"He... redefined the mobile phone."

Looking at this sentence, Wu Kai's mind buzzed.

This sentence was like a revelation, stimulating every cell in Wu Kai's body.

That's right.

Compared with the previous advertising plans, with just this sentence, he eliminated all the advertising plans in seconds.

What is forceful style?

This is.

What does it mean to be high-end and classy?

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This is.

Wu Kai knows that as long as this sentence penetrates into the hearts of consumers.

Then, the Pear brand will surpass Samsung, Sony, and all mobile phone brands.

However, after calming down, Wu Kai was also a little speechless: "Mr. Chen, this, is this advertising slogan too..."

"Too what?"

"Is it too exaggerated?"

"Exaggeration, right?"

Chen Yu shook his head and said, "Have we not redefined mobile phones?"

Although the resistive screen mobile phones now manufactured by Chen Yu are actually mobile phones.

But let's be honest.

Nowadays, Lizi mobile phones are very different from some of the original mobile phones.

"Wu Kai, let me ask you, without us, does your phone have a flashlight?"

"No."

“Without us, would mobile phones have flashlights now?”

"No."

“Without us, would today’s mobile phones have touch?”

"This... doesn't exist either."

Even though it was there before touching.

But let's be honest.

The previous resistive screen touch was too rubbish, and touch was equivalent to no touch.

Therefore, from this sentence, it is not an exaggeration to say that pears introduced touch.

"It's not called anything, it never existed."

Chen Yu never felt that the previous touch was a real touch.

If this were the case, it would be impossible for Apple in the previous life to conquer the world with touch.

In fact, touch has been around since the 1970s and 1980s.

But it is one thing, and whether it can be widely used by consumers is another matter.

"Let me ask you again, without us, would there be a lot of touch games now?"

"No."

"Can you use your phone to show off without us?"

"cannot."

"so……"

Chen Yu spread his hands and said: "To sum up, if you think about it again, have we redefined mobile phones?"

"yes……"

At this time.

Wu Kai has been completely brainwashed by Chen Yu.

Of course, this isn't just brainwashing either.

He was also a participant in the manufacturing of Lizi mobile phones, and he was an important participant.

Seeing how awesome the Lizi mobile phone is and having countless giants follow suit is an incomparable achievement in itself.

At this time, Chen Yu's concluding sentence made Wu Kai truly feel that their Lizi mobile phone was far more powerful than imagined.

"Mr. Chen, I know how to make an advertising plan."

"Okay, go ahead."

Wu Kai left excitedly.

Chen Yu's mouth curved slightly.

What has redefined mobile phones? Chen Yu is completely bragging.

but.

It doesn't matter if you brag.

The important thing is that Chen Yu knows that although he is bragging, some people believe him.

A few days later, a blockbuster advertisement appeared on major television stations.

"When an apple fell from the tree and fell on Newton's head, Newton discovered gravity."

"When a pear appeared in the hands of Huanyu Technology, he redefined mobile phones."

Advertising is so awesome.

Between these two sentences, a series of changes in the Universal series of mobile phones flashed from time to time in the advertisement.

From just adding a flashlight, then to a flash, then to touch, games, Tianwen chip, Huanyu system, and the entire mobile phone ecosystem.

Every innovation in the Huanyu series of mobile phones brings a wave of madness to the entire mobile phone industry.

Until the latest Pear mobile phone appeared, it became the global leader in one fell swoop.

"Brothers, have you bought a Lizi mobile phone together?"

"Brother, you have a lot of money, more than 6,000 yuan. Why did you buy a Lizi mobile phone? Isn't the Nokia 7300 nice? It only costs 4,500 yuan."

"Nokia is rubbish. The brand is far inferior to Pears."

"The Nokia brand is far worse than a pear, are you kidding me?"

"It's definitely far behind. What does Nokia have? Innovation without innovation, technology without technology. What kind of brand does it have? Isn't it just making mobile phones earlier? But Lizi, he has redefined mobile phones."

"Redefining the mobile phone, oh my god, this is too much."

"Are you bragging? Take a look at this video."

For many people, the phrase "redefining the mobile phone" is too big a statement.

Just saying this sentence will make everyone laugh.

However, when the advertisement for Lizi's mobile phone came out, their ridicule suddenly froze.

"Damn it, I didn't expect Lizi's phone to be so cool."

"It turns out that the previous flashlight was also from Pear Company."

"I want to say that the touch of Lizi's phone is really invincible."

You don’t know if you don’t look at it, but at first glance, some people are really shocked by Lizi’s mobile phone.

If they just buy mobile phones like consumers, they may not have such thoughts.

However, after this advertisement, a series of shocks hit their hearts instantly.

It turns out that a series of changes in mobile phones are all related to pears.

If not.

So today's mobile phones are still only for making calls and sending text messages. Apart from these, there is nothing else.

Even if the mobile phone can access the Internet at the back, it is extremely monotonous.

But Pear Company, bit by bit, has transformed mobile phones around the world.

Lizi Mobile is the master of Huanyu Technology.

Now, even if it is just to say that he has redefined mobile phones, it is not an exaggeration.

"Okay, I will only buy Lizi phones from now on."

"On the top floor, to be honest, recently Sony, Samsung, and Nokia have also released the latest resistive screen mobile phones, and they are cheaper than the Pear phone. I originally wanted to buy these mobile phone brands, but now I have decided that I want to buy the Pear phone cell phone."

"Yes, even if Lizi phones are more expensive, they are expensive for a reason. Think about all the other phones, they are all imitating them."

"Yes, everything from the flashlight to the flash to the touch has been imitating the Pear phone."

"In fact, the entire mobile phone ecosystem is also imitating Pear Mobile."

"Even if the Lizi phone costs 6,000 yuan, I would rather buy the Lizi phone."

The power of advertising is great.

Even if it is an ordinary advertisement, it will have an impact on ordinary consumers.

Not to mention, under this extremely shocking advertising slogan like "He redefined the mobile phone".

The Lizi mobile phone and the Lizi brand suddenly gained unlimited popularity among consumers.

At first, Lizi was just a mobile phone brand that was higher than domestic brands, at most on par with Samsung and Nokia.

Of course, this is the peak situation. Rationally speaking, pears are slightly weaker than these brands.

Although not too weak, it is still weak.

However, as soon as this series of advertisements were smashed, everyone's view of pears was no longer the same as before.

Lizi is no longer on an equal footing with them, let alone weaker than them.

It is a super brand that is higher than Samsung, Sony, and Nokia.

This change of perspective is astonishing.

He not only greatly improved the pear brand, but also greatly stimulated the purchasing power of countless consumers.

Even if the Pear phone is more expensive than Samsung or Nokia, they will still buy it.

As for why.

This is because of the premium power of pear brands.

Even with the same configuration, Lizi phones can be sold more expensive than them.

Moreover, the overall sales volume is better than other brands.

And the source of this premium is that high-end and classy slogan... Well, to be honest, it's this boastful advertising slogan.

"Can you stop bragging?"

Seeing the advertisements for Lizi mobile phones on major TV stations, Motorola on the other side was so angry that he vomited blood.

What else has redefined mobile phones? He is the inventor of commercial mobile phones.

I'm not even bragging, so why are you bragging?

But even though Motorola was extremely angry, he could only watch the Lizi phone boasting.

Motorola's market share has long been lost to Nokia.

People have long forgotten what their eldest brother looked like back then.

Even more angry than Motorola is Nokia.

As the world's largest mobile phone manufacturer, it is also the most well-known mobile phone brand in the world.

Nokia has always been the pride of the industry.

Whether it is in terms of product innovation or technology, Nokia is undoubtedly the number one in the world.

He popularized the GSM network.

He removed cell phone antennas.

He launched Symbian, the world's most intelligent mobile phone system.

However, these are all extremely awesome.

In fact, these are technically superior to Lizi phones.

Isn't it?

Are these technologies not as good as having a flashlight on your mobile phone?

Are these technologies not as good as installing a flash on a mobile phone?

Could it be that these technologies are not as good as touch on mobile phones?

In fact, Nokia's resistive screen mobile phone was launched I don't know how many years ago.

If you really want to say it.

A series of innovations of Lizi mobile phones are actually built on the foundation of Nokia.

But so what?

Such an awesome GSM network, but no one knows what it is.

Such a powerful Symbian system, consumers can't feel it.

As for the cancellation of antennas on mobile phones, this happened many years ago. People did not know that mobile phones needed antennas.

The reason is simple.

Although Nokia is extremely awesome, this is in the eyes of professionals.

But in the eyes of ordinary people, he had no idea what was going on.

At most, I feel that Nokia's workmanship is very good and you can use your phone as a brick.

But compared with the series of innovations of the Lizi mobile phone, the Lizi mobile phone really beat Nokia to the ground in seconds.

but.

Although that is said, this is just a complaint from major mobile phone manufacturers.

Although a series of innovations in Lizi mobile phones do not require much technology, their innovations are indeed eye-catching.

For example, a flashlight is built into a mobile phone.

Now flashlight has become a standard feature in mobile phones.

As for having a flash on your mobile phone, it has slowly become mainstream now.

The resistive screen, which has been popular for a long time, has also been popularized by Lizi mobile phones.

All this proves that the Pear mobile phone is definitely not that simple.

"Brother, let's go to the mall."

"good."

The recent advertisement of Lizi mobile phone has suddenly made the Lizi brand leap to the top.

In recent times, the market has frequently sent orders to Lizi Technology.

If it weren't for the fact that Huanyu Technology's foundry had hired a lot of people recently, just this batch of sudden orders would have been a bit overwhelming. However, this also further proves the popularity of Lizi mobile phones.

Chen Yu couldn't stand it at this time and wanted to go to the mall to see the excitement.

"Boss, do you have a Lizi mobile phone?"

"have."

"How much."

"6100 yuan."

"I'll go, isn't it a flat price of 6,000 yuan?"

"I can't help it. Recently, Lizi mobile phones have been seriously out of stock. All major cities have been crazy about buying them. I got them from other channels, and the price only increased by 100 yuan."

"this……"

Five-star mobile phone store.

At this time, many consumers had already gone to buy mobile phones.

However, when seeing the price increase of 100 yuan, consumers seemed a little hesitant.

Probably seeing the consumer's hesitation, the shopping guide said: "Handsome guy, let me tell you, this is the last Pear phone we have here. Once it's sold out, it will be gone."

Sure enough, this sentence was very lethal, and the Lizi phone was bought on the spot.

"Brother, what's going on?"

Chen Yu looked at Wu Kai.

"this……"

Wu Kai felt a little embarrassed and explained: "The main reason is that our advertising was too fierce. We did not expect the market response to be so great. All of a sudden, users' enthusiasm for consumption increased several times. In addition, other brands of resistive screens are now also It was introduced to the market, which also gradually popularized resistive screen mobile phones to a certain extent, so our production could not keep up with the sales pace. However, I have increased the OEM production in Guanlan Park. One week Then this phenomenon will disappear.”

"Um."

Chen Yu nodded.

He didn't interfere too much with the merchant's behavior.

Although the terminal retail price of the Lizi mobile phone is set at 6,000 yuan, how much it sells for is entirely the business’s own business.

He can sell it higher or he can sell it cheaper.

As for the decision to sell high or low, it all depends on the supply and demand relationship in the market.

However, consumers will buy even if the price is increased, which also proves the popularity of Lizi mobile phones.

However, this phenomenon seems to be hot, but Chen Yu will not let this phenomenon continue forever.

In the final analysis, it is due to production volume.

As long as production keeps up, this price increase will stop.

But that’s not certain.

Market behavior is often beyond the control of manufacturers.

Although Huanyu Technology also has its own store.

However, Huanyu Technology’s expert store is just a channel, and it is impossible for it to cover all consumers.

However, this also strengthened Chen Yu’s decision to make Lizi Mobile bigger and stronger.

Now that Lizi Mobile has made such a good start, we must seize it carefully.

Of course, the market may not necessarily see such price increases being completely effective.

Some people will buy it, and some people won't.

For example, at this time, some consumers will buy Nokia, Sony, or Samsung.

This choice is due to the price increase, and also because the price of Shanglizi mobile phones is very high.

Chen Yu also thought it was normal after seeing it.

No matter how awesome a mobile phone is, it is impossible to capture all consumers in one go.

Some people buy Lizi mobile phones, and there are also people who buy other mobile phone brands.

Some people think that those who buy Pear phones at high prices are fools, and there is nothing you can do about it.

But from now on, it is obvious that Lizi mobile phones are more popular than other mobile phone brands.

Just look at the shopping guide lady in the mobile phone store.

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