My Age of Investment
Eight hundred and fifteen, mentality collapsed
When the media and netizens were paying attention to and discussing the revival of the mobile phone, Jobs was venting his volcanic anger in the conference room of Apple.
"Daren Xia is a despicable and shameless thief who stole the honor that belongs to Apple."
"Fuxing mobile phone is also a plagiarized product launched by thieves and traitors."
"They deliberately moved the press conference a day earlier to disgust us."
"Damn it, I'm going to sue them, I'm going to sue them for bankruptcy."
...
Looking at Jobs with a ferocious face and spittle flying everywhere, all the Apple executives in the room were silent. Except for product design problems, they rarely saw the legendary CEO get so angry.
Before today, although Jobs was also thinking about the revival of mobile phones, he was more skeptical and demeaning.
He has always insisted that the traitor Andy Rubin drew inspiration from Apple's Magic Cap in the 1990s to create Android.
As for the revival mobile phone that cooperates with Android, even if it has made certain achievements, it is definitely not as good as their upcoming iPhone.
Magic Cap is a new company established by Apple in 1990 by spinning off the handheld computer department and the communication equipment department, specializing in the development of smartphone operating systems and interfaces.
Apple wants to make a mobile phone, but it is not a matter of a day or two.
But in the 1990s, because the Magic Cap concept was too advanced, only a few manufacturers and communication companies could reluctantly accept it, and was soon sentenced to death by the market, and Rubin's R\u0026D department was also forced to disintegrate.
It was not until a few years ago that Jobs restarted the plan to manufacture mobile phones, and this time they learned the lessons of failure more than ten years ago, grasping software and hardware with one hand, and preparing to put a big satellite in the market.
As a result, Fuxing mobile phone ran ahead of them and released the satellite.
This is how Jobs swallowed his breath.
After venting his negative emotions for a while, Jobs also gradually calmed down, and said weakly: "Everyone talk about your ideas!"
The executives in the room stared and watched, and no one dared to speak first.
After a while, Chief Operating Officer Cook said quietly: "Steven, things have already happened, and the most urgent thing is to consider how to deal with them.
"
Jobs looked at Cook sullenly for a few seconds, but finally nodded, "That's right, that damned thief company Fuxing mobile phone not only stole our technology, but also stole our press conference content.
Full touch screen, virtual keyboard, multi-touch, gravity sensor...
All these functions have been demonstrated by them. Even if the iPhone is unveiled as scheduled tomorrow, it will not be able to surprise consumers. "
Everyone was silent for a while. Fuxing Mobile did a great job, which put Apple in a rather embarrassing situation.
Originally, they had concerns about this aspect, so when the press conference time was announced, they were secretive and kept silent.
But for some reason, the news was picked up by Fuxing Mobile, and the other party specially chose to hold a product launch event the day before them. The intention of targeting was not obvious.
In addition, the revival mobile phone has done a good job of keeping secrets. It was not until yesterday that they learned the time for the official launch of the revival mobile phone product launch.
It's a pity that this news was known too late, and it was too late for them to change the time of the press conference.
In this way, they ushered in today with trepidation, and only hoped that the revival mobile phone would not be too powerful, so as not to cause too much impact on Apple.
Before today, they had never seen the true face of Fuxing Mobile, so they didn't know how good this opponent was.
Most executives have the same idea as Jobs, and feel that although the revival mobile phone has a lot of patent applications, after all, there is no hardware manufacturing experience, and the iPhone has a high probability of gaining an upper hand.
But after seeing the photos and videos sent back by the spies in ambush at the scene, their hearts were instantly chilled and their faces hurt.
They couldn't figure it out. Although Apple took longer to develop and invested more money, the iPhone was not much better than ZTE's mobile phone. At best, it was evenly matched.
If you count the watermelon-slicing game, the appeal of the revival mobile phone is even stronger than that of Apple.
Because of Apple's negligence, it did not load several games that can take advantage of the technical advantages of large screen and multi-touch in the mobile phone.
And the watermelon cutting game on Fuxing mobile phone is simply an advertisement tailored for new smartphones.
Today, half of the media reports and online discussions mention this game, so as to compare it with the mobile phones on the market.
"I have asked someone to revise the PPT and speech content of tomorrow's press conference, and will focus on the differences between the iPhone and the ZTE phone.
For example, their mobile phones are not as thin as ours, and our chips are developed by ourselves. Before the launch of the "iPhone runs OS X" system, the level of Apple's development system has been verified on Macs, iPods and other devices. "
Speaking of this, Cook paused, glanced at the executives, and said with a smile: "I don't know if you have noticed? Fuxing Mobile has not yet reached a cooperation with a telecom operator.
And Apple has reached a long-term exclusive cooperation with AT\u0026T, the largest operator in the United States.
In addition, Apple also has offline direct stores.
Apple has a 30-year operating history. Macs and iPods are popular all over the world. It has already helped Apple build a complete global sales channel and accumulated countless dealer partners.
This time, Fuxing Mobile imitated us and held a press conference ahead of us, but the final decision was the sales of mobile phones.
When Apple charges at full speed, the revival mobile phone will only be left far behind by us. "
Jobs immediately realized that Cook was reassuring people's hearts, and then said: "Yes, there are many factors that determine the outcome. In addition to perfect sales channels, Apple also has 30 years of technology and brand accumulation.
Thieves Company just had the upper hand for a while, and we'll teach them a lesson in sales.
In addition, inform the legal department to collect evidence tomorrow and start suing Fuxing Mobile and Android for infringing Apple's intellectual property rights.
We want the whole of America to know that they are a company of thieves. "
After a burst of self-comfort and encouragement, Apple executives quickly recovered their morale.
Then, Jobs began to line up his troops, preparing to fire the first shot in counterattacking the revived mobile phone through tomorrow's product launch event.
After the meeting, all executives left, and Jobs left Cook alone.
"Which link do you think leaked the news? Not only our product design, but also the time and content of the press conference have been leaked."
Jobs' eyes were gloomy. Now he is very suspicious that Fuxing Mobile has planted industrial espionage inside Apple, and his rank is not low.
This kind of thing is not suitable to be mentioned at the executive meeting, so as not to startle the snake.
The reason why he told Cook alone now is because he trusts Cook very much. In the past two years, he briefly left Apple for two months because of surgery. During this period, Cook replaced him as the interim CEO.
Cook understood Jobs' hint, thought for a moment, nodded and said, "You reminded me of this, and now I also very much suspect that there is something wrong with us."
"You arrange it. Let's do a carpet search. We must find these mice. One counts as one, and they are all turned over to the judicial authorities."
Jobs said darkly, "As long as the evidence is found, I'll see how ZTE can deny it.
I said I'd take them out of business, and I'll do it. "
"Yes!" Cook took over the big task with a serious expression.
Immediately, the two discussed "how to catch spies".
At the same time, a consensus was reached that the abscess must be pulled out, even if the apple was turned upside down.
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