Reinventing the Millennium

After Fang Zhuo described the strategic outline in a eloquent manner, the conference hall fell into thinking and discussion.

Some people looked solemn, feeling the ecological competition from Mr. Fang's perspective.

Many people looked excited, knowing that Yike and Du Ji would definitely start a fight this time.

There are also some stakeholders who are more entangled, such as medical and health content providers, mobile game developers, etc. A considerable part of their traffic comes from Duji, but the traffic dividend that Mr. Fang mentioned as the "big garden" seems to be Quite attractive.

Fang Zhuo drank half a glass of water and considered it for a while before continuing to talk about his thoughts.

He has said from the beginning that this is an "exchange of what is needed". In fact, the establishment and improvement of the mobile Internet ecosystem is in this context. However, there will inevitably be competition within the ecosystem.

"Yike and I have been thinking about a question for a long time. What kind of mobile Internet ecosystem do we need? We have also made some attempts and advancements in this regard."

"Yike established a YMS mobile service business group, accumulated some experience, achieved some results with some partners, and received some lessons. To this day, the answer to this question may still not be accurately described."

As soon as Fang Zhuo opened his mouth, the discussion in the conference hall disappeared naturally. He looked around at the collaborators, potential collaborators, and competitors present, and said seriously: "Despite this, we know what kind of mobile Internet we don't want." Ecology.”

The correct answer may not be known, but the wrong answer is quite obvious.

He continued: "In the entire mobile Internet ecosystem, we have done some work on the hardware side, software side, information side and connection channels."

"In the future, with the rapid development of the mobile Internet, we hope to uphold the spirit of openness and tolerance to let everyone share what they have, so that traffic becomes more equitable, and excellent content and services are more easily accessible to users."

Fang Zhuo paused and added: "Of course, there is no need for everyone to take sides between different platforms. The only thing that needs to be done is to improve quality and embrace customers."

His words have been interpreted differently by different people.

Why don't you take sides?

If you kill another platform, you will naturally no longer need to take sides...

If we follow Mr. Fang's statement and plan, we will really abandon moves and changes, and directly use Huanghuang's general trend to suppress Duji. The longer time goes by, the stronger the ecology will be, and the smaller the space for Duji to struggle.

Yike does not build a platform, but builds an ecosystem that connects major platforms.

Well, from the very beginning, the concept of Yike YMS was ecology. Now this outline has become clearer with Mr. Fang’s expression.

Penguin CEO Liu Chiping's expression was unclear. If Yike was allowed to complete the ecological construction in this way, its influence in the mobile Internet era would be too dazzling.

Du Ji will be suppressed, what about Penguin's various businesses?

If Duji is overthrown, its market share will certainly be released in a big way, and Penguin's "SouSou" will also be able to profit from this, but will it be difficult to match the competitiveness of more businesses?

Liu Chiping's vision is not limited to the search market, but considers the overall situation.

Today's Yike also has huge traffic. If it uses it as a basis to cultivate the content ecology, this is a development path with a high probability of success. But one thing that is different from Penguin is that Yike wants to use it The private domain traffic is the main body and expanded into public domain traffic.

The biggest difference Liu Chiping feels from his own perspective is this, because Penguin once relied on QQ traffic to create a more private QQ space.

He couldn't help but reflect, why didn't penguins try to do a wider range of ecology before?

Liu Chiping's thoughts turned around a few times, and he thought about the current time point of the transition from PC to mobile. In the past few years, the PC side had its own right to speak, and it was open enough. In the next few years, isolated islands are increasingly taking shape, and small gardens are The walls are strong and the barriers between them are more difficult to break.

this……

Liu Chiping suppressed the shock and fear in his heart. It was difficult to immediately assess what kind of ecosystem Yike could create, but... he was more competitive with Duji than he was with his own family.

If Yike succeeds, Du Ji may be annihilated...

Liu Chiping couldn't help but think about it, and was finally called back by Mr. Fang's voice.

"Yike has had a purpose since its establishment, which is called 'maintaining progress'. It is easy to make progress temporarily, but it is difficult to maintain it all the time. But it is gratifying that Yike has done a good job in this regard in the past." Fang Zhuo said. Come, "Later, we added four more words to Yike's purpose, called 'Technology for Good'."

Following Mr. Fang's words, Liu Chiping felt some people's eyes glancing at him. He was a little surprised at first, but suddenly he realized that the four words "Technology for Good" of Yi Ke came from Mr. Fang when he was competing with Penguin. What comes out of your mouth.

At that time, many people ridiculed Penguin by saying that there are companies that use technology to do good, and there are companies that use technology that does not do good.

Later, as the competition between Yike and Penguin in the communications field became fierce, the media also used this slogan with an accent as a popular headline - Technology Street Fight.

"The growth of Yike today is inseparable from the support of the majority of users, and today Yike is both willing and, I believe, capable of promoting a better mobile Internet that is more in line with our expectations."

"As for the majority of users, everyone will be a part of building and driving this ecosystem. Who do you think is good and who is not good? Just vote with your feet. I believe the future will not be too far away."

Today is a public meeting, with media cameras present.

Fang Zhuo didn't initiate an appeal to users until the end, hoping that everyone would vote with their feet.

He paused briefly, giving the media a camera angle, and chose to leave the last words to Zhang Chaoyang of Sohu, asking: "Charles, is there anything else you want to say to everyone?"

Fang Zhuo rarely calls Zhang Chaoyang by his English name, which is a bit relaxed.

Zhang Chaoyang looked at Mr. Fang's eyes, thinking about the competition in the ecosystem, and his thoughts suddenly wandered. After a few seconds, he sighed: "If the world is not quantum, then there may be nothing but a pile of ashes."

Fang Zhuo:?

conference hall:? ? ?

After a moment, Fang Zhuo applauded: "Okay, Charles said it well."

There was warm applause in the conference hall. Mr. Fang said, maybe there is something unique but difficult to understand at the moment, so just applaud. Anyway, this meeting deserves applause.

Several reporters were taking photos while muttering what they wanted to express.

Finally, Sina's reporter drafted a headline - Don't let the world become nothing more than a pile of ashes.

Fang Zhuo put down the microphone and left the stage gracefully. There was no free interview arranged.

Today is just an announcement and invitation for Yike to build a mobile Internet ecology in the next few years. It is indeed related to Duji, but it is still "centered on me" and if "me" is done well, other competition will come naturally.

He arrived in the front row, smiled and exchanged views on the construction of the mobile Internet ecosystem with Ding Lei, Zhang Chaoyang and others, and also chatted a little with old friends such as Taobao and Penguin.

Liu Chiping took this opportunity to communicate and said half-jokingly: "Mr. Fang, if you invite us over this time, aren't you afraid that we will also learn to do this ecosystem?"

"I really want to talk to Pony in person." Fang Zhuo said this first, and then said calmly, "It's okay, you guys have a bad reputation."

Liu Chiping:......

As long as your reputation is good, as long as your reputation is good!

Immediately, he understood another meaning. Does Penguin have enough reputation to promote the large-scale construction of the mobile Internet ecosystem? Yes, no, no...

But how much does reputation really matter?

The reporters in the conference hall were still taking photos. People in the front gradually gathered together, while those in the back took out their mobile phones to take pictures or were confused.

For example, Kang Hongrui, a medical content provider, was excited by Mr. Fang’s words, but he was even more entangled in his heart.

It's easy for the spectators to say whatever they want. A stakeholder like me who is at the forefront of the crisis has to make a choice.

Kang Hongrui looked at the excitement in front and said with emotion: "To put it bluntly, ecology is a circle. It is nothing more than going from that circle to this circle. As long as you are in the circle, you are controlled."

The colleague next to him laughed and walked forward: "I'm not afraid of being controlled, just let me do it."

He went straight to Mr. Qi of YMS. He had to take advantage of the opportunity to be supported now, and the problem of making it bigger would be discussed later.

Kang Hongrui was stunned for a moment, then suddenly realized and pushed forward.

Forget it, just talk to Yike, Mr. Fang seems to be quite reasonable in what he says.

…

What is Fang Zhuo going to do?

This question finally received his own answer.

He wants to drive Yike and join forces with friends to create a large mobile Internet ecosystem, and at the same time compete with Duji in terms of content ecology.

When the Yike conference ended, many media were not even able to distinguish between them. The focus this time was on Yike's new industry trends or the search competition with Duji.

If the in-depth evaluation is not good, it will be published immediately, but a superficial evaluation can keep up with the hot topics.

"Every time Mr. Fang stands up, I feel like the wheel of the times is rolling forward."

"Did he stand up when the wheels of the times were turning, or did he stand up and push the wheels of the times?"

"I can't tell clearly, but this time, Du Ji seems to be blocking the front of the wheel."

"After Duji failed in e-commerce, social networking, communications and other fields, it finally faced a determined and tough challenge from its opponents in its core business."

"If Duji had made breakthroughs in its products such as 'Duji You Ah', 'Duji Space', 'Duji Hi' and 'Duji Talk'", its current situation would be less embarrassing because of its diversification. but……"

"Online marketing revenue still accounts for more than 90% of Duji. Once there is a problem with its core business, it will face a more tragic end than Penguin."

"Yike has delineated the scope. This is an ecological collision."

"Mr. Fang has raised the level of competition and invited Duji to compete in internal skills from a more basic level."

"The question is, how can Duji compete with Yike for the ecology? How can Robin compete with Mr. Fang for internal strength?"

"Mr. Fang, he is a hero."

"A hero's internal strength is always outstanding."

The portal website Sohu made an enthusiastic evaluation of this meeting immediately, and still rated Mr. Fang, who had handed over the name of "hero", as a hero with outstanding internal skills.

Sina, which initially ignited the fuse of public opinion, also reciprocated with relevant reports under the title "Don't let the world remain just a pile of ashes."

"Zhang Chaoyang didn't want the world to be nothing but a pile of ashes, so Charles stood up and questioned Robin face to face."

"Mr. Fang was unwilling to give up the world's interpretation power, so he stepped forward to promote the ecological construction of the mobile Internet."

"In Duji's medical and health cooperation investigation, it was considered not to involve the use of market dominance. Now, Yike is also responding with the same color."

"Perhaps, Yike has always been a company that is good at leveraging its market position."

"If Duji doesn't give an explanation, let Yike give one."

"Co-construction of content, voting with your feet, the world will be what the users choose."

Relevant reports came out one after another, many of which ridiculed Duji. Liu Chiping, who hurriedly set off from Shanghai to return to Pengcheng, met the leader as soon as possible in the evening to report what he had seen.

Just like Liu Chiping, Ma Huateng immediately thought not of Duji but of his own family.

"He has created a large ecological circle. Yike has the right to speak, and other companies don't have to play."

Yike wants to be the leader of the mobile Internet, and there is competition in specific businesses. The leader will definitely get the maximum revenue, and only the giants who can compete with it are worried about this.

Liu Chiping frowned and said: "Yixin has provided Yike with huge traffic. Without this traffic, Yike would not be so calm."

Yixin's flow is like lubricating oil, helping the gears in each position of Yixin's ecology to rotate smoothly.

Ma Huateng remained silent. There was no need to talk about this pain.

He sighed: "So, if Du Ji fails, part of the reason is still on our side."

The Penguins failed to hold on to the core track, which led to Yike's defeat in Longwangshu.

"Penguin needs to do something similar. We have to strengthen digital content and technical services, and use partners to expand the company's business outreach. Even if we expand the island, our income will be better than integrating into the Yike ecosystem." Liu Chiping said My own understanding and thinking along the way.

Penguin is different from those small and medium-sized companies. They definitely enjoy traffic dividends best within an ecosystem, and to maintain their platform status they need to create a traffic closed loop.

Ma Huateng pondered for a while: "This time it is true that Du Ji will use his market dominance, and Yi Kebi will also use it."

Liu Chiping resisted his desire to sigh.

He raised his hand and glanced at his watch and said, "Nasdaq is open."

Ma Huateng directly woke up the computer screen, and it was the Nasdaq interface of Duji. He didn't know how long he had been waiting.

The time difference between New York and Shanghai means that the capital market there can't react more intuitively to the news until the evening, but pre-market trading has already begun to fall.

At 10:30 p.m., the Nasdaq opened.

Ma Huateng and Liu Chiping watched the encounters of their friend's businessmen together. At this moment, they suddenly felt a little strange. Li Yanhong didn't know if he had ever seen Penguin's stock price like this before.

Ten minutes later, Liu Chiping suggested: "Turn it off..."

Ma Huateng nodded: "It's closed."

Duji dropped 8.7% at the opening. Today's plunge may not be able to stop. This situation is always easy to bring out the hidden pain...

It is extremely obvious that the capital market is not optimistic about the friction and competition between Duji and Yike. Especially, this time it is the head of Yike who has symbolically stepped forward to sound the clarion call of attack. It is even more difficult for people to have doubts about Duji. confidence.

what to do?

What to do about Du Ji?

This question arises in the minds of Ma Huateng and Liu Chiping, and also in the minds of employees at Duji.

Yike meeting in the morning, media reports in the afternoon, and the stock market opening in the evening.

The mood is heavy all day long, but the performance of the stock market is the most real blow. In comparison, Yike's actions may not have hit him so quickly.

At eleven o'clock at night, Li Mingyuan, the youngest vice president of Duji and almost known as the "Prince of Duji", looked at the company's stock price, thought hard and then called the boss.

"Robin, we should be the first to launch the attack. We cannot let Yike build a content ecosystem like this."

"As long as we attack, things will get better."