Rebirth 99 to become a car giant

Chapter 877 Night of Glory, overwhelming influence

"Boss Cao, I heard that the Skyhawk has made three consecutive test flights, and many radars of relevant departments have been deployed, but no radar has detected its existence."

"This stealth capability is really the best in the world."

"In the future, if we develop a larger version of the Skyhawk, it will be of great significance."

Zhao Tianling has also been paying close attention to the movements of Venustech in recent days.

The two sides have already communicated to jointly develop a stealth bomber similar to the B-2.

The performance of the Skyhawk stealth drone, which is very similar to the B-2 in appearance, is so outstanding that Zhao Tianling has a lot more expectations.

Sometimes, a thousand words and ten thousand words are not as good as the effect of a large strategic stealth bomber being deployed once.

This thing is used to carry out strategic missions and carries special weapons.

China is really lacking a product like this now.

"We are developing a large transport aircraft at Venus, and some of its technologies can be used in our new cooperative project."

"Some of the technologies on the Skyhawk can also be used in this new project."

"With the technical experience of AVIC, I believe this model will be available to everyone in the next few years."

Although Zhao Tianling called to congratulate the successful test flight of the Skyhawk, Cao Yang knew that the joint project mentioned later was the focus.

The teams of both sides have begun to contact and discuss the specific tasks for the next step.

At this time, Zhao Tianling naturally hopes that Venus Technology will pay more attention to it.

Although AVIC is much larger in scale, Zhao Tianling dare not say that it is much better than Venus Technology in terms of technological advancement.

After all, the things that Venus Technology has developed are always world-leading.

In this regard, AVIC is far behind them.

"I hope this project will be launched as soon as possible."

"Many leaders in relevant departments are looking forward to its appearance."

Zhao Tianling talked with Cao Yang for a long time before hanging up the phone.

Cao Yang, on the other hand, was preparing to participate in the "Glory Night" large-scale performance jointly organized by Honor Technology, Weibo and Nanshan Film and Television.

Normally, Cao Yang would not need to ask about this kind of event in detail. It would be enough for him to show up at the scene.

However, Xia Qingqing attached great importance to it and specially invited the team of Huaxia TV to cooperate with them and broadcast live on Huaxia TV's movie channel. Nanshan Film and Television would also broadcast live online, so he still went to watch the rehearsal.

"Ayang, we Weibo and Nanshan Film and Television are working together, and basically all the famous domestic stars have come to participate."

"In the future, in the entertainment industry, no star should dare to mess with our Nanshan-based companies."

"Basically, as long as they are in public places, all the stars are holding Honor mobile phone products, and in most cases, the latest HONOR5."

Fang Sisi and Cao Yang came to the rehearsal site to watch the overall situation and were still looking forward to this event.

"If this is the case, Weibo can consider launching a new function."

"The content posted by users on the mobile phone APP will display the information of the mobile phone model at the same time."

"For example, if a Weibo post is posted using HONOR5, there will be an HONOR5 logo at the bottom of the content."

"In this way, the publicity effect of Honor mobile phones should be maximized."

Cao Yang immediately thought of the function that many websites in the future have.

It is not difficult to add such a thing, but it is of great significance to Honor mobile phones.

Because most of the users who often use mobile phones to post Weibo use Honor mobile phones.

Even if they are not, they are potential users of Honor mobile phones.

"This is really a good idea. We can even promote it. In the future, all content and comments posted on the Internet will display some IP information and mobile phone model information."

"I think the relevant departments should be interested."

"Especially at night, there are some public opinions that are obviously not wanted by everyone, but if you study those IPs carefully, many of them are overseas IPs."

"If it can be displayed, then the persuasiveness of some comments will be reduced a lot."

Fang Sisi deals with social media such as Weibo every day, and is relatively clear about some things in the field of publicity.

In this area, the relevant departments have many ideas to implement, but they have not found a good way to implement them.

Now this proposal is put forward, people will definitely be interested.

Even if people know that the display of the phone model information is selfish of Honor Mobile, this selfishness is acceptable.

At least if people want to display it on platforms such as Weibo, the relevant departments have no reason to disagree.

"Your idea is good. With the help of the relevant departments, we can also rectify some comments on Weibo."

"Otherwise, with the advent of the traffic era, some messy things will continue to appear."

"In the long run, this should affect the development of Weibo."

Cao Yang knows that the development of Weibo will fall into a dilemma in the next few years. If you want to change this situation, you must take some actions.

By letting Weibo's investment department invest in some potential companies, it can ensure that Weibo's market value will not decline.

However, if the influence of Weibo itself is to continue to expand, some other actions must be taken.

Weibo cannot just become a platform for celebrities to stir up trouble, and ordinary netizens have no interest at all.

"Well, I also think that the development of the water army has become more and more powerful in the past two years."

"There are certainly some beneficial effects in it. After all, Autohome and Nanshan Film and Television have their own special teams."

"But if it is not controlled, it may cause some people's disgust and eventually lead to the loss of Weibo users."

Fang Sisi has been in charge of the Weibo project for so many years, and naturally she can feel some of the problems.

However, with the support of the Nanshan system, Weibo has invested in many emerging Internet companies. The overall situation is definitely many times better than the same period in history.

In the end, Weibo will definitely still be an irreplaceable existence on the Chinese Internet.

Just as Fang Sisi and Cao Yang were talking, Zhang Xin also walked over from the side.

"Brother, sister-in-law, this time I have caught all the stars in the entertainment industry, let everyone see the influence of our group."

Zhang Xin really attaches great importance to the "Glory Night" event.

Glory Technology is the most profitable among Nanshan companies, and it has unlimited development potential and the possibility of continued substantial improvement.

It is possible to become the largest company in China in the future.

This significance is extraordinary.

"Director Zhang, I heard that you are very successful now. You can get whatever you want in the entertainment industry."

Cao Yang gave Zhang Xin a head pat and said teasingly.

On the contrary, Fang Sisi smiled and said some polite words beside him.

"Oh, brother, I am just taking advantage of your power."

Zhang Xin is also very clear.

Don't look at her high position in the entertainment industry now, she is very respected by everyone.

But in the final analysis, it is not because of her strong ability, but because she has a good cousin.

Otherwise, no matter how talented she is, she would not have achieved what she has today, and she would even be forced to attend various social events.

"Honor phones have developed very fast in recent years, and Nanshan Film and Television has contributed to this."

"Especially among young people, Honor phones are highly recognized, and there have even been news reports of some people doing extreme things for an Honor phone."

"These are closely related to the fact that many celebrities are using Honor phones."

"This situation is inseparable from your efforts."

Zhang Xin immediately smiled when Cao Yang said this.

For so many years, Cao Yang rarely praised her.

Although she heard all kinds of flattery all day long, what she cared about most was definitely Cao Yang's affirmation.

"What your brother said makes sense. Not only are the products of Honor Technology more influenced by celebrities, but the situation of Nanshan Automobile Group is actually similar."

"Nowadays, domestic celebrities, as long as they buy cars for themselves, generally consider Xingchen Automobile, Jaguar Land Rover or Future Automobile. Few people will buy models of other brands."

"Invisibly, it has also played a very big role in increasing the sales of these brands."

Fang Sisi interrupted.

She didn't say this deliberately to please her sister-in-law, but it was an objective fact.

Some brands will also ask celebrities to endorse them, but the effect is definitely not as great as that of Nanshan Automobile Group.

The entire Chinese entertainment industry is almost standing behind Nanshan Automobile Group. Some celebrities even dare not accept endorsement contracts for Mercedes-Benz or BMW for fear of offending Nanshan Automobile Group.

That is, some celebrities from Hong Kong and Taiwan are more stubborn and are not afraid of offending Nanshan Automobile Group.

But the final result is also very obvious, that is, the influence of those celebrities from Hong Kong and Taiwan in the domestic entertainment industry is constantly declining.

The movies and TV series invested by Nanshan Film and Television will never use stars who stand on the opposite side of Nanshan enterprises.

These practices have gradually become known to the entire entertainment industry.

"For these stars, mobile phones and cars are necessities, and the products of our Nanshan Automobile Group and Honor Technology can just meet their needs."

"In this case, as long as they are not in conflict with us, they will not easily use products of other brands."

"Otherwise, we at Nanshan Film and Television will definitely not give them a good look."

Zhang Xin knew that this was one of the few places where he could help Nanshan enterprises, so he implemented it very well.

There was even a case where a star took out a Samsung mobile phone license at an event and then helped others promote it implicitly, and was then banned by Nanshan Film and Television.

Although these bans may not necessarily be directly issued by any documents, Nanshan Film and Television has made a statement in the industry, and ordinary entertainment companies are really unwilling to risk offending Nanshan Film and Television to support others.

Even many entertainment companies will specifically mention these precautions during internal training.

It can be said that this is also an invisible manifestation of the ever-expanding influence of Nanshan-affiliated companies in China.

"Boss Xia, please arrange for someone to study the foldable phone I mentioned to you a few days ago."

"We strive to launch it next year or the year after that. By then, this mobile phone can focus on the female market and give full play to the influence of Nanshan Film and Television in this area."

Cao Yang suddenly thought of the folding mobile phone released by Warwick later.

The price is obviously very high, but the sales are very good.

The profit margin of this kind of mobile phone is definitely very impressive.

It’s a pity that Honor phones don’t do it.

Although the foldable screen is available, the current technology is not very mature yet.

But given Honor Technology two years and cooperation with screen suppliers such as BOE, it is still possible to come up with it.

"I have arranged a dedicated team to take charge of this project."

"In terms of design, there are no particularly big problems with this plan."

"The main thing now is to study the foldable screen aspect carefully."

"But if we go all out, it will definitely be launched not just next year, but the year after."

Cao Yang now rarely directly assigns research and development tasks to Honor Technology.

It is precisely because of this that the current instructions should be implemented properly.

Xia Qingqing is definitely very clear about this.

And she has even begun to think about how to market this mobile phone and make it a new growth point for Honor Technology.

Honor Technology has always been developing at the pace of launching a mobile phone every year.

Strictly speaking, these mobile phones are all products of the same series, but there will be scenes of three generations selling them at the same time.

The folding phone proposed by Cao Yang is now considered a brand new product.

By then, Honor Technology will have two series of mobile phone products.

This still has a very different meaning for the development of Honor technology.

Mobile phones can have two series, and other products will naturally have other possibilities in the future.

To a certain extent, it can be said that the development strategy of Honor Technology has been affected.

"Boys may not necessarily be very interested in small and exquisite folding mobile phones, but girls will indeed be very interested."

"It would be more interesting if it was designed like a small bag."

"At that time, we can continue to promote this mobile phone through activities like this 'Glory Night', and it is estimated that it will become a hit as soon as it is launched."

Fang Sisi's vision is not bad, and she quickly realized some key points of this mobile phone.

After all, they are all women. Just imagine the mobile phone you need and you can get some idea of ​​it.

Zhang Xin soon joined the discussion on this topic, and the women discussed it very enthusiastically.

On the contrary, Cao Yang, the instigator, was left alone.

But this did give Zhang Songwen next to him a chance to communicate.

"Mr. Cao, the company is now planning to increase investment in self-produced variety shows, so that the value of artists can be quickly realized and advertising can be better embedded."

At this time in 2014, variety shows were relatively popular.

In the next few years, the situation will be similar.

As an industry insider, Zhang Songwen has naturally felt this change.

Cao Yang naturally had no objections to this.

The greater the influence of Nanshan Film and Television in the industry, the more beneficial it will be for Nanshan-based companies.

Just like when "Where Are We Going, Dad" was launched last year, Infiniti implemented advertising placement.

Then this Japanese luxury car brand, which many people have never heard of, has experienced a surge in popularity. It is considered to be somewhat famous among second-tier luxury brands.

The same advertising placement business can naturally be considered for companies in the Nanshan system.

Even if you don’t give it, you can still use it to make a lot of money.

"As for the specific business of Nanshan Film and Television, you can just check it yourself."

"However, the construction of video websites cannot be stopped, and the business including short videos must also be expanded."

"Whether it is directly investing in the relevant platforms or investing in shares, Nanshan Film and Television cannot completely ignore this aspect."

Whether it was Weibo or Nanshan Film and Television, Cao Yang specifically mentioned short videos.

People today may not be aware of the influence of this thing, but Cao Yang is very clear.

Of course, he has never thought about letting Weibo or Nanshan Film and Television handle everything themselves, as that might not necessarily lead to a good outcome.

After all, he doesn't have that much time to personally take charge of these projects.

In this case, it is better to invest in some more successful companies, and then the influence of the Nanshan System can be exerted.

"No problem. We have also set up an investment department internally to invest in businesses related to film, television, short videos, etc."

"At the same time, we are also considering investing in some fiction websites to expand our source of scripts and industry influence."

Taking this opportunity, Zhang Songwen and Cao Yang had a good chat about some plans of Nanshan Film and Television.

After today's rehearsal, tomorrow will be the official "Night of Glory".

Almost everyone from the Chinese entertainment industry came to Yangcheng.

Over at Baiyun Airport, many fans gathered there from morning to night, and countless media swarmed in, wanting to get all kinds of first-hand news.

"Mi Lai, I see that most of the hot searches on Weibo today are related to 'Night of Glory'. Our company is even more involved, and most of the big stars in the industry have been invited."

"Weibo will also give out some awards at that time, and it will give out many new awards in terms of business influence, which can be considered a huge influence."

Charlene and Mi Lai are old acquaintances. Now that they have joined Nanshan Film and Television, they naturally stick together to keep warm.

The two of them have different positioning, and there is no need to worry about competition in terms of resources.

In these years, they have witnessed the rise of Nanshan Film and Television, the rise of Weibo, and the rise of Nanshan-based companies such as Honor Mobile.

The mobile phones and cars used by the two of them are all products of Nanshan Automobile Group and Honor Technology.

Even their family and friends are basically like this.

“Nowadays, when many companies sign endorsement contracts with celebrities, they will use the number of Weibo fans to distinguish celebrities and limit certain endorsement standards.”

"This has raised Weibo's influence in the entertainment industry to several levels."

"Even this approach is guided by the company."

“It can be said that our company and Weibo jointly promoted the emergence of this industry standard.”

Milai is also very aware of this change in the entertainment industry.

Nanshan Film and Television and Weibo have mastered important means to distinguish celebrities, and their influence on celebrities will naturally be stronger.

Everyone is busy in the entertainment industry, isn't it just to make more money?

Now that Weibo can affect your money making, people will naturally pay more attention to Weibo.

As for Nanshan Film and Television, it goes without saying that they have the power to directly influence whether you become popular or not.

As a rising star company in China, Honor Technology has a great influence on the entire industry.

No celebrity wants to offend big companies.

The actual development of the subsequent Night of Glory can be regarded as confirming the content of the exchange between Mi Lai and Charlene.

All the big-name celebrities participated in this event in a well-behaved manner.

The live broadcast on China Channel also made everyone aware of the huge influence behind the "Night of Glory".

It is inaccurate and inappropriate to use the phrase "black and white" to describe it, but the meaning is similar.

Through this event, Honor Technology’s popularity has been raised to a higher level.

The entire consumer electronics industry can be said to be trembling.

"Mr. Xu, I feel that the 'Glory Night' event organized by Honor Technology has been very effective."

"Can we also take this as a reference and create a 'Warwick Night' when the new product is released?"

Lian Shitian looked at all kinds of news related to "Glory Night" on the Internet. If he said he was not envious at all, it would be absolutely false.

Warwick mobile phones have developed rapidly in the past few years, and they are considered to be one of the most popular products of the consumer business department.

These products are all hosted by Lian Shitian himself, so he naturally hopes to sell better.

“It’s not impossible to hold activities, but it’s very difficult to have the influence that someone has.”

"Didn't you see that Weibo and Nanshan Film and Television jointly assisted Honor Technology in organizing this event?"

"Without the presence of these two companies, Honor Technology would not have been able to invite so many celebrities to participate in the event."

"Even if you pay a higher appearance fee, it will be difficult to get everyone to come."

Xu Jun was very good at carrying things.

Even though Warwick's strength is considered very powerful in China, it depends on who it is compared with.

Against Honor Technology and the Nanshan system, there is obviously no advantage.

Enterprises in the Nanshan Group have formed an industrial chain.

In the field of public opinion and publicity, in the entertainment industry, no company can compare with others.

"That's true. Honor Technology has the support of so many brother companies, which is really unmatched by others."

Lian Zhitian knew that what Xu Jun said made sense.

However, the idea of ​​​​doing a good job in marketing activities became more and more intense.

Product is important, marketing is equally important.

This is especially true for the consumer electronics industry.

Many other companies are similar.

It can be said that the Night of Glory event has invisibly fueled the rapid development of the entertainment industry.

After all, with more capital attention, this industry is destined to become more popular.

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