Rebirth of Siheyuan starts in the 1980s

After hearing Factory Director Li's question, Cao Zhiqiang smiled softly: "Director Li, that's not what Zhang calculated."

"How do you calculate that?" Factory Director Li asked, "No matter how you calculate it, it can't be only 500,000?"

Cao Zhiqiang sighed: "Director Li, you only calculated the gross sales revenue of this set of books, not the cost of the royalties."

"Cost of royalties?" Director Li was stunned, "What do you mean?"

Cao Zhiqiang pointed to his nose: "Director Li, this book was written by me. It is my original work. Therefore, if my publishing house publishes a book written by me as an author, does it have to pay me some royalties?"

Director Li frowned: "It doesn't cost 500,000?",

"Why not?" Cao Zhiqiang said, "Director Li, I am the author of this book, and the distribution contract I signed with my publisher is a royalty-sharing system.

According to the contract, my royalty ratio is 30%.

If the price of a book is ten yuan, then I will get three yuan, and the publisher will pay this amount.

In other words, the rebate Xinhua Bookstore gives us, for a set of books on average, I get three yuan and the publisher gets two yuan.

Calculated in this way, from the sales of 230,000 units, my own pre-tax income is 690,000, and the publishing house’s is 460,000.

However, yesterday we sold more than 48,000 sets of books, so we rounded up the whole number and omitted the fractions, so we calculated it as 48,000 sets.

These more than 48,000 sets of books did not go through Xinhua Bookstore. As a result, all the selling price of ten yuan a set was given to the publishing house.

Of this income, the publishing house received 336,000 yuan and I personally received 144,000 yuan.

Based on this calculation, our publishing house has made at least 796,000 yuan so far.

As for me personally, I made at least 834,000 yuan.

Of course, what I am talking about is before tax. If you take away the tax, I and the publisher will not have so much.

But no matter how you calculate it, our publishing house can earn at least 500,000 yuan in net profit, is there nothing wrong with it?"

Hearing this, Director Li was dumbfounded and couldn't help but count on his fingers.

It seemed that he couldn't do the math with his fingers, so he simply took out a piece of paper and a pen and started counting on the spot.

After a brief calculation, Director Li opened his eyes wide and stared at the numbers on the paper in a daze.

It seems that Director Li has been staring blankly at the numbers on the paper without speaking. Cao Zhiqiang couldn't help but said: "Director Li? Are you okay?"

Director Li suddenly raised his head, stared at Cao Zhiqiang and said, "Is it so profitable? Is publishing a book really so profitable? Why didn't I know this before?"

Cao Zhiqiang smiled: "This, of course, has to be a bestseller.

In fact, books are similar to other daily necessities, and they all depend on sales.

If the sales volume is good and the supply exceeds the demand, of course the sales will be good, the money will be returned quickly, and you will earn more.

But if it is unsaleable, it will be lost. You must understand this truth, right?"

"It makes sense." Director Li nodded, "In other words, you have had this plan for a long time, so you deliberately set up a publishing house just for the royalties?"

"Absolutely." Cao Zhiqiang nodded, "When I found out that the books I wrote were very popular and profitable, I felt that the original royalty system was unfair.

After all, there are books, magazines, and cultural products such as music tapes. If you want to sell well, the key is to look at the content.

If the content is good, the sales will be good; if the content is poor, the sales will be poor.

However, content creators, that is, authors, do have the lowest income in this process and belong to the bottom of the profit chain, which makes me intolerable.

I had no choice but to forget it. Since I had the opportunity to start a publishing house by myself, of course I had to give it a try.

Of course, this is just from an economic perspective.

In fact, I have even greater ambitions.

Making money is only the first step.

In other words, books and audio-visual products not only have the function of making money, but also have the ability to educate the world.

We also need to promote positive energy, lead people to do good, and let people know what is right and what is wrong.

Of course, this must be done later.

For now, we still have to focus on making money first.

After all, times have changed, and economic construction is the centerpiece."

"Yes, yes, the main thing is to make money!" Director Li nodded with a smile.

After saying this, Director Li continued: "Wait a minute, you said this sales volume is only for six days? Can you maintain this sales volume in the future?"

Cao Zhiqiang smiled: "Director Li, let me tell you the truth. This set of two books is nominally selling poetry collections, but in fact it is selling martial arts novels. It is selling dog meat with sheep's heads and taking advantage of policy loopholes.

.

If it were just a collection of poems, perhaps the audience would not be that large, and sales would gradually weaken.

But the core of my set of books is the martial arts novel "Shattered Void".

Judging from the current domestic martial arts craze, this sales volume of less than 300,000 units is just the beginning.

That's it, it's just the capital city, not counting other places.

My preliminary estimate is that it is just the capital city, and based on the current momentum, it will not be a problem to absorb my one million sets.

If you include sales in other cities, it’s hard to say, but even if you don’t estimate it optimistically, it should start at at least three million.”

"Three million sets?" Director Li blinked, "If you calculate it that way...wait a minute!"

Speaking of this, Director Li frowned: "You just said that the price we paid to Xinhua Bookstore was five yuan per set. Xinhua Bookstore made five yuan in vain. We can only get five yuan. This is the money.

Remove costs?”

"Yes." Cao Zhiqiang nodded.

"That's outrageous!" Director Li said angrily, "Xinhua Bookstore has done nothing, why did it take so much?"

"Uh..." Cao Zhiqiang blinked, "Director Li, this is Xinhua Bookstore!"

Director Li was stunned for a moment, then finally came to his senses: "Yes, that's Xinhua Bookstore."

Speaking of this, Director Li said again: "Wait, it's still wrong!"

"What happened again?" Cao Zhiqiang asked.

Director Li simply stood up and walked back and forth with his hands behind his back.

After walking four times, Director Li walked up to Cao Zhiqiang and said: "Xiao Cao, you just said that when you were replenishing supplies yesterday, you pulled 50,000 sets of books, and then these books were put into the warehouse of Xinhua Bookstore, and

It was sold right in front of Xinhua Bookstore, and more than 48,000 sets were sold directly, right?"

Cao Zhiqiang nodded: "Yes, this is the case."

Director Li nodded again: "In this way, for a set of books costing ten yuan, you will get three yuan, and the publisher will get seven yuan, right?"

"Yes." Cao Zhiqiang nodded again.

"What about the personnel from the security department and transportation department who helped you sell books?" Director Li narrowed his eyes and said, "They didn't help you that much, didn't they show any sign of it?"

"How is that possible?" Cao Zhiqiang chuckled, "I gave them bonuses. Not only them, but also the police who maintained order at the scene."

Director Li narrowed his eyes: "Also, Xiao Cao, what you just said is about Li Youfu.

You seem to be saying that you plan to recruit him as an employee of your publishing house, and then let him lead a team, use our fleet to transport the security personnel, go directly to other places to open up markets, and sell books directly in the local area without going through Xinhua Bookstore.

Is that so?"

"Yes, that's right." Cao Zhiqiang said.

"Do you think this is okay?" Director Li said with a smile.

"You will be the leader of this comprehensive business group from now on, and I will also delegate full power to you and your comprehensive business group.

However, this involves a lot, so you can see if it can be done like this.

That is to say, we will also get a share of the books you sell through the comprehensive business group in the future.

Of course, I'm not as black as Xinhua Bookstore, so I won't ask for half of it from you.

Let’s play 37-30, you 7-7 and I’m 3-3, how about that?”

"I'm seven and you're three?" Cao Zhiqiang blinked, "Director, do you want to split the money?"

"That's for sure." Director Li said, "I've thought about it carefully. It's a very important matter. If there are no benefits, it would be difficult to silence others.

Of course, the share I want is not for myself, but for the factory office, which belongs to the funds of the factory office.

With this money provided, if your comprehensive business group wants to operate independently, no one will make irresponsible remarks.

Do you think this is true?"

Cao Zhiqiang blinked, and then laughed: "It makes sense, it is indeed the truth!"

"So, you agree?" Director Li asked.

Cao Zhiqiang chuckled: "Director Li, actually I would have brought it up even if you didn't say it, but since you have brought it up, that's fine, let's just leave it at that."

"Huh?" Director Li asked strangely, "If I didn't say anything, you would bring it up? Why?"

Cao Zhiqiang smiled bitterly: "Director Li, you are used to being a leader and you don't know the hardships below.

Hongguang Publishing House alone cannot handle things like opening up channels to sell books by ourselves. Hongguang Machinery Factory must take charge of it. Otherwise, it’s fine here in Beijing. But if it goes to other places, then

The signboard of our Hongguang Publishing House is not easy to use.

But our Hongguang Machinery Factory is different.

Originally, I had no idea about our factory. I just thought it was an ordinary state-owned enterprise in Beijing.

However, didn’t I go on a long trip before and asked you for a letter of introduction, bought an airplane ticket, and took a flight at my own expense?

It was this trip by plane that gave me a deep understanding."

"Oh, what do you think?" Director Li smiled.

Cao Zhiqiang said seriously: "I realize how powerful our Hongguang Machinery Factory is!"

Immediately afterwards, Cao Zhiqiang said: "I went to other cities, even cities in remote areas like Guiyang, and their state-owned factories there also knew our Hongguang Machinery Factory, and I had a letter of introduction from our Hongguang Machinery Factory.

, they can all give me very high treatment.

In addition, we seem to have many brother units in major cities such as Nanjing, right?"

"Of course." Director Li sighed, "I think back then, when our Hongguang Machinery Factory was most prosperous, we also responded to the country's call and went to various places to support construction.

It is because of this that we have lost a large number of key personnel.

If it hadn't been for this, our main factory wouldn't be like what it is today."

Cao Zhiqiang smiled slightly: "That's true, but Director Li, good fortune and misfortune depend on each other. The good fruits our factory planted back then may not be inaccessible to us now."

"What do you mean?" Factory Director Li asked.

Cao Zhiqiang sighed: "Director Li, although what I said doesn't sound good, I still want to say it.

Let me see, our factory, let’s not talk about our own belongings.

Let’s just say that our factory has so many branches and connections across the country, which in itself is a powerful resource.

With such powerful resources in hand, it turned out to be half-dead like today. It is really..."

"What is it?"

"Yes... holding the golden rice bowl and begging for food!"