ma's face turn out well?
But when he heard Lao Ma's words, he also understood the operating system of Lao Ma's method.
This method can indeed be said to be unsolvable for Pin Xixi.
"The plagiarism you are talking about should be 100% plagiarism of the Pin Xixi event." Xiao Ma said.
And Lao Ma also nodded.
"As expected of you, you can understand my thoughts at a glance."
"As long as we copy the activities launched by Pin Xixi without any brains in the coming time, Taobao will be invincible. Proof.
"A red envelope, tens of billions of subsidies, a shopping festival."
"No matter what Pinxixi announced the day before, it is a type of activity that has never been seen before, then our Taobao will launch the same activity the next day for no reason."
"This time, we will not make any changes to the content of the event. It will be a complete plagiarism."
"If the Pin Xixi activity has some effects, this 100% plagiarism activity will also have the same effect."
Old Ma paused and took a deep breath.
Although this will cause Taobao to suffer a lot of infamy, at least the number of users will not be lost.
In the past, Taobao's users lost to Pinxixi because Pinxixi launched various activities that Taobao did not have.
When one software has something that another software doesn't (bgdf).
Naturally, users of the latter will be lost to the former.
But as long as.
If the latter copies the activities of the former unchanged, then these users have no reason to go to the former.
Thus.
Although Taobao will probably spend more money than the Xixi activity, it will not be able to increase the number of users too much, and it will even be scolded miserably.
But at least.
It can prevent the loss of Taobao users to Pinxixi.
This.
That's enough.
With Pinxixi currently suffering such losses, as long as Taobao maintains its lead in user numbers over Pinxixi.
Then Pin Xixi will definitely not be able to persist.
Therefore, plagiarism, a simple and shameless method, is indeed Taobao’s insurmountable method to deal with Pingui.
Xiao Ma, who started out as a plagiarist, quickly understood this after hearing what Lao Ma said.
"In this way, it seems that Pinxixi really has no way to surpass Taobao."
Pony murmured.
"Unless Pinxixi can launch something, Taobao will not be able to copy it at all."
Listening to these words, Lao Ma smiled.
“Before Pinxixi’s red envelopes, tens of billions of subsidies, and shopping festivals, which activity cannot be copied? It’s just that we didn’t realize the potential of these activities at the time.
“I can’t even imagine any type of activity that cannot be copied in a short period of time.”
"That's true." Xiao Ma nodded.
After he finished speaking, he was ready to get up and leave and return to his place.
But just when Xiao Ma was about to leave, he suddenly thought of something and looked back at Lao Ma.
"if"
"I mean if."
“If for some reason, Pinxixi’s user base really catches up with Taobao.
"If Taobao needs some help, then
Then Lao Ma can always come to me.
Listening to Xiao Ma's words, Lao Ma was a little surprised.
He looked the pony up and down, and soon understood that this was the real reason why the pony came to him this time.
"It stands to reason that your Penguin Group and Gentleman Group don't have much conflict, right?"
“It’s just Douyin that defeated your Weikan.”
"Is this worth it for you to cooperate with me?"
Pony smiled.
"In a business war, there are never true friends and opponents. I know very well that the enemy of my enemy is my friend."
"So it's not surprising that I would like to help Taobao."
Lao Ma frowned.
"No matter where you look at it, Junzi Group and Wang Mo are not qualified to be your opponents yet."
"You Penguin Group and I, Ali Group, are both large groups with many industries and software, and Wang Mo just defeated one of your Penguin Group's software, that's all.
Are you considered your opponent?"
The words are not finished yet.
Lao Ma realized something, was stunned for a moment and then laughed.
"I see."
The old horse looked at the pony.
"You're afraid of Wang's potential!"
"You see the shadow of your original Penguin Group in the Gentleman Group, and you are afraid that the Gentleman Group will pose a real threat to the Penguin Group in the future."
“Wang Mo’s control of the trend and the habits of various users make you feel that he poses a threat to you.
"Pin Xixi's various amazing activities during this period have further deepened your judgment."
The old horse paused.
"You are not afraid of Douyin, nor are you afraid of Pin Xixi."
"You are afraid of Wang Mo!"
“It’s ridiculous, it’s ridiculous, the dignified chairman of Penguin Group is actually afraid of the founder of an Internet company that has only been established for two years.
"If you tell me, I'm afraid the entire Yanguo Internet will laugh at you."
Facing Lao Ma's plagiarism, Xiao Ma's expression did not change at all.
He looked into Lao Ma's eyes and spoke slowly.
"This person, when faced with Weikan, who was fully promoted by the Penguin Group, he completely crushed him with just a few moves and could never stand up."
"The big data software he coded is still world-class, and when Douyin went public, he directly stole a market value of 200 billion from Penguin Group."
"This person launched Pinxixi when all the Internet giants in Yan country were not optimistic about it. In just six months, he defeated Taobao and was completely defeated. He could only use plagiarism to stabilize his position.
"Do you think this person deserves my vigilance now?"
Listening to Xiao Ma's words, the smile on Lao Ma's face also faded a lot.
He began to think carefully about Xiao Ma's words.
In more than a year, the speed of San Cheng's rise is indeed unprecedented in Yan Kingdom.
But these alone made Xiao Ma so wary of this person, and Lao Ma still felt a little worried.
Just when he was about to say something, Pony's voice continued to sound.
"Believe me, this person is completely different from the short-lived entrepreneurs who appeared in Yanguo before. He may really be able to threaten our position."
"Although Junzi Group has not yet threatened the real core businesses of Penguin Group and Ali Group, I feel that this day may come."
Listening to Xiao Ma's last words, Lao Ma's expression instantly became much more serious.
"are you serious?"
The core business of Penguin Group is the chat software QQ and the game sector, while the core business of Ali Group is Yanguo’s only online payment software, Blue Wallet.
As long as these core businesses remain, Penguin Group and Ali Group will never be shaken.
In this world, WeChat does not exist.
Facing Lao Ma's question, Xiao Ma nodded seriously.
See this.
After a moment of silence, Lao Ma still shook his head.
"I still think you overestimate Wang Mo. He may be able to achieve results in some areas, but it is simply impossible to surpass us in our core business."
"Okay, you go first."
"If Taobao really encounters a crisis and needs help, I will come to you."
"Although I think it's impossible for this to happen."
After hearing what Lao Ma said, Xiao Ma was silent for a moment.
Then he took a deep breath and nodded.
"I also hope that I am worrying too much and overestimating him."
After saying that, Xiao Ma turned around and returned to his seat.
And as this little internet party comes to an end.
The next few days.
The Internet industry in Yanguo has become quiet, without any fluctuations.
time.
New Year’s Eve soon arrived!.
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