reborn industrial empire

Chapter 672 Auto Union

This meeting on upgrading CCC to CTCC was held under the leadership of China Automobile Association.

At the beginning, when many domestic automobile companies received the notice from the Automobile Association, they did not take it seriously, thinking that it was another nonsense, and not everyone was willing to participate.

But when the Automobile Association released news that Huayang Power was the main organizer of this meeting, none of these automobile companies dared to give face.

Indeed, compared with the Automobile Association, the name Huayang Power seems to be more powerful. What is the current situation of Huayang Power? It is the most popular industrial company in the world, and it is often criticized by several central leaders.

Focus on companies that talk about it.

And the most critical point is that they have a great say in the current Chinese market, and there is a trend of gradually expanding. Their car sales market share is outstanding in China, and they also have a say in the media in the automotive industry.

Between Cars website, who dares to offend such a company?

Furthermore, they are still the source of driving force for the development of China's automobile companies. The reason why they say this is their support for domestic independent companies, which is never false.

Take a look at Liji, BYD and Ricky. Isn't that one that follows Huayang Power and can get along like a fish in water?

Before Huayang Dynamics, these three companies were nothing. In everyone's eyes, Liji was just messing around. If it weren't for Brother Shufu's great business, it would have collapsed long ago.

Not to mention Ricky, it was originally a collective enterprise, but in the end it was forced by various policies and regulations to give up its shares, and then it was affiliated with SAIC and Anhui State-owned Assets Supervision and Administration Commission in order to survive?

Finally, there is byd. The name of this company is enough to cause discrimination by consumers and many automobile companies. What do you think the name of your company is bad? It has to be called byd. Aren’t you looking for trouble?

?

Who doesn’t know that what we Chinese consumers care about most is name and face. If someone calls you a b-raised car when buying a car, who will still be willing to buy it? I really don’t know if the CEO of this company has been kicked in the head by a donkey.

But in the end, it was precisely because they clung to Huayang Power's big legs that at this auto show, this company relied on the models designed with the help of Jin Xiaoqiang. In addition, they have a background in electronics, and they are close to the water.

It came with a wealth of electronic configurations and then carved its way into the market.

There is also Great Wall. Speaking of this company, in fact, nowadays, compared with Li Ji and Ricky.byd, it can be said that the foundation of this company is the weakest, although it is the earliest among these companies to build cars.

One family.

But after all, they used to make pickup trucks. As far as family passenger cars are concerned, they are completely outsiders. However, they have also relied on the support of Huayang Power to carve out a bloody path in the automobile market.

The Haval h1 and Haval h2 they launched at this auto show stunned the audience as soon as they were unveiled. Two different styles of SUVs, coupled with different configurations and very low prices, immediately made these two cars win a lot of consumers

The favor of the person.

It can be said that the promotion and assistance of Huayang Power behind these companies' success in today's highly competitive market is indispensable.

There is also FAW, the eldest son of the Republic's automobile industry, which is also obediently in place this time. The reason is very simple. The Hongqi brand they plan to revive will still need the support of Huayang Power.

And after seeing that so many private companies are thriving in the automotive industry, and even old rival SAIC is competing with Roewe this time, the people at FAW are also thinking.

At this time, they not only had red flags in their heads, but also had the idea of ​​​​creating a purely independent brand.

But people at FAW know that if they want to develop their own brand, they cannot do without the support of Huayang Power, because they have tried Volkswagen several times before to get certain technical support from Volkswagen, but in the end they failed.

A head full of bags.

But even though he was dissatisfied, he couldn't say it out loud. After all, without Volkswagen's joint venture and the technology provided by others, FAW would really not be able to produce anything if it relied on itself.

Moreover, as an automobile company relatively close to Huayang Power in the past two years, FAW's brain drain has been very serious, and the destination of these talents is very clear, which is to go straight to Huayang Power.

Although FAW is angry and anxious to use it, there is nothing they can do because they know their own shortcomings. State-owned enterprises are ranked based on seniority, and their superiors are more concerned about profits than the research and development of new technologies, so their annual investment in research and development is really

It is limited, which makes many young people full of ambitions feel dissatisfied.

And when it comes to the company's welfare benefits, they are far behind Huayang Dynamics. The annual salary of front-line leaders is as high as hundreds of thousands, or even millions, while the salary of front-line employees can only be as low as that.

Between tens of thousands to one hundred thousand yuan, especially R&D personnel, they can only sit in the office and do nothing every day.

Who would want such a salary package compared with the intensity of work?

Therefore, it is natural that FAW cannot retain people, and FAW's leaders are powerless to deal with such a serious problem of brain drain. Fortunately, there are many college students graduating every year, and many have left, and they can still look for more.

But after all, many of the technical backbones who have been lost are many who have been in the industry for many years. FAW is still very distressed, but there is nothing they can do. However, looking at the current development momentum of Huayang Power, FAW can only hold its nose and recognize these people.

Think of it as a gift to Huayang Power, and it can also be regarded as a good relationship between the two companies. If FAW is in trouble in the future, Huayang Power will not hesitate to save it because of this kindness.

As for SAIC, it goes without saying that their Roewe still relies on several new cars designed with the help of Jin Xiaoqiang? And in terms of technology, Huayang Power also contributes a lot. With such a helper, someone is now taking the lead.

How could they not give face to the meeting they held?

The most reluctant of all car companies is GAC. Originally, GAC relied on its joint venture with Japan and years of operation to dominate the richest market in southern China, and thus competed with SAIC and FAW.

It's a stand-in fight.

However, with the rise of Huayang Power, while SAIC and FAW have been hit hard, GAC has also been hit hard.

The market share has shrunk sharply. Moreover, Huayang Dynamics has never been very friendly towards Japanese cars. Even their Autohome subsidiary is often sarcastic and very harsh towards Japanese cars.

When other companies come to Autohome to advertise and write soft articles, they just need to obediently provide sponsorship and give the editor enough benefits. They will usually help you complete the task with a smile.

But when it comes to Japanese cars, it's not easy to do that. With enough sponsorship, even the editors are fed up, so they can write less bad things about you.

There were several times when GAC's new cars were launched, but because of previous disagreements with Autohome, they did not provide sponsorship or benefit to editors. As a result, I don't know how many cars they obtained from there, and they came up with a test drive review.

, I was stunned to write that those cars are useless. The scolding is bloody. In addition, GAC has cooperated with Japanese companies for many years, and of course it knows that Japanese cars have always been tricky. The editor of Renjia Autohome website

Every sentence he wrote was true, making it impossible for them to cover it up even if they wanted to.

The market sales of the last few cars can really only be described as bleak.

GAC once wanted to find another car website to compete with Autohome. Unfortunately, Autohome was not given for free. It has secret alliances with several domestic portals. I thought

How can it be so easy to mess with others?

In the end, the news was leaked for some reason, and the bastards from Autohome ruined their models to nothing. In addition, anti-Japanese sentiment has been rising in the country in the past two years, especially the Japanese Zhuhai Chun.

And after the skii cosmetics incident broke out, GAC was even more miserable, and its sales plummeted.

In the end, if it hadn't been for finding someone with more energy to help clarify, GAC would probably have been upset at that time.

There was no other way. In the end, GAC had to give in. Not only did they have to provide a large amount of sponsorship to the Autohome website every year, but they also had to feed their editors. Then their only hope was that these editors could have some professional ethics.

, at least after taking the money, you can save a few Japanese cars.

And they are also improving quality and lowering prices at the same time. Although this will result in less profit, at least it is much better than being scolded by others.

Now that the boss behind Autohome has come forward and said he wants to hold a meeting, how dare GAC not come?

So in this way, many automobile manufacturing companies in China got together roughly, and everyone discussed the hosting of ctcc.

Originally, previous CCCC events were generally controlled by rich and handsome people like SAIC Volkswagen, SAIC-GM, GAC Honda, GAC Toyota, or FAW-Volkswagen.

As for byd, Li Ji, and Ricky, where do they have the opportunity to participate? Even if they participate, they will not get a good ranking in the end. Moreover, such events are not very popular in the country and are not well promoted.

No, no one is looking at it at all. This thing is purely a money-burning business. Many private enterprises are not particularly optimistic about this thing.

But now the boss has stood up and said that he will take the lead in doing it, and he also said that he will do it vigorously. In this way, they have also seen the clues. It seems that Huayang Dynamics is going to be big this time and will vigorously develop in the country.

Promote car culture!

And this time, Huayang Dynamics has to spend its own money to package and promote the event, so that everyone will have the opportunity to come here and have fun. Even if they don't get any good rankings, they can still show their face.

Not bad, this is also a very good advertising opportunity, right?

You must know that these days, the advertisements in the good time slots on the imperial stage are all controlled by SAIC, FAW, or GAC. Even if these independent brands want to advertise, they can't compete with their financial power.

In large state-owned enterprises, the boss now contributes money and everyone contributes. How can they not do such a good thing?

GAC, SAIC, and FAW are also very interested in Huayang Dynamics' idea of ​​turning the CCC championship into the CTCC Touring Car Championship to integrate it with international standards. After all, everyone has several joint venture brands. If they change it properly,

, they are all very competitive on the racing circuit, and that good ranking will be good publicity for everyone.

In addition, SAIC and FAW are determined to curry favor with Huayang Power. When they heard that Huayang Power planned to provide the majority, how could the two big brothers agree? Isn't it just a few hundred million? More money?

We can still afford this amount of money. If you Huayang Dynamics wants to pay for it as a family, you are looking down on your brothers. No, you must count us.

So something unexpected happened to Jin Xiaoqiang. Originally, he planned to have one sponsor for the ctcc, but after SAIC and FAW got involved, it became three sponsors, and GAC over there stopped sponsoring it.

, although we are a little reluctant, if we don’t contribute money and efforts at this time, we will be looked down upon by others. After all, we are also the third level of China Automobile Enterprises, no, we are now the fourth level.

It would be a shame if we didn't even contribute this small amount of money, so GAC also joined in. Not only did the ctcc proposal pass smoothly, it also received sponsorship from four companies. This also made Tianchao Automobile

Something that surprised Xie.

After taking the money, their only job was to contact the FIA. After FAW, SAIC and GAC dispersed, Jin Xiaoqiang took the leaders of several independent brands such as Liji, Rich, BYD and Great Wall.

Stayed.

The reason why Jin Xiaoqiang kept the heads of these companies was simply to see if there was any possibility of forming an alliance.

Needless to say, Li Ji, BYD, Great Wall, and Huayang Dynamics are all purely private enterprises and have nothing to do with state-owned enterprises. Although they are all joint-stock companies on the surface, in fact, several of them are family-run companies.

.

However, it is undeniable that these companies are indeed the most dynamic companies in China's automobile industry. Although Ricky has been recruited as a state-owned enterprise, it is undeniable that this company is indeed the most private company among state-owned enterprises, so Jin Xiaoqiang

I also want to make friends.

As for the other companies such as Southeast Motors, Jianghuai Enterprises, and Huatai Automobile, although Jin Xiaoqiang also intended to accept them, considering that they either had a joint venture background with Japan or an official background in managing the company, in the end Jin Xiaoqiang

Xiaoqiang had to postpone the idea of ​​making friends with these companies, but united them first.

As soon as these companies heard that the boss wanted to form an alliance, they couldn't help but agree. So smoothly, a rudimentary alliance of Chinese independent car companies took shape... (To be continued. If you like this work

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