Rebirth Starts at 7 Million

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Mr. Ma's eyes lit up when he heard the words. Mr. Zhang's method is indeed a good idea. Although there are some hidden dangers, the method with hidden dangers is better than no method!

"Mr. Ma, don't be in a hurry to be happy, I think we can't do too much, no one else can see it, and it will definitely be exposed soon.

The part I'm talking about is to block half to one-third of the people in the circle of friends and QQ space. If there are more, there may be problems.

As for places such as qq groups or wx groups, because it involves real-time communication between users, shielded links are easily exposed, so we do not move this place. "

After listening to Mr. Zhang's words, Mr. Ma calmed down. After thinking for a while, he asked, "Even in the circle of friends or QQ space, it is easy to expose. Do you have a solution?"

"No, but this excuse is easy to find, we just need to explain that it's because of technical problems, but it's better to keep things low-key.

I think we can make regional changes. Like Shanghai and Imperial Capital, two big cities, one is the headquarters of Xingyuan, and the other is the headquarters of Rice and Baidu who wear a pair of pants with Xingyuan. We can implement these two cities. Dynamic management.

It's good to block it every three or five times, but mainly focus on other cities. "

After thinking for a while, President Ma finally nodded and agreed: "There is no other way right now, so let's do it."

Although Mr. Zhang's move is not perfect, the main thing for Penguin now is to prevent Xingyuan from grabbing users from Penguin in the name of charity.

At present, the size of Xingyuan among a number of Internet companies is second only to the three giants of BAT. If it continues to develop like this, it will pose a fatal threat to Penguins.

Measures must be taken to curb Xingyuan's development.

Penguin's actions are indeed very secretive, especially the dynamic management of Shanghai and the Imperial Capital, which took Xingyuan 10 days to discover the anomaly.

After Luo Fan realized Penguin's actions, he immediately called everyone to the conference room for a meeting.

After the senior management of Xingyuan came over, Gao Meng explained to everyone what happened to Shuidichou.

"Boss, Penguin's behavior can be stabbed on the Internet! This way, netizens can drown them with their saliva, and we don't need to do anything at all." Xu Jiale said.

"Yes! Boss, Penguin is here to give us a handle." Wang Jing agreed.

"I'm afraid things are not so simple, and the penguins are not stupid, and it is unlikely that such a big handle will be sent to us.

If we get out this news, Penguin will say that it is a technical problem in all likelihood, and it may also bite us back, saying that we are using Shuidicho's charitable behavior to engage in unfair competition, and then we will be passive. The reputation of the fund will also be affected. "Wang Hui analyzed.

"Then what should we do?" Zhou Yuqing asked.

"Penguin limits the flow for us, why don't we create a bigger flow?" Wang Hui replied.

"How to get more traffic?" Cao Shuai asked.

"In today's era, traffic is king, and many celebrities can drive a large amount of traffic. We might as well invite some celebrities to do charity and let them do something exciting to drive their fans. This may set off a traffic flow for the participation of the whole people. frenzy."

After listening to Wang Hui's words, Luo Fan's eyes lit up, he thought of a very famous charity event in his previous life - the ice bucket challenge.

As the name suggests, the so-called ice bucket challenge is when a person pours a bucket of water with ice over his head, then takes a photo of the process and sends it to his friends.

If a friend accepts the challenge, they will do the same thing and send the video. If they don't accept the challenge, they will donate a donation to the ALS patient.

That's right, the Ice Bucket Challenge was a project that first appeared to raise money for ALS patients.

It first appeared in Arizona in the summer of 2014, when a little girl in Arizona was suffering from ALS, and people there invented the ice bucket challenge to help the little girl.

The reason for the ice bucket challenge is to let people experience what it's like to have ice water poured from scratch.

This feeling is said to be very similar to some of the symptoms of ALS.

However, later on, the meaning of the ice bucket challenge changed, and it became known to people about the existence of ALS.

Two years later, when the Ice Bucket Challenge exploded, the purpose of the challenge was to raise money for all ALS sufferers.

However, after Douyin became popular, the ice bucket challenge has become an entertainment project at home and abroad.

Everyone posting their videos of being watered on the Internet is just chasing excitement.

The ALS behind the ice bucket challenge has long been forgotten.

Of course, as long as you can do charity and help those in need, it doesn't matter if you entertain the public.

This itself is an era of entertainment to death, and Luo Fan is not so pedantic.

And now, Luo Fan intends to use the ice bucket challenge project for the promotion of water drop chips.

As long as the publicity resources are in place, the Ice Bucket Challenge can raise funds for those in need in the Water Drop Fund.

More importantly, if you can rely on this event to raise the reputation of Shuidichou to a higher level, you can directly break the current limit of penguins, and at the same time save a lot of publicity costs.

At that time, the drainage of water drop chips + Xingyuan's major APPs will be able to help more people.

Thinking of this, Luo Fan told everyone the idea of ​​the ice bucket challenge.

The crowd looked at each other in dismay.

"Boss, even though it's summer, is there really a fool who pours ice water on his head?" Li Jingyi asked.

"I don't know if there are idiots, but I know that as long as you spend money, you can make a star make this video.

And we don't even need to find many stars, just find a few influential people in the industry, and at the same time make the name of charity.

Many celebrities will choose to follow suit for their own personal image. At this time, we are conducting publicity, and this event should be able to catch fire. ' said Rowan.

"Then give it a try! Leave the boss to me! I'll let the people from Starfield Entertainment communicate with them. Now we have the second largest theater chain in the country. If Starfield Entertainment opens its mouth, those Celebrities will not, and dare not refuse." Cao Shuai said.

"Well, I'll leave this to you."

"Boss, we can also ask Rice and Baidu for help. Rice phones are selling so well now, and Mr. Lei can also use this gimmick. For example, every time you shoot this video with a rice phone, Rice will donate 1 yuan instead of them. .

Baidu estimated that the staff of Baidu Takeaway would shoot videos, mobilize these people, and the initial traffic would be there. " Gao Meng said.