My Age of Investment
One thousand two hundred and ninety, Dream car
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Silicon Valley.
A large conference venue in Palo Alto that can accommodate thousands of people was packed with people.
The invited guests and reporters who came to attend the Tesla Model S new car pre-sale conference looked at the empty stage, discussing Tesla and new energy vehicles with the people around them, while waiting for the conference to officially start.
Li Shufu looked around and said with emotion to Wang Chuanfu who was sitting next to him: "Mr. Wang, this President Xia is really popular in Silicon Valley. With a cheer, so many people came to support him."
Wang Chuanfu smiled, "Silicon Valley companies have always liked to do this to facilitate publicity!"
Li Shufu nodded lightly, "It makes sense, we have to learn from it."
Wang Chuanfu smiled and didn't take it seriously.
Li Shufu continued to look for topics, "Tesla has insisted on developing pure electric vehicles since its establishment six years ago. Do you think there is any problem with their choice of this route?"
Wang Chuanfu smiled and replied: "It's hard to comment."
Not getting a satisfactory answer, Li Shufu continued: "Some manufacturers in the industry have begun to target hybrid cars. BYD launched the hybrid model F3DM last year, which is ahead of all domestic car counterparts. Mr. Wang, you guys It’s so far-sighted!”
Wang Chuanfu behaved very modestly, "We are just making small fuss, and the big deal depends on Mr. Xia."
Li Shufu smiled lightly and said, "You are too modest. BYD is now making a big move in three directions: automobiles, new energy batteries, and electronics. The industry is paying attention to it!"
Wang Chuanfu laughed loudly, "Geely's development speed is truly admirable. I heard that you have all been in contact with Volvo recently. This is the rhythm of going abroad!"
Li Shufu waved his hands repeatedly and refused to admit this to death.
"It's all just rumors spread by outsiders. With the size of our company, we won't be drowned if we step out."
Wang Chuanfu smiled and said, forget it if you don't admit it, I won't compete with you.
Then he silently sighed in his heart, this financial crisis has come at a very timely time. There is an opportunity in the crisis. It is a once-in-a-century major opportunity for the country and private enterprises.
Going back a few years, if domestic private enterprises dare to acquire the idea of acquiring big foreign brands, it would be good if they are not acquired by foreign capital. .
However, the financial crisis has hit Western countries hard, and major companies and brands are selling off their assets.
Although the assets on the shelves are not high-quality assets and have suffered heavy losses, it is equivalent to giving domestic private enterprises an opportunity to find treasures in the garbage heap.
Of course, whether you can find treasures depends on whether the entrepreneur himself has a pair of discerning eyes.
The acquisition of IBM's personal PC business by Conscience Company has also served as a reminder to all domestic entrepreneurs. The asset integration and operation after the acquisition is also a huge test. Otherwise, if you start an overseas acquisition with great success, you will also get a huge burden.
Sitting not far from the two Chinese auto tycoons, Xie Jiapeng and Wen Shiming, the two founders of Atieva, were also chatting. Both of them were very interested in the upcoming Model S.
"Shiming, what do you think?"
Wen Shiming glanced at his partner, "How else can I look at it? Of course it's a good thing!
I wish Tesla would make new energy vehicles more popular, so that more car manufacturers would come to us to cooperate and use our three-electric technology. "
Xie Jiapeng said with a smile: "Yes, Tesla is now considered the industry leader.
If the second pure electric vehicle on sale surpasses the previous Roadster and achieves sales of tens of thousands or even hundreds of thousands of vehicles, the entire automobile industry will be shocked, and our golden period of development will come. "
Wen Shiming sneered, "It's not a toy car, how can it be sold so easily?
On the contrary, we ourselves need to speed up the progress of research and development, launch an electric car with cooperative companies as soon as possible, and build our brand. Only in this way will more car companies choose to establish cooperation with us. "
Xie Jiapeng nodded and agreed with the partner's point of view. To forge iron, you need to be strong yourself. You cannot just rely on Tesla to light the way for the entire new energy vehicle industry.
"Should we agree to the cooperation request made by Fuxing Motor?"
Xie Jiapeng glanced at Wen Shiming, a little confused, wondering why he asked this.
Gu Wei
"Atieva has accepted investment from Fuxing Industrial, and Darren also has great trust in us. Isn't it right to cooperate with Fuxing Motors? Do you have a different opinion?"
Wen Shiming nodded, and then sighed: "That's the truth, yes.
But what puzzles me is that Darren already controls Tesla and has become the industry leader, so why does he still support Fuxing Auto? "
Xie Jiapeng smiled and said: "What's so difficult to understand? Multi-brand strategy. Nowadays, which large automobile group does not own several automobile brands.
This is what fuel vehicles do, but electric vehicles just use a different energy source to provide power. Brands and market segments still exist.
If you look at what Darren has done over the years, you will know that he likes long-term layout.
If I guess correctly, he wants to capture the new energy vehicle market of China and the United States, the two major automobile countries. "
Wen Shiming nodded, "You are right, but I am worried that in the future, new energy OEMs will develop their own three-power technology. After all, this is the core technology. If they always choose external cooperation, it will not be conducive to the long-term development of the brand.
If you look at Tesla’s current model, then think about what will happen to Fuxing Auto in the future? "
Xie Jiapeng fell into deep thought. Could it be that the route of selling water and shovels to the new car-making forces would not work, and he would have to end up digging for gold himself?
Just when he was thinking seriously, the lights in the audience suddenly dimmed, and only one person was seen walking quickly onto the stage.
Xia Jing, dressed in casual clothes, walked to the center of the stage, stopped, faced the audience, and said hello to the audience.
"Good morning everyone, welcome to car selling time, I will be selling cars to you for an hour."
The audience burst into laughter, followed by thunderous applause.
Xia Jingxing looked at everyone in the audience with a smile and said, "Before the official promotion, please watch the three-minute commercial."
After saying that, the huge electronic screen behind Xia Jingxing lit up instantly, and a huge poster picture popped up. A Model S with a streamlined body and a high buttocks appeared in front of everyone.
Amid bursts of cheers, the commercial began to play.
In the video, Xia Jingxing walked out of a villa, went to the garage, unplugged the charging cable, and quickly put away the car charger.
Then the camera stopped and the door handle popped out automatically. He opened the door, got into the car, turned on the ignition and started the car.
The huge operating screen located on the center console also lit up, with several icons appearing on it.
Xia Jingxing tapped the screen a few times with his fingers, called up the map, played a piece of music, and then drove out in the white Model S.
The car passed through the bustling city streets, passed the Golden Gate Bridge, and came to the coastal highway.
The video screen switched again, and the audience saw a scene like this. A car was driving along the winding coastline under the setting sun, with crashing waves and steep mountain walls as the background.
The video officially ended here. The scene was very simple and the spokesperson was a bit amateurish, but it still shocked the audience present.
Until the video finished playing, there were still people thinking about what they had just seen.
Especially the details of Xia Jingxing’s operation of this Tesla, door handles, central control touch screen, in-car software...
All of this makes people who have never seen or driven a Model S feel fresh. They imagine what it would be like if they owned such a stylish and cool car.
They will definitely not go to face the sea to show off. If they want to show off, they will go to the downtown area to show off. They can enjoy the attention of the crowd on the roadside without blindly hitting the accelerator. The feeling of invisible show-off must be refreshing.
It took several seconds after the video was played before the audience woke up from a dream and began to applaud and whistle.
Xia Jingxing smiled and said, "I've finished reading the advertisement, so now let's go straight to the product!"
Just when everyone was wondering how to get on to the product, the floor of the side stage suddenly parted, and a stage lift lifted a white Model S up slowly.
This appearance made everyone present quite interesting, and they all stared at the Dreamcar.
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