rebirth from small pockets

Chapter 383 More money is needed

Regarding beer, Chen Li in his previous life thought from the beginning that there are roughly two types.

One is ordinary beer, which is the beer that ordinary people drink when they have dinner.

Whether it's a family gathering or a meal at a small restaurant, most people drink this kind of beer.

The selling point of these beers is that they are often priced competitively. In other words, they are cheap!

The second is high-end beer, which is what Chen Li thought was expensive at that time.

For example, at that time, pure draft beer sold for ten yuan a bottle, which was already classified as high-end beer by Chen Li.

The reason is also very simple, because at that time, Chen Li usually only drank two or three yuan worth of beer. Even if he went out to a restaurant for dinner, he would only drink seven or eight yuan a day.

Ten yuan is a threshold. Beers that cost more than ten yuan are considered high-end beers in Chen Li's opinion.

Mainly because he didn’t know much about beer at that time. In fact, he didn’t know much about beer at that time.

The reason why I don’t drink beer that costs more than ten yuan is simply because I think it’s expensive!

Yes~ At that time, Chen Li really only differentiated beers based on price.

Those who can afford it are ordinary beers, those who cannot afford them are high-end beers!

Later, because Chen Li worked in a nightclub, he often dealt with some beer dealers, so he gradually learned what draft beer, cooked beer, dry beer, fresh beer, ice beer, etc. are all!

At that time, Chen Li thought he knew enough about beer. However, after he worked in the nightclub for a longer period of time, and as the contacts he made increased, his understanding of beer became a little bit more.

For example, beer can actually be divided into two types, one is craft beer and the other is industrial beer!

For another example, the current mainstream beer can be divided into two types: lager beer and ale beer in terms of brewing technology.

Lager beer is the most common type of beer today. Its fermentation temperature is as low as 5-10 degrees. During fermentation, the yeast works under the liquid, which is also called "bottom fermentation".

This brewing method is a brewing process that only appeared after industrialization. Because the brewing cycle is short and the cost is low, the beer brewed has a relatively monotonous flavor but a refreshing taste.

However, although it cannot be said that all lager beers are industrial beers, after all, lager beers actually also include craft beers~ But industrial beers are basically lager beers.

Most beers in China are basically brewed by this process, which is the so-called industrial beer.

But this does not mean that there is only industrial beer in China. It is just because of market reasons that the development of domestic craft beer is relatively slow.

The vast majority of craft beers are ales, because their fermentation temperature is 10-20 degrees, and the yeast works on top of the liquid during fermentation, which is also called "top fermentation."

Although the brewing cycle is relatively long and the brewing cost is relatively high, the brewed beer has a mellow taste and diverse flavors, so it is loved by many beer lovers.

To put it simply, lager beer production is large, but most of them are of average or even inferior quality.

The production of ale beer is small, but most of it is of good quality. It is definitely the best choice for beer lovers.

But ale beer also has a limitation, that is, because of its brewing process, the brewer's technical level, the selection of raw materials, the region, the production environment and other factors will all affect the quality level of ale.

In addition, the shelf life of craft beer is not as long as lager beer, so the development of domestic craft beer has been greatly restricted for a long time.

However, after 2010, there was a wave of craft beer trend in China, and various craft beer brands gradually opened up the market.

Although before Chen Li's rebirth, craft beer's market share in the country was still only a small part, with the improvement of people's quality of life, there is absolutely no doubt about the future of craft beer.

Perhaps it was in this environment that the domestic beer industry flourished.

It was in this environment that Shennong Beer was produced.

According to the data provided by the system Xiaomeng, Shennong Beer at its peak not only went abroad, but even once occupied 49.2% of the global beer market.

This data is very exaggerated if you can think about it with your toes.

We need to know how big the global beer market is. Although Chen Li doesn’t know, let’s take the global beer market in 1999 as an example. Chen Li actually doesn’t know either.

But Chen Li knows very well that this is definitely an unimaginably huge market.

This shows how profitable Shennong Beer was at that time!

It is said that there are dozens of types of Shennong beer in total, and what Chen Li exchanged is just the most classic among them~ and it is also the best-selling one in the German market.

After all, his purpose of redeeming this beer before was just to show off in front of Lucas.

Lucas is German, so Chen Li naturally redeemed Shennong beer for the German market.

This Shennong beer is actually not the current craft beer. Strictly speaking, this Shennong beer should be regarded as a lager beer.

After all, it is a beer produced by an assembly line industry. However, the brewing process of Shennong beer has exceeded the boundaries of ale and lager.

To be precise, Shennong beer is a combination of ale and lager!

Shennong Beer has lowered the technical requirements of brewers, but it attaches great importance to the raw materials required for brewing beer.

In short ~ this is a boutique beer that can be mass-produced.

Of course, this is mainly because the product Chen Li exchanged is a mid-range product among Shennong beer.

It was high-end. Chen Li thought it was a bit expensive at the time, and it was not necessary.

After all, the Shennong beer produced by the system is beyond the craftsmanship of this era. Even the mid-range product of Shennong beer can kill Lucas's alcohol taste buds in an instant.

This can be seen from Lucas holding an oversized beer mug.

"Hey~ cheers!"

"Chen~Shen Nong beer is really great!"

"Sure enough, you have to drink puree for beer!"

At this time, Lucas was already a little drunk. This guy had drank a lot of beer at noon. Even though he took a nap, the power of alcohol still existed.

At this moment, this guy is holding a large 1.5L beer mug. The beer in the mug has almost been drunk.

You know, the alcohol concentration of this Shennong beer is as high as 23°!

In fact, to be honest, for Chen Li himself, he doesn't like the taste of this beer very much.

Although he admitted that this beer was indeed quite good, the alcohol concentration of this beer was a bit high in Chen Li's opinion.

You need to know whether the beer tastes good or not. The alcohol concentration is actually secondary, the most important thing is the malt concentration.

Some people who don't understand it can easily confuse malt concentration and alcohol concentration. In fact, the two are not the same thing at all.

The alcohol content on the beer package naturally refers to the alcohol concentration, but the malt content printed on it actually refers to the content of sugar that can be fermented before alcohol fermentation.

Generally speaking, the higher the malt content, the higher the alcohol concentration, and the better the quality of the beer.

Although this is not absolute, most of the time the level of malt content is often one of the important criteria for evaluating the quality of a beer.

For example, Shennong beer has a malt concentration of 28 degrees and an alcohol content of over 20 degrees!

After combining the sugar aroma of alcohol and malt, the taste of this Shennong beer is naturally indescribable!

Maybe Shennong Beer can only be regarded as a mid-range beer many years later~ But in 1999, this beer can definitely be regarded as a high-end product among beers.

Fortunately, this was only a mid-range product of Shennong Beer. If Chen Li was redeeming it for a high-end product, let alone whether he could afford the exchange, the price of the redeemed Shennong Beer would be a big problem.

The ex-factory price of a small bottle of Shennong Beer was 20 yuan. Even Director Liu, who spent public money, felt distressed. It is conceivable that this price was somewhat outrageous in 1999.

You must know that when Snowflake was competing for territory with competitors in Sichuan Province, the price of beer they offered to dealers was only a few cents a bottle.

The same ex-factory price~ Shennong Beer’s price is as high as 20 yuan, but it’s dozens of times higher than others!

Even at this price, ordinary people can't buy Shennong beer. Only Shennong Food members can buy it.

In this time and space, there is only one VIP member of Shennong Food, and that is Chen Li!

A bottle of beer with an ex-factory price of 20 yuan should be priced at least 30 yuan, right?

After all, beer still has a transportation cost, eh?

Thinking of this, Chen Li was suddenly stunned because he discovered something.

"Manager Hu~!"

Chen Li picked up the android manager Hu, who was actually said to be an android, but in actual contact, Chen Li couldn't sense the difference between him and a normal human being at all.

It can be said that besides Chen Li knowing that the other party is a bionic person, Chen Li actually communicates with the other party as a real human being.

"Boss Chen~What's the matter?"

Manager Hu had been accompanying Chen Li and Lucas around the beer factory for an hour or two. Seeing that Chen Li seemed to have something to say, he quickly asked with a smile.

"I would like to ask~ The ex-factory price of our Shennong beer is 20 yuan, right?"

"What if I order in large quantities? Can there be a certain discount on the price?"

Chen Li stared at Manager Hu with a hint of expectation in his eyes.

He knew very well~ If he was talking to that quirky little girl Xiaomeng about this, there would be no need to think about it.

With that little guy's character of loving money as much as his life, it is definitely impossible to let her give up the profits.

But maybe it can be done here with Manager Hu.

"Uh~ Boss Chen~ I'm sorry!"

"This price is set by the company~ I have no choice!"

There was a hint of embarrassment on Manager Hu's face. The expression was so real that it made Chen Li somewhat helpless!

"Okay~!"

Fortunately, Chen Li's purpose was not to negotiate the price with the other party. He had already guessed that the price would probably be impossible to drop.

Since the price cannot drop, we can only consider other aspects.

"Manager Hu~ I remember placing an order at our Shennong Food. Is he responsible for the delivery?"

This time, Chen Li stared hard into Manager Hu's eyes. Soon, Chen Li got the answer he wanted from Manager Hu.

"That's right~!"

“As long as customers place an order with us, we are responsible for shipping!”

“Don’t worry about this, Boss Chen!”

Manager Hu promised sincerely, and it was precisely because of his sincerity that the smile on Chen Li's face became extremely bright.

"Then what if I mean what if!"

"I placed an order with you. If the destination is overseas, you should also be responsible for the delivery, right?"

Chen Li smiled very happily. He felt that he seemed to have found a bug in the system.

You know, Chen Li had placed an order with Shennong Food before, and the other party would deliver the items very quickly.

But that's because Shennong Food is in Yanjing, and the address Chen Li asked the other party to deliver goods to is also in Yanjing.

In the past, every time Shennong Food delivered Ideal Fried Chicken, it was done with a refrigerated truck.

Sometimes, if the supply is temporarily allocated, Manager Hu will even drive a van to deliver the ideal fried chicken.

When the white-feathered chickens at the chicken farm mature, Chen Li will also notify Shennong Food to pick up the goods, and Shennong Food will send a large truck there every time.

But whether it is a refrigerated truck, a van, or even a large truck, because they are all within the boundaries of Yanjing, the transportation costs that Shennong Foods has to bear are actually not high!

At the very least, compared to the price Xiaomeng gave him, he can definitely make back the transportation costs.

However, if Shennong Food has to bear the cost of shipping Shennong beer overseas in the future, it will not be a small amount of money.

Once Shennong Food can directly solve this problem, then does it count as a BUG in the system?

You must know that a large part of the expenditure in cross-border trade is spent on transportation.

If he can save this money, then Chen Li basically doesn't need to spend anything for the time being.

Because if you don’t build a factory, place the order directly from Shennong Food, and then Shennong Food will directly transport the beer to Lucas in Germany, and then the other party will open the local market.

This is very NICE!

But this time, Chen Li didn't get the answer he wanted from Manager Hu. Manager Hu shook his head and said:

"I'm really sorry~Boss Chen!"

“We at Shennong Food only provide services to members~!”

"In other words, unless you are abroad, we will build an industrial park in your area!"

"Otherwise, our transportation radius is only one hundred kilometers!"

"Well!"

Chen Li was a little speechless. This guy even figured out the transportation radius. This is too nonsense!

You must know that Shennong Food itself is actually a black technology existence. Chen Li believes that as long as the system Xiaomeng is willing, Shennong Food is fully capable of delivering things to any place in the world.

But now Manager Hu told Shen Nong Food that the transportation radius is only one hundred kilometers. This made Chen Li's original plan come to nothing.

But at this moment, a smile suddenly appeared on Manager Hu's face, and when Chen Li looked confused, he continued.

"But~ because Boss Chen, you are our distinguished member!"

"We will try our best to satisfy your suggestions~so.!"

“Gotta pay more!”

(End of chapter)