Rebirth Starts at 7 Million

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After listening to everyone's words, Luo Fan said with a smile: "It seems that everyone already understands what I mean.

Your thinking is very correct. For an event to become popular, it must meet certain conditions.

First of all, the traffic must be large, and only when the traffic is large enough can it become popular.

The second is the herd effect. Humans are social animals, and everyone around them does something, and they do it too. "

"The boss is right, this activity that everyone can do together is the key to the fire." Wang Hui agreed.

"This ice bucket challenge in the summer is just right. Using ice water to challenge will not exceed the limit of many people's tolerance, but the stimulation brought by ice water will also make other people feel stimulated.

And for the participants, who have been frozen by water, they will definitely be more willing to let others experience this feeling.

In this way, as long as the initial promotion, the event can quickly expand in scale, plus our fundamental purpose is charity, I think most people will support this event.

And in this process, our three softwares will participate in it, and we can also develop when we are doing charity, which is a three-pronged approach for us. "Cao Shuai analyzed.

"That's right." Luo Fan nodded.

"Then boss, which stars are we looking for in the early days to challenge?" Gao Meng asked.

"I said before, looking for top, influential stars, such as Huang Sanshi, who has a high status in the industry, and Hu Ge, who is popular with young people.

By the way, speaking of celebrities, I just took this opportunity to tell you about the plan of "I'm Not the God of Medicine".

Su Qing will share with you the outline of Yaoshen's story. "

When Su Qing heard the words, she held a stack of folders and delivered them to Xingyuan executives one by one.

Everyone got the folder and opened it in unison.

The plot of the story of "I'm not the God of Medicine" is actually very simple.

It mainly tells the story of Chen Yong, a little man who has failed in his marriage and career. He often travels to and from some countries in Southeast Asia, including India, to buy all kinds of drugs that are not serious.

By chance, a person suffering from chronic leukemia found Chen Yong, hoping that he could bring him some generic drugs of glenin from India.

The effect of this drug is 99% the same as that of Glenin, but the price is much cheaper. For many people who cannot afford genuine Glenin, it is a life-saving drug.

But the problem is that this kind of drug is illegal in China, and Chen Yong was originally unwilling, but it happened that his family also encountered difficulties, his father was seriously ill, and he was troubled by divorce.

Under this kind of life predicament, Chen Yong thought about it and decided to fight this time.

And it was this chance that Chen Yong discovered that there are thousands of people in China who have a life-saving need for this medicine.

For Chen Yong, this was a business opportunity, an opportunity to make a fortune, so Chen Yong seized this opportunity and successfully turned over.

However, the subsequent development exceeded his expectations. The emergence of a large number of "real medicines" made the international pharmaceutical company's office in China choose to call the police.

For Chen Yong, in the face of the incoming police, he chose to give up the industry because of his financial freedom.

However, Chen Yong learned by chance that the patient who asked him to go to India to buy medicine died because he could not afford the genuine glenin.

Chen Yong was shocked by this news, and he suddenly realized that if the medicine stopped, hundreds of patients would die.

So Chen Yong, knowing that the situation was not good, still decided to resume his old business and take the risk of continuing to import this drug from India.

The follow-up was all kinds of battles of wits and courage. In the end, Chen Yong was captured, prosecuted and sentenced, and all the patients who were saved because of him came to see him off.

The story ends here!

Most of Xingyuan's executives looked puzzled after reading the synopsis of the story.

Only Wang Hui stood up and bowed to Luo Fan and said, "Boss, your story outline almost describes the real experience of that colleague in my department.

If it weren't for the help of our company, he might have really been ruined for buying Glenin.

And the Chen Yong you mentioned in your summary is very similar to the Mr. Lu he talked to me. "

"Mr. Wang, you are right. The prototype of Chen Yong is Mr. Lu, and we have already got in touch with him." Cao Shuai said with a smile.

Wang Hui frowned and asked, "Boss, will this cause any trouble for Mr. Lu?"

"Maybe, but this is what Mr. Lu himself chose to stand up for.

Our nation is not short of money and unknown civilian heroes, but the case of Mr. Lu deserves our respect.

After learning about his life, I feel that he is one of the people I admire the most.

Although this Mr. Lu was originally for himself, he later sold generic drugs with zero profit or even at a loss, just like Chen Yong in the outline of the story. "

"Boss, this approach is not advisable, it is a violation of the rights and interests of the pharmaceutical giant." Gao Meng said.

"But what he did is the only hope for every patient and family who gets help, isn't it?" Li Jingyi said looking at her sister.

After a moment of silence, Gao Meng did not refute.

She also knew that, regardless of whether this was legal or not, Mr. Lu had indeed saved many leukemia patients.

"Since this Mr. Lu took the initiative to stand up, we should respect his choice.

If Mr. Lu is imprisoned in the future, then Xingyuan will help him financially and at other levels.

If they avoid jail time, Xingyuan will invite him to join Shuidichou.

I believe that it is appropriate for him to shine in the water droplets. "

After listening to Luo Fan's words, everyone agreed.

"Boss, looking at the synopsis of the story, I think the cost of shooting this film should not be high, but it's just a test of acting skills. Have you found a good shooting team and actors?" Zhou Yuqing asked.

"I have already handed over the filming team to President Cao to look for it, and the starring has temporarily confirmed Xu Zheng."

"He! It really fits Chen Yong's image, but what about the others?"

"As for the others, I think some old actors will play various supporting roles.

Even we can directly find some patients who really suffer from this kind of disease on the water drop chip, try to be as real as possible, only the most real can move people the most. ' said Rowan.

Everyone nodded and agreed.

"Then it's decided. The Ice Bucket Challenge will be carried out together with the planning of "I'm not the God of Medicine". Mr. Cao, please go and urge Xingyuan Entertainment to act as soon as possible. In a week at most, I want to see the Ice Bucket Challenge become popular. "

"Good boss."