reborn industrial empire
Chapter 813 The Brazilian Consortium
The Bozão Consortium can be said to be Brazil's leading large-scale comprehensive consortium. The status of this consortium in Brazil is similar to the status of the Morgan and Rockefeller consortium in the United States. [*You]
In the early years, the Brazilian government was not stable, and this consortium relied on this instability to thrive in the country. Later, in the 1990s, Brazil underwent several large-scale government restructurings, which not only affected the country
Government agencies have been restructured, and even some large state-owned enterprises have undergone auction restructuring.
It was at that time that the Bozão Consortium began to profit greatly, especially in the auction activities of large-scale state-owned enterprises. It not only consolidated its position as the number one consortium in Brazil, but also became relatively large in terms of the scale of the consortium.
It is swaying ahead of other consortiums in the country.
This consortium has great strength in Brazil and has very close relationships with many important government officials. Especially in recent years, the formulation of many economic policies of the Brazilian government has been very closely related to this consortium.
In recent years, Brazil's economy has developed rapidly and steadily, and it has become the most economically powerful country in South America. It has even been included in the BRIC countries. The Bozão Consortium has played an indispensable role in this.
This consortium is making moves across Brazil. They have shares in the iron ore business that Brazil is proud of. They are also behind Brazil's energy technology. In fields such as air transportation, this consortium is everywhere.
In recent years, this consortium has begun to move from Brazil to the world. It often cooperates with some large international companies, introduces projects, or conducts some resource export transactions, so it has a good reputation.
Especially in South America, this consortium is as pure as a trust. Their first step after going abroad is to rely on their natural advantages to penetrate into other countries in South America.
They are present in Uruguay, Bolivia, Colombia and other regions. Even Argentina, which has always been at odds with Brazil, has a lot of investments from this consortium. [*You]
This consortium not only has a huge influence in Brazil, but can even be said to be second to none in the entire South America. Some people even say that their relationship with large consortia such as Morgan and Rockefeller in the United States is even closer.
Now even senior officials of the Brazilian government must look at their opinions when formulating some economic strategies.
So when Jin Xiaoqiang heard that someone from the Bozanao Consortium came to visit, he couldn't help but feel a little surprised and a little proud.
Huayang Power has grown rapidly in the past two years, conquering cities and territories in China. The same is true in Europe and the United States. The market share has soared, and its influence is still spreading. Now Huayang Power's influence is no longer limited to
Their products can already be seen in economically developed regions such as China, Europe and the United States, and even regions like North Africa and South America, which shows the speed of the rise of Huayang Power.
In the company's reception room, Jin Xiaoqiang met with Mr. Simonson and his entourage from the Bozao Consortium. The full name of the Bozao Consortium is Bozao Simonson, and the person who came to visit this time was named Tully.
De. Simonson. So Jin Xiaoqiang was very curious about the relationship between Mr. Simonson and the Bozanio Consortium.
If his guess was correct, Mr. Simonson should be a big shot in the family behind the Boziano Consortium.
Mr. Simonson has blond hair and blue eyes, which is completely different from the Brazilians in Jin Xiaoqiang's impression. However, after thinking about it, it should be like this. Brazil is a country with the most complicated population and ancestry in the world, so there are some pure white people.
Not surprising.
Mr. Simonson is not particularly tall, a head shorter than Jin Xiaoqiang, but his body is very strong. He looks like he is in his forties, but he is very well maintained.
He is also very personable. He smiles when he talks and looks very amiable, giving people a feeling of being willing to get close. This may be because the Brazilian's unrestrained and passionate blood naturally flows in his body. [*You
】This Mr. Simonson is a talker, and he can't stop talking.
In addition, Portuguese is like a machine gun and it is difficult to stop talking. Therefore, from the moment the two met, Mr. Simonson basically kept talking.
Fortunately, the company also urgently prepared a Portuguese translator for this meeting. The translator's level was pretty good. Basically, she could translate to Jin Xiaoqiang immediately what Mr. Simonson said.
Both sides started with routine greetings. Mr. Simonson expressed his admiration for Huayang Power. Especially after visiting Huayang Power’s Academy of Sciences, as well as the production and design workshops in the past few days, he expressed his deep appreciation for Huayang Power.
It is my sincere admiration for Yang Dynamics to achieve such achievements today.
Simonson was very sincere when he said these words, and it was obvious that he was not making any clichés. Jin Xiaoqiang also expressed his gratitude to him.
But when I think about it, it doesn’t matter. The Brazilian should really admire our Chinese automobile manufacturing industry, especially companies like Huayang Power that he owns.
Speaking of Brazil, one of the BRIC countries, it can be said that so far it is the only country besides China, India, and Russia that does not even have an independent brand in its own country.
This may be related to the nature of Brazilians. People in tropical areas are naturally optimistic, cheerful, and enthusiastic. They really don’t have much interest in boring and rigorous things like scientific research.
However, we must pay attention to Brazil's domestic automobile market. Precisely because there are no local automobile manufacturing companies in the country, Brazil's domestic automobile market is basically monopolized by foreign manufacturers.
Among them, the United States' General Motors, Ford, Volkswagen, Citroen, and Fiat account for the majority, especially the two American car companies. South America has always been regarded as its own backyard by the United States, so American car companies have a natural presence in Brazil.
advantages.
However, in the past ten years, as American automobile products have been losing ground in the world market, and Brazil has always been a poor country in oil, the oil-hungry American products are also in the Brazilian automobile market.
The performance of losing ground.
Volkswagen's market in Brazil has been growing steadily in recent years, and it has even built a joint venture factory in Brazil, using the same joint venture model as China.
Similarly, Citroën relied on Fukang, which was popular in China, and has been rampant in Brazil for a long time. It also opened its own factory there. However, in recent years, due to slow technological updates, Citroën's market in Brazil has declined somewhat.
.
The same is true for Fiat. Originally, it still had a place in Brazil with its small cars, but due to slow technological updates, it has gradually begun to fade out of the mainstream market in the past two years.
On the other hand, Japanese and Korean car companies, which have only begun to enter Brazil in the past two decades, are doing very well in Brazil. In just a dozen years, Japanese and Korean car companies have occupied more than one-fifth of the Brazilian car market.
It has become a major player in the Brazilian automobile market.
In recent years, the Brazilian automobile market has been rapidly rectifying year after year, with an average annual growth rate of about 14%. According to statistics at the end of last year, the annual production and sales volume of the Brazilian automobile market has reached 2.8 million vehicles.
And according to optimistic estimates, this data will continue to grow.
Since the year before last, Huayang Power's products have begun to appear in the Brazilian automobile market. These models are specially imported from China through local dealers in Brazil through ordering.
Although the price of these models imported from China is not expensive, once they pass through Brazilian customs, the price will skyrocket.
You must know that Brazil's tariffs on automobile imports are very strict, and with the addition of various other types of taxes, there are as many as 58 types of taxes in Brazil.
But the most important ones are actually three major taxes, one is national tax, one is state tax, and the other is city tax, so if you want to buy a purely imported car, the price will not be particularly cheap.
Although Huayang Dynamics' models have been sold in all major countries in the world in the past two years, the worst places to buy them are places like Brazil, because they have not opened a factory in Brazil, so if you want to buy a Huayang Dynamics car
, then you have to rely on pure imports, but the taxes and fees on imports are really not cheap.
As a result, many best-selling models around the world cannot be sold in Brazil. However, those high-end luxury cars are good to buy in Brazil. After all, rich people don't care about those tariffs.
For example, Huayang Dynamics' War Armor luxury off-road vehicle and Skylight are all selling well in Brazil. Even limited edition models like the Son of Darkness have been bought by several wealthy Brazilians.
Mr. Simonson and Jin Xiaoqiang chatted for a long time, and then got down to business. The main topic of today's meeting was whether Huayang Power might invest in building a factory in Brazil.
If Huayang Power is willing, then the Bozanao Consortium will be happy to provide services to Huayang Power.
The reason why Mr. Simonson is so enthusiastic is mainly because of the technical capabilities of Huayang Power, especially the methanol-fueled vehicle they launched at the Puhai Auto Show, which made Mr. Simonson even more excited.
You must know that Brazil is a country short of oil. With the increase in car ownership in the past two years, the government has been considering whether to use large-scale alternative energy sources, focusing on ethanol gasoline.
However, among the car factories currently built in Brazil, only Volkswagen and a few Kia can produce flex-fuel injection cars.
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