My house collapsed from the top, and the system just came?

The formula for movie promotion is actually very simple.

It’s nothing more than a few things:

First, use the Internet and TV advertising for online promotion.

Second, use posters to promote offline.

Third, use the star power of the crew to earn fan traffic.

Fourth, road shows and celebrity meetings.

Fifth, pre-test screenings to win word of mouth.

Sixth, play some mini-games to let movie fans win movie tickets.

Wait...the basic routines are the same.

In particular, the first and second points are the most effective. It is estimated that all publicity methods combined are less than one-tenth of the effect of the first and second points.

Although the effect is good, it is only achieved with money.

Just do some online or offline advertising and tens of millions will be gone.

However, the most important problem is: Wang Mo does not have so much money for advertising, and the 20 million investment has long been spent on film shooting.

There wasn’t even time for a test screening.

We can only do a few road shows at most, but the publicity effect of road shows is very limited.

But he has his own ways.

The first thing is to let the official accounts of "Fist of Heroes" such as Weibo and Douyin publish the movie release announcement, and then the crew members will forward and promote it.

then.

Soon, a promotional announcement was issued: "The action movie "Fist of Heroes" directed by Chai Qing, starring Hao Mingxing, and starring Xu Mengqi will be released nationwide on October 19th, so stay tuned."

Below the announcement is a beautiful promotional poster.

On the poster, the scene of Huo Yuanjia, played by Hao Mingxing, versus Tsuyoshi Fujita looks quite interesting.

After the announcement is issued.

Hao Mingxing was the first to forward the content.

Then other members of the cast and crew reposted it one after another. However, except for Hao Mingxing, the other actors in the cast only have less than 100,000 fans in total.

But that's not important.

A few minutes later.

Xu Mengqi forwarded the announcement.

Hao Mingxing has tens of millions of fans.

As for Xu Mengqi, she is the queen of today's film industry.

So after the two forwarded the announcement, it instantly aroused the interest of fans.

"Did I see it wrong? Hao Mingxing actually went to make a movie?"

"I asked why Brother Xing hasn't released a new song for several months. It turns out that he went to work on the set."

"Really or not? Isn't Hao Mingxing a singer? Why did he suddenly become an actor? Is he going to enter the film and television industry?"

"I don't remember Hao Mingxing can act."

"The key point is that he is still the lead actor, which is a bit outrageous."

"Everyone, please pay attention to the name and type of the movie. This is a martial arts movie. As we all know, in "Run, Brother", everyone already knows that Hao Mingxing should have a certain amount of kung fu. So this kung fu movie should be A movie tailor-made for him.”

"Fuck, is this okay?"

"Isn't it? So perfunctory?"

"Can you trust the characters shown in the variety show? Isn't this a bad movie that the screenwriter thought up with his ass?"

Many people were very puzzled when they saw Hao Mingxing starring in the movie.

Of course, there are many people talking about Hao Mingxing.

But there are more people talking about Xu Mengqi.

After all, in the entertainment industry, Xu Mengqi's reputation far exceeds that of Hao Mingxing.

At this moment, I don’t know how many movie fans are excited when they see Xu Mengqi’s name appearing in the movie.

"Sister Qi participated in this movie?"

"Oh my God, Sister Qi actually came forward."

“Oh my god, there’s actually Sister Qi in this movie!”

"Brothers, keep your eyes open. This movie says that Sister Qi is just a friendly act. Obviously the movie is just a gimmick of Sister Qi. I have seen this kind of routine too many times. When you go to the movies, you will I found that Sister Qi was not seen in the entire movie, and she only appeared in the movie for a few minutes at most."

Clearly, the person speaking knew his tricks.

But ardent fans don't care about that.

"Sister Qi is enough."

"Ah ah ah, for Sister Qi, this movie was developed."

"Come on, support Sister Qi."

"Rush, rush, rush, rush all day long!"

"..."

In just half an hour, more than 10,000 fans commented on Xu Mengqi’s Weibo!

It even reached the top 50 hot searches on Weibo and entered the hot search rankings.

Wang Mo has been paying attention to the situation on the Internet in real time. When he saw this scene, he secretly sighed: "She is indeed the most popular actress in the entertainment industry today. She has such influence. Just a Weibo repost and a friendly guest appearance in a movie Her role in the movie can make her a hot search topic. Although Su Xueyao has become a diva now, it seems that she still has a long way to go before she can grow to the level of influence that Sister Qi has."

However, just relying on a hot search ranking outside the 40s and 50s on Weibo, the promotion of the movie is still very limited.

It seems that efforts must be stepped up.

Think about it.

Wang Mo opened several groups.

The first group: the Black Alliance Group.

The second group: the crew of "Where Are We Going, Dad".

The third group: the crew of "Run, Brother".

Well...that's enough.

Then he sent a message: "Please help support my new movie."

Then.

Boiling.

It's not just these groups that are excited.

But the entire entertainment industry is boiling.

Because, just after Wang Mo sent the message.

Just a few minutes.

Su Xueyao forwarded the announcement: "Zongzong, everyone goes to support the movie "Fist of Heroes". If you go to see the movie, you can use your movie ticket to draw my exquisite signed album in the comment area."

Fu Zhuang forwarded the announcement: "Brothers, this year's most popular action movie "Fist of Fury" is here, come together!"

Ye Yuanhang: "Brothers and sisters, give me a face and support "Fist of Heroes" together. If you have watched the movie, you can draw a thousand concert tickets for free in my live broadcast room."

Tang Qinyun: "I must watch "Fist of Heroes" in October. This is a movie that I can't even participate in even if I want to."

Lin Shaopeng, Gao Gao, Lu Zhengguo, Yu Hui, Jiang Feng...

All the stars from the entire "Where Are We Going, Dad" crew were out in force.

then.

The members of "Run, Brother" also came.

Zhang Hong, Chen Mu, Xu Zhiyun, Liu He...

As well as the flying guests who have participated in this variety show, one by one, they all forwarded the announcement of "Fist of Heroes" in unison.

More than twenty celebrities participated!

There are more than ten A-list celebrities among them!

The others are all second- and third-tier stars.

This row of noodles stunned the entire entertainment industry.

moment.

Trending searches began to soar.

[Background of "Fist of Heroes"? 】

[Dozens of celebrities support "Fist of Heroes\