We're building a super chaebol in Hong Kong

With Su Cheng's full support, placing the cars on display in the shopping malls was naturally no problem.

When the heads of both prominent shopping malls, Huang Square and Harbour City, learned of Zhang Qizheng's proposal, they quickly and decisively decided to rent out the most conspicuous and crowded prime locations within their malls to Jaguar and Austin automobiles for exhibitions.

For the shopping malls, this move not only did not harm their interests, but also allowed them to collect rent as usual, while also giving face to Zhang Qizheng and Su Cheng behind him, which was undoubtedly a win-win choice.

Subsequently, Su Cheng personally called the head of Huang Square, explicitly stating that in the future, the mall would only allow car brands under his banner to be exhibited.

As for Harbour City, Su Cheng first communicated with the Baochuan Wang (Shipping King), expressing his desire that Harbour City would no longer provide exhibition space for other car brands in the future.

Upon hearing this, the Baochuan Wang immediately responded positively. For him, such a request was merely a matter of lifting a finger and posed no problem at all.

Especially Harbour City, since its grand opening, only eight days had passed, and the initial surprise and freshness remained intensely in the hearts of Hong Kong citizens.

Therefore, whether it was a weekend or a weekday, Harbour City was always crowded with people. Even on weekdays, the average daily traffic could easily exceed 150,000, a number that far surpassed the performance of Hutchison Whampoa Square during the same period, and its prosperity was remarkable.

The secret to this largely lies in Harbour City's unique geographical location.

In comparison, although Hutchison Whampoa Square had its unique features, its location was slightly remote, which was undoubtedly a major challenge for attracting foot traffic.

However, Hutchison Whampoa Square also had its undeniable advantages: relatively low investment costs and a short construction cycle, which allowed it to respond quickly to market changes and flexibly adjust its business strategies.

On the other hand, the completion of Harbour City was the crystallization of both time and money, spanning more than a decade, costing a huge amount, and pouring countless efforts and hard work from Wharf (Holdings) Limited.

It was this persistence and investment that enabled Harbour City to have such an enviable flow of people today, truly deserving its reputation.

From Su Cheng's perspective, if the return on investment was used as a measuring stick, Hutchison Whampoa Square undoubtedly demonstrated a more significant advantage.

This judgment was based on its efficient capital operation and flexible market strategies, making the return on investment more considerable.

That night, TVB and CTV both focused their cameras on the historic moment of the first Jaguar car rolling off the production line in Hong Kong, giving it prominent coverage.

The new car, with its smooth and perfect body lines, instantly captured the attention and favor of many wealthy individuals.

In this era where appearance is paramount, whether it is a car or any other product, its appearance design is often the primary factor attracting consumers.

Therefore, the new Jaguar car, with its outstanding appearance, quickly occupied a place in the hearts of many wealthy people, making them curious about this newly produced car.

And Harbour City and Hutchison Whampoa Square, with the grand opening of the Jaguar car exhibition, quickly became the focus of attention, causing an unprecedented sensation.

If mobile phones were not yet popular in this era, and cameras were not carried by everyone, I am afraid that Jaguar cars would have been frantically captured by countless lenses and become a hot topic on social media.

Even so, the four cars on display in the two shopping malls, especially the Jaguar, enjoyed treatment comparable to that of international superstars.

It stood there quietly, yet seemed to possess magic, attracting many tourists to stop and watch, either discussing in low voices or consulting with staff, creating a lively atmosphere.

Surprisingly, on the very night of the exhibition, without even a test drive, more than a hundred tourists placed orders on the spot, pre-ordering their favorite models.

Among them, Harbour City had the most orders.

Hutchison Whampoa Square was not bad either, because there were many luxury residential areas nearby, such as the Kowloon Tong villa area.

Among those who placed orders, most were young people, and these young people were obviously mostly the second generation of wealthy individuals.

Although this number seemed insignificant, considering that this was only the achievement of a short night, the potential consumption power and market reaction behind it were evident.

What's more, in Hong Kong, this prosperous place, those who can travel in private cars are often either wealthy or respected members of society.

For them, cars are not only a means of transportation, but also luxury goods that demonstrate status and taste, like big toys. Once they fall in love with its appearance, they will not hesitate to take it into their possession.

When this news reached Zhang Qizheng's ears, he couldn't help but admire his boss's ability and vision.

Just a casual suggestion actually directly led to Jaguar cars receiving more than a hundred orders in just one night. Such a result was simply beyond imagination and unbelievable.

The newest and fastest novels are first published on 69shu.com!

"The boss is really amazing!" Zhang Qizheng secretly exclaimed in his heart, deeply admiring his boss's decision-making ability and market insight.

Such a leader not only has a keen business sense but can also make correct judgments at critical moments, leading the company to success.

Although he had worked with Zhang Qizheng for many years, Su Cheng's image as the boss had always maintained a mysterious and profound charm in his heart.

Zhang Qizheng often lamented that he seemed never to be able to fully see through this leader. He was like a wise man with endless wisdom and ability, seemingly omniscient and omnipotent.

It was precisely with these extraordinary abilities and wisdom that Su Cheng created this magnificent global business in a very short period.

His decisions were always so accurate and far-sighted, allowing everyone who followed him to feel that call and power from the future.

In Zhang Qizheng's view, Su Cheng was not only an outstanding entrepreneur but also a leading figure who could lead the trend of the times.

In Hong Kong alone, Jaguar cars had already successfully attracted the attention of many consumers with their outstanding appearance. This fact undoubtedly indicated that it also had great potential in other Asian markets.

Once Jaguar cars officially entered these new markets, with their unique charm and brand advantages, it was entirely possible to further expand its market share.

Of course, we cannot ignore Jaguar cars' own brand heritage and historical accumulation. It is not an unknown brand, but a car brand with a long history and excellent quality.

Unfortunately, in recent years, due to poor management on the British side, Jaguar cars' influence in the Asian region has gradually weakened, and it has almost lost its sales channels in some areas. (End of chapter)