Rebirth of the God-level Xueba

Chapter 1149: Erratic

Dean Liu couldn't stand it anymore, he was always begging him, and being beaten up by Yang Rui for a few words, it was always a bit unpleasant. Teana Novel ww『w.2

So, Dean Liu quickly ate two mouthfuls of mutton, wiped his mouth, and said, "It's a big deal to shut it down and transfer it, and there must be thousands of people in the hospital."

"There are more than 3000 people." Manager Sun said.

"This is a big deal..." Dean Liu sighed again, and what he said were all unnutritious words, and he finally passed the time of the silence.

Manager Sun also heaved a sigh of relief, not being mad at Yang Ruisheng.

He thought for a while, made a sincere statement again, and said: "To be honest, we have thought of many ways, but the sales of the old medicines we have combined are not good. The sales of norfloxacin just started, but then plummeted again. Hey……"

After taking a look at Yang Rui, Manager Sun continued: "The problem is that we had too much debts before the sales started, and we bought a large amount of raw materials. Now, seeing that the bank loan is about to be repaid, Mr. Yang , I know our request is a little too much, but if you ask for a price and pay back the money when you land, what conditions do you think are acceptable, let's talk on this basis, okay?"

"It doesn't matter what I say." Yang Rui smiled, ate the mutton paid for by Manager Sun, and said, "Huavel Pharmaceutical Factory is Hong Kong-funded, and has its own way of doing things."

"I know, I know. We also considered this, so we wanted to talk to Mr. Yang first. After all, we all know each other. Mr. Yang has a strong influence on Huarui Pharmaceutical Factory. If we can facilitate this Well, that really couldn’t be better.”

"I can't make it happen." Yang Rui's answer made people feel uncomfortable.

Manager Sun gave a stiff smile and said, "Director Yang, what do you think of this? Huarui can't accept it. Let's let the central part out, okay? The capital city can't be counted in it, and both sides can be in the capital city. Sales, how about this?"

Yang Rui looked at the other three people and felt that they should not be too tough, so he explained in an explanatory way: "You are doing it like this, which is equivalent to letting us push out from the market we have already occupied."

"You can't say that, Huarui has only just entered."

"We entered, and Bingyi immediately lost the market. Doesn't this explain the problem?" Yang Rui's answer was extremely sharp.

It is a pity that the managers of the state-owned pharmaceutical factories in 1986 had no concept of market competition at all. He shook his head stubbornly, and said: "You are a Hong Kong company, everyone must choose your medicine. This is unfair. Our medicine is not bad in quality and can be used. Why can't we sell it?"

He has a bit of a complaining tone here.

Yang Rui chuckled and said, "Thinking about it, this is your real thought."

Manager Sun moved his mouth and admitted, "Mr. Yang, please clarify."

"A shopping mall is like a battlefield. The reason for your defeat is that the enemy is too powerful. I don't think it's wrong." Yang Rui didn't bother to explain to them. Although medicine is a special commodity, it is still a commodity in the final analysis.

In China, however, it has never been a matter of which product is of good quality and which product sells well. Not to mention that so many small cottage factories in later generations are alive and well, even the private enterprises in the 1980s did not rely on products. Good quality survived.

Sinovel was able to win a single battle. In just one or two months, it squeezed the medicine of Bingyi out of the market. It is not so much because of its good quality or made in Hong Kong, but because of its sales team. Strong.

Yang Rui was convinced that even if the two parties exchanged products, those who were driven out of the market must also be medical practitioners.

The coming 1990s is an era in which the three strains of oral liquids will shine. "Marketing" has an unparalleled power in this period.

Even health care products like Chinese soft-shelled turtle essence can sell billions of dollars in sales. At least Norfloxacin, which can cure diseases, is there any reason why it can't be sold?

In order to develop the market of norfloxacin, Huarui Pharmaceutical Factory spent hundreds of thousands of yuan at the beginning, and conducted seminars in several provinces.

Up to now, the provinces are still holding seminars in 66, giving expert lectures, establishing contact with more than 100 hospitals, and helping doctors who use norfloxacin to do clinical research, even publishing papers, and contacting journal agencies on their behalf... …

From the very beginning, Yang Rui allocated marketing expenses based on 5% to 10% of sales.

Most of this money was initially used to establish sales offices in various provinces, and later to establish sales offices in various prefecture-level cities, and then recruit more medical representatives.

As for the Bingzhou Pharmaceutical Factory, Yang Rui was very sure that they handed over the medicine to the drug store.

The medicine station system is derived from the medicine distribution model of the former Soviet Union. Five first-level medicine stations were established in Beijing, Shanghai, Tianjin, Guangshen and five cities across the country, with 260 regional second-level stations, and more than 50,000 medicine sales points were spread out.

Before the abolition of the drug station system, drug manufacturers did not sell their drugs directly to hospitals or pharmacies, but first handed them over to the first-level medical station, then the first-level medical station handed over to the second-level station, and then went to the pharmaceutical sales point .

The mode of pharmaceutical companies running the market is actually running drug stations. Otherwise, there will be mountains of medicines in the warehouse of the medicine station, and it will not help you to promote them at all.

However, the drugstore is not the end user after all. When everyone adopts the model of running the drugstore, the drugstore does have great power. However, once someone starts running the terminal, the drugstore model is completely weak. .

This is also the reason why Norfloxacin, which was merged with the doctor, was expelled at once. No matter how hard the drug store works, it is impossible for Sinovel’s own sales outlets to work hard. In fact, when the drug store encounters resistance, the first thing that comes to mind is trouble. It will not compete with Sinovel's pharmaceutical representatives at all.

It's a not-so-secret secret that selling through pharmacies is no longer possible.

Yang Rui didn't bother to give it to Bingyi, more precisely, Bingyi saw it and wouldn't change it.

If they had such perseverance, they would not have come to find Yang Rui.

Establishing their own sales outlets and facing competition directly, it is difficult for them to earn half of the country, but they can still do it with enough food and clothing.

Manager Sun only thought that Yang Rui was unwilling to help, and was uncomfortable being blocked by him, so he took a sip of wine mockingly, and said, "Director Yang, Huarui can't produce so much norfloxacin, why don't we share a sip of the soup? "

"Huavel is expanding its production." Yang Rui finally revealed a little news to Manager Sun.

Manager Sun was stunned for a moment and asked, "How much is the expansion?"

"The daily output is 20,000 to 30,000 bottles." Yang Rui didn't say that the ultimate goal was 50,000 bottles, but Manager Sun was startled by this figure.

"We won't last a few months at this rate."

Yang Rui ate meat with his head covered, pretending he didn't hear it.

Manager Sun said, "Director Yang, I want you to tell Huarui Pharmaceutical Factory a word."

"Oh?" Yang Rui stopped his chopsticks.

"If our Bingzhou Pharmaceutical Factory is eaten by Beihe Pharmaceutical Factory, their appetite will be much greater than ours."

"kindness?"

"At that time, Beihe Pharmaceutical Factory will have the final say. They have money, someone with background, and they will definitely not only want to rule the river."

"Why?" Yang Rui didn't believe it: "A Beihe Pharmaceutical Factory can manage the sales of medicines north of the Yangtze River?"

Manager Sun said: "That's not the case, but the upper management of Beihe Pharmaceutical Factory has a good relationship. Maybe they directly instruct Sinovel to shrink? As far as I know, whether Sinovel can sell medicines in China is still uncertain."

China's investment attraction in the 1980s was not as open-ended as people thought. On the contrary, the domestic government always had some strange requirements, and domestic and foreign sales were often mentioned. For example, Coca-Cola was stopped because of too much domestic sales.

During this period, China is more willing to invest in foreign factories in China to continue to earn foreign exchange rather than hit the domestic market.

The relationship between Huarui and Hedong Province is good, and there are not many restrictions. However, the current contract cannot be used without a word from the leader, so Yang Rui can't help but hesitate.

Manager Sun continued: "Director Yang, please explain to Huarui Pharmaceutical Factory that leaving us alive will be much easier than dealing with Beihe in the future."

At this time, Yang Rui finally looked at Manager Sun with straight eyes, and nodded slightly: "It's not easy, it has the demeanor of a political strategist."

From the beginning to the end, Yang Rui was a little domineering. Manager Sun is also funny, his face is ever-changing, but he is not angry after all, so that the conversation can always go on reluctantly.

In the end, he was able to think from the perspective of Huarui, and it was really not easy to find a way out for Bingyi.

"Director Yang is overrated." Manager Sun raised his head again, neither humble nor overbearing.

Yang Rui smiled and said, "You're welcome, Manager Sun, would you like to work in Huarui?"

"Ah?" Manager Sun's neither humble nor overbearing was instantly broken by Yang Rui's erratic thoughts.

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