Rebirth of the Entrepreneurship Era

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Xu Yiyang thought that there was no cost for the telecommunications company to send text messages to users, so it didn't matter even if they sent unlimited amount to users, but now he realized that the telecommunications company also charged channel fees for sending text messages to users.

Since the channel fee is charged on a per-item basis, it is naturally impossible to send unlimited text messages to users.

Originally, he was a little disappointed, thinking that such an objective situation would greatly limit the development of this business.

But Tong Fangquan's words made him realize suddenly.

Allowing users to receive QQ messages through SMS is a very powerful extension for users.

This kind of cross-border extension is already a major breakthrough if it can go from 0 to 1, and it cannot be expected to go from 0 to infinity at once.

Just like a few decades ago, people’s traditional long-distance communication only relied on letters, but the timeliness of letters is very slow. It is considered fast to receive a letter in ten days and half a month, and it is not uncommon to receive it in a month.

In this case, if there is an urgent matter and the timeliness of the letter needs to be broken, there may be no better way than to go there in person.

But after the telegraph was born, this deadlock was suddenly broken.

However, for a long time, the cost of sending telegrams was very high.

You have to go to the telecommunications building in your own city, and the telegram is charged by the word.

In the era when pork was only a few cents a catty, it cost 0.135 yuan to send a word in a telegram, and a catty of pork was gone in just a few words.

A 1,000-word letter costs 20 to 30 cents postage, but a 1,000-word telegram costs more than 100 yuan!

Calculated in this way, many people's two-month salary is not enough to send a telegram.

Therefore, people can save as much as they can when sending telegrams. They can't write a lot of letters like they usually write.

For example, when a father is ill and wants to bring his son back from a far away place, a telegram is sent with only four words: "Father will return soon from illness."

At that time, the telegraph was expensive and a luxury for most people, and every effort must be made to control consumption.

However, people at that time never complained about the telegraph, because its existence gave people a channel to quickly convey important information thousands of miles away.

The four words "Father's return from illness quickly" are short, but they can be passed on to the son who is far away in the shortest possible time, so that he can rush back to see his father for the last time without delay.

But what if there is no Telegram? By the time a postal letter arrives at his son, his father may have finished his funeral and buried himself in peace.

So, what is it worth paying a few cents for the telegraph fee for these four words?

When the children in other places are happy to have a baby, they can send a telegram to their parents far away in their hometown. They only need the words "mother and child are safe" or "mother and daughter are safe", and the parents can share it immediately thousands of miles away. To get that joy and let them eliminate all their worries, what is a few cents for telegrams worth in front of such a major event in life?

Therefore, the telegram carries the important information that ordinary people most urgently want to convey. It is expensive, but also very precious.

Now, what I want to help QQ users solve is similar problems.

What should a user's QQ friend do if he has something to ask him and there is no other contact information for him?

Even if you know his mobile phone number, but the user's QQ friend does not have a mobile phone himself, what should he do?

The earliest derivative of Internet chatting is online dating, the feeling of wanting to find someone, but can only leave a message on QQ, but the other party is not online, and can only wait for the other party to go online all the time. Only those who have experienced it will understand.

If there is a service that can help them solve such problems, as long as it can be solved, they will be very satisfied. Who would expect to be able to communicate unlimitedly with mobile phone text messages and QQ?

Therefore, Xu Yiyang realized at this time that such a service must be limited to be valuable.

Moreover, if a user has 100 QQ friends, he may not be willing to use his mobile phone to receive offline messages from these 100 people all the time.

In that case, I'm afraid the text message will annoy him to death.

People who will choose this business must have a small number of QQ friends with very close relationships, such as their relatives and friends, online dating partners...

Users don't want to miss the offline messages of these few friends, so they are willing to pay to forward their offline messages to their mobile phones.

At that time, I will ask Mr. Ma to develop a function so that users can customize which users to receive offline messages.

Just like the function of being invisible to it, users have to set it up for important people in person.

For friends who are set to receive offline messages on their mobile phones, the offline messages sent by the other party will be forwarded by the telecommunications company, and the rest will be collected through QQ when the user logs in next time.

In this way, users don't have to deal with a large number of text messages forwarded by QQ every day, as long as they focus on receiving some important people.

Thinking of this, Xu Yiyang breathed a sigh of relief, and asked again: "Uncle, if we send more than five million or even ten million text messages per month, can the price be further reduced?"

Tong Fangquan was stunned, and said: "This...we haven't met such a powerful partner yet. As far as the current situation of China Overseas Telecom is concerned, the service provider with the most downlinked SMS every month only has more than two million messages a month. .”

Speaking, Tong Fangquan said again: "If you can really exceed five million, or even ten million per month, I can apply to the company again for the price, special treatment for special things."

When it came to this, Tong Fangquan said again: "I can give you a price of one million, which is the lowest price of three cents a piece, but you have to decide how to quantify users. , In the end, you may not earn money, or even lose money.”

"Okay." Xu Yiyang nodded, and asked again: "According to what you said, if a downlink text message costs three cents, if I give users one hundred text messages a month, and the monthly subscription fee is ten yuan, then the payment will be paid to your side." The passage fee is three yuan, how do we divide the remaining seven yuan?"

Tong Fangquan said: "After deducting the channel fee, we only take 15% of the rest, and 85% is given to the service provider."

Xu Yiyang did some calculations and said, "The supplier got 5.95 yuan."

"Yes." Tong Fangquan said: "However, we still have to consider some bad debts. The actual amount should be about 5.7 yuan."

Xu Yiyang nodded and said: "This income is not bad. I can talk to my friend about making some adjustments in the product structure. Users are limited to receive 100 items per month, and the excess will be charged at 10 cents." .”

As he said that, Xu Yiyang asked again: "If users charge extra text messages or reply to text messages, will our channel fees be the same?"

"Same." Tong Fangquan said: "We can set the user's extra receipt and reply to be 10 cents a piece. For each text message, we will first take three cents of the channel fee, and the remaining seven cents, we will take 15 cents." %, the rest is for you, that is, every time a user replies, you can earn five cents and seven per cent."

Xu Yiyang made a calculation.

If the user chooses the monthly subscription service of 100 pieces, receives exactly 100 pieces per month, and replies 100 pieces, Fujixun can get about 11.4 yuan.

Now there are 6 million users. If 600,000 people can subscribe to this service, the monthly revenue will be 6.84 million;

After deducting server costs, team costs, and maintenance costs, there can be at least four to five million net profits, right?

If it is opened by one million users, then the monthly revenue will be 11.4 million;

Fujixun is constantly developing and its users are growing rapidly. It is very likely that by the end of 2000, the number of people who subscribe to this service will exceed five million.

By that time, the monthly revenue may exceed 57 million!

In this way, Fujixun's revenue problem can be easily solved, and it will develop rapidly!

And I helped Fujixun solve such a large income channel, is the Fujixun team interested? It's reasonable to transfer a few points of shares to yourself, right? I can't work in vain.

In his previous life, Boss Ma didn’t seem to have opened the business of QQ and SMS intercommunication. Fujixun was poor until 2001, when it cooperated with Mobile QQ to slow down and start to make a lot of money.

However, the mobile QQ at that time did not use text messages, but directly used the Wap version and Java version of QQ on mobile phones. Using the expensive GPRS traffic at that time, mobile phone users directly allowed mobile phone users to log in to QQ on their mobile phones, send and receive messages, and then Fuji Xun Carry out traffic fee sharing with China Mobile.

Now there are almost no mobile phones that can access the Internet. Although the first mobile phone that supports WAP has been released in the second half of the year, there is basically no user group, so it is impossible to do mobile QQ now.

In other words, through Tong Fangquan, I have found a transitional product form and cooperation model for Fujixun from now to mobile QQ.

It is also reasonable to ask Fujixun to give him part of the shares in this way.

Thinking of this, Xu Yiyang said to Tong Fangquan: "Uncle Tong, do you think our cooperation can be achieved?"

Tong Fangquan said: "I have no problem here, but you need your friend's technical team to connect with our technical team to build an interface for information interaction."

"Okay!" Xu Yiyang nodded and said, "Then let me communicate with my friend."

"Okay." Tong Fangquan smiled slightly and asked him, "Would you like to have some lunch in our cafeteria? The food in our cafeteria is still very good."

Xu Yiyang smiled and said: "I won't bother you, just contact my friend immediately."

"Yes." Tong Fangquan nodded, and said, "If the monthly information fee for this cooperation is less than 100,000 after three months of going online, then the channel fee may have to be raised to five cents a piece."

Xu Yiyang nodded with a smile and said, "Uncle Tong, don't worry, this cooperation will definitely break the highest record of value-added business of your China Overseas Telecom!"

Tong Fangquan laughed and said, "Okay, as long as the monthly information fee can exceed 200,000 yuan, uncle will definitely treat you to a big meal!"

Xu Yiyang was dumbfounded, two hundred thousand? Are you so not optimistic about the mobile QQ business?

In fact, it is not that Tong Fangquan is not optimistic about this business, but that the current value-added business does not have much breakthrough.

At present, the best-selling business of Zhonghai Branch is weather forecasting. There are nearly 100,000 subscribers in total, and the monthly information fee is nearly 300,000. This is already the top of the top.

The second place immediately fell to 70,000 to 80,000 per month, so he himself didn't dare to expect how big this mobile QQ business could be.

Xu Yiyang smiled and asked: "Uncle Tong, two hundred thousand a month is too little, what if it exceeds two million?"

"Two million..." Tong Fangquan almost choked on a sip of tea, and blurted out: "If this business can reach two million, I will definitely apply for you to reduce the channel fee to less than two cents, and at the same time, all my bonuses Give it all to you! And I will treat you to dinner every day! Eat for a year!"

Xu Yiyang knew that Tong Fangquan didn't believe that this business could achieve two million information fees per month, so he smiled and said, "Okay, Uncle Tong, it's a deal."