National Tide 1980

Throughout the ages, those who have accomplished great things, though there are many factors involved, can be analyzed in detail and most of them are inseparable from one word - "knowing people and using them well".

An ancient sage once said, "Knowing people is the way of the king. Knowing things is the way of the minister."

Ning Weimin certainly did not have the extravagant hope of becoming an emperor.

But "knowing people and using them well" is still important in the operation of enterprises in today's commercial society, which is the so-called issue of human resource utilization and management.

In fact, the tasks that Ning Weimin arranged for his subordinates were all decisions made after fully considering the special circumstances of each of them.

For Yin Yue, Luo Guangliang, Xiao Tao and Zhang Shihui, the four people who followed Ning Weimin the earliest, the way Ning Weimin pointed out for them was all to take their "loyalty".

The reason why Ning Weimin gave the foreign wine agency business to Manager Sha was because of his "smartness".

And arranging Zhao Daqing to work as GG was because of his professional experience and excellent execution.

Xiao Gu is young, enterprising, and smart. He accepts new things quickly and is more eager to make progress.

Ning Weimin arranged for him to go to the north to grab land, take over hundreds of people in the switch factory, and manage the fastest growing and most changing technology market in the next 20 years.

Correspondingly, Qi Yanjun, who used to be in charge of the quality inspection department of Pierre Caton Company and often dealt with customs and OEM factories, and had seen many storms, was arranged by him to set up camp in the southeast of Beijing because of his steady temperament and understanding of the importance of things, and started to develop another important market project-the second-hand market.

This market project sounds like nothing.

It seems to be just a place to buy and sell some junk and trade second-hand goods.

In the name of foreigners, it is called a flea market, which is low-level and poor.

But the problem is that what Ning Weimin wants to do is not an ordinary second-hand market, but a formal antique and art trading market.

He is a person who has seen the future, of course he knows the scene of the heyday of cultural relics and artworks in a few decades, and he also knows the famous Panjiayuan second-hand market.

In his memory, Panjiayuan's second-hand goods market, with 50,000 square meters and 4,000 merchants, is known as the largest private bulk goods market in the country, with an annual transaction volume of tens of billions.

Its prosperous period is much longer than the three major markets in Zhongguancun, Dinghao, Hailong, and Silicon Valley. Even if the Golden Triangle of Zhongguancun is closed, Panjiayuan is still operating.

Counting from now, the heyday is at least 30 years.

Especially considering the specific investment of this project, it is just a circle of bungalows on the periphery, and the vacant land is full of iron sheds, and the cost is much cheaper than building a shopping mall.

Even if it enters the operation stage, except for hiring and training security guards and doing a good job of security, there is no need to invest anything else.

The rest is to count money and collect rent.

This kind of market is a sweet business that makes money without lying down.

To put it bluntly, it is really low investment and high output, which is almost the same as operating a parking lot in Japan.

How can Ning Weimin let go of this piece of fat meat?

Not to mention that in this life, he himself is also a master of antiques.

Since he likes antiques, he naturally wants to occupy the commanding heights in this industry, otherwise, wouldn’t it be a failure?

Moreover, the current environment in Beijing is also very different from the first few years. It is becoming more and more difficult to collect quality second-hand goods.

Rather than asking Sun Wufu to help him find a needle in a haystack, Ning Weimin tried his luck to get the leftover goods from the people in Beijing.

It would be better to set up such a market to attract antique dealers from all over the country. From then on, he would shop in his own yard. How labor-saving, cost-effective, and good would it be?

In addition, Sun Wufu would have more places to ship goods to clear inventory, and avoid the accumulation of worthless second-hand goods.

In this way, Ning Weimin did not hesitate to use overseas funds and remitted 100 million yen from Tokyo to start this project.

The capital invested can be said to be the largest sum among all the businesses he has currently laid out in China.

Moreover, it is a coincidence that doing this business at this time is simply the right time, right place, and right people.

If he doesn't do this market, he would be sorry to God.

Why?

It turns out that the second-hand goods market is not something that anyone can do.

Before this, the second-hand goods market was a completely monopolized industry. Except for the government-run trust stores that could buy and sell second-hand goods, all other existences were illegal.

But trust stores don't sell antiques and calligraphy and paintings. If ordinary people want to buy and sell such things, there is no other legal and compliant place to go except to the cultural relics store in Liulichang.

The only remaining ones are those antique stalls known as "ghost markets".

The antique stalls at this stage include Panjiayuan, Baimiao, Gulou, Houhai, Longtan Lake, Huangchenggen, Guanyuan, etc.

The only semi-official market was moved from the ghost market at the root of the Temple of Heaven to the front of the Zhai Palace of the Temple of Heaven Park because of Ning Weimin's intervention.

But after all, the scale is limited, and there is no legal approval document, so it is not easy to make a big fuss, right?

So in general, it is very difficult for ordinary people to buy and sell these things.

Liulichang was originally opened for foreigners, and the stalls in front of the Temple of Heaven are almost the same.

For people who like these things, there is almost no place to go and buy them.

Those vendors of antique stalls often have to fight wits and courage with the industrial and commercial departments, and fight "guerrilla warfare". They have nowhere to apply for a legal license.

However, this situation was different when Ning Weimin intended to open a market.

Because just a few months ago, in November 1987, the state issued the "Notice on Further Strengthening the Work of Cultural Relics", stipulating that government functional departments can come forward to establish an antique market.

That is to say, trading antiques in the antique market approved by the state has become legal. It has clearly obstacled policy obstacles for the investment plan for Ningwei and the establishment of the old goods market.

This is the time.

Coupled with Ning Weimin's donation of antiques and helping the development of the Temple Park, it has maintained a good relationship, both with the Cultural Relics Bureau and the Tourism Bureau.

Isn't he going to do this market? Isn't that a word?

The Cultural Relics Bureau was unable to thank him for his worries.

Not to mention that in order to occupy legal justice and avoid the trouble of future legal aspects, Ning Weimin also effectively imitated the cooperation model of the altar Gongfanzhuang, and promised to send two percent of the two units.

In fact, I did n’t even eat meals, and I did n’t even drink it. After Ning Weimin made the plan, I only made an application report according to the process. Do it.

This is people.

As for the location, let's not say, there are successful cases on the scene in Ning Weimin's mind. He still uses anxiety to think about where it is appropriate.

And now Panjiayuan is still deserted.

After Zuo Anmen, after the tumor hospital east, there was no resident at all.

From the second ring to the third ring, except for several small factories in the sporadic, a nearby farmer used to trade agricultural and sideline products to trade agricultural and sideline products. Other places are weeds, and the ups and downs of wasteland are closer to the third ring.

Only a few construction sites are building buildings, and they are also large enterprise units to build family buildings for their employees.

It's not good to say. In the original site of the Panjiayuan Old Goods Market that appeared in 1992, there was no popularity at this time.

Even those who came here earlier have not found the benefits here.

Therefore, this means that the cost of landing is almost zero, and there is no need to demolish at all.

And in this area, how the market wants to develop is not restricted at all.

Faced with the endless deserted grassland, and the ditch Kankan, it is said that it was the big pit left by the kiln factory here. Essence

As a result, on April 18, 1988, when Qi Yanjun represented Ning Weimin came to Panjiayuan on the spot to determine the intention of the investment intention, it was called a teacher.

Not only are the people from the Cultural Relics Bureau come, the people of the Tourism Bureau are coming, the people of the Industry and Commerce Bureau are here, and the people of the Public Security Bureau are here. The local street cadres are even more like a VIP and regard Qi Yanjun as a reception of God of Wealth.

For nothing else, because for this street cadre, it is really drought to meet Ganlin.

Just such a place in their jurisdiction that specifically allows birds to shit, it can also make people look at. Isn't this a piece of pie in the sky?

As long as this big market is open, it will undoubtedly mean that their bitter days are over.

At least they have not been the urban -rural binding part of the soil, and there can be a few extra living money in their hands?

Therefore, Director Hu of the street nodded almost his head, and he also trembled. Qi Yanjun said that he said "yes" to meet all the conditions of the other party.

Qi Yanjun really did not let the other party disappointed. The situation was almost the same. At first glance, it was amazing.

"Director Hu, I have no other requirements, that is, even the farmer's market, these empty places we want."

"What? Nothing? Qi. I ... I ... I heard right? ..."

However, this Qi Yanjun was really too hard.

I saw that he pulled his hands with both hands and pulled all the empty empty in the distance. Director Hu was scared.

Not even him, others are a bit unable to find North.

The Bureau of Industry and Commerce said, "Yeah, it is impossible to build the market in such a large place, it is unheard of."

The Public Security Bureau also said, "If this is the case, how much does it take to maintain order. Are you sure this is not a joke?"

The Cultural Relics Bureau and the Tourism Bureau were even more persuaded.

"Lao Qi, we did not plan to have such a big plan. Are you temporary or what?"

"That's it. I watched, these open spaces are enough to cover five or six stadiums, and it's so desolate here? Are you sure you really mean what you really mean?"

For this reason, Qi Yanjun saw everyone's response, and hurriedly explained.

"Sorry, sorry, I may not make it clear just now."

But just when everyone was just Went, I thought he was really wrong, or just joking casually.

Qi Yanjun said seriously, "What I mean is that our company hopes that these vacant plots can be left to us as much as possible. Because our company does not just want to build a market here, our company's president Ning actually intends to make this place a cultural industry complex with a market, a hotel, an exhibition, a theater, and a museum. It may be a bit early to talk about these plans now, but these vacant plots are of great use to us. It should even be said that we will choose this place to build a market, and the large number of vacant plots here is a very important factor. If the market develops smoothly after opening, we certainly don't want to be restricted in the plots, and it will be more difficult to expand in the future. So I propose here that I hope the street can also reserve some vacant plots for us as much as possible as a reserve resource for our long-term development. At the very least, if other units want to choose plots here, we also hope that the company can enjoy priority use rights under the same conditions..."

Needless to say, if you hear this again in 20 years, Qi Yanjun, who wants land for nothing, is simply a jackpot, shameless and shameless.

However, saying this at this time and actively expressing the willingness to invest more is a blessing that surprised the people on the scene.

The only difference is that the people from the Industrial and Commercial Bureau and the Public Security Bureau couldn't believe it, and always felt that it was too unrealistic.

The people from the Cultural Relics Bureau and the Tourism Bureau were excited when they heard it, and they were as energetic as if they had been injected with chicken blood when they thought of the shares that their units had obtained for free.

As for Director Hu of the street, in addition to being excited, he asked directly, "Well, the vacant land is ready. If your company really has such a big development plan, we can't wait to welcome it. But for such a large plot of land, your company has so much funds?"

Qi Yanjun said solemnly, "Since it is a plan, of course it is impossible to put all the investment in place at once. We will definitely put it in place step by step, expand the scale little by little, and realize the plan. Now, of course, we will set up the market to be opened, and then talk about other things depending on the situation."

"Then...how much money do you have now? Can you give me an exact number?"

Qi Yanjun didn't think twice and lied to him that the funds in his hand were doubled.

"Twelve million."

Everyone at the scene was dumbfounded.

Twelve million! What a scary number.

In this day and age, it can already build a high-rise building with more than ten floors!

Even if it is a place of 20,000 to 30,000 square meters, if you build it from scratch, it will definitely be no problem to build a market full of bungalows.

However, after the street director was shocked, he did a rough calculation and couldn't help asking again, "Excuse me, your market is just a second-hand goods market. Are there really so many people interested in these second-hand goods transactions?"

"You misunderstood. Our market is not a second-hand goods market in the ordinary sense. It's just because we are more taboo about the word "antiques" now, so we continue to call it that. But in fact, this second-hand goods market mainly deals in second-hand goods in the cultural and artistic categories, not those in trust stores."

"I don't understand what you said. I just want to know what if no one comes to the market after it is opened? The market built with more than 10 million is not small. What if you don't do well and lose the money. Will you not continue to invest? Then do we have to keep the land for you indefinitely? If you want land, as long as you invest in development, no matter what you do, our street will support it. However, in order to avoid unexpected situations, let's agree on a deadline for keeping the land."

He said this honestly, and Qi Yanjun nodded in agreement.

So his next words were equivalent to giving the street another reassurance.

"Of course we can agree on a date first. But please rest assured, we will not give up this place easily. The 12 million I mentioned is only the initial capital, which is a special fund for construction. The development of market buildings is also carried out in steps, first construction and then development. After we build it, we will continue to invest in leasing, publicity, and GG. So we are confident that we can do this market well. When the market is profitable, we will continue to build other things. This is called rolling development. You can watch it slowly. We do things in a down-to-earth manner, which can be seen and touched."

And this speech was really said by everyone with light in their eyes.

Although the people present were not sure where Qi Yanjun's confidence came from, they really felt his wealth.

It must be said that when they looked at this piece of bumpy wasteland at this time, it was no longer a wasteland, but a gold mountain.

Yes, this may be the first commercial real estate opening project of a private enterprise in Beijing. Although it is not so formal, this change is enough to cause a leap in people's understanding of the market economy.