The Pioneer of the Rebirth Era

Yang Dongxu's method of doubling the order is actually very simple. To be precise, it is a bit old-fashioned, and that is the foundry he has been promoting for the past two years.

Although the Yiwu platform was lively, it also got a lot of orders at once. However, a large part of the reason why these foreign businessmen are so generous is because these things are very novel, and they are optimistic about this market.

However, there are only a small number of businessmen who are optimistic about the market and put all their eggs in one basket. Therefore, placing orders that seem generous is actually a conservative approach.

These foreigners are not stupid, the orders they place are basically trying to sell, that is, ordering a batch of goods to go back. It is safest to decide whether to add an order after looking at the sales volume.

And if there is no behind-the-scenes pusher in a market, there will always be a process of adaptation to the emergence of new products. This process may be long or short, and during this process, products that could have been popular may die due to too long adaptation time.

However, new products need to adapt, but old products do not have this concern. In particular, Yang Dongxu saw several big international brands among the group of foreign businessmen.

Therefore, if the OEM can negotiate, the order will more than double if there is no sales concern. And the way to let these foreigners place OEM orders is also very simple, saving almost half of the production cost, and the quality is still the same.

In this way, which businessman is not tempted? And for this, all they need to pay is a wait of at most one month, and some transportation costs that may increase. But this is just ninety-nine ten cents in the face of the huge cost savings.

And now China has introduced preferential export policies, which means that as long as the goods can be exported in exchange for foreign exchange, there will be no tax and even tax subsidies. In this way, this saves these merchants a fortune, so it is cost-effective no matter what.

However, these foreign businessmen must also have some concerns. After all, in their impression, Chinese-style poverty and backwardness are synonymous. Whether they can complete orders with quality and quantity according to their own requirements, they must also have concerns in their hearts.

But this worry is also easy to dispel, that is, to emphasize this point in the contract and clearly write the responsibility. If the goods are not good enough, the deposit can be reduced, and even a security deposit can be paid. In short, these are not problems.

The problem is that as long as these traumatists taste the sweetness of OEM in China for the first time, they will be completely addicted to domestic OEM companies, so the first batch of OEM companies will definitely accept orders softly.

"Can this work?" Zhao Dexin looked at Yang Dongxu hesitantly after he finished speaking.

Although Yiwu is more prepared than Yu Feihong, their current idea is still to sell their own products and let their products go out of the door. As for taking orders from foreign countries and manufacturing enterprises, there are not many people in China who have such an idea. . Even if there are those who dare to think and have the conditions to do it, there are not many people except Yang Dongxu.

"There should be some good tailors over there, right?" Yang Dongxu raised his chin and said to the Yiwu station.

Although there were quite a lot of people around the platform in Yiwu, taking advantage of his height, Yang Dongxu still saw two middle-aged women take a piece of cloth, cut it, and quickly made it into a Chinese tunic suit to show off to foreigners. The quality of the cloth, as well as the color of the finished garment.

"There are a few ingenious ones." Zhao Dexin nodded without understanding Yang Dongxu's meaning for a while.

"Let's go over and ask your people to cooperate with me." Yang Dongxu smiled at Zhao Dexin and walked towards the booth in Yiwu.

Zhao Dexin frowned and felt a little uneasy, although twice the order is very tempting. But today, Yiwu has received quite a lot of orders, so even if he doesn't do anything now, he can go back to make business.

But if he had listened to Yang Dongxu, the last twice as many orders hadn't been fulfilled, and then the orders he had received would have also disappeared. It is estimated that the leader will kill him after he returns.

But just when he was hesitating, Yang Dongxu squeezed into the Yiwu booth by taking advantage of his height and strength, and without giving Zhao Dexin a chance to say anything, he directly talked in English with a foreigner who was wearing Nike brand clothing all over his body.

The foreigner who was listening to the translator stumbled and introduced the products in front of him, his eyes lit up instantly when he heard Yang Dongxu's English with a pure London accent, and then he chatted with Yang Dongxu while the translator next to him was stunned.

At this time, Zhao Dexin, who was struggling to squeeze in, wanted to say something. Yang Dongxu had already taken the white paintbrush on the table, and outlined with a few strokes what the disassembled coat parts were introducing to the foreigner.

Seeing the pattern that Yang Dongxu sketched casually, the foreigner's eyes lit up. And very interested, pointing to the style of the pockets, the shape of the cuffs, and the shape of the neckline that were dismantled from the jacket, he started a lively conversation with Yang Dongxu.

One of them was drawing while introducing, the other was looking at and asking questions for a few minutes, and then Yang Dongxu said something to the foreigner, and the two looked at the two seamstresses together. This shocked the two seamstresses who stood aside and didn't dare to speak, and didn't know what to do.

"Can you understand these pictures?" Yang Dongxu turned the clothes parts drawn with chalk in front of him in one direction and showed them to the two tailors.

The two seamstresses looked at me and I looked at you and shook their heads at the same time.

Seeing the reaction of the two people, Yang Dongxu froze for a moment, and then he came to his senses. Pointing to the painting on the cloth and introducing it to the two people, it actually means that the pocket should be where the clothes should be, what kind of cuffs should be, the neckline should be a little harder and set up, and so on.

It has been explained in this way that two people understood it in an instant, which is also the common state of domestic technicians at present. If you show the professional drawings to the technicians, they may not be able to figure it out. But if you clarify your requirements clearly, they can process what you want without drawing, and it is no worse than what is produced by comparing the drawing.

"Is this possible?" Seeing that the foreigner seemed to be particularly interested in Yang Dongxu's paintings, Zhao Dexin quietly tugged at the corner of Yang Dongxu's clothes and asked worriedly.

"Whether it will succeed or not will be known in a while. What you are considering now is how to quote."

"Quotation?" Zhao Dexing was stunned for a moment. He was still worried about whether Yang Dongxu was messing around and angering foreigners. Yang Dongxu seemed to have concluded that this order must be a quotation for him, and his mind couldn't keep up for a while. Yang Dongxu's rhythm.

"Two tailors are working on it. Since you came to preside over this booth in person, you must have an estimate for the price of the cloth. So look at what materials they use, estimate a rough price in your heart, and then add 50% to the cost. Just report it." Yang Dongxu reminded Zhao Dexin in a low voice.

"Fifty percent!" Zhao Dexin's face was startled. Now the profit of Yiwu small commodities is generally around 20%, and the profit of clothing is less than 10%. The sudden increase of 50% of the quotation made him feel that Yang Dongxu was going to cheat foreigners. This was a big event, and it might even be a diplomatic event.

"50% is still less." Seeing Zhao Dexin with a surprised face, Yang Dongxu gave him such a hopeless look: "There will be some hidden terms in the future contract negotiations. If the negotiation goes well, 60 to 70% of the profit Space is not impossible. And even if foreigners find us earning so much money, instead of being angry, they will be happier."

Yang Dongxu is very clear about the urine of these brand companies, although the brands are not as morbidly demanding as luxury goods. However, most of the eliminated products are directly destroyed, and many of them are reduced in price. Even if the price reduction is more profitable.

60% to 70% of the profit seems to be a lot of money for OEM companies, but Nike will make more money. And this is not the real cost written in the contract. For example, the original cost of processing clothes is 50 yuan, and after adding 50% of the profit, the ex-factory price of the clothes is only 75 yuan. And Nike sold at least 300 yuan to start.

And in most of the contracts, the production price will not write 75. Instead, they will write 105, or even 205. The price of 300 yuan plus transportation fees and various sales costs makes consumers feel that Nike is extraordinarily real.

In this way, Nike can also declare to the outside world that what their company pays attention to is the quality of the brand. Even if the cost of each product is too high to make less money, it will not affect the quality and reduce the cost for the sake of profit. In this way, it can establish a positive image and sell well.

However, these are undoubtedly unspoken rules in the industry, and ordinary people will not understand them if they do not understand them. So sometimes other companies are jealous when they see the business of this company is so good.

So the people who followed the company found a buyer and wanted to get the order at a lower price. As a result, the envisioned success did not appear, and there are many things that were sprayed on instead.

When encountering such a situation, the first reaction of the company that wants to poach the wall is that the representative of the buyer has been bought, and he must have received a lot of kickbacks. This may be one of the reasons, but not the only reason. The unspoken rules and hidden terms in many cooperations are the root cause of his rejection.

"50% to 50% less?" Zhao Dexing looked at Yang Dongxu in astonishment. For a moment, he didn't know if it was surprise, or felt that Yang Dongxu was bragging.

"I'll talk about this later. When I asked you about the cost, you told me truthfully that you don't have to hide anything. Then I talked with this foreigner. If there is no accident, we can sign a contract of intent today, and then you go back and prepare. They go back and inspect you. At that time, you will call up all the skilled workers and show them that basically the order will not go away.”

Yang Dongxu patted Zhao Dexin on the shoulder to signal him to calm down, then turned his head and started talking to the foreigner again. However, the focus of the conversation between the two people at this time was on the shape of the fabric that the two tailors were constantly cutting out, and the shape of the finished product after it was made into parts.

Sometimes Yang Dongxu said something and then gestured with his hands without knowing what, the people next to him were confused, including the foreigner who knew English standing next to him.

But Nike, the manager, could understand it, and from time to time he rubbed his hands very excitedly, then picked up the scissors next to him and cut them up by himself, and then combined the cut fabrics into strange-shaped things. Yang Dongxu asked him to give his opinion while talking.

Both of them spoke very fast, and the movements of their hands were not slow, which made the surrounding people who couldn't understand it even more confused. I can only look at these two people with admiring eyes, and if I understand it, it is because I am stupid. But how do these two people who are chattering and fighting at the same time think they are amazing, they have to look at them with admiration, otherwise, won't others know if they are stupid? Therefore, the look must be serious, and the eyes must be worshipful, and the more worshipful the better.